Airbnb Market Analytics, Statistics and Data in Schmallenberg, North Rhine-Westphalia, Germany
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Schmallenberg? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Schmallenberg:
How much do Airbnb hosts make on average per month in Schmallenberg?
The short-term rental market in Schmallenberg shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $920 per month
- Strong performing properties (top 25%) make $1,702 or more
- Best-in-class properties (top 10%) achieve $3,035+ monthly
- Entry-level properties (bottom 25%) typically earn around $467
Revenue Variations by Month
Occupancy Rates Throughout the Year in Schmallenberg
The market in Schmallenberg shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 28% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 71%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Schmallenberg
Daily rates in Schmallenberg vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $97 per night
- Strong performing properties (top 25%) secure $144 or more
- Best-in-class properties (top 10%) pull in $305+ per night
- Entry-level properties (bottom 25%) earn around $75
Daily Rate Variations by Month
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Seasonality patterns in Schmallenberg
Peak Season (October, November, May)
- Revenue peaks at $2062.85 per month
- Occupancy rates reach 41.45%
- Daily rates average $147.79
Shoulder Season
- Revenue averages $1523.97 per month
- Occupancy maintains 33.85%
- Daily rates hold at $143.03
Low Season (April, March, June)
- Revenue drops to $1079.50 per month
- Occupancy decreases to 24.95%
- Daily rates adjust to $133.84
Is it still profitable to do Airbnb in Schmallenberg in 2025?
Yes! Schmallenberg demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 34% and monthly revenue averaging $1524 and The market's 118 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (spring breakers, nature enthusiasts, conference attendees, couples)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Schmallenberg
Area | Why Choose This Area | Key Attractions |
---|---|---|
Zentrum Schmallenberg | The town center offers easy access to restaurants, shops, and cultural attractions, making it a convenient choice for tourists. | St. Alexander Kirche, Schmallenberger Sauerland Theatre, Schmallenberg Christmas Market, Local cafes and shops |
Bödefeld | A charming village setting that provides a quaint atmosphere, perfect for families and couples looking for a peaceful retreat. | Bödefeld Parish Church, Nearby hiking trails, Local restaurants |
Nordenau | A beautiful area popular for hiking and outdoor activities, appealing to nature lovers and adventure seekers. | Hiking trails, Natural parks, Skiing in winter months |
Grafschaft | Known for its scenic views and proximity to the Sauerland region, ideal for those looking for nature and relaxation. | Natural parks, Beauty of the countryside, Cultural events |
Bad Fredeburg | A spa town offering wellness and relaxation, attracting visitors looking for health and relaxation retreats. | Spa facilities, Walking paths, Historic buildings |
Schwalefeld | This area is known for its charming countryside, great for hiking and enjoying the local flora and fauna. | Countryside views, Hiking routes, Local festivals |
Silberberg | Great for skiing and winter sports, attracting winter tourists looking for snow sports and cozy accommodations. | Ski slopes, Winter sports, Après-ski activities |
Küstelberg | A peaceful area known for its tranquil environment, perfect for quiet getaways and rural tourism. | Scenic landscapes, Organic farms, Cycling paths |
Do you need a license for Airbnb in Schmallenberg?
We recommend checking directly with Schmallenberg's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (3% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Schmallenberg
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Haus BerchStein - unique, upscale & cozy
Entire Place • 8 bedrooms

Wide views of mountain, forest and meadow
Entire Place • 4 bedrooms
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Villa Vahl, detached group house region Winterberg
Entire Place • 5 bedrooms
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Ferienhaus 8-10 Personen 175M2
Entire Place • 4 bedrooms
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Stunning home in Schmallenberg with kitchen
Entire Place • 5 bedrooms
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Spacious country house with garden in Sauerland
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Schmallenberg
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Jola & Eloy | 1 | $163,542 | 31 | 5.00/5.0 |
Alexandra - Lohospo Service Te | 26 | $133,361 | 25 | 0.38/5.0 |
Jakob Und Elena | 1 | $69,603 | 40 | 4.88/5.0 |
Martha Jetty | 2 | $68,909 | 6 | 2.38/5.0 |
Paul | 1 | $61,408 | 33 | 4.88/5.0 |
360831279 | 2 | $56,223 | 0 | 0.00/5.0 |
Novasol | 1 | $45,217 | 5 | 4.40/5.0 |
Christiane | 4 | $44,268 | 267 | 4.84/5.0 |
Brigitta | 1 | $43,979 | 27 | 4.96/5.0 |
Maximilian | 2 | $42,920 | 23 | 5.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Schmallenberg
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (90.7%), with apartment & condo and house properties comprising 94.0% of inventory
Room Capacity Distribution
Analysis of 118 properties in Schmallenberg shows that 1 bedroom properties are most prevalent, making up 42.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 75.4% of all listings.
Key Insights
- Most common: 1 bedroom (42.4%)
- Least common: 4 bedrooms (3.4%)
- Market concentration: 75.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 118 properties in Schmallenberg reveals that 4 guests properties dominate the market, representing 31.4% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.0% of the market.
Key Insights
- Most common capacity: 4 guests (31.4% of market)
- Least common capacity: 7 guests (1.7% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 50.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 118 properties in Schmallenberg, the most common availability pattern is 271-366 days (60.2% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (43.2% of properties).
Key Insights
- Most common availability window: 271-366 days (60.2%)
- Most common booking duration: 31-90 days (43.2%)
- Properties with high availability (180+ days): 86.4%
- Properties with long-term bookings (180+ days): 15.3%
Minimum Stay Distributions
1 Night
11 listings
12% of total
2 Nights
40 listings
43.5% of total
3 Nights
18 listings
19.6% of total
4-6 Nights
11 listings
12% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
11 listings
12% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 55.5%
- Mid-length stays (4-6 nights) represent 12% of listings
- Monthly+ stays (12%) suggest a stable extended-stay market
- High market flexibility with 75.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
19 listings
18.8% of total
Super Strict 60 Days
2 listings
2% of total
Flexible
15 listings
14.9% of total
Moderate
29 listings
28.7% of total
Firm
12 listings
11.9% of total
Strict
24 listings
23.8% of total
Key Insights
- Moderate is the preferred policy at 28.7% of listings
- The market shows a balanced distribution between guest-friendly (43.6%) and strict (35.7%) policies
- Strong market consensus around Moderate policies
- Super Strict 60 Days policies are least common at 2.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Moderate policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jun, Apr, averaging 110 days
- Shortest booking windows are in Feb, Jan, Nov, averaging 65 days
- Spring shows the longest average booking window at 106 days, while Winter has the shortest at 74 days
Recommendations
- Implement dynamic pricing strategies for Spring bookings at least 106 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Nov when lead times are shortest
Popular Airbnb Amenities in Schmallenberg
Below is the distribution of amenities across listings in Schmallenberg:
Traveler Demographics
Key Insights
- Domestic travelers make up 60.1% of total guests, indicating a significant local market share.
- Primary international markets: Netherlands (32.6%) and Belgium (2.7%)
- English is the top language at 39.6%, followed by German (35.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.3%
Recommendations
- Target marketing campaigns for Dortmund and Cologne markets
- Develop localized content for Netherlands and Belgium
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Schmallenberg. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Kruft | 13 | $3,817 | $216.53 | 42% |
Unkel | 17 | $3,413 | $235.20 | 44% |
Runkel | 12 | $2,913 | $187.41 | 50% |
Rieden | 12 | $2,526 | $193.97 | 43% |
Neef | 10 | $2,445 | $178.02 | 35% |
Bullay | 11 | $2,366 | $196.26 | 44% |
Hofheim am Taunus | 13 | $2,318 | $167.52 | 50% |
Mendig | 10 | $2,122 | $226.05 | 47% |
Bad Hönningen | 13 | $1,999 | $189.88 | 37% |
Schwalefeld | 35 | $1,954 | $233.00 | 30% |
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