Santiago Sacatepéquez Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Sacatepéquez, Guatemala
Is Airbnb profitable in Santiago Sacatepéquez in 2025? Explore comprehensive Airbnb analytics for Santiago Sacatepéquez, Sacatepéquez, Guatemala to uncover income potential. This 2025 STR market report for Santiago Sacatepéquez, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Santiago Sacatepéquez, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Santiago Sacatepéquez Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Santiago Sacatepéquez Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Santiago Sacatepéquez (2025)
Understanding the monthly revenue variations for Airbnb listings in Santiago Sacatepéquez is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Santiago Sacatepéquez is typically May, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Santiago Sacatepéquez across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,621+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,009 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $532 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $277, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Santiago Sacatepéquez
Santiago Sacatepéquez Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Santiago Sacatepéquez STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Santiago Sacatepéquez:
- Best-in-class properties (Top 10%) achieve 54%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 35% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 22%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Santiago Sacatepéquez
Average Daily Rate (ADR) Airbnb Trends in Santiago Sacatepéquez (2025)
Effective short term rental pricing strategy in Santiago Sacatepéquez involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Santiago Sacatepéquez typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $189+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $97 or more.
- Typical properties (Median) charge around $59 per night.
- Entry-level properties (Bottom 25%) earn around $40 per night.
Average Daily Rate (ADR) Trend by Month in Santiago Sacatepéquez
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Airbnb Seasonality Analysis & Trends in Santiago Sacatepéquez (2025)
Peak Season (May, April, June)
- Revenue averages $1,443 per month
- Occupancy rates average 25.5%
- Daily rates average $73
Shoulder Season
- Revenue averages $784 per month
- Occupancy maintains around 31.8%
- Daily rates hold near $88
Low Season (February, September, October)
- Revenue drops to average $391 per month
- Occupancy decreases to average 17.0%
- Daily rates adjust to average $82
Seasonality Insights for Santiago Sacatepéquez
- The Airbnb seasonality in Santiago Sacatepéquez shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Santiago Sacatepéquez's highest earning potential, with monthly revenues capable of climbing to $1,527, occupancy reaching a high of 40.7%, and ADRs peaking at $99.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $358, occupancy could drop to 16.1%, and ADRs may adjust down to $72.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Santiago Sacatepéquez.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Santiago Sacatepéquez seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Santiago Sacatepéquez (2025)
Exploring the top neighborhoods for short-term rentals in Santiago Sacatepéquez? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Antigua Guatemala | A UNESCO World Heritage site known for its well-preserved Baroque architecture and vibrant cultural scene. Ideal for tourists looking for history, beauty, and charm. | Santa Catalina Arch, Antigua Guatemala Cathedral, Central Park, Casa Santo Domingo, La Merced Church |
| San Lucas Sacatepéquez | A tranquil town close to Antigua, known for its natural beauty and local markets. Great for visitors seeking a quieter experience amidst lush surroundings. | Local artisan markets, Scenic viewpoints, San Lucas Sacatepéquez Church, Coffee plantations |
| San Bartolomé Milpas Altas | Known for its cooler climate and beautiful scenery, this area is popular with those looking to escape the heat. Proximity to trails and outdoor activities. | Hiking trails, Scenic overlooks, Local farms, Cultural festivals |
| San Pedro Sacatepéquez | A larger town with a vibrant local life and community. Perfect for those looking for a more authentic Guatemalan experience away from the tourist bustle. | Local markets, Churches, Traditional dance events, Community festivals |
| La Antigua | A charming area that offers a mix of colonial history and modernization. Very appealing to those visiting for both leisure and culture. | Historic ruins, Cultural events, Art galleries, Restaurants and cafes |
| Sumpango | Famous for its giant kites festival, this town is rich in tradition and offers a unique cultural experience. Great for tourists interested in local customs. | Giant kite festival, Local handmade crafts, Traditional foods, Cultural workshops |
| San Juan Alotenango | A peaceful village located close to the Pacaya Volcano. Attractive to nature lovers and those interested in hiking and exploration. | Pacaya Volcano hikes, Natural hot springs, Scenic landscapes |
| Ciudad Vieja | A historical area known for its ruins and history, perfect for those who enjoy exploring historical sites and experiencing local culture. | Ruins of Ciudad Vieja, Historic churches, Photography spots, Local eateries |
Understanding Airbnb License Requirements & STR Laws in Santiago Sacatepéquez (2025)
While Santiago Sacatepéquez, Sacatepéquez, Guatemala currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Santiago Sacatepéquez to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Santiago Sacatepéquez (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Santiago Sacatepéquezbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
La Foret Cabaña en medio del bosque
Entire Place • 4 bedrooms
La Más Cabana
Entire Place • 2 bedrooms
Disfruta un ambiente natural, relajante y seguro!
Entire Place • 2 bedrooms
Enjoy this nice place with your family or friends
Entire Place • 4 bedrooms
LOFT-STYLE CABANA IN PINOS
Entire Place • 1 bedroom
Cabin in the Woods / Relax near Antigua
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Santiago Sacatepéquez (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Santiago Sacatepéquez based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #173446411 | 1 | $43,479 | 10 | 4.50/5.0 |
| Helen | 7 | $41,387 | 29 | 3.45/5.0 |
| Marielos | 1 | $11,114 | 36 | 4.97/5.0 |
| Host #203157216 | 1 | $10,582 | 12 | 5.00/5.0 |
| Lisbeth | 1 | $9,061 | 90 | 4.99/5.0 |
| Beatriz | 1 | $6,778 | 94 | 4.98/5.0 |
| Mitchell | 1 | $5,837 | 61 | 4.92/5.0 |
| Doris Magali | 1 | $5,657 | 31 | 4.94/5.0 |
| Marco | 1 | $3,269 | 56 | 4.80/5.0 |
| Daan | 1 | $2,980 | 36 | 4.83/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Santiago Sacatepéquez.
Dive Deeper: Advanced Santiago Sacatepéquez STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Santiago Sacatepéquez. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSantiago Sacatepéquez Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Santiago Sacatepéquez
- The Santiago Sacatepéquez Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.5% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Santiago Sacatepéquez, House properties are the most common (59.1%), reflecting the local real estate landscape.
- Houses represent a significant 59.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Santiago Sacatepéquez Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Santiago Sacatepéquez
- The dominant room capacity in Santiago Sacatepéquez is 2 bedrooms listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 3 bedrooms properties represent 59.1% of the active Airbnb listings in Santiago Sacatepéquez, indicating a high concentration in these sizes.
- A significant 40.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Santiago Sacatepéquez.
Santiago Sacatepéquez Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Santiago Sacatepéquez
- The most common guest capacity trend in Santiago Sacatepéquez vacation rentals is listings accommodating 8+ guests (40.9%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Santiago Sacatepéquez STR market, accounting for 59.1% of listings.
- 54.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Santiago Sacatepéquez.
- On average, properties in Santiago Sacatepéquez are equipped to host 5.5 guests.
Santiago Sacatepéquez Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Santiago Sacatepéquez
- The most common availability pattern in Santiago Sacatepéquez falls within the 271-366 days range, representing 54.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Santiago Sacatepéquez (40.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Santiago Sacatepéquez Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
18 listings
94.7% of total
3 Nights
1 listings
5.3% of total
Key Insights
- The most prevalent minimum stay requirement in Santiago Sacatepéquez is 1 Night, adopted by 94.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.7%) of the Santiago Sacatepéquez Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 94.7% of Santiago Sacatepéquez hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Santiago Sacatepéquez.
Santiago Sacatepéquez Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
10 listings
62.5% of total
Moderate
3 listings
18.8% of total
Firm
1 listings
6.3% of total
Strict
2 listings
12.5% of total
Cancellation Policy Insights for Santiago Sacatepéquez
- The prevailing Airbnb cancellation policy trend in Santiago Sacatepéquez is Flexible, used by 62.5% of listings.
- The market strongly favors guest-friendly terms, with 81.3% of listings offering Flexible or Moderate policies. This suggests guests in Santiago Sacatepéquez may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 62.5% market standard in Santiago Sacatepéquez.
- Given the high prevalence of Flexible policies (62.5%), offering this can enhance booking appeal, especially during shoulder seasons.
- Using a Strict policy might deter some guests, as only 12.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Santiago Sacatepéquez.
Santiago Sacatepéquez STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Santiago Sacatepéquez
- The overall average booking lead time for vacation rentals in Santiago Sacatepéquez is 35 days.
- Guests book furthest in advance for stays during February (average 67 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 5 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (54 days avg.) sees the longest lead times, while Spring (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (35 days) as a baseline for your pricing and availability strategy in Santiago Sacatepéquez.
- For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 67 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (5 days avg.).
- Target marketing efforts for the Winter season well in advance (at least 54 days) to capture early planners.
- Monitor your own booking lead times against these Santiago Sacatepéquez averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Santiago Sacatepéquez (2025)
Amenity Prevalence
Amenity Insights for Santiago Sacatepéquez
- Essential amenities in Santiago Sacatepéquez that guests expect include: Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, TV, Hot water are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Santiago Sacatepéquez: Kitchen, Free parking on premises.
- Consider adding popular differentiators like Wifi or TV to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Santiago Sacatepéquez to stay competitive.
Santiago Sacatepéquez Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Santiago Sacatepéquez
- The typical guest profile for Airbnb in Santiago Sacatepéquez consists of primarily domestic travelers (79%), often arriving from nearby Guatemala City, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 79.1% of guests.
- Key international markets include Guatemala (79.1%) and United States (7.3%).
- Top languages spoken are Spanish (57.3%) followed by English (32.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Guatemala City and Mixco.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Santiago Sacatepéquez Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Municipio de Jicalapa | 13 | $4,234 | $352.06 | 37% |
| Municipio de Santa Isabel Ishuatán | 17 | $3,408 | $255.86 | 39% |
| Municipio de El Congo | 46 | $3,384 | $289.64 | 41% |
| Agua Escondida | 12 | $3,372 | $252.34 | 36% |
| Municipio de San Luis Talpa | 38 | $3,196 | $254.02 | 42% |
| Cantón Planes de la Laguna | 13 | $3,075 | $268.60 | 36% |
| Santa Catarina Palopó | 48 | $2,793 | $227.37 | 43% |
| Xanadu | 130 | $2,738 | $227.35 | 41% |
| San Jorge La Laguna | 23 | $2,670 | $193.98 | 47% |
| Monzón | 36 | $2,626 | $276.36 | 31% |