Herne Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Rhine-Westphalia, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Herne in 2025? Explore comprehensive Airbnb analytics for Herne, North Rhine-Westphalia, Germany to uncover income potential. This 2025 STR market report for Herne, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.

Whether you're considering an Airbnb investment in Herne, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Herne Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Herne Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$102
The average rental revenue earned for an occupied room per day in Herne.
Occupancy Rate(?)
44.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,859
Typical annual income for an Airbnb listing in Herne. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
7.0%
Positive growth (7.0%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Herne.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Herne.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
48
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Herne (2025)

Understanding the monthly revenue variations for Airbnb listings in Herne is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Herne is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Herne across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,706+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,988 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,218 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $676, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Herne

Herne Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Herne STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Herne:

  • Best-in-class properties (Top 10%) achieve 84%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 65% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 45%.
  • Entry-level properties (Bottom 25%) average 28% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Herne

Average Daily Rate (ADR) Airbnb Trends in Herne (2025)

Effective short term rental pricing strategy in Herne involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Herne typically peaks in March and dips lowest during May. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $138+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $124 or more.
  • Typical properties (Median) charge around $82 per night.
  • Entry-level properties (Bottom 25%) earn around $53 per night.

Average Daily Rate (ADR) Trend by Month in Herne

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Airbnb Seasonality Analysis & Trends in Herne (2025)

Peak Season (May, June, April)
  • Revenue averages $1,921 per month
  • Occupancy rates average 53.9%
  • Daily rates average $87
Shoulder Season
  • Revenue averages $1,391 per month
  • Occupancy maintains around 49.2%
  • Daily rates hold near $94
Low Season (January, February, March)
  • Revenue drops to average $1,111 per month
  • Occupancy decreases to average 36.4%
  • Daily rates adjust to average $118

Seasonality Insights for Herne

  • The Airbnb seasonality in Herne shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Herne's highest earning potential, with monthly revenues capable of climbing to $1,975, occupancy reaching a high of 64.1%, and ADRs peaking at $126.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,046, occupancy could drop to 35.1%, and ADRs may adjust down to $86.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Herne.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Herne seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Herne (2025)

Exploring the top neighborhoods for short-term rentals in Herne? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Herne City Center
The vibrant heart of Herne, offering shops, restaurants, and cultural attractions. A prime location for tourists and business travelers alike.
Herne City Hall, Recklinghausen Road, Theatre Herne, Emscher Park, Cranger Kirmes festival
Wanne-Eickel
A historic area with a rich industrial heritage, Wanne-Eickel has a unique character that appeals to guests looking for a local experience.
Haus der Geschichte, Schloss Strünkede, Eickeler Markt, Museum für Kunst und Kultur, Emscher Park
Baukau
Known for its tranquil residential atmosphere, Baukau attracts families and travelers seeking a peaceful retreat while being close to city amenities.
Bauker Park, St. Joseph Church, Local cafes and restaurants, Nearby nature trails, Community events
Röhlinghausen
A charming district with a mix of traditional and modern homes, perfect for those wanting to experience local culture and community life.
Röhlinghausen Evangelical Church, Local arts and crafts shops, Biking paths, Nature parks, Cultural festivals
Herne Süd
A suburban area that offers access to parks and recreational activities, ideal for family-oriented travelers and those visiting during summer.
Waldpark, Local sports facilities, Playgrounds, Community centers, Festivals
Gysenberg Park
This area, featuring a large park with outdoor activities, is great for those looking to unwind in nature while being just outside the urban environment.
Gysenberg Park and leisure center, Natural trails, Picnic spots, Cycling paths, Nearby lakes
Horsthausen
A peaceful neighborhood known for its residential charm and access to local amenities, suitable for visitors looking for a quieter stay.
St. Clement Church, Community gardens, Local shops, Family-friendly parks, Nearby bus connections
Betriebsgebiet
A mixed-use area with both industrial and residential spaces, attracting business travelers and those attending events in the city.
Local business parks, Restaurants catering to professionals, Transport hubs, Catering facilities, Event locations

Understanding Airbnb License Requirements & STR Laws in Herne (2025)

While Herne, North Rhine-Westphalia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Herne to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Herne (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hernebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

estrella24 Living Rooms Namibia

estrella24 Living Rooms Namibia

Entire Place • 2 bedrooms

$28,730
Revenue
44.7%
Occupancy
$131.37
Daily Rate
estrella24 Living Rooms Singapur

estrella24 Living Rooms Singapur

Entire Place • 2 bedrooms

$27,964
Revenue
43.4%
Occupancy
$131.20
Daily Rate
estrella24 Living Rooms Venedig

estrella24 Living Rooms Venedig

Entire Place • 2 bedrooms

$25,440
Revenue
42.6%
Occupancy
$137.32
Daily Rate
estrella24 Living Rooms (Rom)

estrella24 Living Rooms (Rom)

Entire Place • 2 bedrooms

$24,634
Revenue
50.0%
Occupancy
$136.28
Daily Rate
estrella24 Living Rooms Tokio

estrella24 Living Rooms Tokio

Entire Place • 2 bedrooms

$23,369
Revenue
47.2%
Occupancy
$131.52
Daily Rate
pottapartments | 6 people | 2BR | nespresso | wifi

pottapartments | 6 people | 2BR | nespresso | wifi

Entire Place • 2 bedrooms

$22,708
Revenue
61.8%
Occupancy
$86.68
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Herne (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Herne based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Yasin14$251,186773.71/5.0
Jürgen2$25,7242064.86/5.0
Lena1$22,708385.00/5.0
Tuncel2$22,415194.79/5.0
Milla2$21,377854.88/5.0
Jeremiah1$19,929174.76/5.0
Pedro1$19,1922044.97/5.0
Emrah1$18,243244.54/5.0
Mara1$17,681594.71/5.0
Marvin1$16,027145.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Herne.

Dive Deeper: Advanced Herne STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Herne. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Herne Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Herne

  • The Herne Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 87.5% of the 48 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Herne, Apartment/Condo properties are the most common (85.4%), reflecting the local real estate landscape.

Herne Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Herne

  • The dominant room capacity in Herne is 2 bedrooms listings, making up 43.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 77.1% of the active Airbnb listings in Herne, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (8.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Herne.

Herne Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Herne

  • The most common guest capacity trend in Herne vacation rentals is listings accommodating 4 guests (31.3%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Herne STR market, accounting for 62.6% of listings.
  • On average, properties in Herne are equipped to host 3.7 guests.

Herne Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Herne

  • The most common availability pattern in Herne falls within the 181-270 days range, representing 39.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 75.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Herne (37.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 31.3% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Herne Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (13.6%)

1 Night

6 listings

13.6% of total

2 Nights (56.8%)

2 Nights

25 listings

56.8% of total

3 Nights (4.5%)

3 Nights

2 listings

4.5% of total

4-6 Nights (15.9%)

4-6 Nights

7 listings

15.9% of total

7-29 Nights (2.3%)

7-29 Nights

1 listings

2.3% of total

30+ Nights (6.8%)

30+ Nights

3 listings

6.8% of total

Key Insights

  • The most prevalent minimum stay requirement in Herne is 2 Nights, adopted by 56.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (70.4%) of the Herne Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 56.8% of Herne hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 13.6% currently do.
  • A 2-night minimum appears standard (56.8%). Consider this for weekends or peak periods.
  • Explore offering discounts for stays of 30+ nights to attract the 6.8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Herne.

Herne Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.4%)

Flexible

12 listings

32.4% of total

Moderate (10.8%)

Moderate

4 listings

10.8% of total

Firm (8.1%)

Firm

3 listings

8.1% of total

Strict (48.6%)

Strict

18 listings

48.6% of total

Cancellation Policy Insights for Herne

  • The prevailing Airbnb cancellation policy trend in Herne is Strict, used by 48.6% of listings.
  • A majority (56.7%) of hosts in Herne utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 48.6% market standard in Herne.
  • With 48.6% using Strict terms, this is a viable option in Herne, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Herne.

Herne STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Herne

  • The overall average booking lead time for vacation rentals in Herne is 45 days.
  • Guests book furthest in advance for stays during June (average 121 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 36 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (39 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (45 days) as a baseline for your pricing and availability strategy in Herne.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 121 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these Herne averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Herne (2025)

Amenity Prevalence

Amenity Insights for Herne

  • Essential amenities in Herne that guests expect include: Heating, Kitchen, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Wifi, Cooking basics, Hot water are common but not universal. Offering these can provide a competitive edge.
  • Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Herne: Heating, Kitchen, Smoke alarm, TV.
  • Prioritize adding missing essentials: Heating, Kitchen, Smoke alarm, TV.
  • Consider adding popular differentiators like Wifi or Cooking basics to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Herne to stay competitive.

Herne Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Herne

  • The typical guest profile for Airbnb in Herne consists of a mix of domestic (60%) and international guests, often arriving from nearby Gudensberg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 60.3% of guests.
  • Key international markets include Germany (60.3%) and United Kingdom (6.6%).
  • Top languages spoken are English (36.5%) followed by German (31.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Gudensberg and Frankfurt.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Herne Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Baarlo18$5,602$313.7360%
Ondenval10$3,432$235.0045%
Unkel17$3,064$231.2242%
Büllingen27$3,028$267.8239%
Kruft13$2,952$212.1541%
Bütgenbach32$2,848$319.2737%
Raeren15$2,747$179.3347%
Malmedy181$2,708$282.8537%
Runkel13$2,597$191.7349%
Holten24$2,577$209.3145%

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