Herzberg Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Saxony, Germany
Is Airbnb profitable in Herzberg in 2025? Explore comprehensive Airbnb analytics for Herzberg, Lower Saxony, Germany to uncover income potential. This 2025 STR market report for Herzberg, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Herzberg, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Herzberg Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Herzberg Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Herzberg (2025)
Understanding the monthly revenue variations for Airbnb listings in Herzberg is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Herzberg is typically May, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Herzberg across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,309+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $3,300 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,626 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $750, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Herzberg
Herzberg Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Herzberg STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Herzberg:
- Best-in-class properties (Top 10%) achieve 74%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 57% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 39%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Herzberg
Average Daily Rate (ADR) Airbnb Trends in Herzberg (2025)
Effective short term rental pricing strategy in Herzberg involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Herzberg typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $270+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $127 per night.
- Entry-level properties (Bottom 25%) earn around $88 per night.
Average Daily Rate (ADR) Trend by Month in Herzberg
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Airbnb Seasonality Analysis & Trends in Herzberg (2025)
Peak Season (May, April, July)
- Revenue averages $2,833 per month
- Occupancy rates average 45.5%
- Daily rates average $152
Shoulder Season
- Revenue averages $2,165 per month
- Occupancy maintains around 42.9%
- Daily rates hold near $159
Low Season (January, February, March)
- Revenue drops to average $1,410 per month
- Occupancy decreases to average 27.6%
- Daily rates adjust to average $173
Seasonality Insights for Herzberg
- The Airbnb seasonality in Herzberg shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Herzberg's highest earning potential, with monthly revenues capable of climbing to $2,995, occupancy reaching a high of 57.9%, and ADRs peaking at $177.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,174, occupancy could drop to 22.6%, and ADRs may adjust down to $149.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Herzberg.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Herzberg seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Herzberg (2025)
Exploring the top neighborhoods for short-term rentals in Herzberg? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
---|---|---|
Herzberg City Center | The vibrant heart of Herzberg featuring local shops, markets, and restaurants. It's an attractive area for tourists looking to explore the local culture and cuisine. | Herzberg Castle, Market Square, St. John's Church, Museum of History, Local eateries |
Diemel Valley | A picturesque area known for its natural beauty, hiking trails, and outdoor activities. It's perfect for nature lovers and those seeking a peaceful retreat. | Diemel River, Hiking trails, Nature parks, Scenic lookout points, Camping spots |
Winklader | A quaint village area known for its serene environment and close-knit community. Perfect for travelers looking for tranquility and scenic landscapes. | Local farms, Scenic views, Cultural festivals, Cycling routes |
Hochschulstadt Einbeck | A nearby university town with a youthful vibe, history, and plenty of local attractions. Popular among students and visitors to the university. | Einbeck Town Hall, Historic Breweries, Brauhäuser Einbeck, Museums, Cultural events |
Oberharz | A beautiful mountainous region close to Herzberg, famous for winter sports and hiking. It's a great spot for adventurous visitors year-round. | Harz National Park, Ski resorts, Hiking paths, Scenic drives |
Bad Lauterberg | A spa town known for its wellness retreats and natural hot springs, attracting visitors looking to relax and rejuvenate. | Spa facilities, Thermal baths, Healing treatments, Nature walks |
Seesen | A charming town with historical significance and cultural sites, perfect for tourists interested in history and architecture. | Town Hall, Historic Sites, Walking tours, Cultural programs |
Lauterbach | A small, idyllic village providing a perfect getaway with beautiful landscapes and community events. Ideal for travelers seeking a rural experience. | Local festivals, Nature trails, Countryside views, Small local markets |
Understanding Airbnb License Requirements & STR Laws in Herzberg (2025)
While Herzberg, Lower Saxony, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Herzberg to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Herzberg (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Herzbergbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Holiday home Harz Vacation*Play Tower*Beach
Entire Place • 5 bedrooms

Grand Chalet am Bergflüsschen with Kicker & Waldbad
Entire Place • 7 bedrooms

Beautiful Modern Garden Apartment (#1)
Entire Place • 2 bedrooms

Modern ambiance in the industrial monument (#3)
Entire Place • 2 bedrooms

Spectacular one-room experience (#6)
Entire Place • 1 bedroom

Chalet am Bergflüsschen with trampoline and sauna
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Herzberg (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Herzberg based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Hartmut Und Friederike | 5 | $156,766 | 67 | 3.99/5.0 |
Andreas | 2 | $82,926 | 27 | 4.80/5.0 |
Elke | 3 | $61,719 | 168 | 4.97/5.0 |
Astrid | 1 | $56,818 | 16 | 4.75/5.0 |
Host #270230361 | 2 | $28,301 | 2 | 0.00/5.0 |
Dagmar | 1 | $18,905 | 36 | 4.89/5.0 |
Host #454260326 | 1 | $17,781 | 9 | 4.89/5.0 |
Ute | 1 | $15,867 | 109 | 4.77/5.0 |
Sigrid | 1 | $12,423 | 42 | 4.86/5.0 |
Host #483722260 | 1 | $4,019 | 2 | 0.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Herzberg.
Dive Deeper: Advanced Herzberg STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Herzberg. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsHerzberg Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Herzberg
- The Herzberg Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 90.9% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Herzberg, Apartment/Condo properties are the most common (54.5%), reflecting the local real estate landscape.
- Houses represent a significant 40.9% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Herzberg Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Herzberg
- The dominant room capacity in Herzberg is 1 bedroom listings, making up 31.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 63.6% of the active Airbnb listings in Herzberg, indicating a high concentration in these sizes.
- A significant 36.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Herzberg.
Herzberg Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Herzberg
- The most common guest capacity trend in Herzberg vacation rentals is listings accommodating 4 guests (36.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Herzberg STR market, accounting for 63.7% of listings.
- 31.8% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Herzberg.
- On average, properties in Herzberg are equipped to host 4.8 guests.
Herzberg Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Herzberg
- The most common availability pattern in Herzberg falls within the 91-180 days range, representing 36.4% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 63.7% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 181-270 days range is most frequent in Herzberg (36.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 36.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Herzberg Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
4 listings
19% of total
2 Nights
5 listings
23.8% of total
3 Nights
4 listings
19% of total
30+ Nights
8 listings
38.1% of total
Key Insights
- The most prevalent minimum stay requirement in Herzberg is 30+ Nights, adopted by 38.1% of listings. This highlights the market's preference for longer commitments.
- A significant segment (38.1%) caters to monthly stays (30+ nights) in Herzberg, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 30+ Nights minimum stay, as 38.1% of Herzberg hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 19% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 38.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Herzberg.
Herzberg Airbnb Cancellation Policy Trends Analysis (2025)
Moderate
1 listings
6.7% of total
Firm
11 listings
73.3% of total
Strict
3 listings
20% of total
Cancellation Policy Insights for Herzberg
- The prevailing Airbnb cancellation policy trend in Herzberg is Firm, used by 73.3% of listings.
- A majority (93.3%) of hosts in Herzberg utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 73.3% market standard in Herzberg.
- Regularly review your cancellation policy against competitors and market demand shifts in Herzberg.
Herzberg STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Herzberg
- The overall average booking lead time for vacation rentals in Herzberg is 67 days.
- Guests book furthest in advance for stays during June (average 130 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 36 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (99 days avg.) sees the longest lead times, while Spring (72 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Herzberg.
- For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 130 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 99 days) to capture early planners.
- Monitor your own booking lead times against these Herzberg averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Herzberg (2025)
Amenity Prevalence
Amenity Insights for Herzberg
- Essential amenities in Herzberg that guests expect include: Wifi, Heating, Kitchen, Hot water, Smoke alarm, Coffee maker, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Hangers, Refrigerator, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Herzberg: Wifi, Heating, Kitchen, Hot water, Smoke alarm, Coffee maker, TV.
- Prioritize adding missing essentials: Smoke alarm, Coffee maker, TV.
- Consider adding popular differentiators like Hangers or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Herzberg to stay competitive.
Herzberg Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Herzberg
- The typical guest profile for Airbnb in Herzberg consists of primarily domestic travelers (83%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 82.7% of guests.
- Key international markets include Germany (82.7%) and Netherlands (12%).
- Top languages spoken are English (39.9%) followed by German (36.2%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Hamburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Herzberg Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
---|---|---|---|---|
Elend | 15 | $1,978 | $308.59 | 27% |
Meimbressen | 15 | $1,836 | $157.15 | 31% |
Lüchow | 14 | $1,797 | $113.72 | 50% |
Elgershausen | 12 | $1,661 | $92.56 | 51% |
Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
Uslar | 18 | $1,616 | $208.78 | 29% |
Bad Fallingbostel | 15 | $1,584 | $136.28 | 44% |
Walsrode | 29 | $1,542 | $120.86 | 39% |
Schlitz | 15 | $1,448 | $120.88 | 35% |
Walkenried | 45 | $1,446 | $168.62 | 34% |