Moers Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Rhine-Westphalia, Germany
Is Airbnb profitable in Moers in 2025? Explore comprehensive Airbnb analytics for Moers, North Rhine-Westphalia, Germany to uncover income potential. This 2025 STR market report for Moers, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 24 active listings.
Whether you're considering an Airbnb investment in Moers, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Moers Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Moers Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Moers (2025)
Understanding the monthly revenue variations for Airbnb listings in Moers is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Moers is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Moers across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,871+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,002 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,381 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $854, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Moers
Moers Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Moers STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Moers:
- Best-in-class properties (Top 10%) achieve 88%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 75% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 54%.
- Entry-level properties (Bottom 25%) average 32% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Moers
Average Daily Rate (ADR) Airbnb Trends in Moers (2025)
Effective short term rental pricing strategy in Moers involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Moers typically peaks in November and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $150+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $106 or more.
- Typical properties (Median) charge around $78 per night.
- Entry-level properties (Bottom 25%) earn around $59 per night.
Average Daily Rate (ADR) Trend by Month in Moers
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Airbnb Seasonality Analysis & Trends in Moers (2025)
Peak Season (May, December, January)
- Revenue averages $2,124 per month
- Occupancy rates average 63.8%
- Daily rates average $90
Shoulder Season
- Revenue averages $1,647 per month
- Occupancy maintains around 53.6%
- Daily rates hold near $88
Low Season (February, March, October)
- Revenue drops to average $998 per month
- Occupancy decreases to average 43.3%
- Daily rates adjust to average $86
Seasonality Insights for Moers
- The Airbnb seasonality in Moers shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Moers's highest earning potential, with monthly revenues capable of climbing to $2,273, occupancy reaching a high of 66.4%, and ADRs peaking at $92.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $860, occupancy could drop to 37.9%, and ADRs may adjust down to $85.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Moers.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Moers seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Moers (2025)
Exploring the top neighborhoods for short-term rentals in Moers? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| City Center | The bustling heart of Moers, with shops, restaurants, and cultural spots. Ideal for travelers looking for convenience and accessibility to major attractions. | Moers Castle, Moers Cultural Center, Shopping Street, Theater Moers, Museum of Local History |
| Parks Area | A peaceful neighborhood with beautiful parks and green spaces, attractive for families and those seeking relaxation. | Schlosspark Moers, Lohmann Park, Stadtwald Moers |
| Ungerland | A vibrant area known for its community atmosphere and local events, appealing to tourists looking for an authentic experience. | Local Markets, Community Events, Restaurants and Cafes |
| Eickholt | This group of residential neighborhoods is perfect for long-term stays, offering a homey atmosphere away from the hustle and bustle. | Family-friendly parks, Quiet streets, Local cafes |
| Moers Süd | Known for its charming residential vibe and easy access to public transport, making it an ideal spot for families and business travelers. | Bus and train connections, Local shops, Nearby nature trails |
| Kapellen | A tranquil residential suburb with excellent amenities and a close-knit community feel, suitable for families and quiet getaways. | Local parks, Shopping facilities, Community center |
| Schwarzbach | A picturesque neighborhood near the river, providing scenic views and outdoor activities. | River Schwarzbach, Nature paths, Fishing spots |
| Rosenviertel | A family-friendly district known for its parks and recreational areas, great for those seeking a calm environment with access to amenities. | Parks and playgrounds, Community events, Cafes and restaurants |
Understanding Airbnb License Requirements & STR Laws in Moers (2025)
While Moers, North Rhine-Westphalia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Moers to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Moers (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Moersbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Moers City Apartments
Entire Place • 2 bedrooms
A&V Apartments Wunderschöne Penthouse Wohnung
Entire Place • 1 bedroom
Youth's Home
Entire Place • 2 bedrooms
Großzügiges Apartment in Moers
Entire Place • 2 bedrooms
Bostel 88 - City apartment in the center air conditioning
Entire Place • 1 bedroom
Suite 9 in Moers-Mitte with Skyline View
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Moers (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Moers based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Elke | 2 | $36,997 | 146 | 4.99/5.0 |
| Olga | 2 | $36,933 | 87 | 4.99/5.0 |
| Semi | 1 | $36,478 | 6 | 5.00/5.0 |
| Arzu | 1 | $35,771 | 23 | 4.96/5.0 |
| Britta | 1 | $32,504 | 64 | 4.98/5.0 |
| Amra | 2 | $28,203 | 20 | 4.63/5.0 |
| Marie | 1 | $20,296 | 50 | 4.98/5.0 |
| Frank | 2 | $20,287 | 40 | 4.83/5.0 |
| Laura | 1 | $20,119 | 8 | 4.88/5.0 |
| Ralf | 1 | $14,745 | 51 | 4.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Moers.
Dive Deeper: Advanced Moers STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Moers. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsMoers Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Moers
- The Moers Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 91.7% of the 24 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Moers, Apartment/Condo properties are the most common (79.2%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique, hotel/boutique (combined 8.4%) offer potential for unique stay experiences.
Moers Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Moers
- The dominant room capacity in Moers is 1 bedroom listings, making up 58.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 83.3% of the active Airbnb listings in Moers, indicating a high concentration in these sizes.
- With over half the market (58.3%) consisting of studios or 1-bedroom units, Moers is particularly well-suited for individuals or couples.
- Listings with 3+ bedrooms (8.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Moers.
Moers Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Moers
- The most common guest capacity trend in Moers vacation rentals is listings accommodating 2 guests (45.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Moers STR market, accounting for 70.8% of listings.
- A significant 45.8% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Moers.
- 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Moers.
- On average, properties in Moers are equipped to host 3.1 guests.
Moers Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Moers
- The most common availability pattern in Moers falls within the 91-180 days range, representing 41.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 50.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Moers (45.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 54.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Moers Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
8 listings
33.3% of total
2 Nights
13 listings
54.2% of total
3 Nights
1 listings
4.2% of total
7-29 Nights
2 listings
8.3% of total
Key Insights
- The most prevalent minimum stay requirement in Moers is 2 Nights, adopted by 54.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (87.5%) of the Moers Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 54.2% of Moers hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Moers.
Moers Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
9 listings
39.1% of total
Moderate
12 listings
52.2% of total
Firm
1 listings
4.3% of total
Strict
1 listings
4.3% of total
Cancellation Policy Insights for Moers
- The prevailing Airbnb cancellation policy trend in Moers is Moderate, used by 52.2% of listings.
- The market strongly favors guest-friendly terms, with 91.3% of listings offering Flexible or Moderate policies. This suggests guests in Moers may expect booking flexibility.
- Strict cancellation policies are quite rare (4.3%), potentially making listings with this policy less competitive unless justified by high demand or property type.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 52.2% market standard in Moers.
- Using a Strict policy might deter some guests, as only 4.3% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
- Regularly review your cancellation policy against competitors and market demand shifts in Moers.
Moers STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Moers
- The overall average booking lead time for vacation rentals in Moers is 43 days.
- Guests book furthest in advance for stays during May (average 125 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 25 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (71 days avg.) sees the longest lead times, while Winter (35 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (43 days) as a baseline for your pricing and availability strategy in Moers.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 125 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 71 days) to capture early planners.
- Monitor your own booking lead times against these Moers averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Moers (2025)
Amenity Prevalence
Amenity Insights for Moers
- Essential amenities in Moers that guests expect include: Hot water, Wifi. Lacking these (any) could significantly impact bookings.
- Popular amenities like Dishes and silverware, Heating, Bed linens are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Moers: Hot water, Wifi.
- Prioritize adding missing essentials: Hot water, Wifi.
- Consider adding popular differentiators like Dishes and silverware or Heating to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Moers to stay competitive.
Moers Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Moers
- The typical guest profile for Airbnb in Moers consists of a mix of domestic (64%) and international guests, often arriving from nearby Moers, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 63.9% of guests.
- Key international markets include Germany (63.9%) and Netherlands (10.2%).
- Top languages spoken are English (39.6%) followed by German (34.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Moers and Munich.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Moers Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Rijs | 27 | $3,772 | $356.97 | 45% |
| Kerkdriel | 25 | $3,607 | $323.16 | 40% |
| Kortenhoef | 15 | $3,495 | $255.48 | 53% |
| Ondenval | 10 | $3,432 | $235.00 | 45% |
| Aubel | 33 | $3,418 | $244.77 | 44% |
| Saint-Hubert | 28 | $3,414 | $294.66 | 41% |
| Heusden-Zolder | 14 | $3,392 | $290.06 | 44% |
| Samrée | 16 | $3,330 | $366.11 | 30% |
| Bertogne | 30 | $3,297 | $296.96 | 38% |