Airbnb Market Analytics, Statistics and Data in Goslar, Lower Saxony, Germany

Last updated: 2025-01-31

Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Goslar? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Goslar:

Average Daily Rate
$108
Occupancy Rate
34.81%
Annual Revenue
$11,479
Revenue Growth YoY
24.01%
Best Month
October
Worst Month
January
Regulation
Low
Active Listings
335

How much do Airbnb hosts make on average per month in Goslar?

The short-term rental market in Goslar shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:

  • Typical properties (median) earn $983 per month
  • Strong performing properties (top 25%) make $1,836 or more
  • Best-in-class properties (top 10%) achieve $2,875+ monthly
  • Entry-level properties (bottom 25%) typically earn around $451

Revenue Variations by Month

Occupancy Rates Throughout the Year in Goslar

The market in Goslar shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:

  • Typical properties (median) maintain 31% occupancy rates
  • Strong performing properties (top 25%) achieve 57% or higher
  • Best-in-class properties (top 10%) reach 75%+occupancy
  • Entry-level properties (bottom 25%) average around 15%

Occupancy Variations by Month

Average Daily Rates Seasonal Trends in Goslar

Daily rates in Goslar vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:

  • Typical properties (median) generate $85 per night
  • Strong performing properties (top 25%) secure $115 or more
  • Best-in-class properties (top 10%) pull in $177+ per night
  • Entry-level properties (bottom 25%) earn around $65

Daily Rate Variations by Month

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Seasonality patterns in Goslar

Peak Season (October, April, July)
  • Revenue peaks at $1684.51 per month
  • Occupancy rates reach 47.16%
  • Daily rates average $110.56
Shoulder Season
  • Revenue averages $1420.28 per month
  • Occupancy maintains 36.95%
  • Daily rates hold at $103.65
Low Season (February, November, January)
  • Revenue drops to $913.95 per month
  • Occupancy decreases to 25.20%
  • Daily rates adjust to $95.97

Is it still profitable to do Airbnb in Goslar in 2025?

Yes! Goslar demonstrates moderate seasonality with good off-peak opportunities, featuring a growing occupancy rate of 37% and monthly revenue averaging $1420 and With 335 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:

Peak Season Strategy
  • Implement premium seasonal pricing strategies
  • Set longer minimum stay requirements during high-demand periods
  • Enforce stricter cancellation policies
Shoulder Season Strategy
  • Maintain competitive market-based pricing
  • Offer moderate-length stay incentives
  • Target a mix of leisure and business travelers with flexible booking terms
  • Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
  • Adjust pricing to remain competitive in the market
  • Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
  • Create targeted promotional campaigns to drive occupancy

Top Places to Start Airbnb in Goslar

AreaWhy Choose This AreaKey Attractions
Altstadt Goslar
A UNESCO World Heritage site known for its well-preserved medieval architecture, vibrant markets, and rich history. A top choice for tourists wanting to immerse themselves in local culture and history while enjoying cozy accommodations.
Goslar Market Square, Imperial Palace of Goslar, Rammelsberg Mine Museum, Goslar Christmas Market, St. Jacob's Church
Zwinger
A picturesque area near the historic city center that offers charming streets and access to various attractions. Ideal for guests looking for quiet surroundings close to the heart of Goslar.
Zwinger Fountain, St. George's Church, Kaiserplatz, Brockenblick, Traveling exhibitions
Goslarer Berghotel
Located on the outskirts of the town with breathtaking views and nature trails. A popular choice for travelers who are fond of hiking, wellness, and enjoying the outdoors.
Harz National Park, Hiking trails, Mountain biking paths, Winter sports facilities
Bergbaumuseum
Near the Mining Museum, this area appeals to history buffs and families. Visitors can learn about the region's mining history while enjoying comfortable lodging.
Mining Museum, Rammelsberg, Heinrichsquelle, Miner's House
Hahnenklee
A serene village within Goslar's jurisdiction, known for its beautiful nature and ski resorts. Perfect for families and nature enthusiasts looking for a getaway.
Bocksberg Mountain, Hahnenklee ski resort, Kranichsee Lake, Hiking paths
Vienenburg
A quaint location just a short drive from Goslar, offering a peaceful retreat with easy access to both the mountains and the historic town. Ideal for those seeking a slower pace.
Vienenburg Castle, Historical town center, Nature walks, Local farms
Bad Harzburg
Though technically a separate town, it is very close to Goslar and provides spa amenities and wellness retreats, attracting visitors looking for relaxation and health-oriented services.
Therme Bad Harzburg, Bad Harzburg Health Park, Kaiser Tower, Winding trails
Wiedelah
A small, charming district perfect for travelers looking to explore the rural beauty of Lower Saxony. Offers a distinct local ambiance with traditional German hospitality.
Local farms, Nature paths, Peaceful surroundings, Traditional German cuisine

Do you need a license for Airbnb in Goslar?

We recommend checking directly with Goslar's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (1% of listings), making it essential to verify current regulations before starting your Airbnb business.

Top Performing Airbnb Properties in Goslar

House for 16 people with 2 x sauna and barbecue hut

House for 16 people with 2 x sauna and barbecue hut

Entire Place • 7 bedrooms

$102,284
Revenue
58.9%
Occupancy
$443.54
Daily Rate
Entire Pension Cecilie for group travel up to 22 p.

Entire Pension Cecilie for group travel up to 22 p.

Entire Place • 10 bedrooms

$99,768
Revenue
29.0%
Occupancy
$759.62
Daily Rate
Half-timbered house of 1894 | Bockswiese Getaway

Half-timbered house of 1894 | Bockswiese Getaway

Entire Place • 7 bedrooms

$85,672
Revenue
53.6%
Occupancy
$326.60
Daily Rate
Large half-timbered house + sauna + 2 bathrooms/2 kitchens

Large half-timbered house + sauna + 2 bathrooms/2 kitchens

Entire Place • 5 bedrooms

$79,072
Revenue
39.8%
Occupancy
$310.57
Daily Rate
Das Koselige • Family bed • Game room • Sauna

Das Koselige • Family bed • Game room • Sauna

Entire Place • 4 bedrooms

$77,536
Revenue
62.7%
Occupancy
$313.60
Daily Rate
300 sqm apartment Rosentor in Goslar center

300 sqm apartment Rosentor in Goslar center

Entire Place • 5 bedrooms

$65,207
Revenue
58.0%
Occupancy
$309.34
Daily Rate

Top Performing Professional Hosts in Goslar

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Sabine10$284,930542.98/5.0
Liam17$122,069400.72/5.0
Alexandra2$115,5231864.84/5.0
Helmut6$113,7345834.89/5.0
Apartments Goslar6$103,3361694.78/5.0
Nina1$102,284554.96/5.0
Luisa2$99,600164.95/5.0
Tobias21$88,627942.95/5.0
Jewgeni & Nicole1$85,672344.91/5.0
Buchungsservice SECRA Bookings16$82,686191.23/5.0

Additional analytics on vacation rental, real estate, short term rental data in Goslar

AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:

Room Type Distribution

Property Type Distribution

Key Insights

  • Market dominated by entire home listings (95.8%), with apartment & condo and house properties comprising 93.7% of inventory
  • Untapped potential in outdoor & mobile, boutique & hotels, unique stays, others segments (6.3% combined)

Room Capacity Distribution

Analysis of 335 properties in Goslar shows that 1 bedroom properties are most prevalent, making up 49.6% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 83.0% of all listings.

Key Insights

  • Most common: 1 bedroom (49.6%)
  • Least common: 5+ bedrooms (3.3%)
  • Market concentration: 83.0% in top 2 sizes
  • Market skew: Favors smaller properties

Guest Capacity Distribution

Analysis of 335 properties in Goslar reveals that 4 guests properties dominate the market, representing 37.6% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 64.8% of the market.

Key Insights

  • Most common capacity: 4 guests (37.6% of market)
  • Least common capacity: 1 guest (0.3% of market)
  • Average guest capacity: 3.9 guests per property
  • Market concentration: 64.8% in top 2 capacity sizes
  • Market segmentation: Predominantly larger guest capacities

Booking and Availability Patterns

Available Days Distribution

Booked Days Distribution

Among 335 properties in Goslar, the most common availability pattern is 271-366 days (57.3% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (34.3% of properties).

Key Insights

  • Most common availability window: 271-366 days (57.3%)
  • Most common booking duration: 31-90 days (34.3%)
  • Properties with high availability (180+ days): 79.7%
  • Properties with long-term bookings (180+ days): 22.1%

Minimum Stay Distributions

1 Night (18.3%)

1 Night

55 listings

18.3% of total

2 Nights (46.5%)

2 Nights

140 listings

46.5% of total

3 Nights (11%)

3 Nights

33 listings

11% of total

4-6 Nights (12.6%)

4-6 Nights

38 listings

12.6% of total

7-29 Nights (0.3%)

7-29 Nights

1 listings

0.3% of total

30+ Nights (11.3%)

30+ Nights

34 listings

11.3% of total

Key Insights

  • Short stays (1-2 nights) dominate the market at 64.8%
  • Mid-length stays (4-6 nights) represent 12.6% of listings
  • Monthly+ stays (11.3%) suggest a stable extended-stay market
  • High market flexibility with 75.8% accepting 3 nights or less

Recommendations

  • Set minimum stays between 2-3 nights to align with market standards
  • Adjust minimum stays seasonally based on demand patterns
  • Consider monthly stay discounts to capture the growing extended-stay market
  • Implement different minimum stays for weekends vs. weekdays

Cancellation Policy Distribution

Super Strict 60 Days (3.3%)

Super Strict 60 Days

8 listings

3.3% of total

Super Strict 30 Days (3.3%)

Super Strict 30 Days

8 listings

3.3% of total

Flexible (19.4%)

Flexible

47 listings

19.4% of total

Moderate (29.8%)

Moderate

72 listings

29.8% of total

Firm (21.5%)

Firm

52 listings

21.5% of total

Strict (22.7%)

Strict

55 listings

22.7% of total

Key Insights

  • Moderate is the preferred policy at 29.8% of listings
  • The market shows a balanced distribution between guest-friendly (49.2%) and strict (44.2%) policies
  • Strong market consensus around Moderate policies
  • Super Strict 30 Days policies are least common at 3.3% of listings

Recommendations

  • Market supports various policies - choose based on your property type and target guests
  • Strong market preference for Moderate policies suggests this should be your baseline

Booking Lead Time Trends

Key Insights

  • Peak booking lead times occur in May, Dec, Jun, averaging 84 days
  • Shortest booking windows are in Mar, Feb, Aug, averaging 57 days
  • Spring shows the longest average booking window at 72 days, while Fall has the shortest at 64 days

Recommendations

  • Implement dynamic pricing strategies for Spring bookings at least 72 days in advance
  • Consider early bird discounts during Fall to encourage longer lead times
  • Focus on last-minute booking promotions during Mar-Aug when lead times are shortest

Popular Airbnb Amenities in Goslar

Below is the distribution of amenities across listings in Goslar:

Traveler Demographics

Guest Origin Distribution
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Age Distribution

Key Insights

  • Domestic travelers make up 75.6% of total guests, indicating a dominant local market share.
  • Primary international markets: Denmark (11.5%) and Netherlands (6%)
  • English is the top language at 43.6%, followed by German (40.5%)
  • Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.3%

Recommendations

  • Target marketing campaigns for Berlin and Hamburg markets
  • Develop localized content for Denmark and Netherlands
  • Prioritize English and German language support
  • Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
  • Implement seasonal promotions aligned with key market travel patterns

Nearby Markets

Explore short-term rental performance in markets surrounding Goslar. These nearby markets offer diverse opportunities for property investors and hosts:

MarketPropertiesMonthly RevenueDaily RateOccupancy
Elend19$2,012$270.3429%
Herzberg23$1,911$170.3545%
Lüchow14$1,907$115.6250%
Uslar18$1,835$205.2231%
Elgershausen12$1,693$96.2254%
Bad Fallingbostel14$1,674$126.5548%
Meimbressen15$1,648$159.2828%
Masserberg20$1,615$365.6428%
Walsrode32$1,559$124.5839%
Sandberg14$1,552$135.3436%

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