Cárdenas Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Matanzas, Cuba
Is Airbnb profitable in Cárdenas in 2025? Explore comprehensive Airbnb analytics for Cárdenas, Matanzas, Cuba to uncover income potential. This 2025 STR market report for Cárdenas, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 702 active listings.
Whether you're considering an Airbnb investment in Cárdenas, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Cárdenas Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Cárdenas Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Cárdenas (2025)
Understanding the monthly revenue variations for Airbnb listings in Cárdenas is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Cárdenas is typically August, while October often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Cárdenas across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,926+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $996 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $502 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $232, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Cárdenas
Cárdenas Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Cárdenas STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while October experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Cárdenas:
- Best-in-class properties (Top 10%) achieve 82%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 63% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 36%.
- Entry-level properties (Bottom 25%) average 18% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Cárdenas
Average Daily Rate (ADR) Airbnb Trends in Cárdenas (2025)
Effective short term rental pricing strategy in Cárdenas involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Cárdenas typically peaks in December and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $121+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $72 or more.
- Typical properties (Median) charge around $43 per night.
- Entry-level properties (Bottom 25%) earn around $30 per night.
Average Daily Rate (ADR) Trend by Month in Cárdenas
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Airbnb Seasonality Analysis & Trends in Cárdenas (2025)
Peak Season (August, May, April)
- Revenue averages $1,009 per month
- Occupancy rates average 44.1%
- Daily rates average $62
Shoulder Season
- Revenue averages $858 per month
- Occupancy maintains around 41.5%
- Daily rates hold near $63
Low Season (March, October, November)
- Revenue drops to average $709 per month
- Occupancy decreases to average 36.9%
- Daily rates adjust to average $63
Seasonality Insights for Cárdenas
- The Airbnb seasonality in Cárdenas shows moderate seasonality with distinct peak and low periods. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Cárdenas's highest earning potential, with monthly revenues capable of climbing to $1,068, occupancy reaching a high of 48.5%, and ADRs peaking at $64.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $694, occupancy could drop to 33.9%, and ADRs may adjust down to $62.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Cárdenas.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Cárdenas seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Cárdenas (2025)
Exploring the top neighborhoods for short-term rentals in Cárdenas? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Cárdenas City Center | The historic center of Cárdenas offers rich culture and architecture, making it attractive for travelers who want to explore local history and traditions. | Plaza de Cárdenas, San Juan Bautista Cathedral, Museo de Cárdenas, Casa de la Cultura, Teatro Occidental |
| Varadero Beach | A famous beach destination just a short drive from Cárdenas, Varadero is known for its stunning beaches and all-inclusive resorts, drawing in tourists year-round. | Playa Varadero, Varadero Golf Club, Josone Park, dolphin shows, nightlife at Varadero |
| Cayo Santa Maria | A stunning tourist resort area, this cay is renowned for its beautiful beaches and luxury accommodations, attracting visitors seeking a tropical paradise experience. | Cayo Santa Maria Beaches, Resorts and spas, Water sports activities, Nature reserves, Local cuisine restaurants |
| Los Muertos Beach | This beach offers a more local experience, perfect for travelers looking for a less commercialized version of beach life while enjoying sun and sea. | Los Muertos Beach, Fishing opportunities, Local food stalls, Scenic viewpoints |
| Cárdenas Waterfront | The waterfront area provides a picturesque setting with charming views perfect for relaxing or taking in local life, a great spot for visitors wanting tranquility by the sea. | Malecon de Cárdenas, Fishing ports, Local eateries, Sunset views |
| Cárdenas Nature Park | This area emphasizes eco-tourism and attracts nature lovers interested in exploring the natural beauty and wildlife of the region. | Nature trails, Bird watching, Local flora and fauna, Scenic picnic spots |
| Nearby Nature Reserves | Surrounding nature reserves are perfect for adventure seekers and outdoor enthusiasts, offering hiking, bird watching, and other activities in a lush environment. | Baconao Park, La Güira National Park, Hiking trails, Nature walks, Adventure tours |
| Cárdenas Historical Sites | Rich in history, Cárdenas boasts multiple historical sites that attract tourists interested in heritage and culture, providing a deeper insight into the region's past. | Historic Museums, Colonial architecture, Local artisan crafts |
Understanding Airbnb License Requirements & STR Laws in Cárdenas (2025)
While Cárdenas, Matanzas, Cuba currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Cárdenas to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Cárdenas (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Cárdenasbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Garcia Dihigo - Complete House Facing the Sea
Entire Place • 5 bedrooms
House of 8 - Full House
Entire Place • 5 bedrooms
Varadero Beach House
Entire Place • 3 bedrooms
Casa Arenas 50m from the sea.
Entire Place • 4 bedrooms
Spectacular House in Varadero: Do not miss it!
Entire Place • 3 bedrooms
Special price for November, for families, 4 rooms
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Cárdenas (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Cárdenas based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Lazaro | 72 | $1,043,674 | 2709 | 3.97/5.0 |
| Emmanuel | 116 | $706,092 | 2496 | 2.81/5.0 |
| Carlos Freyre | 21 | $243,175 | 135 | 2.49/5.0 |
| Jenni María | 9 | $146,422 | 1568 | 4.83/5.0 |
| Ernest | 4 | $132,878 | 757 | 4.83/5.0 |
| Olgui | 6 | $99,977 | 121 | 3.33/5.0 |
| Liz | 5 | $84,853 | 136 | 4.62/5.0 |
| Patricia | 2 | $84,652 | 44 | 4.72/5.0 |
| Katia | 5 | $69,050 | 345 | 4.91/5.0 |
| Yane | 5 | $68,983 | 287 | 4.95/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Cárdenas.
Dive Deeper: Advanced Cárdenas STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Cárdenas. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsCárdenas Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Cárdenas
- The Cárdenas Airbnb market composition is heavily skewed towards Private Room listings, which make up 57% of the 702 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Cárdenas, Hotel/Boutique properties are the most common (63.8%), reflecting the local real estate landscape.
- Houses represent a significant 23.4% portion, catering likely to families or larger groups.
- The presence of 63.8% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 4.6%) offer potential for unique stay experiences.
Cárdenas Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Cárdenas
- The dominant room capacity in Cárdenas is 1 bedroom listings, making up 36.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 59.8% of the active Airbnb listings in Cárdenas, indicating a high concentration in these sizes.
Cárdenas Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Cárdenas
- The most common guest capacity trend in Cárdenas vacation rentals is listings accommodating 2 guests (19.2%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 3 guests dominate the Cárdenas STR market, accounting for 32.3% of listings.
- 16.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Cárdenas.
- On average, properties in Cárdenas are equipped to host 2.7 guests.
Cárdenas Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Cárdenas
- The most common availability pattern in Cárdenas falls within the 271-366 days range, representing 51.9% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 77.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Cárdenas (28.8%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 23.8% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Cárdenas Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
452 listings
67.6% of total
2 Nights
181 listings
27.1% of total
3 Nights
9 listings
1.3% of total
4-6 Nights
2 listings
0.3% of total
7-29 Nights
1 listings
0.1% of total
30+ Nights
24 listings
3.6% of total
Key Insights
- The most prevalent minimum stay requirement in Cárdenas is 1 Night, adopted by 67.6% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (94.7%) of the Cárdenas Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 67.6% of Cárdenas hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Cárdenas.
Cárdenas Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
143 listings
25.2% of total
Moderate
168 listings
29.6% of total
Firm
43 listings
7.6% of total
Strict
214 listings
37.7% of total
Cancellation Policy Insights for Cárdenas
- The prevailing Airbnb cancellation policy trend in Cárdenas is Strict, used by 37.7% of listings.
- There's a relatively balanced mix between guest-friendly (54.8%) and stricter (45.3%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 37.7% market standard in Cárdenas.
- With 37.7% using Strict terms, this is a viable option in Cárdenas, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Cárdenas.
Cárdenas STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Cárdenas
- The overall average booking lead time for vacation rentals in Cárdenas is 36 days.
- Guests book furthest in advance for stays during April (average 51 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in October (average 32 days), indicating more last-minute travel plans during this time.
- Seasonally, Winter (44 days avg.) sees the longest lead times, while Fall (36 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (36 days) as a baseline for your pricing and availability strategy in Cárdenas.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 51 days out to capitalize on advance planning.
- Target marketing efforts for the Winter season well in advance (at least 44 days) to capture early planners.
- Monitor your own booking lead times against these Cárdenas averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Cárdenas (2025)
Amenity Prevalence
Amenity Insights for Cárdenas
- Essential amenities in Cárdenas that guests expect include: Air conditioning. Lacking these (this) could significantly impact bookings.
- Popular amenities like Hot water, Essentials, TV are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Cárdenas: Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Hot water or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Cárdenas to stay competitive.
Cárdenas Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Cárdenas
- The typical guest profile for Airbnb in Cárdenas consists of predominantly international visitors (100%), with top international origins including Canada, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 0.3% of guests.
- Key international markets include United States (20%) and Canada (13.6%).
- Top languages spoken are English (37.5%) followed by Spanish (25.9%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Canada.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Cárdenas Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Stock Island | 97 | $7,957 | $604.45 | 45% |
| Key West | 1,077 | $6,530 | $575.60 | 45% |
| Duck Key | 67 | $5,186 | $468.32 | 41% |
| Marathon | 935 | $4,375 | $479.55 | 40% |
| Key Colony Beach | 231 | $3,861 | $353.56 | 46% |
| Cudjoe Key | 133 | $3,658 | $316.29 | 42% |
| Summerland Key | 64 | $3,438 | $448.49 | 34% |
| Big Pine Key | 102 | $3,412 | $272.84 | 50% |
| Islamorada | 429 | $3,394 | $589.38 | 31% |
| Surfside | 36 | $3,349 | $322.00 | 49% |