Halle (Saale) Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saxony-Anhalt, Germany
Is Airbnb profitable in Halle (Saale) in 2025? Explore comprehensive Airbnb analytics for Halle (Saale), Saxony-Anhalt, Germany to uncover income potential. This 2025 STR market report for Halle (Saale), based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 224 active listings.
Whether you're considering an Airbnb investment in Halle (Saale), optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Halle (Saale) Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Halle (Saale) Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Halle (Saale) (2025)
Understanding the monthly revenue variations for Airbnb listings in Halle (Saale) is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Halle (Saale) is typically October, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Halle (Saale) across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,580+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,694 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,022 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $545, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Halle (Saale)
Halle (Saale) Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Halle (Saale) STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Octobersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Halle (Saale):
- Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 64% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 42%.
- Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Halle (Saale)
Average Daily Rate (ADR) Airbnb Trends in Halle (Saale) (2025)
Effective short term rental pricing strategy in Halle (Saale) involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Halle (Saale) typically peaks in June and dips lowest during January. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $145+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $111 or more.
- Typical properties (Median) charge around $77 per night.
- Entry-level properties (Bottom 25%) earn around $53 per night.
Average Daily Rate (ADR) Trend by Month in Halle (Saale)
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Airbnb Seasonality Analysis & Trends in Halle (Saale) (2025)
Peak Season (October, June, May)
- Revenue averages $1,593 per month
- Occupancy rates average 47.1%
- Daily rates average $92
Shoulder Season
- Revenue averages $1,260 per month
- Occupancy maintains around 45.8%
- Daily rates hold near $90
Low Season (January, February, March)
- Revenue drops to average $844 per month
- Occupancy decreases to average 34.5%
- Daily rates adjust to average $84
Seasonality Insights for Halle (Saale)
- The Airbnb seasonality in Halle (Saale) shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Halle (Saale)'s highest earning potential, with monthly revenues capable of climbing to $1,651, occupancy reaching a high of 53.4%, and ADRs peaking at $95.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $788, occupancy could drop to 33.7%, and ADRs may adjust down to $82.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Halle (Saale).
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Halle (Saale) seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Halle (Saale) (2025)
Exploring the top neighborhoods for short-term rentals in Halle (Saale)? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | Halle's vibrant heart with historical buildings, shops, and restaurants. Ideal for tourists who want to explore cultural sites and enjoy local cuisine. | Market Square, St. Mary’s Church, Halle Opera House, Halle State Museum of Prehistory, The Beatles Museum |
| Halle-Neustadt | A growing district with modern housing and accessibility to public transport, appealing to young professionals and families. | Halle-Neustadt Cultural Center, Recreational Parks, Local Shopping Centers, Public Transport Links |
| Giebichenstein | A charming area known for its arts scene and proximity to the Saale River, attracting those interested in culture and nature. | Giebichenstein Castle, Saale River Promenade, Halle Art Museum, Local Art Studios |
| Dölau | A picturesque suburban area that offers a peaceful environment while still being close to the city, appealing to families and those looking for quiet retreats. | Dölau Park, Family-friendly recreational areas, Local shops and cafes |
| Bruckdorf | A residential area that combines tranquility with easy access to Halle’s amenities, suitable for long-term rentals and families. | Local Community Centers, Parks and Outdoor Recreation, Public Transport to City Center |
| Sudenburg | A lively district with a mix of traditional and modern influences, popular with younger crowds and students. | Cafes and Bars, University of Halle, Local Markets, Community Events |
| Trotha | Offers a quiet setting with green spaces and good transport links to Halle, ideal for those seeking peace in a suburban environment. | Trotha Park, Local Nature Trails, Historical Sites |
| Künsebeck | A growing neighborhood with new developments attracting families and young professionals for its community feel. | Local Family Parks, Community Events, Shopping Facilities |
Understanding Airbnb License Requirements & STR Laws in Halle (Saale) (2025)
While Halle (Saale), Saxony-Anhalt, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Halle (Saale) to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Halle (Saale) (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Halle (Saale)based on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
2 Ap | Old Town | kitchen & Rooftop terrace
Entire Place • 4 bedrooms
Green oasis in central location in Halle/Saale
Entire Place • 4 bedrooms
Händel Suite | Old town | kitchen | roof terrace
Entire Place • 2 bedrooms
FullHouse | R17 | Maisonette Loft | 8 Beds
Entire Place • 4 bedrooms
Ko-Living Space opera | Suite 5 | kitchen | 2BR
Entire Place • 2 bedrooms
Ko-Living Space opera | Suite 3 | kitchen | dart
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Halle (Saale) (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Halle (Saale) based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Tim | 26 | $516,298 | 317 | 3.95/5.0 |
| Full House | 35 | $404,679 | 1013 | 4.52/5.0 |
| Jens | 10 | $101,998 | 34 | 2.44/5.0 |
| Plant Room | 7 | $88,614 | 293 | 4.35/5.0 |
| Raik & Laura | 3 | $73,298 | 42 | 4.95/5.0 |
| Khanh | 5 | $63,299 | 657 | 4.63/5.0 |
| Markus | 2 | $53,555 | 69 | 4.92/5.0 |
| Manfred | 5 | $49,337 | 194 | 4.64/5.0 |
| Torsten | 3 | $46,234 | 104 | 4.61/5.0 |
| Christian | 5 | $38,316 | 713 | 4.93/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Halle (Saale).
Dive Deeper: Advanced Halle (Saale) STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Halle (Saale). Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHalle (Saale) Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Halle (Saale)
- The Halle (Saale) Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.8% of the 224 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Halle (Saale), Apartment/Condo properties are the most common (85.7%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 3.1%) offer potential for unique stay experiences.
Halle (Saale) Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Halle (Saale)
- The dominant room capacity in Halle (Saale) is 1 bedroom listings, making up 57.6% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 75.5% of the active Airbnb listings in Halle (Saale), indicating a high concentration in these sizes.
- With over half the market (57.6%) consisting of studios or 1-bedroom units, Halle (Saale) is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (7.1%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Halle (Saale).
Halle (Saale) Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Halle (Saale)
- The most common guest capacity trend in Halle (Saale) vacation rentals is listings accommodating 2 guests (29.5%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Halle (Saale) STR market, accounting for 56.3% of listings.
- On average, properties in Halle (Saale) are equipped to host 3.1 guests.
Halle (Saale) Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Halle (Saale)
- The most common availability pattern in Halle (Saale) falls within the 271-366 days range, representing 38.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 71.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Halle (Saale) (33.9%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 29.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Halle (Saale) Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
39 listings
19% of total
2 Nights
64 listings
31.2% of total
3 Nights
22 listings
10.7% of total
4-6 Nights
18 listings
8.8% of total
7-29 Nights
11 listings
5.4% of total
30+ Nights
51 listings
24.9% of total
Key Insights
- The most prevalent minimum stay requirement in Halle (Saale) is 2 Nights, adopted by 31.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (24.9%) caters to monthly stays (30+ nights) in Halle (Saale), pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 31.2% of Halle (Saale) hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- A 2-night minimum appears standard (31.2%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 24.9% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Halle (Saale).
Halle (Saale) Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
61 listings
31% of total
Moderate
98 listings
49.7% of total
Firm
21 listings
10.7% of total
Strict
17 listings
8.6% of total
Cancellation Policy Insights for Halle (Saale)
- The prevailing Airbnb cancellation policy trend in Halle (Saale) is Moderate, used by 49.7% of listings.
- The market strongly favors guest-friendly terms, with 80.7% of listings offering Flexible or Moderate policies. This suggests guests in Halle (Saale) may expect booking flexibility.
- Strict cancellation policies are quite rare (8.6%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 49.7% market standard in Halle (Saale).
- Using a Strict policy might deter some guests, as only 8.6% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Halle (Saale).
Halle (Saale) STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Halle (Saale)
- The overall average booking lead time for vacation rentals in Halle (Saale) is 43 days.
- Guests book furthest in advance for stays during October (average 71 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (56 days avg.) sees the longest lead times, while Winter (37 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Halle (Saale).
- For October stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 71 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
- Monitor your own booking lead times against these Halle (Saale) averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Halle (Saale) (2025)
Amenity Prevalence
Amenity Insights for Halle (Saale)
- Essential amenities in Halle (Saale) that guests expect include: Wifi, Heating, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Halle (Saale): Wifi, Heating, Kitchen.
- Prioritize adding missing essentials: Wifi, Heating, Kitchen.
- Consider adding popular differentiators like Smoke alarm or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Halle (Saale) to stay competitive.
Halle (Saale) Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Halle (Saale)
- The typical guest profile for Airbnb in Halle (Saale) consists of primarily domestic travelers (81%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 81.3% of guests.
- Key international markets include Germany (81.3%) and United Kingdom (2%).
- Top languages spoken are English (37.4%) followed by German (34.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Halle (Saale).
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Halle (Saale) Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Elend | 15 | $1,978 | $308.59 | 27% |
| Kraslice | 10 | $1,900 | $152.54 | 29% |
| Wusterhausen/Dosse | 11 | $1,894 | $163.30 | 40% |
| Beelitz | 16 | $1,868 | $112.95 | 57% |
| Gumtow | 17 | $1,800 | $142.32 | 39% |
| Lüchow | 14 | $1,797 | $113.72 | 50% |
| Herzberg | 22 | $1,760 | $169.69 | 44% |
| Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
| Schwielowsee | 31 | $1,649 | $121.41 | 58% |
| Böhlen | 11 | $1,589 | $106.86 | 46% |