Airbnb Market Analytics, Statistics and Data in Sitia Municipal Unit, Region of Crete, Greece

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Sitia Municipal Unit? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Sitia Municipal Unit:

Average Daily Rate
$122
Occupancy Rate
41.16%
Annual Revenue
$9,691
Revenue Growth YoY
1.38%
Best Month
August
Worst Month
December
Regulation
High
Active Listings
330

How much do Airbnb hosts make on average per month in Sitia Municipal Unit?

The short-term rental market in Sitia Municipal Unit shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $948 per month
  • Strong performing properties (top 25%) make $1,825 or more
  • Best-in-class properties (top 10%) achieve $2,877+ monthly
  • Entry-level properties (bottom 25%) typically earn around $453

Revenue Variations by Month

Occupancy Rates Throughout the Year in Sitia Municipal Unit

The market in Sitia Municipal Unit shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 34% occupancy rates
  • Strong performing properties (top 25%) achieve 54% or higher
  • Best-in-class properties (top 10%) reach 69%+occupancy
  • Entry-level properties (bottom 25%) average around 17%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Sitia Municipal Unit

Daily rates in Sitia Municipal Unit vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $85 per night
  • Strong performing properties (top 25%) secure $127 or more
  • Best-in-class properties (top 10%) pull in $228+ per night
  • Entry-level properties (bottom 25%) earn around $60

Daily Rate Variations by Month

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Seasonality patterns in Sitia Municipal Unit

Peak Season (August, July, September)
  • Revenue peaks at $2620.42 per month
  • Occupancy rates reach 65.95%
  • Daily rates average $133.69
Shoulder Season
  • Revenue averages $1460.05 per month
  • Occupancy maintains 36.67%
  • Daily rates hold at $121.16
Low Season (February, January, December)
  • Revenue drops to $705.05 per month
  • Occupancy decreases to 19.56%
  • Daily rates adjust to $112.50

Is it still profitable to do Airbnb in Sitia Municipal Unit in 2025?

Yes! Sitia Municipal Unit demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and monthly revenue averaging $1460 and With 330 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Sitia Municipal Unit

AreaWhy Choose This AreaKey Attractions
Agios Nikolaos
A charming coastal town known for its picturesque harbor, vibrant local culture, and stunning beaches. Popular with both tourists and locals, making it a prime location for Airbnb hosting.
Lake Voulismeni, Archaeological Museum of Agios Nikolaos, Kitroplatia Beach, Spinalonga Island, Local tavernas and cafes
Sitia Town
The capital of the Sitia municipality, known for its rich history, beautiful beaches, and friendly atmosphere. Attracts a mix of beachgoers and cultural tourists.
Sitia Archaeological Museum, Virgin Mary Byzantine Church, Sitia Beach, Bonestou Beach, Palm Beach
Vai Palm Forest
Famous for its unique palm forest and beautiful beaches, Vai is a stunning natural attraction that draws many visitors looking for adventure and relaxation.
Vai Beach, Palm Forest of Vai, Archaeological site of Itanos, Local hiking trails
Matala
A historic beach town known for its caves and association with the 1960s hippie culture. Attracts a diverse crowd including families and young travelers.
Matala Beach, Caves of Matala, Local tavernas, Nearby Red Beach
Kato Zakros
A tranquil village known for its beautiful landscapes and archaeological significance. It is perfect for those seeking a peaceful retreat with outdoor activities.
Zakros Palace, Kato Zakros Beach, Hiking trails, Local olive groves
Xerokampos
A remote beach destination known for its crystal-clear waters and quiet atmosphere. Perfect for visitors looking for an off-the-beaten-path experience.
Xerokampos Beach, Local tavernas, Diving and snorkeling opportunities
Ierapetra
The southernmost city in Europe, known for its lively atmosphere and variety of beaches. Popular with tourists, making it a great location for short-term rentals.
Ierapetra Fortress, Koutsounari Beach, Local markets, Historical sites
Pachia Ammos
A small coastal village with beautiful sandy beaches and a relaxed vibe, ideal for families and couples looking for a serene getaway.
Pachia Ammos Beach, Local seafood restaurants, Nearby hiking trails

Do you need a license for Airbnb in Sitia Municipal Unit?

Yes, Sitia Municipal Unit requires a license for operating an Airbnb. Current market data shows 74% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.

Top Performing Airbnb Properties in Sitia Municipal Unit

"Nuez Villas" Two Storey Villa with a Sea View

"Nuez Villas" Two Storey Villa with a Sea View

Entire Place • 3 bedrooms

$143,930
Revenue
65.7%
Occupancy
$635.49
Daily Rate
"Nuez Villas" Ground Level Villa with a Sea View

"Nuez Villas" Ground Level Villa with a Sea View

Entire Place • 3 bedrooms

$107,050
Revenue
57.1%
Occupancy
$643.23
Daily Rate
Villa Menelaos

Villa Menelaos

Entire Place • 3 bedrooms

$64,087
Revenue
53.4%
Occupancy
$400.39
Daily Rate
Mochlos Beach Villa Crete Villa By The Sea

Mochlos Beach Villa Crete Villa By The Sea

Entire Place • 3 bedrooms

$52,437
Revenue
67.0%
Occupancy
$254.52
Daily Rate
Sternes Tropicana Executive Villa with pool

Sternes Tropicana Executive Villa with pool

Entire Place • 2 bedrooms

$51,203
Revenue
43.8%
Occupancy
$360.61
Daily Rate
Seafront Villa w/ Jacuzzi only 20m from the beach

Seafront Villa w/ Jacuzzi only 20m from the beach

Entire Place • 3 bedrooms

$45,525
Revenue
72.0%
Occupancy
$247.84
Daily Rate

Top Performing Professional Hosts in Sitia Municipal Unit

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pantelis19$280,9847764.91/5.0
Maria21$273,5321182.21/5.0
Angelina2$250,980645.00/5.0
Menelaos2$90,316345.00/5.0
Varvara2$55,322215.00/5.0
Moshe Oved1$52,4371064.96/5.0
Στέλλα4$49,969553.73/5.0
Manos1$45,52565.00/5.0
4096567081$40,15500.00/5.0
Despina2$38,2111684.90/5.0

Additional analytics on vacation rental, real estate, short term rental data in Sitia Municipal Unit

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (94.5%), with apartment & condo and house properties comprising 96.7% of inventory
  • Untapped potential in boutique & hotels, others segments (3.3% combined)

Room Capacity Distribution

Analysis of 330 properties in Sitia Municipal Unit shows that 1 bedroom properties are most prevalent, making up 51.2% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 79.7% of all listings.

Key Insights

  • Most common: 1 bedroom (51.2%)
  • Least common: 5+ bedrooms (1.2%)
  • Market concentration: 79.7% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 330 properties in Sitia Municipal Unit reveals that 4 guests properties dominate the market, representing 29.7% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 3 guests make up 53.6% of the market.

Key Insights

  • Most common capacity: 4 guests (29.7% of market)
  • Least common capacity: 1 guest (0.3% of market)
  • Average guest capacity: 3.9 guests per property
  • Market concentration: 53.6% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 330 properties in Sitia Municipal Unit, the most common availability pattern is 271-366 days (64.5% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (36.1% of properties).

Key Insights

  • Most common availability window: 271-366 days (64.5%)
  • Most common booking duration: 31-90 days (36.1%)
  • Properties with high availability (180+ days): 92.7%
  • Properties with long-term bookings (180+ days): 7.3%

Minimum Stay Distributions

1 Night (6.7%)

1 Night

20 listings

6.7% of total

2 Nights (30%)

2 Nights

89 listings

30% of total

3 Nights (37.7%)

3 Nights

112 listings

37.7% of total

4-6 Nights (18.9%)

4-6 Nights

56 listings

18.9% of total

7-29 Nights (3.4%)

7-29 Nights

10 listings

3.4% of total

30+ Nights (3.4%)

30+ Nights

10 listings

3.4% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 36.7%
  • Mid-length stays (4-6 nights) represent 18.9% of listings
  • Monthly+ stays (3.4%) suggest a stable extended-stay market
  • High market flexibility with 74.4% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (0.7%)

Super Strict 60 Days

2 listings

0.7% of total

Flexible (9.7%)

Flexible

26 listings

9.7% of total

Moderate (18.7%)

Moderate

50 listings

18.7% of total

Firm (24.3%)

Firm

65 listings

24.3% of total

Strict (46.4%)

Strict

124 listings

46.4% of total

Key Insights

  • Strict is the preferred policy at 46.4% of listings
  • Stricter policies (Firm & Strict) dominate at 70.7% of the market
  • Strong market consensus around Strict policies
  • Super Strict 60 Days policies are least common at 0.7% of listings

Recommendations

  • The market supports stricter policies, with 70.7% using Firm or Strict terms
  • Strong market preference for Strict policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in May, Jun, Jul, averaging 92 days
  • Shortest booking windows are in Feb, Dec, Jan, averaging 37 days
  • Summer shows the longest average booking window at 85 days, while Winter has the shortest at 37 days

Recommendations

  • Implement dynamic pricing strategies for Summer bookings at least 85 days in advance
  • Consider early bird discounts during Winter to encourage longer lead times
  • Focus on last-minute booking promotions during Feb-Jan when lead times are shortest

Popular Airbnb Amenities in Sitia Municipal Unit

Below is the distribution of amenities across listings in Sitia Municipal Unit:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 11% of total guests, indicating a mostly international-driven market.
  • Primary international markets: Germany (26.9%) and Greece (15.5%)
  • English is the top language at 47.5%, followed by French (18.1%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.0%

Recommendations

  • Target marketing campaigns for Paris and Athens markets
  • Develop localized content for Germany and Greece
  • Prioritize English and French language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Sitia Municipal Unit. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Ia Municipal Unit800$4,788$458.4248%
Fanes19$2,615$278.6040%
Thira Municipal Unit3,330$2,525$315.7544%
Nikos Kazantzakis Municipal Unit24$2,374$208.8737%
Agkeria43$2,342$401.3839%
Lachania42$2,253$336.8145%
Stroubos18$1,949$243.0653%
Άγιος Νεκτάριος13$1,862$248.6655%
Agiassos10$1,832$214.9443%
Mylopotas48$1,765$385.7041%

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