Suhl Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Thuringia, Germany
Is Airbnb profitable in Suhl in 2025? Explore comprehensive Airbnb analytics for Suhl, Thuringia, Germany to uncover income potential. This 2025 STR market report for Suhl, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 64 active listings.
Whether you're considering an Airbnb investment in Suhl, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Suhl Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Suhl Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Suhl (2025)
Understanding the monthly revenue variations for Airbnb listings in Suhl is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Suhl is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Suhl across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,952+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,764 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $990 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $516, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Suhl
Suhl Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Suhl STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Suhl:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Suhl
Average Daily Rate (ADR) Airbnb Trends in Suhl (2025)
Effective short term rental pricing strategy in Suhl involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Suhl typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $274+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $168 or more.
- Typical properties (Median) charge around $88 per night.
- Entry-level properties (Bottom 25%) earn around $61 per night.
Average Daily Rate (ADR) Trend by Month in Suhl
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Airbnb Seasonality Analysis & Trends in Suhl (2025)
Peak Season (July, August, May)
- Revenue averages $1,656 per month
- Occupancy rates average 43.5%
- Daily rates average $127
Shoulder Season
- Revenue averages $1,408 per month
- Occupancy maintains around 37.4%
- Daily rates hold near $128
Low Season (January, March, November)
- Revenue drops to average $1,260 per month
- Occupancy decreases to average 31.0%
- Daily rates adjust to average $130
Seasonality Insights for Suhl
- The Airbnb seasonality in Suhl shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Suhl's highest earning potential, with monthly revenues capable of climbing to $1,707, occupancy reaching a high of 47.8%, and ADRs peaking at $134.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,198, occupancy could drop to 30.3%, and ADRs may adjust down to $125.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Suhl.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Suhl seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Suhl (2025)
Exploring the top neighborhoods for short-term rentals in Suhl? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The vibrant heart of Suhl, known for its historical charm and proximity to amenities. Ideal for guests wanting easy access to restaurants, shops, and cultural sites. | Suhl City Museum, St. John's Church, Suhl Glock Museum, Suhl Christmas Market, Pedestrian Zone |
| Thuringian Forest | A natural paradise that offers outdoor activities such as hiking and skiing. Perfect for guests seeking adventure and beautiful landscapes. | Hiking trails, Mountain skiing, Rennsteig Hiking Trail, Hummelsteine, Pine forest scenery |
| Zella-Mehlis | Located just a short distance from Suhl, it offers a quieter environment with local charm and beautiful surroundings, attracting families and nature lovers. | Zella-Mehlis Church, Local parks, Relaxed atmosphere, Proximity to skiing areas |
| Gera | A nearby city with rich history and architecture that attracts visitors interested in culture and arts. A good option for guests wanting to explore more than Suhl. | Gera Town Hall, Museum für angewandte Kunst, Botanical Garden, Gera Zoo, Schloss Osterstein |
| Lütschena | A lesser-known local area perfect for travelers looking for an authentic experience away from the tourist crowds, offering local flair and intimacy within the region. | Local hiking spots, Traditional Thuringian cuisine, Quiet settings, Cute villages nearby |
| Schmiedefeld am Rennsteig | A small village that offers direct access to nature and is perfect for winter sports enthusiasts and hikers year-round, appealing to outdoor lovers. | Winter sports locations, Rennsteig hiking, Scenic views, Cozy lodging options |
| Wernshausen | A quaint village just outside of Suhl, with a serene atmosphere and beautiful landscapes, suitable for families and travelers looking for peace. | Village charm, Nearby forests, Local festivals, Cycling paths |
| Friedrichroda | A picturesque town known for its spa facilities and health tourism, attracting visitors who seek relaxation and wellness options. | Spas and wellness centers, Hiking in the Thüringer Wald, Historical buildings, Cultural events |
Understanding Airbnb License Requirements & STR Laws in Suhl (2025)
While Suhl, Thuringia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Suhl to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Suhl (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Suhlbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Chalet Toni
Entire Place • 3 bedrooms
Gruppenferienhaus Schneekopf, maximum 23 people
Entire Place • 9 bedrooms
Wellness bungalow "Auszeit" with sauna with garden
Entire Place • 1 bedroom
Dreamy house with panoramic views
Entire Place • 3 bedrooms
Anna by Interhome
Entire Place • 2 bedrooms
Suhl - Central |Train Station |Congress (CCS) |Parking
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Suhl (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Suhl based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Host #101615600 | 5 | $92,115 | 0 | 0.00/5.0 |
| Thomas | 1 | $88,274 | 7 | 5.00/5.0 |
| Denny | 7 | $80,742 | 33 | 2.77/5.0 |
| Thüringer | 3 | $73,398 | 12 | 3.19/5.0 |
| Ingolf | 1 | $40,691 | 25 | 4.96/5.0 |
| Monique | 3 | $33,282 | 47 | 3.27/5.0 |
| Martin | 2 | $32,289 | 121 | 4.81/5.0 |
| Anja | 2 | $27,709 | 59 | 4.81/5.0 |
| Bernd | 2 | $24,406 | 157 | 4.92/5.0 |
| Bau Und Haustechnik | 2 | $20,834 | 84 | 4.56/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Suhl.
Dive Deeper: Advanced Suhl STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Suhl. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSuhl Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Suhl
- The Suhl Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.3% of the 64 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Suhl, Apartment/Condo properties are the most common (56.3%), reflecting the local real estate landscape.
- Houses represent a significant 37.5% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others, outdoor/unique (combined 6.3%) offer potential for unique stay experiences.
Suhl Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Suhl
- The dominant room capacity in Suhl is 1 bedroom listings, making up 51.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 84.4% of the active Airbnb listings in Suhl, indicating a high concentration in these sizes.
- With over half the market (51.6%) consisting of studios or 1-bedroom units, Suhl is particularly well-suited for individuals or couples.
Suhl Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Suhl
- The most common guest capacity trend in Suhl vacation rentals is listings accommodating 4 guests (46.9%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Suhl STR market, accounting for 62.5% of listings.
- 15.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Suhl.
- On average, properties in Suhl are equipped to host 4.3 guests.
Suhl Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Suhl
- The most common availability pattern in Suhl falls within the 271-366 days range, representing 51.6% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Suhl (34.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Suhl Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
5 listings
8.2% of total
2 Nights
18 listings
29.5% of total
3 Nights
17 listings
27.9% of total
4-6 Nights
10 listings
16.4% of total
30+ Nights
11 listings
18% of total
Key Insights
- The most prevalent minimum stay requirement in Suhl is 2 Nights, adopted by 29.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (18%) caters to monthly stays (30+ nights) in Suhl, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 29.5% of Suhl hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 8.2% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 18% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Suhl.
Suhl Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
1 listings
2.3% of total
Flexible
12 listings
27.9% of total
Moderate
14 listings
32.6% of total
Firm
7 listings
16.3% of total
Strict
9 listings
20.9% of total
Cancellation Policy Insights for Suhl
- The prevailing Airbnb cancellation policy trend in Suhl is Moderate, used by 32.6% of listings.
- There's a relatively balanced mix between guest-friendly (60.5%) and stricter (37.2%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 32.6% market standard in Suhl.
- Regularly review your cancellation policy against competitors and market demand shifts in Suhl.
Suhl STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Suhl
- The overall average booking lead time for vacation rentals in Suhl is 62 days.
- Guests book furthest in advance for stays during January (average 96 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in April (average 43 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (74 days avg.) sees the longest lead times, while Fall (56 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (62 days) as a baseline for your pricing and availability strategy in Suhl.
- For January stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 96 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 74 days) to capture early planners.
- Monitor your own booking lead times against these Suhl averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Suhl (2025)
Amenity Prevalence
Amenity Insights for Suhl
- Essential amenities in Suhl that guests expect include: TV, Kitchen, Hot water, Smoke alarm, Heating. Lacking these (any) could significantly impact bookings.
- Popular amenities like Wifi, Essentials, Refrigerator are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Suhl: TV, Kitchen, Hot water, Smoke alarm, Heating.
- Prioritize adding missing essentials: TV, Kitchen, Hot water, Smoke alarm, Heating.
- Consider adding popular differentiators like Wifi or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Suhl to stay competitive.
Suhl Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Suhl
- The typical guest profile for Airbnb in Suhl consists of primarily domestic travelers (85%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 84.9% of guests.
- Key international markets include Germany (84.9%) and Netherlands (3.6%).
- Top languages spoken are English (40.9%) followed by German (39.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Leipzig.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Suhl Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Willsbach | 14 | $2,188 | $173.93 | 40% |
| Rothenburg ob der Tauber | 39 | $2,086 | $137.43 | 46% |
| Elend | 15 | $1,978 | $308.59 | 27% |
| Gräfenberg | 10 | $1,901 | $137.88 | 49% |
| Meimbressen | 15 | $1,836 | $157.15 | 31% |
| Herzberg | 22 | $1,760 | $169.69 | 44% |
| Elgershausen | 12 | $1,661 | $92.56 | 51% |
| Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
| Margetshöchheim | 12 | $1,623 | $110.58 | 51% |
| Uslar | 18 | $1,616 | $208.78 | 29% |