Hagen Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in North Rhine-Westphalia, Germany
Is Airbnb profitable in Hagen in 2025? Explore comprehensive Airbnb analytics for Hagen, North Rhine-Westphalia, Germany to uncover income potential. This 2025 STR market report for Hagen, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 100 active listings.
Whether you're considering an Airbnb investment in Hagen, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Hagen Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Hagen Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Hagen (2025)
Understanding the monthly revenue variations for Airbnb listings in Hagen is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Hagen is typically May, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Hagen across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,845+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,795 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,111 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $611, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Hagen
Hagen Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Hagen STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Hagen:
- Best-in-class properties (Top 10%) achieve 83%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 66% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 44%.
- Entry-level properties (Bottom 25%) average 21% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Hagen
Average Daily Rate (ADR) Airbnb Trends in Hagen (2025)
Effective short term rental pricing strategy in Hagen involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Hagen typically peaks in June and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $170+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $121 or more.
- Typical properties (Median) charge around $71 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Hagen
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Airbnb Seasonality Analysis & Trends in Hagen (2025)
Peak Season (May, June, April)
- Revenue averages $2,053 per month
- Occupancy rates average 47.9%
- Daily rates average $101
Shoulder Season
- Revenue averages $1,385 per month
- Occupancy maintains around 45.9%
- Daily rates hold near $100
Low Season (February, March, September)
- Revenue drops to average $1,024 per month
- Occupancy decreases to average 40.0%
- Daily rates adjust to average $98
Seasonality Insights for Hagen
- The Airbnb seasonality in Hagen shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Hagen's highest earning potential, with monthly revenues capable of climbing to $2,267, occupancy reaching a high of 53.9%, and ADRs peaking at $105.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $910, occupancy could drop to 38.1%, and ADRs may adjust down to $94.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Hagen.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Hagen seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Hagen (2025)
Exploring the top neighborhoods for short-term rentals in Hagen? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Hagen City Center | The bustling heart of Hagen, featuring shopping, dining, and easy access to public transportation. Ideal for travelers wanting to explore the city and its local culture. | Elbershallen, Hagen Open-Air Museum, City Gallery, Theater Hagen, Freilichtmuseum Hagen |
| Hohenlimburg | A charming district known for its picturesque castle and natural surroundings. Attracts nature lovers and those interested in history, making it a great choice for family stays. | Hohenlimburg Castle, Lennepark, Schlosspark Hohenlimburg, Hohenlimburg Historical Museum |
| Vorhalle | Offers a tranquil environment with access to scenic parks and the river. Perfect for guests who prefer quiet stays while being close to nature and local amenities. | St. Joseph Church, Theater Stocks, Vorhalle Park |
| Boelerheide | A suburban neighborhood with family-friendly amenities and green spaces. Ideal for families looking for comfortable accommodations in a peaceful setting. | Hagen Zoo, Boelerheide Park, Local bakeries and shops |
| Eilpe | Known for its quiet residential vibe, Eilpe is suited for long-term visitors and those seeking a relaxing atmosphere away from the city hustle. | Eilpe Church, Local parks |
| Haspe | This district has a mix of historical charm and modern conveniences, appealing to visitors who want to explore local history while enjoying urban amenities. | Haspe Village Square, Old Factory Museum |
| Scharpenack | Offers a blend of rural and urban living, with great hiking opportunities nearby, making it ideal for outdoor enthusiasts and those looking to escape the city life. | Hiking trails, Local restaurants |
| Kabel | A residential neighborhood with easy access to major transportation routes and local parks, perfect for guests wanting quick access to both nature and the city. | Kabel Park, Local eateries |
Understanding Airbnb License Requirements & STR Laws in Hagen (2025)
While Hagen, North Rhine-Westphalia, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Hagen to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 1% licensed listings)
Top Performing Airbnb Properties in Hagen (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Hagenbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Lovely apartment with balcony/parking/elevator
Entire Place • 2 bedrooms
Apartment with balcony and elevator
Entire Place • 1 bedroom
Apt. 3: Fully equipped, 4 bedrooms, up to 8 people
Entire Place • 4 bedrooms
Love Cottage 2 mit Whirlpool
Entire Place • 1 bedroom
Modern flat with elevator/balcony/parking
Entire Place • 2 bedrooms
Villa 4 bed rooms, 3 bath rooms
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Hagen (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Hagen based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Simon | 3 | $187,282 | 41 | 4.79/5.0 |
| SabaNia | 6 | $90,741 | 20 | 1.53/5.0 |
| Mehmet Can | 3 | $62,199 | 34 | 4.86/5.0 |
| Charline | 6 | $51,934 | 89 | 4.86/5.0 |
| Elika | 1 | $46,203 | 29 | 4.66/5.0 |
| Antonio | 5 | $41,632 | 54 | 2.84/5.0 |
| Host #564125640 | 3 | $38,550 | 11 | 1.58/5.0 |
| Olga | 2 | $35,171 | 24 | 4.66/5.0 |
| Susanne | 1 | $31,531 | 3 | 4.33/5.0 |
| Sylvia | 2 | $28,354 | 12 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Hagen.
Dive Deeper: Advanced Hagen STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Hagen. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHagen Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Hagen
- The Hagen Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 92% of the 100 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Hagen, Apartment/Condo properties are the most common (93%), reflecting the local real estate landscape.
- Smaller segments like hotel/boutique (combined 1.0%) offer potential for unique stay experiences.
Hagen Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Hagen
- The dominant room capacity in Hagen is 1 bedroom listings, making up 41% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.0% of the active Airbnb listings in Hagen, indicating a high concentration in these sizes.
- Listings with 3+ bedrooms (8.0%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Hagen.
Hagen Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Hagen
- The most common guest capacity trend in Hagen vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Hagen STR market, accounting for 50.0% of listings.
- 20.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Hagen.
- On average, properties in Hagen are equipped to host 3.8 guests.
Hagen Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Hagen
- The most common availability pattern in Hagen falls within the 271-366 days range, representing 44% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 70.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Hagen (28%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 34.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Hagen Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
34 listings
37% of total
2 Nights
29 listings
31.5% of total
3 Nights
10 listings
10.9% of total
4-6 Nights
12 listings
13% of total
7-29 Nights
1 listings
1.1% of total
30+ Nights
6 listings
6.5% of total
Key Insights
- The most prevalent minimum stay requirement in Hagen is 1 Night, adopted by 37% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (68.5%) of the Hagen Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 37% of Hagen hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 6.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Hagen.
Hagen Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
22 listings
27.8% of total
Moderate
27 listings
34.2% of total
Firm
18 listings
22.8% of total
Strict
12 listings
15.2% of total
Cancellation Policy Insights for Hagen
- The prevailing Airbnb cancellation policy trend in Hagen is Moderate, used by 34.2% of listings.
- There's a relatively balanced mix between guest-friendly (62.0%) and stricter (38.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 34.2% market standard in Hagen.
- Regularly review your cancellation policy against competitors and market demand shifts in Hagen.
Hagen STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Hagen
- The overall average booking lead time for vacation rentals in Hagen is 41 days.
- Guests book furthest in advance for stays during June (average 111 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 23 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (31 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Hagen.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 111 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Hagen averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Hagen (2025)
Amenity Prevalence
Amenity Insights for Hagen
- Essential amenities in Hagen that guests expect include: Kitchen, Wifi, Smoke alarm, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Heating, Hot water, Refrigerator are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Hagen: Kitchen, Wifi, Smoke alarm, TV.
- Prioritize adding missing essentials: Kitchen, Wifi, Smoke alarm, TV.
- Consider adding popular differentiators like Heating or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Hagen to stay competitive.
Hagen Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Hagen
- The typical guest profile for Airbnb in Hagen consists of a mix of domestic (57%) and international guests, often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 57.4% of guests.
- Key international markets include Germany (57.4%) and France (6.4%).
- Top languages spoken are English (35.3%) followed by German (28.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Balance marketing efforts between domestic and international channels based on the guest mix.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Hagen Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Baarlo | 18 | $5,602 | $313.73 | 60% |
| Ondenval | 10 | $3,432 | $235.00 | 45% |
| Unkel | 17 | $3,064 | $231.22 | 42% |
| Büllingen | 27 | $3,028 | $267.82 | 39% |
| Kruft | 13 | $2,952 | $212.15 | 41% |
| Bütgenbach | 32 | $2,848 | $319.27 | 37% |
| Raeren | 15 | $2,747 | $179.33 | 47% |
| Malmedy | 181 | $2,708 | $282.85 | 37% |
| Runkel | 13 | $2,597 | $191.73 | 49% |
| Holten | 24 | $2,577 | $209.31 | 45% |