Ilmenau Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Thuringia, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Ilmenau in 2025? Explore comprehensive Airbnb analytics for Ilmenau, Thuringia, Germany to uncover income potential. This 2025 STR market report for Ilmenau, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 72 active listings.

Whether you're considering an Airbnb investment in Ilmenau, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Ilmenau Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Ilmenau Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$89
The average rental revenue earned for an occupied room per day in Ilmenau.
Occupancy Rate(?)
37.2%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,101
Typical annual income for an Airbnb listing in Ilmenau. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-7.4%
Slight decrease (-7.4%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Ilmenau.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Ilmenau.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
72
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Ilmenau (2025)

Understanding the monthly revenue variations for Airbnb listings in Ilmenau is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Ilmenau is typically May, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Ilmenau across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,440+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,489 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $848 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $459, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Ilmenau

Ilmenau Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Ilmenau STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Ilmenau:

  • Best-in-class properties (Top 10%) achieve 76%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 59% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Ilmenau

Average Daily Rate (ADR) Airbnb Trends in Ilmenau (2025)

Effective short term rental pricing strategy in Ilmenau involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Ilmenau typically peaks in July and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $148+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $73 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Ilmenau

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Airbnb Seasonality Analysis & Trends in Ilmenau (2025)

Peak Season (May, April, October)
  • Revenue averages $1,407 per month
  • Occupancy rates average 41.6%
  • Daily rates average $119
Shoulder Season
  • Revenue averages $1,200 per month
  • Occupancy maintains around 43.4%
  • Daily rates hold near $110
Low Season (January, February, March)
  • Revenue drops to average $885 per month
  • Occupancy decreases to average 34.2%
  • Daily rates adjust to average $88

Seasonality Insights for Ilmenau

  • The Airbnb seasonality in Ilmenau shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Ilmenau's highest earning potential, with monthly revenues capable of climbing to $1,433, occupancy reaching a high of 47.6%, and ADRs peaking at $121.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $771, occupancy could drop to 28.4%, and ADRs may adjust down to $87.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Ilmenau.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Ilmenau seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Ilmenau (2025)

Exploring the top neighborhoods for short-term rentals in Ilmenau? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Centrum
Ilmenau's historic center offers charming streets, quaint shops, and access to cultural sites. It attracts tourists looking for local experiences and conveniences such as restaurants and cafes.
Ilmenau City Museum, Schneider Tower, Ilmenau marketplace, St. Jacob's Church, Adventurous hiking trails
Hochschulstadt
Known for its university, this area is vibrant with student life, making it popular among younger visitors and university staff. The lively atmosphere and accessibility to amenities make it an attractive option.
University of Ilmenau, Student cultural events, Various cafes and student hangouts, Nature trails nearby
Alte Schule
A quiet residential area that offers a peaceful retreat while being close to the center. It's ideal for families and travelers looking for a calm environment with access to nature.
Local parks and playgrounds, Hiking paths, Community events, Historical architecture
Lange Straße
This area boasts a variety of shopping and dining options, making it ideal for visitors who enjoy urban conveniences while exploring local culture.
Various shops and boutiques, Street markets, Cafes and eateries, Public transport access
Klausberg
A scenic area offering stunning views and outdoor activities. It is perfect for nature lovers and hikers looking for a relaxing outdoor experience after exploring the city.
Hiking trails, Panoramic viewpoints, Forests and parks, Nature conservation areas
Am Schloßberg
This area features historic sites and scenic landscapes, attracting tourists interested in Ilmenau's history and architecture. Its unique offerings make it a distinctive choice for travelers.
Ruins of historic sites, Historical tours, Beautiful viewpoints, Parks
Hintere Strasse
Located close to the main attractions yet offers a quieter atmosphere. This area provides a balance of convenience and tranquility for visitors.
Local eateries, Cultural venues, Small parks, Traditional architecture
Weststadt
A residential area with family-friendly amenities, ideal for longer stays. It provides comfort and access to the broader Ilmenau area.
Family-friendly parks, Community centers, Local markets, Quiet neighborhoods

Understanding Airbnb License Requirements & STR Laws in Ilmenau (2025)

While Ilmenau, Thuringia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Ilmenau to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Ilmenau (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Ilmenaubased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Cottage Ratsmühle Thür. Forest

Cottage Ratsmühle Thür. Forest

Entire Place • 7 bedrooms

$46,267
Revenue
30.4%
Occupancy
$413.77
Daily Rate
Cottage Ratsmühle
"Haus am Teich"

Cottage Ratsmühle "Haus am Teich"

Entire Place • 5 bedrooms

$46,092
Revenue
55.9%
Occupancy
$395.49
Daily Rate
Holiday home in the Grand Rabental

Holiday home in the Grand Rabental

Entire Place • 3 bedrooms

$43,343
Revenue
74.9%
Occupancy
$158.10
Daily Rate
Holiday home Victoria in Frauenwald, Thuringian forest

Holiday home Victoria in Frauenwald, Thuringian forest

Entire Place • 4 bedrooms

$26,627
Revenue
50.8%
Occupancy
$197.65
Daily Rate
Holiday home Conradshöh with sauna

Holiday home Conradshöh with sauna

Entire Place • 1 bedroom

$23,888
Revenue
78.9%
Occupancy
$78.03
Daily Rate
BohnApartments City view XXL Suite Parkpl./Balcony

BohnApartments City view XXL Suite Parkpl./Balcony

Entire Place • 3 bedrooms

$23,756
Revenue
34.2%
Occupancy
$140.39
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Ilmenau (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Ilmenau based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Tina4$80,142254.65/5.0
Romy1$46,267244.92/5.0
Ralph1$46,09264.33/5.0
Rahel1$43,3431124.95/5.0
Monika3$42,1871083.33/5.0
Gerd3$31,24573.22/5.0
Christina3$28,4991314.89/5.0
Stefan1$26,627185.00/5.0
Viola2$20,534664.95/5.0
Petra3$19,004864.98/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Ilmenau.

Dive Deeper: Advanced Ilmenau STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Ilmenau. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Ilmenau Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Ilmenau

  • The Ilmenau Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 72 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Ilmenau, Apartment/Condo properties are the most common (61.1%), reflecting the local real estate landscape.
  • Houses represent a significant 30.6% portion, catering likely to families or larger groups.
  • Smaller segments like hotel/boutique, outdoor/unique, others (combined 8.4%) offer potential for unique stay experiences.

Ilmenau Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Ilmenau

  • The dominant room capacity in Ilmenau is 1 bedroom listings, making up 54.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.3% of the active Airbnb listings in Ilmenau, indicating a high concentration in these sizes.
  • With over half the market (54.2%) consisting of studios or 1-bedroom units, Ilmenau is particularly well-suited for individuals or couples.

Ilmenau Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Ilmenau

  • The most common guest capacity trend in Ilmenau vacation rentals is listings accommodating 2 guests (31.9%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Ilmenau STR market, accounting for 54.1% of listings.
  • 23.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Ilmenau.
  • On average, properties in Ilmenau are equipped to host 3.7 guests.

Ilmenau Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Ilmenau

  • The most common availability pattern in Ilmenau falls within the 181-270 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 82.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Ilmenau (40.3%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 20.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Ilmenau Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (26.5%)

1 Night

18 listings

26.5% of total

2 Nights (33.8%)

2 Nights

23 listings

33.8% of total

3 Nights (26.5%)

3 Nights

18 listings

26.5% of total

4-6 Nights (5.9%)

4-6 Nights

4 listings

5.9% of total

30+ Nights (7.4%)

30+ Nights

5 listings

7.4% of total

Key Insights

  • The most prevalent minimum stay requirement in Ilmenau is 2 Nights, adopted by 33.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (60.3%) of the Ilmenau Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 33.8% of Ilmenau hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 26.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 7.4% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Ilmenau.

Ilmenau Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (40.9%)

Flexible

27 listings

40.9% of total

Moderate (25.8%)

Moderate

17 listings

25.8% of total

Firm (15.2%)

Firm

10 listings

15.2% of total

Strict (18.2%)

Strict

12 listings

18.2% of total

Cancellation Policy Insights for Ilmenau

  • The prevailing Airbnb cancellation policy trend in Ilmenau is Flexible, used by 40.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.7%) and stricter (33.4%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 40.9% market standard in Ilmenau.
  • Regularly review your cancellation policy against competitors and market demand shifts in Ilmenau.

Ilmenau STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Ilmenau

  • The overall average booking lead time for vacation rentals in Ilmenau is 67 days.
  • Guests book furthest in advance for stays during May (average 106 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 51 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (74 days avg.) sees the longest lead times, while Summer (64 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Ilmenau.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 106 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 74 days) to capture early planners.
  • Monitor your own booking lead times against these Ilmenau averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Ilmenau (2025)

Amenity Prevalence

Amenity Insights for Ilmenau

  • Essential amenities in Ilmenau that guests expect include: Heating. Lacking these (this) could significantly impact bookings.
  • Popular amenities like Kitchen, TV, Hangers are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Ilmenau: Heating.
  • Prioritize adding missing essentials: Heating.
  • Consider adding popular differentiators like Kitchen or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Ilmenau to stay competitive.

Ilmenau Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Ilmenau

  • The typical guest profile for Airbnb in Ilmenau consists of primarily domestic travelers (84%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 83.9% of guests.
  • Key international markets include Germany (83.9%) and Netherlands (3.3%).
  • Top languages spoken are English (39.5%) followed by German (36.6%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Berlin and Leipzig.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Ilmenau Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Willsbach14$2,188$173.9340%
Rothenburg ob der Tauber39$2,086$137.4346%
Elend15$1,978$308.5927%
Gräfenberg10$1,901$137.8849%
Meimbressen15$1,836$157.1531%
Herzberg22$1,760$169.6944%
Elgershausen12$1,661$92.5651%
Zella-Mehlis14$1,656$146.3141%
Margetshöchheim12$1,623$110.5851%
Uslar18$1,616$208.7829%

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