Airbnb Market Analytics, Statistics and Data in Eisenach, Thuringia, Germany
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Eisenach? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Eisenach:
How much do Airbnb hosts make on average per month in Eisenach?
The short-term rental market in Eisenach shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,158 per month
- Strong performing properties (top 25%) make $1,996 or more
- Best-in-class properties (top 10%) achieve $2,948+ monthly
- Entry-level properties (bottom 25%) typically earn around $609
Revenue Variations by Month
Occupancy Rates Throughout the Year in Eisenach
The market in Eisenach shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 33% occupancy rates
- Strong performing properties (top 25%) achieve 57% or higher
- Best-in-class properties (top 10%) reach 76%+occupancy
- Entry-level properties (bottom 25%) average around 19%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Eisenach
Daily rates in Eisenach vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $98 per night
- Strong performing properties (top 25%) secure $134 or more
- Best-in-class properties (top 10%) pull in $213+ per night
- Entry-level properties (bottom 25%) earn around $70
Daily Rate Variations by Month
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Seasonality patterns in Eisenach
Peak Season (May, June, March)
- Revenue peaks at $1785.36 per month
- Occupancy rates reach 45.48%
- Daily rates average $138.00
Shoulder Season
- Revenue averages $1473.31 per month
- Occupancy maintains 38.82%
- Daily rates hold at $129.03
Low Season (February, December, January)
- Revenue drops to $899.05 per month
- Occupancy decreases to 25.21%
- Daily rates adjust to $120.84
Is it still profitable to do Airbnb in Eisenach in 2025?
Yes! Eisenach demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 39% and monthly revenue averaging $1473 and The market's 116 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Eisenach
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Old Town (Altstadt) | Charming historic area with medieval architecture and rich cultural heritage, ideal for tourists interested in history and sightseeing. | Wartburg Castle, Luther's House, Market Square, Nikolaikirche, Bach House, Old Town Museum |
| Wartburg Castle Area | Scenic area surrounding the famous castle, perfect for hiking and outdoor activities, attracting nature lovers and history enthusiasts. | Wartburg Castle, Hiking trails, Scenic viewpoints, Thuringian Forest |
| Semi-Circle Hill (Halbkreisberg) | Peaceful residential area with beautiful views and easy access to the city center, appealing for families and longer-term stays. | City park, Viewpoints, Walking trails |
| Eisenach Train Station Area | Convenient location for travelers, close to public transportation and amenities, great for short stays and business travelers. | Eisenach Train Station, Nearby cafes and shops |
| Thuringian Forest Tourism Region | Natural area offering outdoor activities, popular with hikers and nature lovers, suitable for eco-tourists. | Hiking paths, Nature reserves, Wildlife viewing |
| Restaurants and Cafes District | Vibrant area known for its local dining and nightlife, appealing for food enthusiasts and social travelers. | Local eateries, Brewery tours, Nightlife spots |
| Cultural District | Home to theaters and art galleries, great for culture lovers and those interested in local arts and events. | Theater Eisenach, Art galleries, Cultural events |
| Shopping District | Central location for local shopping and markets, perfect for tourists looking to explore local goods and souvenirs. | Shopping centers, Local markets, Souvenir shops |
Do you need a license for Airbnb in Eisenach?
We recommend checking directly with Eisenach's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (3% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Eisenach
Altstadtliebe - Ferienwohnung Stadtmitte, Bachhaus
Entire Place • 2 bedrooms
Apartment Kronprinz in central with infrared sauna
Entire Place • 2 bedrooms
Naturally Kirchner-ecological and child friendly
Entire Place • 4 bedrooms
DachterrassWHG Katharinenschule
Entire Place • 3 bedrooms
Apartment "contactless check-in"
Entire Place • 3 bedrooms
Townhouse Eisenach
Entire Place • 3 bedrooms
Top Performing Professional Hosts in Eisenach
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas | 15 | $114,021 | 142 | 3.87/5.0 |
| Silas | 4 | $91,363 | 41 | 2.40/5.0 |
| Sylvia | 3 | $90,003 | 51 | 4.92/5.0 |
| Full House | 5 | $77,677 | 105 | 4.68/5.0 |
| Christina | 8 | $72,357 | 129 | 4.80/5.0 |
| Fabian Faupel | 5 | $66,555 | 14 | 3.88/5.0 |
| Phuong | 5 | $52,667 | 17 | 2.91/5.0 |
| Herbert | 1 | $48,147 | 8 | 5.00/5.0 |
| Thu Ha | 3 | $44,343 | 37 | 4.78/5.0 |
| Thomas | 2 | $44,198 | 48 | 4.86/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Eisenach
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (84.5%), with apartment & condo and boutique & hotels properties comprising 91.3% of inventory
- Untapped potential in others, unique stays segments (1.8% combined)
Room Capacity Distribution
Analysis of 116 properties in Eisenach shows that 1 bedroom properties are most prevalent, making up 50% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 72.4% of all listings.
Key Insights
- Most common: 1 bedroom (50%)
- Least common: 5+ bedrooms (1.7%)
- Market concentration: 72.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 116 properties in Eisenach reveals that 4 guests properties dominate the market, representing 25.9% of all listings. The average property accommodates 3.7 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 48.3% of the market.
Key Insights
- Most common capacity: 4 guests (25.9% of market)
- Least common capacity: 7 guests (0.9% of market)
- Average guest capacity: 3.7 guests per property
- Market concentration: 48.3% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 116 properties in Eisenach, the most common availability pattern is 271-366 days (43.1% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (33.6% of properties).
Key Insights
- Most common availability window: 271-366 days (43.1%)
- Most common booking duration: 91-180 days (33.6%)
- Properties with high availability (180+ days): 74.1%
- Properties with long-term bookings (180+ days): 27.6%
Minimum Stay Distributions
1 Night
39 listings
35.5% of total
2 Nights
43 listings
39.1% of total
3 Nights
15 listings
13.6% of total
4-6 Nights
3 listings
2.7% of total
30+ Nights
10 listings
9.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 74.6%
- Mid-length stays (4-6 nights) represent 2.7% of listings
- Monthly+ stays (9.1%) suggest a stable extended-stay market
- High market flexibility with 88.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
26 listings
27.1% of total
Moderate
46 listings
47.9% of total
Firm
20 listings
20.8% of total
Strict
4 listings
4.2% of total
Key Insights
- Moderate is the preferred policy at 47.9% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 75.0% of the market
- Strong market consensus around Moderate policies
- Strict policies are least common at 4.2% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Dec, averaging 86 days
- Shortest booking windows are in Aug, Jan, Feb, averaging 45 days
- Spring shows the longest average booking window at 75 days, while Winter has the shortest at 52 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 75 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Feb when lead times are shortest
Popular Airbnb Amenities in Eisenach
Below is the distribution of amenities across listings in Eisenach:
Traveler Demographics
Key Insights
- Domestic travelers make up 78.9% of total guests, indicating a dominant local market share.
- Primary international markets: France (5.2%) and Netherlands (2.8%)
- English is the top language at 43.6%, followed by German (41%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.0%
Recommendations
- Target marketing campaigns for Berlin and Leipzig markets
- Develop localized content for France and Netherlands
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Eisenach. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Willsbach | 14 | $2,198 | $179.01 | 41% |
| Gräfenberg | 10 | $2,021 | $138.32 | 49% |
| Rothenburg ob der Tauber | 42 | $2,018 | $131.83 | 44% |
| Elend | 19 | $2,012 | $270.34 | 29% |
| Herzberg | 23 | $1,911 | $170.35 | 45% |
| Uslar | 18 | $1,835 | $205.22 | 31% |
| Elgershausen | 12 | $1,693 | $96.22 | 54% |
| Meimbressen | 15 | $1,648 | $159.28 | 28% |
| Bamberg | 165 | $1,637 | $110.71 | 51% |
| Masserberg | 20 | $1,615 | $365.64 | 28% |
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