Mühlhausen/Thüringen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Thuringia, Germany
Is Airbnb profitable in Mühlhausen/Thüringen in 2025? Explore comprehensive Airbnb analytics for Mühlhausen/Thüringen, Thuringia, Germany to uncover income potential. This 2025 STR market report for Mühlhausen/Thüringen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 31 active listings.
Whether you're considering an Airbnb investment in Mühlhausen/Thüringen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Mühlhausen/Thüringen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Mühlhausen/Thüringen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Mühlhausen/Thüringen (2025)
Understanding the monthly revenue variations for Airbnb listings in Mühlhausen/Thüringen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Mühlhausen/Thüringen is typically June, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Mühlhausen/Thüringen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,838+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,703 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $733 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $345, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Mühlhausen/Thüringen
Mühlhausen/Thüringen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Mühlhausen/Thüringen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Mühlhausen/Thüringen:
- Best-in-class properties (Top 10%) achieve 52%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 37% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 23%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Mühlhausen/Thüringen
Average Daily Rate (ADR) Airbnb Trends in Mühlhausen/Thüringen (2025)
Effective short term rental pricing strategy in Mühlhausen/Thüringen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Mühlhausen/Thüringen typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $184+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $128 or more.
- Typical properties (Median) charge around $80 per night.
- Entry-level properties (Bottom 25%) earn around $64 per night.
Average Daily Rate (ADR) Trend by Month in Mühlhausen/Thüringen
Get Live Mühlhausen/Thüringen Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Mühlhausen/Thüringen (2025)
Peak Season (June, May, April)
- Revenue averages $2,004 per month
- Occupancy rates average 24.1%
- Daily rates average $101
Shoulder Season
- Revenue averages $1,090 per month
- Occupancy maintains around 30.4%
- Daily rates hold near $104
Low Season (January, February, November)
- Revenue drops to average $705 per month
- Occupancy decreases to average 22.9%
- Daily rates adjust to average $105
Seasonality Insights for Mühlhausen/Thüringen
- The Airbnb seasonality in Mühlhausen/Thüringen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Mühlhausen/Thüringen's highest earning potential, with monthly revenues capable of climbing to $2,323, occupancy reaching a high of 40.5%, and ADRs peaking at $110.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $645, occupancy could drop to 20.4%, and ADRs may adjust down to $100.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Mühlhausen/Thüringen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Mühlhausen/Thüringen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Mühlhausen/Thüringen (2025)
Exploring the top neighborhoods for short-term rentals in Mühlhausen/Thüringen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Altstadt Mühlhausen | Historical city center with well-preserved medieval architecture and cultural significance. Attracts tourists interested in history and local traditions. | Kreuzkirche, Mühlhausen City Museum, Blasiuskirche, Wielandstraße, Mühlhausen Market Square |
| Kunsthaus Thüringen | An art house that promotes contemporary artists and exhibitions, making it a cultural hotspot. Ideal for visitors interested in art and creativity. | Kunsthaus Thüringen, Exhibitions and galleries, Local artist studios |
| Thüringer Wald | A beautiful natural area perfect for outdoor activities and hiking, popular with tourists seeking nature experiences and wellness. | Hiking trails, National parks, Stadtschlösschen Holzhausen |
| Mühlhausen Town Park | A serene park offering recreational activities and beautiful landscapes, appealing to families and nature lovers. | Walking paths, Playgrounds, Botanical areas |
| Willy-Brandt-Platz | A central square in Mühlhausen with shops and cafes, vibrant during market days. Great for visitors looking to experience local life. | Shopping, Cafes and restaurants, Local markets |
| Wasserturm Mühlhausen | A historic water tower that offers panoramic views of the city, a unique attraction for visitors looking for picturesque spots. | Observation deck, Historical significance, Photography opportunities |
| Mühlhausen's Festivals | Various local festivals held throughout the year that attract many visitors. Perfect for those looking to immerse in local culture and events. | Mühlhausen Christmas Market, Historical reenactments, Cultural festivals |
| Nearby Eisenach | A short trip from Mühlhausen, known for its historical sites including Wartburg Castle. Appeals to tourists seeking significant cultural excursions. | Wartburg Castle, Luther House, Eisenach Old Town |
Understanding Airbnb License Requirements & STR Laws in Mühlhausen/Thüringen (2025)
While Mühlhausen/Thüringen, Thuringia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Mühlhausen/Thüringen to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Mühlhausen/Thüringen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Mühlhausen/Thüringenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Residence under the Linden Falke
Entire Place • 2 bedrooms
Apartment Madrid, swimming pool
Entire Place • 2 bedrooms
Villa next to romantic castle * up to 16 guests *
Entire Place • 4 bedrooms
Residence under the Linden woodpecker
Entire Place • 1 bedroom
Great apartment with fireplace
Entire Place • 3 bedrooms
Stay at Pressehaus Steinweg
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Mühlhausen/Thüringen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Mühlhausen/Thüringen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Holidu | 2 | $73,531 | 44 | 4.85/5.0 |
| Jan | 5 | $73,077 | 11 | 1.96/5.0 |
| Steffi Renate | 4 | $59,460 | 34 | 4.77/5.0 |
| Nils | 3 | $26,882 | 21 | 4.75/5.0 |
| Volker | 1 | $24,743 | 3 | 5.00/5.0 |
| Anja | 1 | $15,243 | 25 | 4.80/5.0 |
| Helmut | 1 | $11,207 | 27 | 5.00/5.0 |
| Ines | 1 | $10,891 | 102 | 4.96/5.0 |
| Jens | 2 | $10,783 | 14 | 4.63/5.0 |
| Friederike - Lohospo Service T | 2 | $9,349 | 6 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Mühlhausen/Thüringen.
Dive Deeper: Advanced Mühlhausen/Thüringen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Mühlhausen/Thüringen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMühlhausen/Thüringen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Mühlhausen/Thüringen
- The Mühlhausen/Thüringen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 80.6% of the 31 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Mühlhausen/Thüringen, Apartment/Condo properties are the most common (74.2%), reflecting the local real estate landscape.
- The presence of 12.9% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 3.2%) offer potential for unique stay experiences.
Mühlhausen/Thüringen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Mühlhausen/Thüringen
- The dominant room capacity in Mühlhausen/Thüringen is 1 bedroom listings, making up 51.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.9% of the active Airbnb listings in Mühlhausen/Thüringen, indicating a high concentration in these sizes.
- With over half the market (51.6%) consisting of studios or 1-bedroom units, Mühlhausen/Thüringen is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (6.4%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Mühlhausen/Thüringen.
Mühlhausen/Thüringen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Mühlhausen/Thüringen
- The most common guest capacity trend in Mühlhausen/Thüringen vacation rentals is listings accommodating 4 guests (25.8%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Mühlhausen/Thüringen STR market, accounting for 48.4% of listings.
- 16.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Mühlhausen/Thüringen.
- On average, properties in Mühlhausen/Thüringen are equipped to host 3.5 guests.
Mühlhausen/Thüringen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Mühlhausen/Thüringen
- The most common availability pattern in Mühlhausen/Thüringen falls within the 271-366 days range, representing 58.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 93.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Mühlhausen/Thüringen (41.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 6.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Mühlhausen/Thüringen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
51.6% of total
2 Nights
10 listings
32.3% of total
3 Nights
1 listings
3.2% of total
30+ Nights
4 listings
12.9% of total
Key Insights
- The most prevalent minimum stay requirement in Mühlhausen/Thüringen is 1 Night, adopted by 51.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (83.9%) of the Mühlhausen/Thüringen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (12.9%) caters to monthly stays (30+ nights) in Mühlhausen/Thüringen, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 51.6% of Mühlhausen/Thüringen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 12.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Mühlhausen/Thüringen.
Mühlhausen/Thüringen Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
7.4% of total
Flexible
12 listings
44.4% of total
Moderate
8 listings
29.6% of total
Firm
1 listings
3.7% of total
Strict
4 listings
14.8% of total
Cancellation Policy Insights for Mühlhausen/Thüringen
- The prevailing Airbnb cancellation policy trend in Mühlhausen/Thüringen is Flexible, used by 44.4% of listings.
- The market strongly favors guest-friendly terms, with 74.0% of listings offering Flexible or Moderate policies. This suggests guests in Mühlhausen/Thüringen may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 44.4% market standard in Mühlhausen/Thüringen.
- Using a Strict policy might deter some guests, as only 14.8% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Mühlhausen/Thüringen.
Mühlhausen/Thüringen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Mühlhausen/Thüringen
- The overall average booking lead time for vacation rentals in Mühlhausen/Thüringen is 46 days.
- Guests book furthest in advance for stays during July (average 116 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (46 days) as a baseline for your pricing and availability strategy in Mühlhausen/Thüringen.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 116 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
- Monitor your own booking lead times against these Mühlhausen/Thüringen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Mühlhausen/Thüringen (2025)
Amenity Prevalence
Amenity Insights for Mühlhausen/Thüringen
- Essential amenities in Mühlhausen/Thüringen that guests expect include: Smoke alarm. Lacking these (this) could significantly impact bookings.
- Popular amenities like TV, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Mühlhausen/Thüringen: Smoke alarm.
- Prioritize adding missing essentials: Smoke alarm.
- Consider adding popular differentiators like TV or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Mühlhausen/Thüringen to stay competitive.
Mühlhausen/Thüringen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Mühlhausen/Thüringen
- The typical guest profile for Airbnb in Mühlhausen/Thüringen consists of primarily domestic travelers (87%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking German or English.
- Domestic travelers account for 87.3% of guests.
- Key international markets include Germany (87.3%) and United Kingdom (2.9%).
- Top languages spoken are German (39.3%) followed by English (37%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Dresden.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Mühlhausen/Thüringen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Elend | 15 | $1,978 | $308.59 | 27% |
| Meimbressen | 15 | $1,836 | $157.15 | 31% |
| Lüchow | 14 | $1,797 | $113.72 | 50% |
| Herzberg | 22 | $1,760 | $169.69 | 44% |
| Elgershausen | 12 | $1,661 | $92.56 | 51% |
| Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
| Uslar | 18 | $1,616 | $208.78 | 29% |
| Bad Fallingbostel | 15 | $1,584 | $136.28 | 44% |
| Walsrode | 29 | $1,542 | $120.86 | 39% |
| Schlitz | 15 | $1,448 | $120.88 | 35% |