Marmari Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Aegean, Greece
Is Airbnb profitable in Marmari in 2025? Explore comprehensive Airbnb analytics for Marmari, Aegean, Greece to uncover income potential. This 2025 STR market report for Marmari, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 23 active listings.
Whether you're considering an Airbnb investment in Marmari, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Marmari Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Marmari Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Marmari (2025)
Understanding the monthly revenue variations for Airbnb listings in Marmari is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Marmari is typically July, while November often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Marmari across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,403+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,624 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,199 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $886, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Marmari
Marmari Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Marmari STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Marmari:
- Best-in-class properties (Top 10%) achieve 71%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 61% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 49%.
- Entry-level properties (Bottom 25%) average 35% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Marmari
Average Daily Rate (ADR) Airbnb Trends in Marmari (2025)
Effective short term rental pricing strategy in Marmari involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Marmari typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $122+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $89 or more.
- Typical properties (Median) charge around $72 per night.
- Entry-level properties (Bottom 25%) earn around $59 per night.
Average Daily Rate (ADR) Trend by Month in Marmari
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Airbnb Seasonality Analysis & Trends in Marmari (2025)
Peak Season (July, August, June)
- Revenue averages $2,338 per month
- Occupancy rates average 71.2%
- Daily rates average $90
Shoulder Season
- Revenue averages $1,165 per month
- Occupancy maintains around 41.5%
- Daily rates hold near $77
Low Season (January, February, November)
- Revenue drops to average $163 per month
- Occupancy decreases to average 9.6%
- Daily rates adjust to average $75
Seasonality Insights for Marmari
- The Airbnb seasonality in Marmari shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Marmari's highest earning potential, with monthly revenues capable of climbing to $2,630, occupancy reaching a high of 78.4%, and ADRs peaking at $93.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $0, occupancy could drop to 0.0%, and ADRs may adjust down to $72.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Marmari.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Marmari seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Marmari (2025)
Exploring the top neighborhoods for short-term rentals in Marmari? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Marmari Beach | Gorgeous sandy beach that attracts both local and international tourists. Ideal for families and beach lovers, with opportunities for water sports and relaxation. | Marmari Beach, Water sports activities, Sunbeds and umbrellas, Beachfront tavernas, Tamarisk trees lining the beach |
| Agia Anna Beach | Popular beach known for its clear waters and golden sands. A perfect spot for sunbathing and dining at beachside taverns. | Agia Anna Beach, Kitesurfing and windsurfing, Beach bars and restaurants, Sunset views, Nearby hiking trails |
| Koufonisia | A small island famous for its crystal-clear waters and serene beaches, attracting tourists looking for a peaceful getaway. | Pori Beach, Platia Pounta, Koufonisia's scenic paths, Snorkeling spots, Local seafood taverns |
| Karystos | Lively coastal town with rich history and beautiful landscapes. Good for travelers interested in culture and outdoor activities. | Karystos Castle, Asterousia Beach, Hiking in Mount Ochi, Local markets, Historical sites |
| Chalki | Quaint island with charming architecture and tranquil atmosphere. Ideal for those looking for a quiet retreat and local culture. | Chalki Harbor, Venetian-style houses, Local artisanal shops, Diving sites, Clear natural landscapes |
| Lefkada Island | Known for its striking beaches and vibrant towns, Lefkada is great for both relaxation and adventure activities. | Porto Katsiki Beach, Egremni Beach, Water sports centers, Vasiliki village, Dancing in seaside bars |
| Kos Town | A historical town with a mix of ancient ruins and modern amenities. Attracts tourists interested in history and nightlife. | Ancient Agora, Kos Castle, Asclepius Sanctuary, Nightlife in Bar Street, Local shopping areas |
| Psili Ammos | A secluded beach perfect for a peaceful escape, favored by those who appreciate nature and untouched beauty. | Psili Ammos Beach, Secluded swimming spots, Walking trails, Natural surroundings, Local wildlife |
Understanding Airbnb License Requirements & STR Laws in Marmari (2025)
Yes, Marmari, Aegean, Greece enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Marmari to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 96% licensed listings)
Top Performing Airbnb Properties in Marmari (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Marmaribased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Epta Houses with private pool
Entire Place • 2 bedrooms
EPTA Houses
Entire Place • 2 bedrooms
Family Apartment
Entire Place • 1 bedroom
||SAILS ON KOS|| Bell Tent *Free Breakfast*
Private Room • 1 bedroom
apartment for 4(Anthia Apartments)
Entire Place • 2 bedrooms
Bright & stylish, sea, nature, relax
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Marmari (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Marmari based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Michalis Studios And Bungalows | 7 | $71,884 | 352 | 4.73/5.0 |
| Sia | 2 | $66,404 | 21 | 4.93/5.0 |
| Stergos | 3 | $32,544 | 114 | 4.77/5.0 |
| Alexi | 3 | $23,564 | 78 | 4.92/5.0 |
| Helen | 2 | $23,087 | 171 | 4.92/5.0 |
| Dimi | 1 | $11,988 | 95 | 4.76/5.0 |
| Dimitra | 1 | $8,409 | 83 | 4.77/5.0 |
| Host #157820111 | 1 | $6,972 | 1 | 0.00/5.0 |
| Sophia | 2 | $6,828 | 23 | 4.68/5.0 |
| Sakis | 1 | $2,736 | 19 | 4.68/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Marmari.
Dive Deeper: Advanced Marmari STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Marmari. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMarmari Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Marmari
- The Marmari Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 73.9% of the 23 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Marmari, Apartment/Condo properties are the most common (43.5%), reflecting the local real estate landscape.
- Houses represent a significant 30.4% portion, catering likely to families or larger groups.
- The presence of 13% Hotel/Boutique listings indicates integration with traditional hospitality.
Marmari Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Marmari
- The dominant room capacity in Marmari is 1 bedroom listings, making up 78.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 91.3% of the active Airbnb listings in Marmari, indicating a high concentration in these sizes.
- With over half the market (78.3%) consisting of studios or 1-bedroom units, Marmari is particularly well-suited for individuals or couples.
Marmari Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Marmari
- The most common guest capacity trend in Marmari vacation rentals is listings accommodating 4 guests (47.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Marmari STR market, accounting for 73.9% of listings.
- On average, properties in Marmari are equipped to host 3.1 guests.
Marmari Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Marmari
- The most common availability pattern in Marmari falls within the 181-270 days range, representing 60.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 91.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Marmari (56.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 13.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Marmari Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
3 listings
13% of total
2 Nights
13 listings
56.5% of total
3 Nights
2 listings
8.7% of total
4-6 Nights
4 listings
17.4% of total
30+ Nights
1 listings
4.3% of total
Key Insights
- The most prevalent minimum stay requirement in Marmari is 2 Nights, adopted by 56.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (69.5%) of the Marmari Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 56.5% of Marmari hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13% currently do.
- A 2-night minimum appears standard (56.5%). Consider this for weekends or peak periods.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Marmari.
Marmari Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
2 listings
9.1% of total
Firm
3 listings
13.6% of total
Strict
17 listings
77.3% of total
Cancellation Policy Insights for Marmari
- The prevailing Airbnb cancellation policy trend in Marmari is Strict, used by 77.3% of listings.
- A majority (90.9%) of hosts in Marmari utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 77.3% market standard in Marmari.
- With 77.3% using Strict terms, this is a viable option in Marmari, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Marmari.
Marmari STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Marmari
- The overall average booking lead time for vacation rentals in Marmari is 74 days.
- Guests book furthest in advance for stays during November (average 137 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (99 days avg.) sees the longest lead times, while Winter (2 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (74 days) as a baseline for your pricing and availability strategy in Marmari.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 137 days out to capitalize on advance planning.
- During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Marmari averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Marmari (2025)
Amenity Prevalence
Amenity Insights for Marmari
- Essential amenities in Marmari that guests expect include: Hot water, Wifi, Free parking on premises, Essentials, Hangers, Hair dryer. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Refrigerator, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Marmari: Hot water, Wifi, Free parking on premises, Essentials, Hangers, Hair dryer.
- Prioritize adding missing essentials: Essentials, Hangers, Hair dryer.
- Consider adding popular differentiators like Air conditioning or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Marmari to stay competitive.
Marmari Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Marmari
- The typical guest profile for Airbnb in Marmari consists of predominantly international visitors (97%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 3.1% of guests.
- Key international markets include Germany (37%) and United Kingdom (14.2%).
- Top languages spoken are English (38.9%) followed by German (19.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Marmari Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Fanes | 17 | $2,777 | $287.15 | 43% |
| Μάσαρη | 21 | $2,527 | $230.02 | 52% |
| Kalathos | 45 | $2,459 | $301.49 | 48% |
| Pefki | 58 | $2,274 | $287.75 | 44% |
| Μαριτσά | 10 | $2,198 | $227.35 | 52% |
| Lachania | 43 | $2,189 | $330.45 | 46% |
| Municipality of Rhodes | 411 | $2,159 | $264.51 | 47% |
| Lindos | 261 | $2,008 | $272.95 | 46% |
| Kolymbia | 122 | $1,980 | $232.50 | 52% |
| Kiotari | 58 | $1,814 | $215.87 | 51% |