Goslar Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lower Saxony, Germany
Is Airbnb profitable in Goslar in 2025? Explore comprehensive Airbnb analytics for Goslar, Lower Saxony, Germany to uncover income potential. This 2025 STR market report for Goslar, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 321 active listings.
Whether you're considering an Airbnb investment in Goslar, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Goslar Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Goslar Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Goslar (2025)
Understanding the monthly revenue variations for Airbnb listings in Goslar is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Goslar is typically April, while March often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Goslar across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,711+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,709 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $942 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $430, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Goslar
Goslar Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Goslar STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Goslar:
- Best-in-class properties (Top 10%) achieve 73%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 55% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 14% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Goslar
Average Daily Rate (ADR) Airbnb Trends in Goslar (2025)
Effective short term rental pricing strategy in Goslar involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Goslar typically peaks in December and dips lowest during September. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $179+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $114 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $65 per night.
Average Daily Rate (ADR) Trend by Month in Goslar
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Airbnb Seasonality Analysis & Trends in Goslar (2025)
Peak Season (April, July, May)
- Revenue averages $1,636 per month
- Occupancy rates average 39.7%
- Daily rates average $101
Shoulder Season
- Revenue averages $1,373 per month
- Occupancy maintains around 38.3%
- Daily rates hold near $103
Low Season (January, February, March)
- Revenue drops to average $911 per month
- Occupancy decreases to average 27.8%
- Daily rates adjust to average $104
Seasonality Insights for Goslar
- The Airbnb seasonality in Goslar shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Goslar's highest earning potential, with monthly revenues capable of climbing to $1,706, occupancy reaching a high of 47.0%, and ADRs peaking at $111.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $895, occupancy could drop to 25.6%, and ADRs may adjust down to $100.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Goslar.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Goslar seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Goslar (2025)
Exploring the top neighborhoods for short-term rentals in Goslar? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Historic Old Town | Goslar's UNESCO World Heritage site featuring stunning medieval architecture and rich history. Tourists are drawn to its historic charm and vibrant atmosphere. | Goslar Market Square, Imperial Palace of Goslar, St. Jacob's Church, Rammelsberg Mine, Goslar Christmas Market |
| Rammelsberg | Famous for its historic mine, now a UNESCO World Heritage site, this area offers unique geological tours and beautiful views. Perfect for those interested in history and nature. | Rammelsberg Mining Museum, Mountain hiking trails, Scenic viewpoints |
| Goslarer Stadtwald | A vast forest area perfect for outdoor enthusiasts, with hiking and biking trails. Ideal for guests who love nature and want to escape the urban environment. | Hiking trails, Scenic Picnic Spots, Wildlife watching |
| Zwinger | A serene residential area with beautiful scenery and easy access to both nature and the historic sites of Goslar. Regularly sought after by families and long-term visitors. | Nearby parks, Quiet surroundings, Local dining options |
| National Park Harz | The nearby national park offers stunning nature, hiking opportunities, and winter sports, attracting adventure seekers and nature lovers. | Brocken Mountain, Hiking Trails, Ski resorts in winter, Flora and Fauna |
| Bocksberg | A popular spot for skiing in winter and mountain biking in summer, catering to sports enthusiasts and those looking for active stays. | Ski slopes, Mountain bike trails, Scenic gondola |
| The Old Town Wall | Visitors appreciate the historic wall and the scenic walks offered around it. This area is rich in history and provides numerous photo opportunities. | Old Town Wall, Scenic walking paths, Historic towers |
| Goslar City Center | The vibrant city center provides a mix of shopping, dining, and entertainment options making it attractive for short-term renters. | Shopping streets, Cafes and Restaurants, Cultural Events |
Understanding Airbnb License Requirements & STR Laws in Goslar (2025)
While Goslar, Lower Saxony, Germany currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Goslar to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 2% licensed listings)
Top Performing Airbnb Properties in Goslar (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Goslarbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Das Koselige • Family bed • Game room • Sauna
Entire Place • 4 bedrooms
Entire Pension Cecilie for group travel up to 22 p.
Entire Place • 10 bedrooms
House for 16 people with 2 x sauna and barbecue hut
Entire Place • 7 bedrooms
Large half-timbered house + sauna + 2 bathrooms/2 kitchens
Entire Place • 5 bedrooms
Half-timbered house of 1894 | Bockswiese Getaway
Entire Place • 7 bedrooms
300 sqm apartment Rosentor in Goslar center
Entire Place • 5 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Goslar (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Goslar based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Sabine | 10 | $282,157 | 54 | 2.98/5.0 |
| Liam | 17 | $124,562 | 40 | 0.72/5.0 |
| Luisa | 2 | $112,918 | 16 | 4.95/5.0 |
| Alexandra | 2 | $111,822 | 186 | 4.84/5.0 |
| Helmut | 6 | $107,704 | 583 | 4.89/5.0 |
| Apartments Goslar | 6 | $95,163 | 169 | 4.78/5.0 |
| Nina | 1 | $86,664 | 55 | 4.96/5.0 |
| Ina-Verena Und Marcus | 1 | $75,424 | 5 | 5.00/5.0 |
| Jewgeni & Nicole | 1 | $73,311 | 34 | 4.91/5.0 |
| Buchungsservice SECRA Bookings | 11 | $73,060 | 18 | 1.78/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Goslar.
Dive Deeper: Advanced Goslar STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Goslar. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGoslar Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Goslar
- The Goslar Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96% of the 321 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Goslar, Apartment/Condo properties are the most common (81.9%), reflecting the local real estate landscape.
- Smaller segments like outdoor/unique, hotel/boutique, unique stays, others (combined 6.2%) offer potential for unique stay experiences.
Goslar Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Goslar
- The dominant room capacity in Goslar is 1 bedroom listings, making up 48.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 82.3% of the active Airbnb listings in Goslar, indicating a high concentration in these sizes.
Goslar Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Goslar
- The most common guest capacity trend in Goslar vacation rentals is listings accommodating 4 guests (37.4%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Goslar STR market, accounting for 64.2% of listings.
- 16.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Goslar.
- On average, properties in Goslar are equipped to host 3.9 guests.
Goslar Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Goslar
- The most common availability pattern in Goslar falls within the 271-366 days range, representing 56.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 79.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Goslar (37.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 21.5% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Goslar Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
30 listings
9.8% of total
2 Nights
124 listings
40.7% of total
3 Nights
25 listings
8.2% of total
4-6 Nights
31 listings
10.2% of total
7-29 Nights
2 listings
0.7% of total
30+ Nights
93 listings
30.5% of total
Key Insights
- The most prevalent minimum stay requirement in Goslar is 2 Nights, adopted by 40.7% of listings. This highlights the market's preference for shorter, flexible bookings.
- A significant segment (30.5%) caters to monthly stays (30+ nights) in Goslar, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 2 Nights minimum stay, as 40.7% of Goslar hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 9.8% currently do.
- A 2-night minimum appears standard (40.7%). Consider this for weekends or peak periods.
- Explore offering discounts for stays of 30+ nights to attract the 30.5% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Goslar.
Goslar Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
4 listings
1.7% of total
Super Strict 60 Days
8 listings
3.5% of total
Flexible
46 listings
19.9% of total
Moderate
71 listings
30.7% of total
Firm
52 listings
22.5% of total
Strict
50 listings
21.6% of total
Cancellation Policy Insights for Goslar
- The prevailing Airbnb cancellation policy trend in Goslar is Moderate, used by 30.7% of listings.
- There's a relatively balanced mix between guest-friendly (50.6%) and stricter (44.1%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Moderate policy to align with the 30.7% market standard in Goslar.
- Regularly review your cancellation policy against competitors and market demand shifts in Goslar.
Goslar STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Goslar
- The overall average booking lead time for vacation rentals in Goslar is 56 days.
- Guests book furthest in advance for stays during May (average 91 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in February (average 41 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (67 days avg.) sees the longest lead times, while Winter (62 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (56 days) as a baseline for your pricing and availability strategy in Goslar.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 91 days out to capitalize on advance planning.
- Target marketing efforts for the Spring season well in advance (at least 67 days) to capture early planners.
- Monitor your own booking lead times against these Goslar averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Goslar (2025)
Amenity Prevalence
Amenity Insights for Goslar
- Essential amenities in Goslar that guests expect include: Heating, Kitchen, Wifi, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Smoke alarm, Refrigerator, Coffee maker are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Goslar: Heating, Kitchen, Wifi, TV.
- Prioritize adding missing essentials: Heating, Kitchen, Wifi, TV.
- Consider adding popular differentiators like Smoke alarm or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Goslar to stay competitive.
Goslar Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Goslar
- The typical guest profile for Airbnb in Goslar consists of primarily domestic travelers (75%), often arriving from nearby Berlin, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 75.4% of guests.
- Key international markets include Germany (75.4%) and Denmark (10.5%).
- Top languages spoken are English (38.5%) followed by German (36%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Berlin and Hamburg.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Goslar Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Elend | 15 | $1,978 | $308.59 | 27% |
| Meimbressen | 15 | $1,836 | $157.15 | 31% |
| Lüchow | 14 | $1,797 | $113.72 | 50% |
| Herzberg | 22 | $1,760 | $169.69 | 44% |
| Elgershausen | 12 | $1,661 | $92.56 | 51% |
| Zella-Mehlis | 14 | $1,656 | $146.31 | 41% |
| Uslar | 18 | $1,616 | $208.78 | 29% |
| Bad Fallingbostel | 15 | $1,584 | $136.28 | 44% |
| Walsrode | 29 | $1,542 | $120.86 | 39% |
| Schlitz | 15 | $1,448 | $120.88 | 35% |