Homburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Saarland, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Homburg in 2025? Explore comprehensive Airbnb analytics for Homburg, Saarland, Germany to uncover income potential. This 2025 STR market report for Homburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.

Whether you're considering an Airbnb investment in Homburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Homburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Homburg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$73
The average rental revenue earned for an occupied room per day in Homburg.
Occupancy Rate(?)
43.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$9,502
Typical annual income for an Airbnb listing in Homburg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
22.2%
Strong growth (22.2%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Homburg.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Homburg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
36
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Homburg (2025)

Understanding the monthly revenue variations for Airbnb listings in Homburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Homburg is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Homburg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,289+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,609 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,059 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $509, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Homburg

Homburg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Homburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Homburg:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 22% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Homburg

Average Daily Rate (ADR) Airbnb Trends in Homburg (2025)

Effective short term rental pricing strategy in Homburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Homburg typically peaks in December and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $122+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $90 or more.
  • Typical properties (Median) charge around $67 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Homburg

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Airbnb Seasonality Analysis & Trends in Homburg (2025)

Peak Season (August, November, May)
  • Revenue averages $1,408 per month
  • Occupancy rates average 55.0%
  • Daily rates average $76
Shoulder Season
  • Revenue averages $1,239 per month
  • Occupancy maintains around 46.0%
  • Daily rates hold near $78
Low Season (January, February, March)
  • Revenue drops to average $946 per month
  • Occupancy decreases to average 36.2%
  • Daily rates adjust to average $79

Seasonality Insights for Homburg

  • The Airbnb seasonality in Homburg shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Homburg's highest earning potential, with monthly revenues capable of climbing to $1,511, occupancy reaching a high of 68.5%, and ADRs peaking at $85.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $917, occupancy could drop to 32.6%, and ADRs may adjust down to $75.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Homburg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Homburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Homburg (2025)

Exploring the top neighborhoods for short-term rentals in Homburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Zentrum Homburg
The city center of Homburg is vibrant and easily accessible, making it a prime location for tourists and business travelers. Close to shops, restaurants, and local attractions.
Homburg Castle, Theater Homburg, Palatinate Zoo, Shopping in Innenstadt, St. Michael's Church
Schweizer Siedlung
This residential neighborhood offers a family-friendly atmosphere and is close to parks and recreational areas, making it ideal for families visiting the area.
Schweizerring Park, Ludwigskanal, Karstadt Homburg, Local cafes, Walking trails
Bexbach
Just a short distance from Homburg, Bexbach is a charming town with historical sites and a quaint atmosphere, popular among those looking for a quieter getaway.
Bexbacher Höhlen, Castle Bexbach, Local museums, Historical buildings, Natural parks
Homburg-Mitte
Located near the heart of Homburg, this area has easy access to public transport and is convenient for tourists looking to explore the region.
Local markets, Cafes, Shopping street, Cultural events, Stadtbad Homburg
Bockenheim
A quiet area with beautiful landscapes, ideal for those seeking nature experiences while being close to Homburg for urban activities.
Bockenheim Castle, Countryside walks, Local vineyards, Outdoor sports facilities, Community events
Niederbexbach
This area offers a peaceful and relaxing environment, attracting visitors who want to unwind while still having access to city's amenities.
Local parks, Hiking trails, Cafés, Nature reserves, Historic sites
Homburg-West
A residential area with a relaxed atmosphere, it's appealing to those looking for longer stays in a suburban yet connected environment.
Parks, Community centers, Schools, Family-friendly activities, Local shops
Beckingen
A neighboring district, Beckingen is famous for its nearby nature reserves and scenic countryside, perfect for outdoor enthusiasts and nature lovers.
Nature reserves, Cycle paths, Scenic views, Historic landmarks, Community festivals

Understanding Airbnb License Requirements & STR Laws in Homburg (2025)

While Homburg, Saarland, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Homburg to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Homburg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Homburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Luxury Kirrberg

Luxury Kirrberg

Entire Place • 1 bedroom

$31,159
Revenue
61.3%
Occupancy
$155.33
Daily Rate
Chic old building vacation home

Chic old building vacation home

Entire Place • 1 bedroom

$30,823
Revenue
77.1%
Occupancy
$116.27
Daily Rate
Home sweet Home :)

Home sweet Home :)

Entire Place • 2 bedrooms

$26,658
Revenue
77.0%
Occupancy
$94.37
Daily Rate
Apartment near to the University/Hospital Homburg

Apartment near to the University/Hospital Homburg

Entire Place • 1 bedroom

$15,493
Revenue
62.4%
Occupancy
$60.12
Daily Rate
Beautiful 1 ZKB in Homburg central

Beautiful 1 ZKB in Homburg central

Entire Place • 1 bedroom

$14,781
Revenue
72.7%
Occupancy
$53.85
Daily Rate
Coming Hom-e 
Homburg Uninähe  Vorstadt
incl bike

Coming Hom-e Homburg Uninähe Vorstadt incl bike

Entire Place • 2 bedrooms

$14,762
Revenue
62.1%
Occupancy
$55.87
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Homburg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Homburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Host #844428042$41,04910.00/5.0
Petra1$30,82395.00/5.0
Katharina1$26,6581494.96/5.0
Monika Und Michaela2$22,885244.84/5.0
Johannes1$15,493494.92/5.0
Stephanie1$14,7811244.97/5.0
Janine1$14,762354.60/5.0
Niko1$14,406404.90/5.0
Inessa Und Michael1$14,07785.00/5.0
Paulina1$13,494144.93/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Homburg.

Dive Deeper: Advanced Homburg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Homburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Homburg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Homburg

  • The Homburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.4% of the 36 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Homburg, Apartment/Condo properties are the most common (88.9%), reflecting the local real estate landscape.
  • Smaller segments like others, hotel/boutique (combined 5.6%) offer potential for unique stay experiences.

Homburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Homburg

  • The dominant room capacity in Homburg is 1 bedroom listings, making up 66.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 94.5% of the active Airbnb listings in Homburg, indicating a high concentration in these sizes.
  • With over half the market (66.7%) consisting of studios or 1-bedroom units, Homburg is particularly well-suited for individuals or couples.
  • Listings with 3+ bedrooms (2.8%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Homburg.

Homburg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Homburg

  • The most common guest capacity trend in Homburg vacation rentals is listings accommodating 2 guests (36.1%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Homburg STR market, accounting for 61.1% of listings.
  • On average, properties in Homburg are equipped to host 3.2 guests.

Homburg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Homburg

  • The most common availability pattern in Homburg falls within the 271-366 days range, representing 38.9% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 63.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 181-270 days range is most frequent in Homburg (25%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 36.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Homburg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (28.6%)

1 Night

10 listings

28.6% of total

2 Nights (37.1%)

2 Nights

13 listings

37.1% of total

3 Nights (22.9%)

3 Nights

8 listings

22.9% of total

4-6 Nights (5.7%)

4-6 Nights

2 listings

5.7% of total

7-29 Nights (5.7%)

7-29 Nights

2 listings

5.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Homburg is 2 Nights, adopted by 37.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (65.7%) of the Homburg Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 37.1% of Homburg hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 28.6% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Homburg.

Homburg Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (45.5%)

Flexible

15 listings

45.5% of total

Moderate (27.3%)

Moderate

9 listings

27.3% of total

Firm (15.2%)

Firm

5 listings

15.2% of total

Strict (12.1%)

Strict

4 listings

12.1% of total

Cancellation Policy Insights for Homburg

  • The prevailing Airbnb cancellation policy trend in Homburg is Flexible, used by 45.5% of listings.
  • The market strongly favors guest-friendly terms, with 72.8% of listings offering Flexible or Moderate policies. This suggests guests in Homburg may expect booking flexibility.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 45.5% market standard in Homburg.
  • Using a Strict policy might deter some guests, as only 12.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Homburg.

Homburg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Homburg

  • The overall average booking lead time for vacation rentals in Homburg is 45 days.
  • Guests book furthest in advance for stays during July (average 77 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 25 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (61 days avg.) sees the longest lead times, while Winter (36 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Homburg.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 61 days) to capture early planners.
  • Monitor your own booking lead times against these Homburg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Homburg (2025)

Amenity Prevalence

Amenity Insights for Homburg

  • Essential amenities in Homburg that guests expect include: Heating, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Essentials, Smoke alarm are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Homburg: Heating, Wifi, TV.
  • Prioritize adding missing essentials: Heating, Wifi, TV.
  • Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Homburg to stay competitive.

Homburg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Homburg

  • The typical guest profile for Airbnb in Homburg consists of a mix of domestic (63%) and international guests, often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 62.8% of guests.
  • Key international markets include Germany (62.8%) and France (6.2%).
  • Top languages spoken are English (38.6%) followed by German (30.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Berlin and Homburg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Homburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Ittenheim19$3,672$228.1945%
Furdenheim16$3,576$330.0550%
Ondenval10$3,432$235.0045%
Le Valtin18$3,072$289.7238%
Griesheim-près-Molsheim19$3,065$263.4841%
Unkel17$3,064$231.2242%
Büllingen27$3,028$267.8239%
Kruft13$2,952$212.1541%
Belmont13$2,931$260.8936%
Bütgenbach32$2,848$319.2737%

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