Airbnb Market Analytics, Statistics and Data in Zaton, Zadar County, Croatia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Zaton? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Zaton:
How much do Airbnb hosts make on average per month in Zaton?
The short-term rental market in Zaton shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,338 per month
- Strong performing properties (top 25%) make $2,871 or more
- Best-in-class properties (top 10%) achieve $6,439+ monthly
- Entry-level properties (bottom 25%) typically earn around $603
Revenue Variations by Month
Occupancy Rates Throughout the Year in Zaton
The market in Zaton shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 22% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 66%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Zaton
Daily rates in Zaton vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $153 per night
- Strong performing properties (top 25%) secure $364 or more
- Best-in-class properties (top 10%) pull in $578+ per night
- Entry-level properties (bottom 25%) earn around $83
Daily Rate Variations by Month
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Seasonality patterns in Zaton
Peak Season (July, August, June)
- Revenue peaks at $5520.74 per month
- Occupancy rates reach 53.18%
- Daily rates average $319.94
Shoulder Season
- Revenue averages $2449.99 per month
- Occupancy maintains 29.32%
- Daily rates hold at $281.57
Low Season (March, April, February)
- Revenue drops to $140.50 per month
- Occupancy decreases to 5.15%
- Daily rates adjust to $247.41
Is it still profitable to do Airbnb in Zaton in 2025?
Yes! Zaton demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 29% and solid monthly revenue averaging $2450 and The market's 125 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Zaton
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Zaton Holiday Resort | A popular resort area known for its family-friendly atmosphere and beautiful beaches. Ideal for families and tourists looking for a comprehensive vacation experience. | Zaton Beach, Zaton Holiday Resort, Water sports activities, Local restaurants, Beach bars |
| Nin | A charming historic town nearby known for its stunning beaches and rich history. Great for guests interested in culture, history, and beautiful scenery. | Nin Salt Pans, Church of the Holy Cross, Stone Bridge, Queen's Beach, Nin Lagoon |
| Zadar Old Town | The historical center of Zadar, filled with Roman ruins, medieval architecture, and vibrant lifestyle. Attracts tourists interested in history and culture. | Sea Organ, Roman Forum, St. Donatus Church, Zadar Cathedral, People's Square |
| Punta Skala | A luxury resort area with top-notch amenities, perfect for travelers seeking luxury and relaxation in a picturesque setting. | Wellness centers, Private beaches, Restaurants and cafes, Outdoor activities, Scenic views |
| Diklo | A residential area known for its quiet beaches and proximity to Zadar. Ideal for guests wanting a more relaxed atmosphere while still being close to the city. | Diklo Beach, Local shops, Zadar promenades, Sunset views |
| Poreč | A quaint coastal town known for its stunning beaches and vibrant nightlife, appealing to both families and young travelers. | Euphrasian Basilica, Zerostrasse, Poreč Aquarium, Beaches around Poreč, Nightclubs |
| Sukošan | A picturesque village with beautiful waterfront and marinas, great for travelers wanting a peaceful escape close to Zadar. | Dalmacija Marina, Sukošan Beach, Konobe and local cuisine, Seaside promenades |
| Kolovare Beach | One of Zadar's most famous beaches, with easy access from the city center. Popular for sunbathing, swimming, and socializing. | Kolovare Beach, Nearby restaurants and cafes, Promenade, Sandy beach areas |
Do you need a license for Airbnb in Zaton?
We recommend checking directly with Zaton's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Zaton
Villa Lea
Entire Place • 8 bedrooms
Villa Viola with sauna & jacuzzi
Entire Place • 3 bedrooms
Villa with private swimming pool for 6 people
Entire Place • 3 bedrooms
Old Zaton holiday home
Entire Place • 4 bedrooms
Villa Bura
Entire Place • 3 bedrooms
Villa Cyrene
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Zaton
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| 143468407 | 4 | $217,390 | 1 | 0.00/5.0 |
| Andrej | 4 | $154,036 | 30 | 3.69/5.0 |
| Ivana | 10 | $141,172 | 104 | 3.37/5.0 |
| 15599519 | 3 | $85,570 | 3 | 0.00/5.0 |
| 141523580 | 3 | $82,215 | 0 | 0.00/5.0 |
| Ivana | 7 | $59,388 | 162 | 4.86/5.0 |
| Luka | 1 | $56,419 | 35 | 4.97/5.0 |
| 155195412 | 7 | $54,849 | 0 | 0.00/5.0 |
| Kreso | 1 | $49,845 | 67 | 4.78/5.0 |
| 154026976 | 2 | $49,543 | 0 | 0.00/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Zaton
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (97.6%), with apartment & condo and house properties comprising 100.0% of inventory
Room Capacity Distribution
Analysis of 125 properties in Zaton shows that 2 bedrooms properties are most prevalent, making up 31.2% of the market. The market tends to favor smaller properties, with 2 bedrooms and 3 bedrooms together representing 57.6% of all listings.
Key Insights
- Most common: 2 bedrooms (31.2%)
- Least common: 5+ bedrooms (4%)
- Market concentration: 57.6% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 125 properties in Zaton reveals that 8+ guests properties dominate the market, representing 29.6% of all listings. The average property accommodates 5.5 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 4 guests make up 56.0% of the market.
Key Insights
- Most common capacity: 8+ guests (29.6% of market)
- Least common capacity: 3 guests (2.4% of market)
- Average guest capacity: 5.5 guests per property
- Market concentration: 56.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 125 properties in Zaton, the most common availability pattern is 271-366 days (88.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (52.8% of properties).
Key Insights
- Most common availability window: 271-366 days (88.8%)
- Most common booking duration: 1-30 days (52.8%)
- Properties with high availability (180+ days): 99.2%
- Properties with long-term bookings (180+ days): 0.8%
Minimum Stay Distributions
1 Night
21 listings
23.3% of total
2 Nights
5 listings
5.6% of total
3 Nights
7 listings
7.8% of total
4-6 Nights
27 listings
30% of total
7-29 Nights
29 listings
32.2% of total
30+ Nights
1 listings
1.1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 28.9%
- Mid-length stays (4-6 nights) represent 30% of listings
- Monthly+ stays (1.1%) suggest a stable extended-stay market
- High market flexibility with 36.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
4 listings
5.1% of total
Flexible
4 listings
5.1% of total
Moderate
3 listings
3.8% of total
Firm
17 listings
21.8% of total
Strict
50 listings
64.1% of total
Key Insights
- Strict is the preferred policy at 64.1% of listings
- Stricter policies (Firm & Strict) dominate at 85.9% of the market
- Strong market consensus around Strict policies
- Moderate policies are least common at 3.8% of listings
Recommendations
- The market supports stricter policies, with 85.9% using Firm or Strict terms
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Oct, Feb, Jul, averaging 103 days
- Shortest booking windows are in Jun, Dec, Nov, averaging 51 days
- Summer shows the longest average booking window at 86 days, while Fall has the shortest at 75 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Fall to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Nov when lead times are shortest
Popular Airbnb Amenities in Zaton
Every property in Zaton comes standard with TV. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 2.9% of total guests, indicating a mostly international-driven market.
- Primary international markets: United Kingdom (15.2%) and Czechia (11.4%)
- English is the top language at 53.6%, followed by German (26.1%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.3%
Recommendations
- Target marketing campaigns for Hamburg and Prague markets
- Develop localized content for United Kingdom and Czechia
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Zaton. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Strožanac Gornji | 40 | $3,693 | $407.00 | 45% |
| Dugopolje | 22 | $3,427 | $404.74 | 51% |
| Poljica Brig | 14 | $3,349 | $475.29 | 50% |
| Crno | 20 | $3,201 | $570.40 | 35% |
| Zemunik Gornji | 11 | $3,125 | $392.57 | 45% |
| Srinjine | 37 | $3,065 | $407.91 | 46% |
| Općina Klis | 97 | $2,807 | $384.47 | 49% |
| Hreljin | 11 | $2,709 | $261.80 | 42% |
| Grad Solin | 224 | $2,570 | $277.20 | 47% |
| Žrnovnica | 90 | $2,427 | $276.60 | 50% |
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