Stade Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Saxony, Germany

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Stade in 2025? Explore comprehensive Airbnb analytics for Stade, Lower Saxony, Germany to uncover income potential. This 2025 STR market report for Stade, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.

Whether you're considering an Airbnb investment in Stade, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stade Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Stade Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$94
The average rental revenue earned for an occupied room per day in Stade.
Occupancy Rate(?)
44.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,566
Typical annual income for an Airbnb listing in Stade. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-0.4%
Slight decrease (-0.4%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Stade.
Lowest Revenue Month(?)
March
The month with the lowest average earnings, indicating the low season in Stade.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
59
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Stade (2025)

Understanding the monthly revenue variations for Airbnb listings in Stade is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stade is typically August, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stade across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,981+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,972 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,114 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $603, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Stade

Stade Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Stade STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while March experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stade:

  • Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 67% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 46%.
  • Entry-level properties (Bottom 25%) average 26% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Stade

Average Daily Rate (ADR) Airbnb Trends in Stade (2025)

Effective short term rental pricing strategy in Stade involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stade typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $141+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $119 or more.
  • Typical properties (Median) charge around $84 per night.
  • Entry-level properties (Bottom 25%) earn around $61 per night.

Average Daily Rate (ADR) Trend by Month in Stade

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Airbnb Seasonality Analysis & Trends in Stade (2025)

Peak Season (August, July, May)
  • Revenue averages $1,814 per month
  • Occupancy rates average 58.7%
  • Daily rates average $89
Shoulder Season
  • Revenue averages $1,438 per month
  • Occupancy maintains around 46.8%
  • Daily rates hold near $92
Low Season (February, March, November)
  • Revenue drops to average $949 per month
  • Occupancy decreases to average 34.7%
  • Daily rates adjust to average $97

Seasonality Insights for Stade

  • The Airbnb seasonality in Stade shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Stade's highest earning potential, with monthly revenues capable of climbing to $1,831, occupancy reaching a high of 61.7%, and ADRs peaking at $101.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $863, occupancy could drop to 29.0%, and ADRs may adjust down to $88.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stade.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Stade seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Stade (2025)

Exploring the top neighborhoods for short-term rentals in Stade? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Stade Old Town
Stade's historic Old Town is famous for its well-preserved medieval architecture and traditional half-timbered houses, attracting history enthusiasts and tourists.
Stade Town Hall, St. Cosmae and St. Damiani Church, Fishermen's District, Stade's Old Market Square, Museum of Stade
Bützfleth
A peaceful suburb of Stade located by the Elbe river, ideal for families and nature lovers looking for a tranquil getaway.
Elbe River promenades, Bützfleth harbor, local parks, walking trails, close proximity to nature reserves
Ketz.Rade
A modern district that appeals to young families and travelers seeking it as a starting point for visiting Stade.
local shopping areas, family-friendly parks, community events, easy access to public transportation, river activities
Hohenwedel
A rural area with beautiful landscapes and outdoor activities, perfect for visitors looking to escape the city life.
scenic countryside, hiking and biking trails, local farms, nature reserves, peaceful environment
Schwinge
A residential area with a blend of modern conveniences and nature, popular for short-term family stays.
Schwinge river paths, local shops, communal parks, proximity to Stade's amenities, peace and quiet
Dammhausen
Known for its suburban charm and community feel, appealing to both tourists and locals seeking comfort and accessibility.
local bakeries and cafes, community centers, recreation grounds, easy access to main roads, friendly neighborhood atmosphere
Peperdieksheide
Famous for its beautiful greenery and outdoor spaces, making it attractive for nature and leisure seekers.
natural parks, hiking trails, birdwatching spots, local picnic areas, strolling paths
Stader Geest
A lovely area noted for its cultural heritage and easy access to various regional attractions, ideal for tourists wishing to explore Lower Saxony.
cultural events, artist studios, local cuisine, regional markets, historical landmarks

Understanding Airbnb License Requirements & STR Laws in Stade (2025)

While Stade, Lower Saxony, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stade to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Stade (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Stadebased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Historisches Fachwerkhaus direkt am Hafen/Altstadt

Historisches Fachwerkhaus direkt am Hafen/Altstadt

Entire Place • 4 bedrooms

$36,343
Revenue
40.5%
Occupancy
$228.86
Daily Rate
Dreamy domicile with underground parking

Dreamy domicile with underground parking

Entire Place • 1 bedroom

$35,897
Revenue
72.1%
Occupancy
$141.76
Daily Rate
Historic old town jewel, 2 rooms incl. Netflix!

Historic old town jewel, 2 rooms incl. Netflix!

Entire Place • 1 bedroom

$32,971
Revenue
66.2%
Occupancy
$114.81
Daily Rate
Professional design in 1900s Villa near downtown

Professional design in 1900s Villa near downtown

Entire Place • 1 bedroom

$31,361
Revenue
66.7%
Occupancy
$145.79
Daily Rate
Old town apartment 
in prime location with parking

Old town apartment in prime location with parking

Entire Place • 3 bedrooms

$30,301
Revenue
69.6%
Occupancy
$128.91
Daily Rate
Quaint houseboat with big jetty

Quaint houseboat with big jetty

Entire Place • 1 bedroom

$29,876
Revenue
60.5%
Occupancy
$112.56
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Stade (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Stade based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Matthias4$48,6971824.75/5.0
Christopher2$44,4242494.82/5.0
Primo Hotels2$43,55384.88/5.0
Veronika3$43,0741004.27/5.0
Steffen2$42,6981434.75/5.0
Isabel & Sven2$40,69392.38/5.0
Sandra2$36,77272.50/5.0
Moritz1$35,897414.88/5.0
David1$31,361435.00/5.0
Barbara Und Jochen1$21,949684.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stade.

Dive Deeper: Advanced Stade STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stade. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Stade Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Stade

  • The Stade Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 83.1% of the 59 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Stade, Apartment/Condo properties are the most common (72.9%), reflecting the local real estate landscape.
  • Houses represent a significant 16.9% portion, catering likely to families or larger groups.

Stade Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Stade

  • The dominant room capacity in Stade is 1 bedroom listings, making up 66.1% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 78.0% of the active Airbnb listings in Stade, indicating a high concentration in these sizes.
  • With over half the market (66.1%) consisting of studios or 1-bedroom units, Stade is particularly well-suited for individuals or couples.

Stade Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Stade

  • The most common guest capacity trend in Stade vacation rentals is listings accommodating 2 guests (40.7%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Stade STR market, accounting for 62.7% of listings.
  • A significant 42.4% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Stade.
  • On average, properties in Stade are equipped to host 2.7 guests.

Stade Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Stade

  • The most common availability pattern in Stade falls within the 181-270 days range, representing 39% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 72.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Stade (40.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 27.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Stade Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (24.6%)

1 Night

14 listings

24.6% of total

2 Nights (35.1%)

2 Nights

20 listings

35.1% of total

3 Nights (8.8%)

3 Nights

5 listings

8.8% of total

4-6 Nights (10.5%)

4-6 Nights

6 listings

10.5% of total

7-29 Nights (3.5%)

7-29 Nights

2 listings

3.5% of total

30+ Nights (17.5%)

30+ Nights

10 listings

17.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Stade is 2 Nights, adopted by 35.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A significant segment (17.5%) caters to monthly stays (30+ nights) in Stade, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 2 Nights minimum stay, as 35.1% of Stade hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 17.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stade.

Stade Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (32.1%)

Flexible

18 listings

32.1% of total

Moderate (33.9%)

Moderate

19 listings

33.9% of total

Firm (26.8%)

Firm

15 listings

26.8% of total

Strict (7.1%)

Strict

4 listings

7.1% of total

Cancellation Policy Insights for Stade

  • The prevailing Airbnb cancellation policy trend in Stade is Moderate, used by 33.9% of listings.
  • There's a relatively balanced mix between guest-friendly (66.0%) and stricter (33.9%) policies, offering choices for different guest needs.
  • Strict cancellation policies are quite rare (7.1%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 33.9% market standard in Stade.
  • Using a Strict policy might deter some guests, as only 7.1% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Stade.

Stade STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Stade

  • The overall average booking lead time for vacation rentals in Stade is 61 days.
  • Guests book furthest in advance for stays during July (average 89 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 22 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (71 days avg.) sees the longest lead times, while Winter (49 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Stade.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 71 days) to capture early planners.
  • Monitor your own booking lead times against these Stade averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Stade (2025)

Amenity Prevalence

Amenity Insights for Stade

  • Essential amenities in Stade that guests expect include: Smoke alarm, Wifi, Kitchen. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Heating, TV, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Stade: Smoke alarm, Wifi, Kitchen.
  • Prioritize adding missing essentials: Smoke alarm, Wifi, Kitchen.
  • Consider adding popular differentiators like Heating or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Stade to stay competitive.

Stade Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Stade

  • The typical guest profile for Airbnb in Stade consists of primarily domestic travelers (76%), often arriving from nearby Hamburg, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 76.3% of guests.
  • Key international markets include Germany (76.3%) and Netherlands (4.6%).
  • Top languages spoken are English (37.2%) followed by German (32.9%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Hamburg and Fredenbeck.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Stade Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Kampen (Sylt)13$2,629$491.3825%
Tetenbüll24$2,337$250.6435%
Osterhever15$2,023$263.4336%
Ærøskøbing32$1,927$165.5347%
Hamburg2,354$1,857$143.9552%
Hemmoor10$1,736$149.4740%
Stelle21$1,717$133.6949%
Egernsund33$1,674$338.6436%
Ratzeburg14$1,644$117.0452%
Wingst14$1,593$130.8939%

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