Sitia Municipal Unit Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sitia Municipal Unit in 2025? Explore comprehensive Airbnb analytics for Sitia Municipal Unit, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Sitia Municipal Unit, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 300 active listings.

Whether you're considering an Airbnb investment in Sitia Municipal Unit, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sitia Municipal Unit Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sitia Municipal Unit Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$115
The average rental revenue earned for an occupied room per day in Sitia Municipal Unit.
Occupancy Rate(?)
42.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,026
Typical annual income for an Airbnb listing in Sitia Municipal Unit. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.8%
Positive growth (7.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sitia Municipal Unit.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Sitia Municipal Unit.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
300
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sitia Municipal Unit (2025)

Understanding the monthly revenue variations for Airbnb listings in Sitia Municipal Unit is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sitia Municipal Unit is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sitia Municipal Unit across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,719+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,764 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $922 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $443, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sitia Municipal Unit

Sitia Municipal Unit Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sitia Municipal Unit STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sitia Municipal Unit:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sitia Municipal Unit

Average Daily Rate (ADR) Airbnb Trends in Sitia Municipal Unit (2025)

Effective short term rental pricing strategy in Sitia Municipal Unit involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sitia Municipal Unit typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $227+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
  • Typical properties (Median) charge around $87 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Sitia Municipal Unit

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Airbnb Seasonality Analysis & Trends in Sitia Municipal Unit (2025)

Peak Season (August, July, September)
  • Revenue averages $2,190 per month
  • Occupancy rates average 56.1%
  • Daily rates average $130
Shoulder Season
  • Revenue averages $1,374 per month
  • Occupancy maintains around 32.3%
  • Daily rates hold near $119
Low Season (February, March, December)
  • Revenue drops to average $652 per month
  • Occupancy decreases to average 19.6%
  • Daily rates adjust to average $110

Seasonality Insights for Sitia Municipal Unit

  • The Airbnb seasonality in Sitia Municipal Unit shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sitia Municipal Unit's highest earning potential, with monthly revenues capable of climbing to $2,622, occupancy reaching a high of 66.2%, and ADRs peaking at $133.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $543, occupancy could drop to 16.8%, and ADRs may adjust down to $109.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sitia Municipal Unit.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sitia Municipal Unit seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sitia Municipal Unit (2025)

Exploring the top neighborhoods for short-term rentals in Sitia Municipal Unit? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Agios Nikolaos
A picturesque coastal town known for its vibrant nightlife, beautiful beaches, and cultural attractions. Popular among tourists for its charming atmosphere and scenic views, making it a prime location for Airbnb hosting.
Lake Voulismeni, Agios Nikolaos port, Archaeological Museum, Spinalonga Island, Plaka Beach, CretAquarium
Elounda
A luxurious seaside destination famous for its upscale resorts and stunning landscapes. Known for its historical significance and beautiful waterfront, attracting visitors seeking relaxation and culture.
Elounda Beach, Spinalonga Island, Plaka village, Kolokytha Beach, Voulisma Beach, Archaeological Site of Olous
Mochlos
A small, charming fishing village known for its authentic Cretan experience and stunning sea views. Ideal for tourists looking for tranquility and local culture away from crowded tourist spots.
Mochlos Island, Mochlos Beach, local tavernas, archaeological site, beautiful nature trails
Ierapetra
The southernmost city in Europe, known for its warm climate, beautiful beaches, and rich history. Offers a mix of cultural experiences and natural beauty, making it appealing for various types of tourists.
Ierapetra Fortress, Koutsounari Long Beach, Gorge of Ha Gorge, Nikos Kazantzakis Museum, Chrissi Island
Sitia
A charming and relatively untouched town with beautiful beaches and historical sites. Sitia offers a more authentic Cretan experience and is growing in popularity among travelers.
Sitia Archaeological Museum, Itanos Ruins, Karoumes Beach, Sitia Marina, Vai Palm Beach
Vai
Famous for its palm forest and picturesque beach, Vai is a unique destination that attracts nature lovers and beachgoers looking for a tropical vibe.
Vai Beach, Palm Forest of Vai, Nearby archaeological sites, Scenic hiking trails, local tavernas
Kato Zakros
A remote village known for its stunning scenery and ancient ruins, appealing to adventurous travelers and those seeking an authentic experience in Cretan nature.
Zakros Palace, Kato Zakros Beach, Gorge of Zakros, local hiking trails, traditional Cretan cuisine
Pachia Ammos
Known for its beautiful, sandy beaches and laid-back vibe, making it ideal for families and individuals looking for a quiet holiday destination.
Pachia Ammos Beach, local restaurants, small village charm, beachside cafes, hiking routes nearby

Understanding Airbnb License Requirements & STR Laws in Sitia Municipal Unit (2025)

Yes, Sitia Municipal Unit, Region of Crete, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sitia Municipal Unit to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 79% licensed listings)

Top Performing Airbnb Properties in Sitia Municipal Unit (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sitia Municipal Unitbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

"Nuez Villas" Two Storey Villa with a Sea View

"Nuez Villas" Two Storey Villa with a Sea View

Entire Place • 3 bedrooms

$165,150
Revenue
55.2%
Occupancy
$638.44
Daily Rate
"Nuez Villas" Ground Level Villa with a Sea View

"Nuez Villas" Ground Level Villa with a Sea View

Entire Place • 3 bedrooms

$90,599
Revenue
58.6%
Occupancy
$608.17
Daily Rate
Villa Menelaos

Villa Menelaos

Entire Place • 3 bedrooms

$62,607
Revenue
53.4%
Occupancy
$394.16
Daily Rate
Sternes Tropicana Executive Villa with pool

Sternes Tropicana Executive Villa with pool

Entire Place • 2 bedrooms

$55,793
Revenue
41.5%
Occupancy
$355.40
Daily Rate
Mochlos Beach Villa Crete Villa By The Sea

Mochlos Beach Villa Crete Villa By The Sea

Entire Place • 3 bedrooms

$46,759
Revenue
62.7%
Occupancy
$265.14
Daily Rate
Olive House Traditional Villa with Private Pools

Olive House Traditional Villa with Private Pools

Entire Place • 4 bedrooms

$41,458
Revenue
51.8%
Occupancy
$302.82
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sitia Municipal Unit (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sitia Municipal Unit based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Pantelis19$308,1867844.90/5.0
Maria21$256,0891182.21/5.0
Angelina2$255,749645.00/5.0
Menelaos2$89,288345.00/5.0
Στέλλα6$70,938803.31/5.0
Varvara2$54,297215.00/5.0
Moshe Oved1$46,7591064.96/5.0
Mihalis5$38,345182.91/5.0
Despina2$38,1301684.90/5.0
Μαρία2$34,1142244.88/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sitia Municipal Unit.

Dive Deeper: Advanced Sitia Municipal Unit STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sitia Municipal Unit. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sitia Municipal Unit Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sitia Municipal Unit

  • The Sitia Municipal Unit Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95% of the 300 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sitia Municipal Unit, Apartment/Condo properties are the most common (53.7%), reflecting the local real estate landscape.
  • Houses represent a significant 43.7% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, others (combined 2.6%) offer potential for unique stay experiences.

Sitia Municipal Unit Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sitia Municipal Unit

  • The dominant room capacity in Sitia Municipal Unit is 1 bedroom listings, making up 52% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 81.0% of the active Airbnb listings in Sitia Municipal Unit, indicating a high concentration in these sizes.
  • With over half the market (52%) consisting of studios or 1-bedroom units, Sitia Municipal Unit is particularly well-suited for individuals or couples.

Sitia Municipal Unit Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sitia Municipal Unit

  • The most common guest capacity trend in Sitia Municipal Unit vacation rentals is listings accommodating 4 guests (29.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Sitia Municipal Unit STR market, accounting for 53.6% of listings.
  • 15.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sitia Municipal Unit.
  • On average, properties in Sitia Municipal Unit are equipped to host 3.9 guests.

Sitia Municipal Unit Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sitia Municipal Unit

  • The most common availability pattern in Sitia Municipal Unit falls within the 271-366 days range, representing 60.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 93.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Sitia Municipal Unit (37%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 7.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sitia Municipal Unit Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.5%)

1 Night

19 listings

6.5% of total

2 Nights (26.6%)

2 Nights

78 listings

26.6% of total

3 Nights (37.2%)

3 Nights

109 listings

37.2% of total

4-6 Nights (18.8%)

4-6 Nights

55 listings

18.8% of total

7-29 Nights (3.1%)

7-29 Nights

9 listings

3.1% of total

30+ Nights (7.8%)

30+ Nights

23 listings

7.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Sitia Municipal Unit is 3 Nights, adopted by 37.2% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 37.2% of Sitia Municipal Unit hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 7.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sitia Municipal Unit.

Sitia Municipal Unit Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

0.8% of total

Flexible (11.1%)

Flexible

27 listings

11.1% of total

Moderate (16%)

Moderate

39 listings

16% of total

Firm (25.5%)

Firm

62 listings

25.5% of total

Strict (46.5%)

Strict

113 listings

46.5% of total

Cancellation Policy Insights for Sitia Municipal Unit

  • The prevailing Airbnb cancellation policy trend in Sitia Municipal Unit is Strict, used by 46.5% of listings.
  • A majority (72.0%) of hosts in Sitia Municipal Unit utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 46.5% market standard in Sitia Municipal Unit.
  • With 46.5% using Strict terms, this is a viable option in Sitia Municipal Unit, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sitia Municipal Unit.

Sitia Municipal Unit STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sitia Municipal Unit

  • The overall average booking lead time for vacation rentals in Sitia Municipal Unit is 64 days.
  • Guests book furthest in advance for stays during May (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (85 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (64 days) as a baseline for your pricing and availability strategy in Sitia Municipal Unit.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 85 days) to capture early planners.
  • Monitor your own booking lead times against these Sitia Municipal Unit averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sitia Municipal Unit (2025)

Amenity Prevalence

Amenity Insights for Sitia Municipal Unit

  • Essential amenities in Sitia Municipal Unit that guests expect include: Wifi, Essentials, Air conditioning, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Hot water, Hangers, Hair dryer are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sitia Municipal Unit: Wifi, Essentials, Air conditioning, Kitchen.
  • Prioritize adding missing essentials: Wifi, Essentials, Air conditioning, Kitchen.
  • Consider adding popular differentiators like Hot water or Hangers to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sitia Municipal Unit to stay competitive.

Sitia Municipal Unit Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sitia Municipal Unit

  • The typical guest profile for Airbnb in Sitia Municipal Unit consists of predominantly international visitors (90%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 9.6% of guests.
  • Key international markets include France (26.4%) and Germany (19.4%).
  • Top languages spoken are English (39.2%) followed by French (15.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sitia Municipal Unit Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ia Municipal Unit766$4,487$454.8249%
Fanes17$2,777$287.1543%
Thira Municipal Unit3,101$2,412$303.2146%
Agkeria43$2,308$309.4544%
Lachania43$2,189$330.4546%
Nikos Kazantzakis Municipal Unit23$2,071$202.6238%
Stroubos16$2,033$250.7158%
Mylopotas42$1,846$378.0544%
Kiotari58$1,814$215.8751%
Άγιος Νεκτάριος14$1,665$228.7152%

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