Airbnb Market Analytics, Statistics and Data in Σφακάκι, Region of Crete, Greece
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Σφακάκι? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Σφακάκι:
How much do Airbnb hosts make on average per month in Σφακάκι?
The short-term rental market in Σφακάκι shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,859 per month
- Strong performing properties (top 25%) make $4,517 or more
- Best-in-class properties (top 10%) achieve $9,140+ monthly
- Entry-level properties (bottom 25%) typically earn around $784
Revenue Variations by Month
Occupancy Rates Throughout the Year in Σφακάκι
The market in Σφακάκι shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 33% occupancy rates
- Strong performing properties (top 25%) achieve 56% or higher
- Best-in-class properties (top 10%) reach 73%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Σφακάκι
Daily rates in Σφακάκι vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $162 per night
- Strong performing properties (top 25%) secure $330 or more
- Best-in-class properties (top 10%) pull in $617+ per night
- Entry-level properties (bottom 25%) earn around $91
Daily Rate Variations by Month
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Seasonality patterns in Σφακάκι
Peak Season (August, July, June)
- Revenue peaks at $6802.20 per month
- Occupancy rates reach 56.54%
- Daily rates average $303.24
Shoulder Season
- Revenue averages $3641.26 per month
- Occupancy maintains 37.16%
- Daily rates hold at $259.57
Low Season (March, December, February)
- Revenue drops to $912.63 per month
- Occupancy decreases to 23.82%
- Daily rates adjust to $232.61
Is it still profitable to do Airbnb in Σφακάκι in 2025?
Yes! Σφακάκι demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and strong monthly revenue averaging $3641 and The market's 109 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Σφακάκι
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Πλατεία Σφακίου (Sfakia Square) | Central location with a vibrant atmosphere, close to the beach and local cafes. It attracts tourists looking for an authentic Greek experience. | Sfakia beach, Traditional tavernas, Local markets, Scenic views of the mountains, Historical sites |
| Απολαυκή (Apolakkiá) | A picturesque village steeped in history and natural beauty. Ideal for guests seeking a serene escape with mesmerizing landscapes. | Hiking trails, Ancient ruins, Local olive groves, Panoramic mountain views, Cultural experiences |
| Καλαμάκι (Kalamaki) | Family-friendly area known for its beautiful sandy beaches and shallow waters. Popular with families and beach lovers. | Kalamaki beach, Water sports activities, Family-oriented restaurants, Beachfront promenades, Sunset views |
| Σφακάκι (Sfakaki Beach) | A stunning beach area known for its crystal-clear waters and peaceful ambiance. A great choice for beachgoers and relaxation seekers. | Crystal-clear waters, Beach bars, Surfing, Sunbathing, Nearby beach cafes |
| Plakias | A charming seaside town with beautiful beaches and a laid-back vibe. Attracts both local and international travelers seeking relaxation. | Plakias beach, Diving spots, Hiking opportunities, Traditional cuisine, Nightlife |
| Frangokastello | Famous for its impressive castle and beautiful beaches. Appeals to history buffs and those seeking picturesque landscapes. | Frangokastello Castle, Castle beach, Historical tours, Wind surfing, Local folklore |
| Λουτρά Σφακίων (Loutra Sfakion) | Therapeutic hot springs known for their healing properties, attracting tourists looking for wellness and relaxation. | Hot springs, Wellness spas, Nature trails, Scenic views, Quiet retreat areas |
| Souda Bay | Strategically located bay with historical significance, appealing to both couples and families looking for unique experiences. | Historical museums, Scenic boat tours, Dining options, Cultural sites, Beautiful landscapes |
Do you need a license for Airbnb in Σφακάκι?
Yes, Σφακάκι requires a license for operating an Airbnb. Current market data shows 63% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Σφακάκι
Short Walk to Beach, 2 Villas for Groups/Families!
Entire Place • 10 bedrooms
850m to Beach, Pickleball court & rooftop hot tub
Entire Place • 5 bedrooms
Thalasses Villas - Sea front Villa Pueblo
Entire Place • 3 bedrooms
Golden sand beachfront villa ,6 Bedrooms,Rethymno
Entire Place • 6 bedrooms
Feyre Boutique Mansion walking distance to beach
Entire Place • 5 bedrooms
Thetida Villa, a Sublime Beachfront Retreat
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Σφακάκι
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Kostas | 10 | $778,773 | 169 | 4.41/5.0 |
| Valia | 10 | $497,631 | 193 | 4.87/5.0 |
| Stratos | 4 | $292,885 | 143 | 4.93/5.0 |
| Manos | 2 | $182,169 | 37 | 4.95/5.0 |
| Stavros | 1 | $143,770 | 5 | 5.00/5.0 |
| 461193921 | 16 | $140,520 | 1 | 0.00/5.0 |
| Charikleia | 2 | $54,687 | 182 | 4.80/5.0 |
| Family Koutelidakis | 5 | $50,693 | 15 | 2.97/5.0 |
| Nikos | 1 | $49,833 | 71 | 4.96/5.0 |
| Andreas | 4 | $42,400 | 97 | 4.84/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Σφακάκι
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (89%), with house and apartment & condo properties comprising 94.5% of inventory
Room Capacity Distribution
Analysis of 109 properties in Σφακάκι shows that 2 bedrooms properties are most prevalent, making up 30.3% of the market. The market tends to favor smaller properties, with 2 bedrooms and 5+ bedrooms together representing 50.5% of all listings.
Key Insights
- Most common: 2 bedrooms (30.3%)
- Least common: 4 bedrooms (9.2%)
- Market concentration: 50.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 109 properties in Σφακάκι reveals that 8+ guests properties dominate the market, representing 33% of all listings. The average property accommodates 5.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 56.9% of the market.
Key Insights
- Most common capacity: 8+ guests (33% of market)
- Least common capacity: 7 guests (5.5% of market)
- Average guest capacity: 5.8 guests per property
- Market concentration: 56.9% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 109 properties in Σφακάκι, the most common availability pattern is 271-366 days (64.2% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (39.4% of properties).
Key Insights
- Most common availability window: 271-366 days (64.2%)
- Most common booking duration: 1-30 days (39.4%)
- Properties with high availability (180+ days): 92.7%
- Properties with long-term bookings (180+ days): 8.3%
Minimum Stay Distributions
1 Night
21 listings
22.6% of total
2 Nights
13 listings
14% of total
3 Nights
8 listings
8.6% of total
4-6 Nights
38 listings
40.9% of total
7-29 Nights
13 listings
14% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 36.6%
- Mid-length stays (4-6 nights) represent 40.9% of listings
- Monthly+ stays (0%) suggest a stable extended-stay market
- High market flexibility with 45.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
1 listings
1.2% of total
Super Strict 60 Days
3 listings
3.5% of total
Flexible
9 listings
10.5% of total
Moderate
7 listings
8.1% of total
Firm
38 listings
44.2% of total
Strict
28 listings
32.6% of total
Key Insights
- Firm is the preferred policy at 44.2% of listings
- Stricter policies (Firm & Strict) dominate at 76.8% of the market
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 1.2% of listings
Recommendations
- The market supports stricter policies, with 76.8% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Aug, Jun, Apr, averaging 105 days
- Shortest booking windows are in Feb, Dec, Jan, averaging 56 days
- Summer shows the longest average booking window at 105 days, while Winter has the shortest at 56 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 105 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Σφακάκι
Every property in Σφακάκι comes standard with Wifi. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 3.3% of total guests, indicating a mostly international-driven market.
- Primary international markets: France (28.4%) and United Kingdom (21.9%)
- English is the top language at 45.5%, followed by German (20.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 10.2%
Recommendations
- Target marketing campaigns for Berlin and London markets
- Develop localized content for France and United Kingdom
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Σφακάκι. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Skaleta | 59 | $5,076 | $533.98 | 47% |
| Violi Charaki | 21 | $5,044 | $418.70 | 51% |
| Perama | 24 | $4,970 | $427.73 | 52% |
| Pithari | 16 | $4,952 | $472.08 | 52% |
| Ia Municipal Unit | 800 | $4,788 | $458.42 | 48% |
| Viranepiskopi | 10 | $4,424 | $408.51 | 54% |
| Municipality of Milopotamos | 19 | $3,815 | $344.26 | 52% |
| Tsikalaria | 10 | $3,671 | $322.69 | 53% |
| Amnatos | 10 | $3,527 | $643.92 | 45% |
| Xiro Chorio | 18 | $3,475 | $417.58 | 42% |
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