Municipality of Rethymnon Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece
Is Airbnb profitable in Municipality of Rethymnon in 2025? Explore comprehensive Airbnb analytics for Municipality of Rethymnon, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Municipality of Rethymnon, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 32 active listings.
Whether you're considering an Airbnb investment in Municipality of Rethymnon, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Municipality of Rethymnon Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Municipality of Rethymnon Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Municipality of Rethymnon (2025)
Understanding the monthly revenue variations for Airbnb listings in Municipality of Rethymnon is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Municipality of Rethymnon is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Municipality of Rethymnon across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,857+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,937 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,569 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $940, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Municipality of Rethymnon
Municipality of Rethymnon Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Municipality of Rethymnon STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Municipality of Rethymnon:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 52% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 35%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Municipality of Rethymnon
Average Daily Rate (ADR) Airbnb Trends in Municipality of Rethymnon (2025)
Effective short term rental pricing strategy in Municipality of Rethymnon involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Municipality of Rethymnon typically peaks in March and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $333+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $218 or more.
- Typical properties (Median) charge around $132 per night.
- Entry-level properties (Bottom 25%) earn around $64 per night.
Average Daily Rate (ADR) Trend by Month in Municipality of Rethymnon
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Airbnb Seasonality Analysis & Trends in Municipality of Rethymnon (2025)
Peak Season (August, May, July)
- Revenue averages $3,477 per month
- Occupancy rates average 55.3%
- Daily rates average $174
Shoulder Season
- Revenue averages $2,255 per month
- Occupancy maintains around 36.5%
- Daily rates hold near $162
Low Season (February, March, December)
- Revenue drops to average $1,047 per month
- Occupancy decreases to average 22.1%
- Daily rates adjust to average $185
Seasonality Insights for Municipality of Rethymnon
- The Airbnb seasonality in Municipality of Rethymnon shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Municipality of Rethymnon's highest earning potential, with monthly revenues capable of climbing to $4,118, occupancy reaching a high of 68.0%, and ADRs peaking at $194.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $645, occupancy could drop to 8.9%, and ADRs may adjust down to $144.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Municipality of Rethymnon.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Municipality of Rethymnon seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Municipality of Rethymnon (2025)
Exploring the top neighborhoods for short-term rentals in Municipality of Rethymnon? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Rethymnon Old Town | A beautifully preserved medieval old town with narrow alleys, Venetian architecture, and numerous shops and restaurants. It's a cultural hotspot that attracts tourists interested in history and local cuisine. | Venetian Harbour, Rethymnon Fortress, Neratze Mosque, Historical and Folklore Museum of Rethymno, Rimondi Fountain |
| Platanias | A popular beach resort area known for its vibrant nightlife, family-friendly beaches, and numerous restaurants. Perfect for tourists looking for relaxation and entertainment by the sea. | Platanias Beach, Ocean Beach Club, The Big Beach, Platanias Village Square |
| Adelianos Kampos | A family-friendly area with a mix of locals and tourists. Known for its beautiful beaches and a variety of accommodations, it's ideal for vacation rentals. | Adelianos Kampos Beach, Taverns and restaurants along the coast, Water sports activities |
| Scaleta | A quieter beach resort area that offers a tranquil escape from the busier tourist spots. Great for families and couples looking for a relaxing vacation. | Scaleta Beach, Cafes near the beach, Fishing trips |
| Beach of Episkopi | A long, sandy beach that appeals to families and those looking for tranquility. Less crowded than other beaches, making it a great choice for relaxation. | Episkopi Beach, Water sports, Sunset views |
| Fodele | Fodele is a picturesque village known for its local art and beautiful landscapes. Close to the beach and offers a glimpse into traditional Cretan life. | Fodele Beach, The birthplace of El Greco, Local artisan shops |
| Kavros | A popular choice for family holidays with its long sandy beaches and shallow waters. It offers plenty of amenities and is close to major attractions. | Kavros Beach, Cafes and water sports, Nearby archaeological sites |
| Georgioupolis | A charming seaside village with a lovely beach, popular for its authentic Cretan charm and family-friendly atmosphere. | Georgioupolis Beach, Lake Kournas nearby, Local tavernas |
Understanding Airbnb License Requirements & STR Laws in Municipality of Rethymnon (2025)
Yes, Municipality of Rethymnon, Region of Crete, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Municipality of Rethymnon to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 81% licensed listings)
Top Performing Airbnb Properties in Municipality of Rethymnon (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Municipality of Rethymnonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Aptenia Villa, on the beach
Entire Place • 4 bedrooms
Beautiful 5bedroom villa big pool, close to beach!
Entire Place • 5 bedrooms
Villa Red Sunset by Estia
Entire Place • 3 bedrooms
Seafront Villa Eirini
Entire Place • 2 bedrooms
Seaview Villas Crete Villa Pirgos
Entire Place • 4 bedrooms
Athina House, Spa & Hammam
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Municipality of Rethymnon (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Municipality of Rethymnon based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| George | 1 | $78,958 | 41 | 5.00/5.0 |
| Kreta Eiendom | 4 | $77,799 | 35 | 4.95/5.0 |
| Evmorfia | 1 | $57,399 | 21 | 4.76/5.0 |
| Christos | 10 | $44,831 | 28 | 3.30/5.0 |
| Nikos | 2 | $40,414 | 13 | 4.79/5.0 |
| Eirini | 1 | $40,289 | 12 | 4.92/5.0 |
| Samson | 1 | $37,011 | 25 | 5.00/5.0 |
| Nick | 1 | $29,436 | 16 | 4.81/5.0 |
| Katerina | 1 | $19,275 | 9 | 5.00/5.0 |
| Host #62807453 | 1 | $18,001 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Municipality of Rethymnon.
Dive Deeper: Advanced Municipality of Rethymnon STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Municipality of Rethymnon. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMunicipality of Rethymnon Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Municipality of Rethymnon
- The Municipality of Rethymnon Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 32 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Municipality of Rethymnon, Apartment/Condo properties are the most common (56.3%), reflecting the local real estate landscape.
- Houses represent a significant 40.6% portion, catering likely to families or larger groups.
- Smaller segments like outdoor/unique (combined 3.1%) offer potential for unique stay experiences.
Municipality of Rethymnon Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Municipality of Rethymnon
- The dominant room capacity in Municipality of Rethymnon is 1 bedroom listings, making up 40.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.9% of the active Airbnb listings in Municipality of Rethymnon, indicating a high concentration in these sizes.
- A significant 28.2% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Municipality of Rethymnon.
Municipality of Rethymnon Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Municipality of Rethymnon
- The most common guest capacity trend in Municipality of Rethymnon vacation rentals is listings accommodating 2 guests (21.9%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Municipality of Rethymnon STR market, accounting for 43.8% of listings.
- 34.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Municipality of Rethymnon.
- On average, properties in Municipality of Rethymnon are equipped to host 4.5 guests.
Municipality of Rethymnon Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Municipality of Rethymnon
- The most common availability pattern in Municipality of Rethymnon falls within the 271-366 days range, representing 56.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Municipality of Rethymnon (43.8%), reflecting common guest stay durations or potential owner blocking patterns.
Municipality of Rethymnon Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
9.7% of total
2 Nights
2 listings
6.5% of total
3 Nights
16 listings
51.6% of total
4-6 Nights
6 listings
19.4% of total
7-29 Nights
3 listings
9.7% of total
30+ Nights
1 listings
3.2% of total
Key Insights
- The most prevalent minimum stay requirement in Municipality of Rethymnon is 3 Nights, adopted by 51.6% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (16.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
Recommendations
- Align with the market by considering a 3 Nights minimum stay, as 51.6% of Municipality of Rethymnon hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.7% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Municipality of Rethymnon.
Municipality of Rethymnon Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
2 listings
7.7% of total
Moderate
9 listings
34.6% of total
Firm
8 listings
30.8% of total
Strict
7 listings
26.9% of total
Cancellation Policy Insights for Municipality of Rethymnon
- The prevailing Airbnb cancellation policy trend in Municipality of Rethymnon is Moderate, used by 34.6% of listings.
- A majority (57.7%) of hosts in Municipality of Rethymnon utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.6% market standard in Municipality of Rethymnon.
- Regularly review your cancellation policy against competitors and market demand shifts in Municipality of Rethymnon.
Municipality of Rethymnon STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Municipality of Rethymnon
- The overall average booking lead time for vacation rentals in Municipality of Rethymnon is 54 days.
- Guests book furthest in advance for stays during April (average 153 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 20 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (96 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Municipality of Rethymnon.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 153 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 96 days) to capture early planners.
- Monitor your own booking lead times against these Municipality of Rethymnon averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Municipality of Rethymnon (2025)
Amenity Prevalence
Amenity Insights for Municipality of Rethymnon
- Essential amenities in Municipality of Rethymnon that guests expect include: Wifi, TV, Iron, Essentials, Coffee maker, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hot water, Air conditioning, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Municipality of Rethymnon: Wifi, TV, Iron, Essentials, Coffee maker, Hair dryer.
- Prioritize adding missing essentials: Coffee maker, Hair dryer.
- Consider adding popular differentiators like Hot water or Air conditioning to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Municipality of Rethymnon to stay competitive.
Municipality of Rethymnon Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Municipality of Rethymnon
- The typical guest profile for Airbnb in Municipality of Rethymnon consists of predominantly international visitors (91%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 8.6% of guests.
- Key international markets include Germany (23.8%) and France (13.3%).
- Top languages spoken are English (42.3%) followed by German (16.3%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Municipality of Rethymnon Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Violi Charaki | 19 | $5,791 | $482.29 | 55% |
| Pithari | 15 | $4,537 | $474.39 | 56% |
| Ia Municipal Unit | 766 | $4,487 | $454.82 | 49% |
| Skaleta | 58 | $4,451 | $534.99 | 49% |
| Perama | 26 | $4,345 | $362.17 | 55% |
| Municipality of Milopotamos | 15 | $4,071 | $320.48 | 63% |
| Viranepiskopi | 11 | $3,761 | $340.98 | 56% |
| Amnatos | 10 | $3,479 | $655.59 | 46% |
| Skines | 10 | $3,314 | $357.17 | 49% |
| Xiro Chorio | 17 | $3,286 | $370.73 | 45% |