Μέριχας Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aegean, Greece

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Μέριχας in 2025? Explore comprehensive Airbnb analytics for Μέριχας, Aegean, Greece to uncover income potential. This 2025 STR market report for Μέριχας, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 64 active listings.

Whether you're considering an Airbnb investment in Μέριχας, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Μέριχας Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Μέριχας Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$154
The average rental revenue earned for an occupied room per day in Μέριχας.
Occupancy Rate(?)
49.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$12,501
Typical annual income for an Airbnb listing in Μέριχας. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-8.8%
Slight decrease (-8.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Μέριχας.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Μέριχας.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
64
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Μέριχας (2025)

Understanding the monthly revenue variations for Airbnb listings in Μέριχας is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Μέριχας is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Μέριχας across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,733+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,222 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,442 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $897, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Μέριχας

Μέριχας Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Μέριχας STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Μέριχας:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 40%.
  • Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Μέριχας

Average Daily Rate (ADR) Airbnb Trends in Μέριχας (2025)

Effective short term rental pricing strategy in Μέριχας involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Μέριχας typically peaks in August and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $257+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $166 or more.
  • Typical properties (Median) charge around $119 per night.
  • Entry-level properties (Bottom 25%) earn around $94 per night.

Average Daily Rate (ADR) Trend by Month in Μέριχας

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Airbnb Seasonality Analysis & Trends in Μέριχας (2025)

Peak Season (August, July, June)
  • Revenue averages $3,115 per month
  • Occupancy rates average 60.2%
  • Daily rates average $153
Shoulder Season
  • Revenue averages $1,595 per month
  • Occupancy maintains around 37.8%
  • Daily rates hold near $145
Low Season (March, November, December)
  • Revenue drops to average $928 per month
  • Occupancy decreases to average 19.6%
  • Daily rates adjust to average $145

Seasonality Insights for Μέριχας

  • The Airbnb seasonality in Μέριχας shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Μέριχας's highest earning potential, with monthly revenues capable of climbing to $3,844, occupancy reaching a high of 78.5%, and ADRs peaking at $156.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $847, occupancy could drop to 17.2%, and ADRs may adjust down to $141.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Μέριχας.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Μέριχας seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Μέριχας (2025)

Exploring the top neighborhoods for short-term rentals in Μέριχας? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Mýkonos Town
Cosmopolitan hub of Mykonos known for its vibrant nightlife, luxurious beaches, and picturesque narrow streets. Attracts tourists looking for a luxurious getaway with plenty of dining and entertainment options.
Little Venice, Mykonos Windmills, Super Paradise Beach, Delos Island, Mykonos Old Port
Santorini
Famous for its stunning sunsets and unique volcanic landscapes, Santorini attracts couples and honeymooners. Ideal for those seeking a romantic and scenic experience with plenty of luxury accommodations.
Oia Sunset, Fira Town, Red Beach, Akrotiri Archaeological Site, Santorini Wine Museum
Naxos
Lesser-known yet beautiful island with rich history and stunning beaches. Great for families and couples seeking a quieter escape with plenty of outdoor activities and local culture.
Portara (Temple of Apollo), Agios Prokopios Beach, Naxos Castle, Tavernas and local markets, Chora
Paros
Charming island famous for its traditional villages and beautiful beaches, ideal for travelers looking for a balance of relaxation and cultural exploration. Attracts a diverse range of visitors year-round.
Naoussa, Parikia, Kolimbithres Beach, Lefkes Village, Agios Antonios Beach
Tinos
Known for its beautiful villages and natural landscapes, Tinos offers a cultural vibe with less tourist traffic, making it appealing for those seeking authenticity and tranquility.
Our Lady of Tinos, Volax village, Pyrgos village, Tinos beaches, Cycladic architecture
Kea (Tzia)
A nearby island with beautiful hiking trails and tranquil beaches, perfect for those looking for relaxation and outdoor adventures away from crowded tourist spots.
Kea Beaches, Xyla Beach, Kea hiking trails, Breathtaking viewpoints, Kea villages
Hydra
A car-free island with stunning architecture and a bohemian vibe, Hydra attracts artists and those seeking a serene experience. Offers beautiful views and a rich artistic culture.
Hydra Town, Monastery of the Assumption, Historical Archives Museum, Coastal walks, Charming cafes and shops
Sifnos
Famous for its culinary scene and traditional Cycladic architecture, Sifnos attracts foodies and culture enthusiasts, making it a desirable spot for unique Airbnb stays.
Apollonia, Kastro village, Sifnos beaches, Local tavernas, Cycladic pottery workshops

Understanding Airbnb License Requirements & STR Laws in Μέριχας (2025)

Yes, Μέριχας, Aegean, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Μέριχας to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 78% licensed listings)

Top Performing Airbnb Properties in Μέριχας (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Μέριχαςbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

FZein Villa, Sea view, privatepool & jacuzzi

FZein Villa, Sea view, privatepool & jacuzzi

Entire Place • 3 bedrooms

$43,742
Revenue
56.6%
Occupancy
$468.98
Daily Rate
Emvatis E3 Luxurious Apartments, Kythnos

Emvatis E3 Luxurious Apartments, Kythnos

Entire Place • 3 bedrooms

$35,565
Revenue
35.0%
Occupancy
$370.17
Daily Rate
Stunning Minimal Cycladic Villa- Merichas view

Stunning Minimal Cycladic Villa- Merichas view

Entire Place • 3 bedrooms

$29,412
Revenue
48.9%
Occupancy
$271.23
Daily Rate
Vinedo Luxury Escape 1

Vinedo Luxury Escape 1

Entire Place • 1 bedroom

$25,306
Revenue
66.0%
Occupancy
$199.43
Daily Rate
Vinedo Luxury Escape 2

Vinedo Luxury Escape 2

Entire Place • 1 bedroom

$24,497
Revenue
62.7%
Occupancy
$201.80
Daily Rate
Superb Summer House by the Sea

Superb Summer House by the Sea

Entire Place • 3 bedrooms

$22,838
Revenue
24.4%
Occupancy
$333.28
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Μέριχας (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Μέριχας based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Γεωργιος7$83,999414.99/5.0
Vinedo Luxury Escape4$76,869844.66/5.0
Irene3$61,68641.56/5.0
Foteini2$52,355234.96/5.0
Άννα2$39,116845.00/5.0
Chrysa1$29,412254.76/5.0
Τασος2$28,811634.78/5.0
Σοφία2$27,737254.42/5.0
Manolis2$25,1421044.74/5.0
Sofia2$22,9411684.58/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Μέριχας.

Dive Deeper: Advanced Μέριχας STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Μέριχας. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Μέριχας Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Μέριχας

  • The Μέριχας Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92.2% of the 64 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Μέριχας, House properties are the most common (57.8%), reflecting the local real estate landscape.
  • Houses represent a significant 57.8% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique (combined 3.1%) offer potential for unique stay experiences.

Μέριχας Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Μέριχας

  • The dominant room capacity in Μέριχας is 1 bedroom listings, making up 53.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 79.7% of the active Airbnb listings in Μέριχας, indicating a high concentration in these sizes.
  • With over half the market (53.1%) consisting of studios or 1-bedroom units, Μέριχας is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (7.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Μέριχας.

Μέριχας Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Μέριχας

  • The most common guest capacity trend in Μέριχας vacation rentals is listings accommodating 4 guests (29.7%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 3 guests dominate the Μέριχας STR market, accounting for 51.6% of listings.
  • 23.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Μέριχας.
  • On average, properties in Μέριχας are equipped to host 3.9 guests.

Μέριχας Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Μέριχας

  • The most common availability pattern in Μέριχας falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Μέριχας (50%), reflecting common guest stay durations or potential owner blocking patterns.

Μέριχας Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (8.1%)

1 Night

5 listings

8.1% of total

2 Nights (53.2%)

2 Nights

33 listings

53.2% of total

3 Nights (22.6%)

3 Nights

14 listings

22.6% of total

4-6 Nights (11.3%)

4-6 Nights

7 listings

11.3% of total

7-29 Nights (1.6%)

7-29 Nights

1 listings

1.6% of total

30+ Nights (3.2%)

30+ Nights

2 listings

3.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Μέριχας is 2 Nights, adopted by 53.2% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (61.3%) of the Μέριχας Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 53.2% of Μέριχας hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.1% currently do.
  • A 2-night minimum appears standard (53.2%). Consider this for weekends or peak periods.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Μέριχας.

Μέριχας Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (13.5%)

Flexible

7 listings

13.5% of total

Moderate (19.2%)

Moderate

10 listings

19.2% of total

Firm (23.1%)

Firm

12 listings

23.1% of total

Strict (44.2%)

Strict

23 listings

44.2% of total

Cancellation Policy Insights for Μέριχας

  • The prevailing Airbnb cancellation policy trend in Μέριχας is Strict, used by 44.2% of listings.
  • A majority (67.3%) of hosts in Μέριχας utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 44.2% market standard in Μέριχας.
  • With 44.2% using Strict terms, this is a viable option in Μέριχας, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Μέριχας.

Μέριχας STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Μέριχας

  • The overall average booking lead time for vacation rentals in Μέριχας is 42 days.
  • Guests book furthest in advance for stays during March (average 131 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (106 days avg.) sees the longest lead times, while Winter (0 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (42 days) as a baseline for your pricing and availability strategy in Μέριχας.
  • For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 131 days out to capitalize on advance planning.
  • During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Spring season well in advance (at least 106 days) to capture early planners.
  • Monitor your own booking lead times against these Μέριχας averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Μέριχας (2025)

Amenity Prevalence

Amenity Insights for Μέριχας

  • Essential amenities in Μέριχας that guests expect include: Air conditioning, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Μέριχας: Air conditioning, Hot water, Wifi.
  • Prioritize adding missing essentials: Hot water, Wifi.
  • Consider adding popular differentiators like TV or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Μέριχας to stay competitive.

Μέριχας Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Μέριχας

  • The typical guest profile for Airbnb in Μέριχας consists of a mix of domestic (45%) and international guests, with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Greek.
  • Domestic travelers account for 44.7% of guests.
  • Key international markets include Greece (44.7%) and France (12.9%).
  • Top languages spoken are English (37.4%) followed by Greek (19.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Balance marketing efforts between domestic and international channels based on the guest mix.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Μέριχας Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ia Municipal Unit766$4,487$454.8249%
Agios Ioannis Diakoftis160$4,066$625.0844%
Psarou112$3,929$802.2745%
Faros Armenistis121$3,418$833.0938%
Municipality of Mykonos338$3,257$672.3639%
Orkos82$3,252$395.8649%
Platys Gialos223$3,185$445.4747%
Ornos243$3,134$367.5849%
Plaka174$3,082$259.1761%
Municipal Unit of Ayios Konstantinos11$3,036$300.1541%

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