Psarou Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aegean, Greece
Is Airbnb profitable in Psarou in 2025? Explore comprehensive Airbnb analytics for Psarou, Aegean, Greece to uncover income potential. This 2025 STR market report for Psarou, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 112 active listings.
Whether you're considering an Airbnb investment in Psarou, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Psarou Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Psarou Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Psarou (2025)
Understanding the monthly revenue variations for Airbnb listings in Psarou is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Psarou is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Psarou across different performance tiers:
- Best-in-class properties (Top 10%) achieve $15,477+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $8,352 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $3,052 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $1,511, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Psarou
Psarou Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Psarou STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Psarou:
- Best-in-class properties (Top 10%) achieve 70%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 32%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Psarou
Average Daily Rate (ADR) Airbnb Trends in Psarou (2025)
Effective short term rental pricing strategy in Psarou involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Psarou typically peaks in August and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $2,765+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $1,211 or more.
- Typical properties (Median) charge around $340 per night.
- Entry-level properties (Bottom 25%) earn around $164 per night.
Average Daily Rate (ADR) Trend by Month in Psarou
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Airbnb Seasonality Analysis & Trends in Psarou (2025)
Peak Season (August, July, June)
- Revenue averages $12,793 per month
- Occupancy rates average 49.0%
- Daily rates average $1,081
Shoulder Season
- Revenue averages $5,828 per month
- Occupancy maintains around 37.0%
- Daily rates hold near $881
Low Season (January, March, December)
- Revenue drops to average $1,424 per month
- Occupancy decreases to average 21.5%
- Daily rates adjust to average $695
Seasonality Insights for Psarou
- The Airbnb seasonality in Psarou shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Psarou's highest earning potential, with monthly revenues capable of climbing to $14,021, occupancy reaching a high of 57.0%, and ADRs peaking at $1,093.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $654, occupancy could drop to 14.2%, and ADRs may adjust down to $674.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Psarou.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Psarou seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Psarou (2025)
Exploring the top neighborhoods for short-term rentals in Psarou? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Psarou Beach | Famous for its crystal clear waters and luxury beach clubs, Psarou Beach attracts tourists looking for a glamorous seaside experience with opportunities for water sports and sunbathing. | Psarou Beach, Nammos Beach Club, Mykonos Island, Water sports activities, Luxury shops |
| Agios Lazaros | A quiet yet luxurious area, known for its proximity to Psarou, offering stunning sea views and upscale accommodations, making it ideal for those seeking tranquility close to the beach. | Agios Lazaros Beach, Luxury villas, Breathtaking sunsets, Private yacht rentals, Fine dining options |
| Ornos | A well-known beach resort with a vibrant atmosphere, Ornos is favored by families and couples, offering a mix of relaxation and lively nightlife. | Ornos Beach, Beachfront restaurants, Water sports rentals, Mykonos windmills, Nightlife venues |
| Platis Gialos | Popular for its beautiful beach and lively restaurants, Platis Gialos is a great spot for tourists looking for a vibrant beach experience with easy access to water taxis to other beaches. | Platis Gialos Beach, Beach clubs, Water taxi services, Restaurants and bars, Close proximity to other beaches |
| Mykonos Town (Chora) | The vibrant heart of Mykonos, Chora boasts charming narrow streets, historic sites, and a bustling nightlife scene, making it a prime location for visitors seeking culture and entertainment. | Mykonos Windmills, Little Venice, Armenistis Lighthouse, Nightclubs and bars, Shopping boutiques |
| Super Paradise Beach | Famous for its lively beach parties and crystal-clear waters, Super Paradise Beach is a favorite for young travelers looking for fun and excitement during their stay. | Super Paradise Beach, Beach bars, Lively parties, Water sports, Sunbathing spots |
| Psarou Village | A quaint village offering a relaxed atmosphere with proximity to the beach, perfect for families and those looking for a more authentic Mykonos experience while still being close to attractions. | Traditional Greek tavernas, Local shops, Scenic walks, Close to Psarou Beach, Art galleries |
| Kalo Livadi Beach | A more tranquil beach option, Kalo Livadi is appealing to visitors seeking peace and privacy while still being within reach of Mykonos' more lively areas. | Kalo Livadi Beach, Luxury accommodations, Fine dining restaurants, Relaxing beach atmosphere, Water sports activities |
Understanding Airbnb License Requirements & STR Laws in Psarou (2025)
Yes, Psarou, Aegean, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Psarou to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 63% licensed listings)
Top Performing Airbnb Properties in Psarou (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Psaroubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Psarou Black Villa II
Entire Place • 6 bedrooms
180° AegeanBlue Majestic View for 10 Guests
Entire Place • 5 bedrooms
Villa Paoli | Private Pool, Sea View & Jacuzzi
Entire Place • 4 bedrooms
The Skyvilla Mykonos in Psarou Bay
Entire Place • 5 bedrooms
180° AegeanBlue Majestic View For 14+ Guests
Entire Place • 7 bedrooms
180° AegeanBlue Majestic View For 12+ Guests
Entire Place • 6 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Psarou (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Psarou based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Nikolaos | 3 | $706,228 | 37 | 5.00/5.0 |
| Ftelia Black Villas | 2 | $462,305 | 4 | 2.38/5.0 |
| Sofianos | 4 | $437,192 | 462 | 4.86/5.0 |
| Panagiotis | 2 | $341,242 | 6 | 5.00/5.0 |
| Diles Villas | 3 | $302,844 | 54 | 4.96/5.0 |
| Akis | 11 | $274,466 | 1410 | 4.87/5.0 |
| Dionis & Izabela | 12 | $246,225 | 26 | 1.90/5.0 |
| Host #74807108 | 4 | $235,371 | 0 | 0.00/5.0 |
| Elias | 1 | $224,822 | 8 | 5.00/5.0 |
| Elie | 1 | $171,612 | 31 | 4.97/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Psarou.
Dive Deeper: Advanced Psarou STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Psarou. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPsarou Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Psarou
- The Psarou Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 76.8% of the 112 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Psarou, House properties are the most common (45.5%), reflecting the local real estate landscape.
- Houses represent a significant 45.5% portion, catering likely to families or larger groups.
- The presence of 9.8% Hotel/Boutique listings indicates integration with traditional hospitality.
Psarou Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Psarou
- The dominant room capacity in Psarou is 1 bedroom listings, making up 48.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 5+ bedrooms properties represent 65.2% of the active Airbnb listings in Psarou, indicating a high concentration in these sizes.
- A significant 35.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Psarou.
Psarou Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Psarou
- The most common guest capacity trend in Psarou vacation rentals is listings accommodating 8+ guests (30.4%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 2 guests dominate the Psarou STR market, accounting for 59.0% of listings.
- 40.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Psarou.
- On average, properties in Psarou are equipped to host 4.6 guests.
Psarou Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Psarou
- The most common availability pattern in Psarou falls within the 271-366 days range, representing 65.2% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.2% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Psarou (38.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 2.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Psarou Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
36 listings
33.3% of total
2 Nights
22 listings
20.4% of total
3 Nights
27 listings
25% of total
4-6 Nights
14 listings
13% of total
30+ Nights
9 listings
8.3% of total
Key Insights
- The most prevalent minimum stay requirement in Psarou is 1 Night, adopted by 33.3% of listings. This highlights the market's preference for shorter, flexible bookings.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 33.3% of Psarou hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 8.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Psarou.
Psarou Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
4 listings
5.6% of total
Super Strict 30 Days
4 listings
5.6% of total
Flexible
6 listings
8.5% of total
Moderate
1 listings
1.4% of total
Firm
17 listings
23.9% of total
Strict
39 listings
54.9% of total
Cancellation Policy Insights for Psarou
- The prevailing Airbnb cancellation policy trend in Psarou is Strict, used by 54.9% of listings.
- A majority (78.8%) of hosts in Psarou utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 54.9% market standard in Psarou.
- With 54.9% using Strict terms, this is a viable option in Psarou, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Psarou.
Psarou STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Psarou
- The overall average booking lead time for vacation rentals in Psarou is 68 days.
- Guests book furthest in advance for stays during March (average 121 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 12 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (93 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (68 days) as a baseline for your pricing and availability strategy in Psarou.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (12 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Psarou averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Psarou (2025)
Amenity Prevalence
Amenity Insights for Psarou
- Essential amenities in Psarou that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Psarou: Wifi, Air conditioning, TV.
- Prioritize adding missing essentials: TV.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Psarou to stay competitive.
Psarou Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Psarou
- The typical guest profile for Airbnb in Psarou consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 2.2% of guests.
- Key international markets include United States (27.9%) and United Kingdom (12.6%).
- Top languages spoken are English (47.2%) followed by French (11.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Psarou Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Ia Municipal Unit | 766 | $4,487 | $454.82 | 49% |
| Agios Ioannis Diakoftis | 160 | $4,066 | $625.08 | 44% |
| Faros Armenistis | 121 | $3,418 | $833.09 | 38% |
| Municipality of Mykonos | 338 | $3,257 | $672.36 | 39% |
| Orkos | 82 | $3,252 | $395.86 | 49% |
| Platys Gialos | 223 | $3,185 | $445.47 | 47% |
| Ornos | 243 | $3,134 | $367.58 | 49% |
| Plaka | 174 | $3,082 | $259.17 | 61% |
| Municipal Unit of Ayios Konstantinos | 11 | $3,036 | $300.15 | 41% |
| Mykonos | 903 | $2,918 | $397.96 | 46% |