Malia Municipal Unit Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Region of Crete, Greece
Is Airbnb profitable in Malia Municipal Unit in 2025? Explore comprehensive Airbnb analytics for Malia Municipal Unit, Region of Crete, Greece to uncover income potential. This 2025 STR market report for Malia Municipal Unit, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 282 active listings.
Whether you're considering an Airbnb investment in Malia Municipal Unit, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Malia Municipal Unit Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Malia Municipal Unit Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Malia Municipal Unit (2025)
Understanding the monthly revenue variations for Airbnb listings in Malia Municipal Unit is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Malia Municipal Unit is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Malia Municipal Unit across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,939+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,565 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $826 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $393, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Malia Municipal Unit
Malia Municipal Unit Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Malia Municipal Unit STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Malia Municipal Unit:
- Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 27%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Malia Municipal Unit
Average Daily Rate (ADR) Airbnb Trends in Malia Municipal Unit (2025)
Effective short term rental pricing strategy in Malia Municipal Unit involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Malia Municipal Unit typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $235+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $133 or more.
- Typical properties (Median) charge around $83 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Malia Municipal Unit
Get Live Malia Municipal Unit Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Malia Municipal Unit (2025)
Peak Season (August, July, April)
- Revenue averages $2,156 per month
- Occupancy rates average 42.9%
- Daily rates average $132
Shoulder Season
- Revenue averages $1,340 per month
- Occupancy maintains around 33.3%
- Daily rates hold near $120
Low Season (January, February, March)
- Revenue drops to average $470 per month
- Occupancy decreases to average 15.9%
- Daily rates adjust to average $112
Seasonality Insights for Malia Municipal Unit
- The Airbnb seasonality in Malia Municipal Unit shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Malia Municipal Unit's highest earning potential, with monthly revenues capable of climbing to $2,356, occupancy reaching a high of 52.2%, and ADRs peaking at $138.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $338, occupancy could drop to 12.3%, and ADRs may adjust down to $110.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Malia Municipal Unit.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Malia Municipal Unit seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Malia Municipal Unit (2025)
Exploring the top neighborhoods for short-term rentals in Malia Municipal Unit? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Malia Beach | A beautiful stretch of sandy beach with crystal clear waters, attracting families and young tourists. Known for its vibrant nightlife and proximity to historical sites. | Malia Beach, The Minoan Palace of Malia, Happy Beach, Central Malia, Malia Old Town |
| Old Town Malia | Rich in history and charm, the Old Town offers a more traditional Greek experience with local tavernas, shops, and cultural sites, appealing to those seeking authenticity. | Malia Archaeological Site, Traditional Cafes, Local Shops, Historical Buildings, Malia Town Square |
| Stalis | Adjacent to Malia, Stalis is a quieter area ideal for families and couples, with lovely beaches and a relaxed atmosphere, making it a sought-after location for different types of travelers. | Stalis Beach, Cretan Water Park, Local Restaurants, Beachfront Bars, Scenic Walks |
| Sissi | A picturesque nearby village known for its tranquil harbor, charming architecture, and family-friendly atmosphere. It's perfect for visitors looking for a peaceful retreat. | Sissi Port, Boufos Beach, Cretaquarium, Traditional Fish Taverns, Minoan Palaces |
| Hersonissos | A popular tourist destination with lively nightlife, huge array of restaurants, and attractions that cater to all ages. Ideal for those looking for activities and entertainment. | Aquaworld Aquarium and Reptile Rescue Centre, Hersonissos Harbour, Star Beach Water Park, CretAquarium, Nightclubs and Bars |
| Heraklion | As the capital of Crete, Heraklion offers rich history, museums, and cultural experiences, attracting tourists who wish to explore the broader history of the island while enjoying urban amenities. | Heraklion Archaeological Museum, Knossos Palace, Historical Museum of Crete, Venetian Fortress, Heraklion Port |
| Agios Nikolaos | Known for its scenic lake, shopping, and beaches, Agios Nikolaos attracts visitors looking for a mix of relaxation and culture, with a vibrant waterfront atmosphere. | Lake Voulismeni, Agios Nikolaos Beach, Local Market, Cafes and Restaurants, Nearby Elounda |
| Elounda | A luxury destination with high-end resorts and stunning views, appealing to those seeking a premium vacation experience with amazing beaches and gourmet dining. | Spinalonga Island, Elounda Beach, Luxury Resorts, Fine Dining Restaurants, Cultural Tours |
Understanding Airbnb License Requirements & STR Laws in Malia Municipal Unit (2025)
Yes, Malia Municipal Unit, Region of Crete, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Malia Municipal Unit to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 83% licensed listings)
Top Performing Airbnb Properties in Malia Municipal Unit (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Malia Municipal Unitbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Ete: Prime 4BR Retreat with Private Pool
Entire Place • 4 bedrooms
Olympus Studios next2 the beach Dimitra Coco-mat
Entire Place • 1 bedroom
Hermagio Villa Hermione by Estia
Entire Place • 2 bedrooms
Hermagio Villa George by Estia
Entire Place • 1 bedroom
Hermagio Villa Mary by Estia
Entire Place • 1 bedroom
AKU Superior Suite with private heated pool 4
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Malia Municipal Unit (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Malia Municipal Unit based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elpida | 9 | $228,929 | 70 | 3.90/5.0 |
| Manos | 4 | $181,187 | 106 | 4.99/5.0 |
| Estia | 3 | $169,972 | 32 | 4.81/5.0 |
| Prime Stay | 2 | $132,002 | 12 | 5.00/5.0 |
| George | 20 | $129,672 | 661 | 4.52/5.0 |
| Giannis | 6 | $100,704 | 81 | 4.76/5.0 |
| Anestis | 3 | $79,559 | 177 | 4.91/5.0 |
| Εύα | 5 | $66,868 | 155 | 4.97/5.0 |
| Alexandros | 9 | $55,443 | 71 | 4.59/5.0 |
| Estia | 10 | $49,759 | 71 | 3.10/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Malia Municipal Unit.
Dive Deeper: Advanced Malia Municipal Unit STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Malia Municipal Unit. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMalia Municipal Unit Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Malia Municipal Unit
- The Malia Municipal Unit Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.1% of the 282 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Malia Municipal Unit, Apartment/Condo properties are the most common (56.4%), reflecting the local real estate landscape.
- Houses represent a significant 26.2% portion, catering likely to families or larger groups.
- The presence of 16.3% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 1.1%) offer potential for unique stay experiences.
Malia Municipal Unit Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Malia Municipal Unit
- The dominant room capacity in Malia Municipal Unit is 1 bedroom listings, making up 67.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 85.5% of the active Airbnb listings in Malia Municipal Unit, indicating a high concentration in these sizes.
- With over half the market (67.4%) consisting of studios or 1-bedroom units, Malia Municipal Unit is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Malia Municipal Unit.
Malia Municipal Unit Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Malia Municipal Unit
- The most common guest capacity trend in Malia Municipal Unit vacation rentals is listings accommodating 4 guests (31.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Malia Municipal Unit STR market, accounting for 59.2% of listings.
- On average, properties in Malia Municipal Unit are equipped to host 3.5 guests.
Malia Municipal Unit Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Malia Municipal Unit
- The most common availability pattern in Malia Municipal Unit falls within the 271-366 days range, representing 65.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.8% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Malia Municipal Unit (37.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Malia Municipal Unit Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
80 listings
29.2% of total
2 Nights
62 listings
22.6% of total
3 Nights
78 listings
28.5% of total
4-6 Nights
38 listings
13.9% of total
7-29 Nights
8 listings
2.9% of total
30+ Nights
8 listings
2.9% of total
Key Insights
- The most prevalent minimum stay requirement in Malia Municipal Unit is 1 Night, adopted by 29.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.9%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 29.2% of Malia Municipal Unit hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 29.2% currently do.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Malia Municipal Unit.
Malia Municipal Unit Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
1.6% of total
Super Strict 60 Days
15 listings
6.1% of total
Flexible
17 listings
6.9% of total
Moderate
71 listings
28.9% of total
Firm
70 listings
28.5% of total
Strict
69 listings
28% of total
Cancellation Policy Insights for Malia Municipal Unit
- The prevailing Airbnb cancellation policy trend in Malia Municipal Unit is Moderate, used by 28.9% of listings.
- A majority (56.5%) of hosts in Malia Municipal Unit utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 28.9% market standard in Malia Municipal Unit.
- Regularly review your cancellation policy against competitors and market demand shifts in Malia Municipal Unit.
Malia Municipal Unit STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Malia Municipal Unit
- The overall average booking lead time for vacation rentals in Malia Municipal Unit is 66 days.
- Guests book furthest in advance for stays during April (average 107 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 15 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (87 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (66 days) as a baseline for your pricing and availability strategy in Malia Municipal Unit.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
- Target marketing efforts for the Fall season well in advance (at least 87 days) to capture early planners.
- Monitor your own booking lead times against these Malia Municipal Unit averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Malia Municipal Unit (2025)
Amenity Prevalence
Amenity Insights for Malia Municipal Unit
- Essential amenities in Malia Municipal Unit that guests expect include: Air conditioning, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hair dryer, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Malia Municipal Unit: Air conditioning, Wifi.
- Prioritize adding missing essentials: Air conditioning, Wifi.
- Consider adding popular differentiators like Hair dryer or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Malia Municipal Unit to stay competitive.
Malia Municipal Unit Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Malia Municipal Unit
- The typical guest profile for Airbnb in Malia Municipal Unit consists of predominantly international visitors (99%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 1.2% of guests.
- Key international markets include Germany (26.4%) and France (18.6%).
- Top languages spoken are English (40.8%) followed by German (19.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Malia Municipal Unit Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Violi Charaki | 19 | $5,791 | $482.29 | 55% |
| Pithari | 15 | $4,537 | $474.39 | 56% |
| Ia Municipal Unit | 766 | $4,487 | $454.82 | 49% |
| Skaleta | 58 | $4,451 | $534.99 | 49% |
| Perama | 26 | $4,345 | $362.17 | 55% |
| Municipality of Milopotamos | 15 | $4,071 | $320.48 | 63% |
| Viranepiskopi | 11 | $3,761 | $340.98 | 56% |
| Amnatos | 10 | $3,479 | $655.59 | 46% |
| Xiro Chorio | 17 | $3,286 | $370.73 | 45% |
| Nea Magnisia | 19 | $3,248 | $307.48 | 55% |