Eisenach Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Thuringia, Germany
Is Airbnb profitable in Eisenach in 2025? Explore comprehensive Airbnb analytics for Eisenach, Thuringia, Germany to uncover income potential. This 2025 STR market report for Eisenach, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 114 active listings.
Whether you're considering an Airbnb investment in Eisenach, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Eisenach Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Eisenach Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Eisenach (2025)
Understanding the monthly revenue variations for Airbnb listings in Eisenach is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Eisenach is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Eisenach across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,866+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,891 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,096 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $575, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Eisenach
Eisenach Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Eisenach STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Eisenach:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 33%.
- Entry-level properties (Bottom 25%) average 17% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Eisenach
Average Daily Rate (ADR) Airbnb Trends in Eisenach (2025)
Effective short term rental pricing strategy in Eisenach involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Eisenach typically peaks in May and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $216+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $101 per night.
- Entry-level properties (Bottom 25%) earn around $72 per night.
Average Daily Rate (ADR) Trend by Month in Eisenach
Get Live Eisenach Market Intelligence 👇
Explore Real-time Analytics
Airbnb Seasonality Analysis & Trends in Eisenach (2025)
Peak Season (May, June, April)
- Revenue averages $1,761 per month
- Occupancy rates average 39.6%
- Daily rates average $135
Shoulder Season
- Revenue averages $1,410 per month
- Occupancy maintains around 40.1%
- Daily rates hold near $131
Low Season (January, February, March)
- Revenue drops to average $975 per month
- Occupancy decreases to average 30.6%
- Daily rates adjust to average $117
Seasonality Insights for Eisenach
- The Airbnb seasonality in Eisenach shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Eisenach's highest earning potential, with monthly revenues capable of climbing to $1,901, occupancy reaching a high of 44.2%, and ADRs peaking at $136.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $907, occupancy could drop to 27.8%, and ADRs may adjust down to $116.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Eisenach.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Eisenach seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Eisenach (2025)
Exploring the top neighborhoods for short-term rentals in Eisenach? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Old Town | Eisenach's historic center with Renaissance architecture, cobblestone streets, and close proximity to cultural sites attracts many tourists interested in history and the arts. | Wartburg Castle, Lutherhaus Eisenach, Nikolaikirche, Georgenkirche, Eisenach City Museum |
| Thuringian Forest | An area of outstanding natural beauty offering hiking and outdoor activities, perfect for tourists looking to explore nature while being close to the city. | Thuringian Forest Nature Park, Landschloß Mühlburg, Hainich National Park, Bach House Eisenach |
| Wartburg Castle | A UNESCO World Heritage site, this castle is a major tourist draw not just for its history but also for the stunning views it offers over Eisenach. | Wartburg Castle, Eisenach's surrounding hiking trails, Museum exhibitions within the castle |
| Bach House | The birthplace of Johann Sebastian Bach is a cultural attraction that draws music lovers and tourists interested in classical music history. | Bach House Eisenach, Eisenach City Museum, Music festivals and concerts in the area |
| Lutherhaus Eisenach | Rich in history related to Martin Luther, this site attracts visitors interested in the Reformation and religious history. | Lutherhaus Eisenach, Historical exhibitions, Cultural events |
| Market Square | The bustling center of Eisenach, surrounded by shops and cafes, ideal for visitors who want to experience local life and culture. | Market Square, Local eateries, Shopping opportunities, Cafes and restaurants |
| Eisenach Botanical Garden | A lovely place for relaxation and nature lovers, providing a peaceful escape while still being near the center of town. | Eisenach Botanical Garden, Walking paths, Flora exhibitions |
| Local Vineyards | The surrounding area has beautiful vineyards that can attract wine tourism, offering tours and tastings. | Local wineries, Wine tours, Scenic views of vineyards |
Understanding Airbnb License Requirements & STR Laws in Eisenach (2025)
While Eisenach, Thuringia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Eisenach to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 3% licensed listings)
Top Performing Airbnb Properties in Eisenach (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Eisenachbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
DachterrassWHG Katharinenschule
Entire Place • 3 bedrooms
Apartment Kronprinz in central with infrared sauna
Entire Place • 2 bedrooms
Altstadtliebe - Ferienwohnung Stadtmitte, Bachhaus
Entire Place • 2 bedrooms
Naturally Kirchner-ecological and child friendly
Entire Place • 4 bedrooms
Townhouse Eisenach
Entire Place • 3 bedrooms
Apartment "contactless check-in"
Entire Place • 3 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Eisenach (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Eisenach based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas | 13 | $103,088 | 138 | 4.46/5.0 |
| Silas | 4 | $100,915 | 41 | 2.40/5.0 |
| Sylvia | 3 | $81,747 | 51 | 4.92/5.0 |
| Full House | 5 | $70,850 | 105 | 4.68/5.0 |
| Fabian Faupel | 5 | $61,635 | 14 | 3.88/5.0 |
| Christina | 7 | $53,207 | 109 | 4.78/5.0 |
| Phuong | 5 | $48,897 | 17 | 2.91/5.0 |
| Thomas | 2 | $45,165 | 48 | 4.86/5.0 |
| Herbert | 1 | $42,472 | 8 | 5.00/5.0 |
| Thu Ha | 3 | $40,717 | 37 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Eisenach.
Dive Deeper: Advanced Eisenach STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Eisenach. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsEisenach Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Eisenach
- The Eisenach Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.2% of the 114 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Eisenach, Apartment/Condo properties are the most common (80.7%), reflecting the local real estate landscape.
- The presence of 10.5% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others, unique stays (combined 1.8%) offer potential for unique stay experiences.
Eisenach Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Eisenach
- The dominant room capacity in Eisenach is 1 bedroom listings, making up 49.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.7% of the active Airbnb listings in Eisenach, indicating a high concentration in these sizes.
Eisenach Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Eisenach
- The most common guest capacity trend in Eisenach vacation rentals is listings accommodating 4 guests (26.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Eisenach STR market, accounting for 49.1% of listings.
- 14.9% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Eisenach.
- On average, properties in Eisenach are equipped to host 3.7 guests.
Eisenach Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Eisenach
- The most common availability pattern in Eisenach falls within the 271-366 days range, representing 46.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Eisenach (35.1%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 22.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Eisenach Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
37 listings
33.3% of total
2 Nights
39 listings
35.1% of total
3 Nights
16 listings
14.4% of total
4-6 Nights
3 listings
2.7% of total
30+ Nights
16 listings
14.4% of total
Key Insights
- The most prevalent minimum stay requirement in Eisenach is 2 Nights, adopted by 35.1% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.4%) of the Eisenach Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (14.4%) caters to monthly stays (30+ nights) in Eisenach, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 35.1% of Eisenach hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 14.4% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Eisenach.
Eisenach Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
26 listings
27.4% of total
Moderate
46 listings
48.4% of total
Firm
20 listings
21.1% of total
Strict
3 listings
3.2% of total
Cancellation Policy Insights for Eisenach
- The prevailing Airbnb cancellation policy trend in Eisenach is Moderate, used by 48.4% of listings.
- The market strongly favors guest-friendly terms, with 75.8% of listings offering Flexible or Moderate policies. This suggests guests in Eisenach may expect booking flexibility.
- Strict cancellation policies are quite rare (3.2%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 48.4% market standard in Eisenach.
- Using a Strict policy might deter some guests, as only 3.2% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Eisenach.
Eisenach STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Eisenach
- The overall average booking lead time for vacation rentals in Eisenach is 54 days.
- Guests book furthest in advance for stays during May (average 112 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (69 days avg.) sees the longest lead times, while Winter (48 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Eisenach.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 112 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 69 days) to capture early planners.
- Monitor your own booking lead times against these Eisenach averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Eisenach (2025)
Amenity Prevalence
Amenity Insights for Eisenach
- Essential amenities in Eisenach that guests expect include: Heating, Hot water, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Smoke alarm, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Eisenach: Heating, Hot water, Wifi.
- Prioritize adding missing essentials: Heating, Hot water, Wifi.
- Consider adding popular differentiators like Essentials or Smoke alarm to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Eisenach to stay competitive.
Eisenach Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Eisenach
- The typical guest profile for Airbnb in Eisenach consists of primarily domestic travelers (79%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 79.0% of guests.
- Key international markets include Germany (79%) and France (4.3%).
- Top languages spoken are English (38.7%) followed by German (37%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Leipzig.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Eisenach Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Willsbach | 14 | $2,188 | $173.93 | 40% |
| Rothenburg ob der Tauber | 39 | $2,086 | $137.43 | 46% |
| Elend | 15 | $1,978 | $308.59 | 27% |
| Gräfenberg | 10 | $1,901 | $137.88 | 49% |
| Meimbressen | 15 | $1,836 | $157.15 | 31% |
| Herzberg | 22 | $1,760 | $169.69 | 44% |
| Elgershausen | 12 | $1,661 | $92.56 | 51% |
| Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
| Margetshöchheim | 12 | $1,623 | $110.58 | 51% |
| Uslar | 18 | $1,616 | $208.78 | 29% |