Airbnb Market Analytics, Statistics and Data in Skopelos, Thessaly and Central Greece, Greece
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Skopelos? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Skopelos:
How much do Airbnb hosts make on average per month in Skopelos?
The short-term rental market in Skopelos shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,241 per month
- Strong performing properties (top 25%) make $2,447 or more
- Best-in-class properties (top 10%) achieve $4,232+ monthly
- Entry-level properties (bottom 25%) typically earn around $642
Revenue Variations by Month
Occupancy Rates Throughout the Year in Skopelos
The market in Skopelos shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 33% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 72%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Skopelos
Daily rates in Skopelos vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $113 per night
- Strong performing properties (top 25%) secure $180 or more
- Best-in-class properties (top 10%) pull in $264+ per night
- Entry-level properties (bottom 25%) earn around $76
Daily Rate Variations by Month
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Seasonality patterns in Skopelos
Peak Season (August, July, June)
- Revenue peaks at $4192.70 per month
- Occupancy rates reach 73.34%
- Daily rates average $178.65
Shoulder Season
- Revenue averages $1857.87 per month
- Occupancy maintains 38.03%
- Daily rates hold at $143.47
Low Season (January, February, December)
- Revenue drops to $570.03 per month
- Occupancy decreases to 17.12%
- Daily rates adjust to $123.02
Is it still profitable to do Airbnb in Skopelos in 2025?
Yes! Skopelos demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 38% and solid monthly revenue averaging $1858 and With 378 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Skopelos
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Skopelos Town | The charming capital of Skopelos island, known for its traditional architecture and picturesque harbor. A prime location for tourists seeking local culture, restaurants, and shops, with easy access to beautiful beaches. | Skopelos Harbor, Museum of Photography, Skopelos Folklore Museum, Stafilos Beach, Panagia Evangelistria Monastery |
| Stafilos Beach | Famous for its crystal-clear waters and natural beauty, Stafilos Beach attracts beach lovers and families, making it an ideal spot for vacation rentals. | Stafilos Beach, Agnontas Beach, Manolates Village, Sights of Greek Traditional Architecture |
| Glossa | A picturesque village offering stunning sea views and traditional dining experiences. Popular with travelers looking for tranquility and authentic Greek culture. | Glossa Village, Milia Beach, The Muses Restaurant, Agnontas Beach |
| Panormos | A beautiful bay known for its lush surroundings and tranquil atmosphere, perfect for families and groups seeking relaxation. | Panormos Beach, Kastani Beach, Local Taverns, Water Sports Activities |
| Kyra Panagia | A stunning secluded beach known for its clear waters and scenic surroundings, ideal for nature lovers and those seeking peace and relaxation. | Kyra Panagia Beach, Hiking Trails, Nearby Islands |
| Agios Konstantinos | A charming coastal village offering access to several beaches and local dining options, attracting visitors looking for a quiet getaway. | Agios Konstantinos Beach, Local Shops, Maritime Museum |
| Elios | A vibrant village with delightful local festivities and a community atmosphere, making it ideal for cultural experiences. | Elios Village, Local Markets, Nearby Beaches |
| Milia Beach | Known for its stunning landscapes and beach activities, Milia Beach is popular among tourists who want to experience the natural beauty of Skopelos Island. | Milia Beach, Sunbathing and Swimming, Local Dining |
Do you need a license for Airbnb in Skopelos?
Yes, Skopelos requires a license for operating an Airbnb. Current market data shows 81% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Skopelos
Villa Olive Skopelos
Entire Place • 2 bedrooms
Villa Kanaris
Entire Place • 4 bedrooms
Beautifully designed Villa with stunning sea views
Entire Place • 4 bedrooms
Brand new Villa 100m from the sea in Skopelos Town
Entire Place • 3 bedrooms
Villa Karavos Waterfront
Entire Place • 4 bedrooms
Villa Mariel Skopelos
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Skopelos
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Manolis | 21 | $616,460 | 290 | 4.49/5.0 |
| Dimitris | 6 | $185,892 | 72 | 4.80/5.0 |
| Richard | 7 | $168,558 | 42 | 3.98/5.0 |
| Manos | 11 | $168,410 | 101 | 4.44/5.0 |
| Sally | 2 | $128,201 | 35 | 5.00/5.0 |
| Aggelos | 3 | $122,735 | 40 | 5.00/5.0 |
| Evelin | 5 | $99,926 | 93 | 4.78/5.0 |
| Nassia | 1 | $73,427 | 26 | 4.92/5.0 |
| Maria | 1 | $67,409 | 26 | 4.81/5.0 |
| Vicky | 7 | $65,883 | 161 | 4.81/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Skopelos
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (92.1%), with house and apartment & condo properties comprising 96.3% of inventory
- Untapped potential in boutique & hotels, others, outdoor & mobile segments (3.7% combined)
Room Capacity Distribution
Analysis of 378 properties in Skopelos shows that 1 bedroom properties are most prevalent, making up 43.1% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 80.4% of all listings.
Key Insights
- Most common: 1 bedroom (43.1%)
- Least common: 5+ bedrooms (0.5%)
- Market concentration: 80.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 378 properties in Skopelos reveals that 4 guests properties dominate the market, representing 33.1% of all listings. The average property accommodates 3.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 56.3% of the market.
Key Insights
- Most common capacity: 4 guests (33.1% of market)
- Least common capacity: 7 guests (1.6% of market)
- Average guest capacity: 3.8 guests per property
- Market concentration: 56.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 378 properties in Skopelos, the most common availability pattern is 271-366 days (61.9% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.2% of properties).
Key Insights
- Most common availability window: 271-366 days (61.9%)
- Most common booking duration: 31-90 days (39.2%)
- Properties with high availability (180+ days): 96.8%
- Properties with long-term bookings (180+ days): 3.7%
Minimum Stay Distributions
1 Night
44 listings
12.7% of total
2 Nights
50 listings
14.5% of total
3 Nights
118 listings
34.1% of total
4-6 Nights
119 listings
34.4% of total
7-29 Nights
14 listings
4% of total
30+ Nights
1 listings
0.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 27.2%
- Mid-length stays (4-6 nights) represent 34.4% of listings
- Monthly+ stays (0.3%) suggest a stable extended-stay market
- High market flexibility with 61.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
8 listings
2.5% of total
Super Strict 60 Days
3 listings
0.9% of total
Flexible
28 listings
8.6% of total
Moderate
18 listings
5.5% of total
Firm
132 listings
40.5% of total
Strict
137 listings
42% of total
Key Insights
- Strict is the preferred policy at 42.0% of listings
- Stricter policies (Firm & Strict) dominate at 82.5% of the market
- Strong market consensus around Strict policies
- Super Strict 60 Days policies are least common at 0.9% of listings
Recommendations
- The market supports stricter policies, with 82.5% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Apr, Mar, Jun, averaging 110 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 36 days
- Spring shows the longest average booking window at 108 days, while Winter has the shortest at 36 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 108 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Skopelos
Below is the distribution of amenities across listings in Skopelos:
Traveler Demographics
Key Insights
- Domestic travelers make up 8.4% of total guests, indicating a mostly international-driven market.
- Primary international markets: United States (18.4%) and Italy (15.7%)
- English is the top language at 55.9%, followed by French (14.7%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 11.7%
Recommendations
- Target marketing campaigns for England and London markets
- Develop localized content for United States and Italy
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Skopelos. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Magoula | 11 | $2,179 | $322.57 | 29% |
| Skiathos Municipality | 68 | $2,158 | $361.64 | 46% |
| Achladias | 106 | $1,993 | $329.41 | 49% |
| Municipality of Marathonas | 82 | $1,802 | $259.79 | 36% |
| Klima | 17 | $1,642 | $284.45 | 44% |
| Nerotrivia | 13 | $1,596 | $184.84 | 43% |
| Municipal Unit of Anthidon | 86 | $1,559 | $242.44 | 32% |
| Loutraki | 27 | $1,534 | $159.21 | 44% |
| Karystos Municipality | 39 | $1,445 | $240.10 | 34% |
| Thermaikos Municipality | 27 | $1,383 | $262.94 | 42% |
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