Wolfsburg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Saxony, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Wolfsburg in 2025? Explore comprehensive Airbnb analytics for Wolfsburg, Lower Saxony, Germany to uncover income potential. This 2025 STR market report for Wolfsburg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 154 active listings.

Whether you're considering an Airbnb investment in Wolfsburg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Wolfsburg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Wolfsburg Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$108
The average rental revenue earned for an occupied room per day in Wolfsburg.
Occupancy Rate(?)
36.9%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,691
Typical annual income for an Airbnb listing in Wolfsburg. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
19.9%
Strong growth (19.9%) vs. last year.
Peak Revenue Month(?)
May
The month with the highest average earnings, indicating peak season in Wolfsburg.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Wolfsburg.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
154
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Wolfsburg (2025)

Understanding the monthly revenue variations for Airbnb listings in Wolfsburg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Wolfsburg is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Wolfsburg across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,757+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,973 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $921 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $388, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Wolfsburg

Wolfsburg Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Wolfsburg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Maysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Wolfsburg:

  • Best-in-class properties (Top 10%) achieve 80%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Wolfsburg

Average Daily Rate (ADR) Airbnb Trends in Wolfsburg (2025)

Effective short term rental pricing strategy in Wolfsburg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Wolfsburg typically peaks in October and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $185+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $113 or more.
  • Typical properties (Median) charge around $77 per night.
  • Entry-level properties (Bottom 25%) earn around $52 per night.

Average Daily Rate (ADR) Trend by Month in Wolfsburg

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Airbnb Seasonality Analysis & Trends in Wolfsburg (2025)

Peak Season (May, June, April)
  • Revenue averages $1,913 per month
  • Occupancy rates average 40.4%
  • Daily rates average $96
Shoulder Season
  • Revenue averages $1,504 per month
  • Occupancy maintains around 40.6%
  • Daily rates hold near $100
Low Season (January, February, March)
  • Revenue drops to average $1,031 per month
  • Occupancy decreases to average 36.0%
  • Daily rates adjust to average $97

Seasonality Insights for Wolfsburg

  • The Airbnb seasonality in Wolfsburg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Wolfsburg's highest earning potential, with monthly revenues capable of climbing to $2,065, occupancy reaching a high of 43.7%, and ADRs peaking at $106.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,006, occupancy could drop to 34.3%, and ADRs may adjust down to $94.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Wolfsburg.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Wolfsburg seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Wolfsburg (2025)

Exploring the top neighborhoods for short-term rentals in Wolfsburg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Autostadt
A unique automotive theme park and museum that attracts tourists interested in cars, technology, and design. A great location for car enthusiasts and families alike.
Volkswagen Autostadt, Phaeno Science Center, Phaeno, Cultural Center of Wolfsburg, Wolfsburg Castle
Phaeno
An interactive science center that is popular with families and school groups, providing an educational and fun experience.
Phaeno Science Center, Botanischer Garten, Lohberg, Wolfsburg Museum
Wolfsburg City Center
The urban heart of Wolfsburg, filled with shops, restaurants, and cafes. A bustling area perfect for visitors wanting to explore local culture and city life.
City Outlet Wolfsburg, Wolfsburg Shopping Mall, CinemaxX Wolfsburg, VW Arena
Käthe Kollwitz Park
A serene park environment ideal for leisure activities, offering a quiet retreat in the city, appealing to nature lovers and those seeking relaxation.
Käthe Kollwitz Park, Volkspark Wolfsburg
Wolfsburg Castle
A historical landmark that draws tourists interested in history and architecture. Great for travelers looking for cultural experiences in the city.
Wolfsburg Castle, Schloss Wolfsburg, St. Elizabeth Church
Heiliges Kreuz Church
An architectural gem that attracts visitors interested in modern church designs, good for those on a cultural or historical tour of the area.
Heiliges Kreuz Church
Rathaus Wolfsburg
The town hall of Wolfsburg, known for its distinctive architecture. A point of interest for tourists exploring the city’s modern designs.
Rathaus Wolfsburg, Cultural center
Volkswagen Arena
A major sports venue that attracts fans of soccer and concerts. A hub for those coming to see events or enjoy the sporting culture.
Volkswagen Arena, VW Football Club matches, Nearby leisure activities

Understanding Airbnb License Requirements & STR Laws in Wolfsburg (2025)

While Wolfsburg, Lower Saxony, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Wolfsburg to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 1% licensed listings)

Top Performing Airbnb Properties in Wolfsburg (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Wolfsburgbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

< New York Design | Center | Outlet | Balcony

< New York Design | Center | Outlet | Balcony

Entire Place • 1 bedroom

$49,586
Revenue
66.9%
Occupancy
$176.94
Daily Rate
< London Design | Center | Outlet | Balcony >

< London Design | Center | Outlet | Balcony >

Entire Place • 1 bedroom

$49,476
Revenue
65.4%
Occupancy
$177.23
Daily Rate
Group house for up to 18 persons with barbecue area

Group house for up to 18 persons with barbecue area

Entire Place • 9 bedrooms

$48,359
Revenue
55.1%
Occupancy
$364.12
Daily Rate
< Banana Design | Central | Parking | Kitchen >

< Banana Design | Central | Parking | Kitchen >

Entire Place • 2 bedrooms

$47,355
Revenue
62.9%
Occupancy
$194.64
Daily Rate
< Wolfsburg's largest I 20 people I VW plant >

< Wolfsburg's largest I 20 people I VW plant >

Entire Place • 7 bedrooms

$46,349
Revenue
55.0%
Occupancy
$738.82
Daily Rate
< Lion Design | Central | Parking lot | Kitchen >

< Lion Design | Central | Parking lot | Kitchen >

Entire Place • 2 bedrooms

$58,968
Revenue
84.7%
Occupancy
$176.62
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Wolfsburg (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Wolfsburg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Eike5$76,631113.00/5.0
Sven2$75,708494.88/5.0
Ipartment20$70,618701.81/5.0
Wilhelm6$69,307222.59/5.0
Limehome4$65,277884.35/5.0
Jooeun2$61,998524.96/5.0
Patrick12$46,62130.42/5.0
Freddy2$40,787454.81/5.0
Lisa2$38,5722914.85/5.0
Kamil15$547,3703664.28/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Wolfsburg.

Dive Deeper: Advanced Wolfsburg STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Wolfsburg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Wolfsburg Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Wolfsburg

  • The Wolfsburg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 84.4% of the 154 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Wolfsburg, Apartment/Condo properties are the most common (88.3%), reflecting the local real estate landscape.
  • Smaller segments like hotel/boutique (combined 0.6%) offer potential for unique stay experiences.

Wolfsburg Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Wolfsburg

  • The dominant room capacity in Wolfsburg is 1 bedroom listings, making up 40.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 66.3% of the active Airbnb listings in Wolfsburg, indicating a high concentration in these sizes.

Wolfsburg Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Wolfsburg

  • The most common guest capacity trend in Wolfsburg vacation rentals is listings accommodating 2 guests (31.8%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Wolfsburg STR market, accounting for 51.3% of listings.
  • 16.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Wolfsburg.
  • On average, properties in Wolfsburg are equipped to host 3.1 guests.

Wolfsburg Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Wolfsburg

  • The most common availability pattern in Wolfsburg falls within the 271-366 days range, representing 58.4% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 83.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Wolfsburg (29.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Wolfsburg Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (34.8%)

1 Night

49 listings

34.8% of total

2 Nights (12.8%)

2 Nights

18 listings

12.8% of total

3 Nights (13.5%)

3 Nights

19 listings

13.5% of total

4-6 Nights (5%)

4-6 Nights

7 listings

5% of total

7-29 Nights (14.9%)

7-29 Nights

21 listings

14.9% of total

30+ Nights (19.1%)

30+ Nights

27 listings

19.1% of total

Key Insights

  • The most prevalent minimum stay requirement in Wolfsburg is 1 Night, adopted by 34.8% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (19.1%) caters to monthly stays (30+ nights) in Wolfsburg, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 34.8% of Wolfsburg hosts use this setting.
  • Explore offering discounts for stays of 30+ nights to attract the 19.1% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Wolfsburg.

Wolfsburg Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

1 listings

0.9% of total

Flexible (67.9%)

Flexible

72 listings

67.9% of total

Moderate (25.5%)

Moderate

27 listings

25.5% of total

Firm

1 listings

0.9% of total

Strict

5 listings

4.7% of total

Cancellation Policy Insights for Wolfsburg

  • The prevailing Airbnb cancellation policy trend in Wolfsburg is Flexible, used by 67.9% of listings.
  • The market strongly favors guest-friendly terms, with 93.4% of listings offering Flexible or Moderate policies. This suggests guests in Wolfsburg may expect booking flexibility.
  • Strict cancellation policies are quite rare (4.7%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 67.9% market standard in Wolfsburg.
  • Given the high prevalence of Flexible policies (67.9%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 4.7% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Wolfsburg.

Wolfsburg STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Wolfsburg

  • The overall average booking lead time for vacation rentals in Wolfsburg is 37 days.
  • Guests book furthest in advance for stays during May (average 58 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 21 days), indicating more last-minute travel plans during this time.
  • Seasonally, Spring (46 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (37 days) as a baseline for your pricing and availability strategy in Wolfsburg.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 58 days out to capitalize on advance planning.
  • Target marketing efforts for the Spring season well in advance (at least 46 days) to capture early planners.
  • Monitor your own booking lead times against these Wolfsburg averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Wolfsburg (2025)

Amenity Prevalence

Amenity Insights for Wolfsburg

  • Essential amenities in Wolfsburg that guests expect include: TV, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Smoke alarm, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Wolfsburg: TV, Wifi, Kitchen.
  • Prioritize adding missing essentials: TV, Wifi, Kitchen.
  • Consider adding popular differentiators like Smoke alarm or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Wolfsburg to stay competitive.

Wolfsburg Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Wolfsburg

  • The typical guest profile for Airbnb in Wolfsburg consists of primarily domestic travelers (68%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 67.7% of guests.
  • Key international markets include Germany (67.7%) and Poland (5.8%).
  • Top languages spoken are English (38%) followed by German (32%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Berlin and Hamburg.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Wolfsburg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Damshagen12$2,333$393.5135%
Elend15$1,978$308.5927%
Hamburg2,354$1,857$143.9552%
Meimbressen15$1,836$157.1531%
Lüchow14$1,797$113.7250%
Herzberg22$1,760$169.6944%
Hemmoor10$1,736$149.4740%
Stelle21$1,717$133.6949%
Elgershausen12$1,661$92.5651%
Ratzeburg14$1,644$117.0452%

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