Sellia Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Sellia in 2025? Explore comprehensive Airbnb analytics for Sellia, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Sellia, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 71 active listings.

Whether you're considering an Airbnb investment in Sellia, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sellia Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sellia Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$208
The average rental revenue earned for an occupied room per day in Sellia.
Occupancy Rate(?)
50.6%
High demand. Good booking frequency.
Median Annual Revenue(?)
$26,220
Typical annual income for an Airbnb listing in Sellia. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-1.9%
Slight decrease (-1.9%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Sellia.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Sellia.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
71
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sellia (2025)

Understanding the monthly revenue variations for Airbnb listings in Sellia is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sellia is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sellia across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $7,502+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,758 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,571 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $874, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sellia

Sellia Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sellia STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sellia:

  • Best-in-class properties (Top 10%) achieve 75%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 62% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 24% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sellia

Average Daily Rate (ADR) Airbnb Trends in Sellia (2025)

Effective short term rental pricing strategy in Sellia involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sellia typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $327+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $232 or more.
  • Typical properties (Median) charge around $148 per night.
  • Entry-level properties (Bottom 25%) earn around $72 per night.

Average Daily Rate (ADR) Trend by Month in Sellia

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Airbnb Seasonality Analysis & Trends in Sellia (2025)

Peak Season (August, June, September)
  • Revenue averages $5,466 per month
  • Occupancy rates average 63.2%
  • Daily rates average $204
Shoulder Season
  • Revenue averages $3,434 per month
  • Occupancy maintains around 43.6%
  • Daily rates hold near $185
Low Season (January, February, March)
  • Revenue drops to average $302 per month
  • Occupancy decreases to average 11.7%
  • Daily rates adjust to average $182

Seasonality Insights for Sellia

  • The Airbnb seasonality in Sellia shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sellia's highest earning potential, with monthly revenues capable of climbing to $5,991, occupancy reaching a high of 70.1%, and ADRs peaking at $219.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $166.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sellia.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sellia seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sellia (2025)

Exploring the top neighborhoods for short-term rentals in Sellia? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Sellia Village
A tranquil village located in the foothills of the Psiloritis mountain range, offering a traditional Cretan experience. Perfect for travelers seeking serenity and authentic local culture.
Traditional Cretan architecture, Local tavernas, Heraklion and Rethymnon nearby, Natural hiking trails, Local olive groves
Plakias Beach
A beautiful beach area known for its crystal-clear waters and stunning sunsets. Popular among beach-goers and those looking for a relaxed seaside atmosphere.
Plakias Beach, Diving spots, Local cafes and restaurants, Kourtaliotiko Gorge, Preveli Beach
Margarites
Famous for its pottery and rich history, this village offers visitors a unique glimpse into Cretan craftsmanship. Great for tourists interested in arts and culture.
Pottery workshops, Archaeological sites, Local honey production, Scenic views, Traditional festivals
Agios Georgios
Known for its stunning beach and natural beauty, it is an attractive spot for families and adventure seekers looking to explore the Cretan coastline.
Agios Georgios Beach, Water sports activities, Hiking routes, Local fish tavernas, Amazing coastal views
Spili
A picturesque village known for its fountains and rich greenery. Ideal for visitors looking for a different side of Crete that combines nature and local life.
Fountains of Spili, Local markets, Hiking trails, Cretan cuisine, Beautiful mountain views
Rethymnon Old Town
A popular historical area with Venetian architecture and vibrant nightlife. Perfect for those looking for entertainment and cultural experiences.
Rethymnon Fortress, Venetian harbor, Traditional tavernas, Old Town shops, Cultural events
Kourtaliotiko Gorge
A stunning gorge that attracts nature lovers and hikers. An ideal spot for those wanting to explore Crete's natural beauty and outdoor activities.
Hiking opportunities, Natural rivers, Rich flora and fauna, Beautiful landscapes, Nearby waterfalls
Platanes
A small resort area near Rethymnon with a relaxed vibe and easy access to amenities and the beach. Great for families and tourists looking for convenience.
Platanes Beach, Seafront tavernas, Water sports, Shopping options, Proximity to Rethymnon

Understanding Airbnb License Requirements & STR Laws in Sellia (2025)

Yes, Sellia, Region of Crete, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sellia to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 87% licensed listings)

Top Performing Airbnb Properties in Sellia (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Selliabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Fotinari Villa 2 - High quality above a cozy beach

Fotinari Villa 2 - High quality above a cozy beach

Entire Place • 6 bedrooms

$175,244
Revenue
59.8%
Occupancy
$1031.74
Daily Rate
Fotinari Villa 1 - High quality above a cozy beach

Fotinari Villa 1 - High quality above a cozy beach

Entire Place • 3 bedrooms

$125,560
Revenue
65.1%
Occupancy
$592.46
Daily Rate
Sea views,  private pool and near the beach

Sea views, private pool and near the beach

Entire Place • 5 bedrooms

$100,729
Revenue
67.0%
Occupancy
$570.36
Daily Rate
Kaleidoskopio villa,views, pool,South Crete

Kaleidoskopio villa,views, pool,South Crete

Entire Place • 3 bedrooms

$90,604
Revenue
63.1%
Occupancy
$396.03
Daily Rate
Fotinari Livadia Villa,Plakias,exclusive sea views

Fotinari Livadia Villa,Plakias,exclusive sea views

Entire Place • 4 bedrooms

$62,521
Revenue
58.3%
Occupancy
$495.59
Daily Rate
Metatulia 3 villa,sea views,pool,Souda,Plakias

Metatulia 3 villa,sea views,pool,Souda,Plakias

Entire Place • 2 bedrooms

$62,480
Revenue
76.3%
Occupancy
$230.45
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sellia (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sellia based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stratos20$708,3303884.33/5.0
Kostas4$456,4221384.95/5.0
Gianni3$93,8901984.92/5.0
Manos3$90,71395.00/5.0
Olga1$62,521304.93/5.0
Στυλιανος1$60,371135.00/5.0
Kreta Eiendom1$51,427264.96/5.0
Valia1$42,520684.81/5.0
Markella1$34,846474.98/5.0
Pascale2$25,29074.83/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sellia.

Dive Deeper: Advanced Sellia STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sellia. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sellia Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sellia

  • The Sellia Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 71 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sellia, House properties are the most common (71.8%), reflecting the local real estate landscape.
  • Houses represent a significant 71.8% portion, catering likely to families or larger groups.
  • Smaller segments like others (combined 1.4%) offer potential for unique stay experiences.

Sellia Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sellia

  • The dominant room capacity in Sellia is 2 bedrooms listings, making up 42.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.3% of the active Airbnb listings in Sellia, indicating a high concentration in these sizes.

Sellia Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sellia

  • The most common guest capacity trend in Sellia vacation rentals is listings accommodating 4 guests (26.8%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Sellia STR market, accounting for 52.2% of listings.
  • 18.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sellia.
  • On average, properties in Sellia are equipped to host 4.3 guests.

Sellia Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sellia

  • The most common availability pattern in Sellia falls within the 181-270 days range, representing 50.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sellia (53.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sellia Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.3%)

1 Night

17 listings

24.3% of total

2 Nights (10%)

2 Nights

7 listings

10% of total

3 Nights (15.7%)

3 Nights

11 listings

15.7% of total

4-6 Nights (37.1%)

4-6 Nights

26 listings

37.1% of total

7-29 Nights (4.3%)

7-29 Nights

3 listings

4.3% of total

30+ Nights (8.6%)

30+ Nights

6 listings

8.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sellia is 4-6 Nights, adopted by 37.1% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 37.1% of Sellia hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 8.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sellia.

Sellia Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (6.3%)

Flexible

4 listings

6.3% of total

Moderate (15.6%)

Moderate

10 listings

15.6% of total

Firm (62.5%)

Firm

40 listings

62.5% of total

Strict (15.6%)

Strict

10 listings

15.6% of total

Cancellation Policy Insights for Sellia

  • The prevailing Airbnb cancellation policy trend in Sellia is Firm, used by 62.5% of listings.
  • A majority (78.1%) of hosts in Sellia utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 62.5% market standard in Sellia.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sellia.

Sellia STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sellia

  • The overall average booking lead time for vacation rentals in Sellia is 96 days.
  • Guests book furthest in advance for stays during June (average 139 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (113 days avg.) sees the longest lead times, while Winter (70 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (96 days) as a baseline for your pricing and availability strategy in Sellia.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 139 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 113 days) to capture early planners.
  • Monitor your own booking lead times against these Sellia averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sellia (2025)

Amenity Prevalence

Amenity Insights for Sellia

  • Essential amenities in Sellia that guests expect include: Air conditioning, Hangers, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Refrigerator are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sellia: Air conditioning, Hangers, Hot water, Wifi.
  • Prioritize adding missing essentials: Air conditioning, Hangers, Hot water, Wifi.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sellia to stay competitive.

Sellia Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sellia

  • The typical guest profile for Airbnb in Sellia consists of predominantly international visitors (98%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.3% of guests.
  • Key international markets include Germany (30.8%) and France (16.9%).
  • Top languages spoken are English (40.5%) followed by German (20.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from France.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sellia Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Violi Charaki19$5,791$482.2955%
Pithari15$4,537$474.3956%
Ia Municipal Unit766$4,487$454.8249%
Skaleta58$4,451$534.9949%
Perama26$4,345$362.1755%
Municipality of Milopotamos15$4,071$320.4863%
Viranepiskopi11$3,761$340.9856%
Amnatos10$3,479$655.5946%
Skines10$3,314$357.1749%
Xiro Chorio17$3,286$370.7345%

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