Stobreč Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Split-Dalmatia County, Croatia
Is Airbnb profitable in Stobreč in 2025? Explore comprehensive Airbnb analytics for Stobreč, Split-Dalmatia County, Croatia to uncover income potential. This 2025 STR market report for Stobreč, based on AirROI data from August 2024 to July 2025, reveals key trends in the niche market of 158 active listings.
Whether you're considering an Airbnb investment in Stobreč, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Stobreč Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Stobreč Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Stobreč (2025)
Understanding the monthly revenue variations for Airbnb listings in Stobreč is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Stobreč is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Stobreč across different performance tiers:
- Best-in-class properties (Top 10%) achieve $4,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,199 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,053 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $542, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Stobreč
Stobreč Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Stobreč STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Stobreč:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 46% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Stobreč
Average Daily Rate (ADR) Airbnb Trends in Stobreč (2025)
Effective short term rental pricing strategy in Stobreč involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Stobreč typically peaks in July and dips lowest during April. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $284+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $176 or more.
- Typical properties (Median) charge around $123 per night.
- Entry-level properties (Bottom 25%) earn around $87 per night.
Average Daily Rate (ADR) Trend by Month in Stobreč
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Airbnb Seasonality Analysis & Trends in Stobreč (2025)
Peak Season (August, July, April)
- Revenue averages $3,138 per month
- Occupancy rates average 45.7%
- Daily rates average $185
Shoulder Season
- Revenue averages $2,003 per month
- Occupancy maintains around 31.1%
- Daily rates hold near $169
Low Season (January, February, December)
- Revenue drops to average $789 per month
- Occupancy decreases to average 18.3%
- Daily rates adjust to average $168
Seasonality Insights for Stobreč
- The Airbnb seasonality in Stobreč shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Stobreč's highest earning potential, with monthly revenues capable of climbing to $4,031, occupancy reaching a high of 63.0%, and ADRs peaking at $201.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $606, occupancy could drop to 14.8%, and ADRs may adjust down to $158.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Stobreč.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Stobreč seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Stobreč (2025)
Exploring the top neighborhoods for short-term rentals in Stobreč? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Stobreč Beach | Stobreč Beach is renowned for its stunning views and tranquil atmosphere, making it a perfect getaway for families and couples. The beach offers clear waters and is conveniently located near popular tourist attractions in Split. | Stobreč Beach, Marjan Hill, Diocletian's Palace, Old Town Split, Park Forest Marjan, Café Bar Stari Svi |
| Historic Stobreč | The historic part of Stobreč features charming old architecture and a rich history, appealing to tourists interested in culture and heritage. It's close to restaurants and local markets, providing a taste of Croatian life. | Church of St. Nicholas, Ancient Roman ruins, Local Market, Restaurants with traditional cuisine, Promenade by the sea, Kayaking and water sports |
| Punta Rata | Punta Rata is known for its picturesque landscapes and crystal-clear waters. This area is perfect for beach-goers and nature lovers, offering various outdoor activities. | Punta Rata Beach, Water sports activities, Nature trails, Scenic viewpoints, Picnic areas, Local seafood restaurants |
| Split Riviera | The Split Riviera offers a breathtaking coastal experience, with numerous beaches and scenic spots. It's ideal for tourists who want to explore the coastline and nearby islands. | Bacvice Beach, Kasjuni Beach, Marjan Hill, Island hopping tours, Scenic coastal drives, Local seafood taverns |
| Brač Island Ferry Terminal | Near Stobreč, the ferry terminal to Brač Island is a strategic location for tourists wanting to explore the islands. It's ideal for those seeking adventure and island hopping. | Ferry rides to Brač, Local tours, Beach bars, Water sports, Historic sites on Brač, Seaside restaurants |
| Krilo Jesenice | Situated just a short drive from Stobreč, Krilo Jesenice offers stunning beaches and is a quiet alternative for those looking to escape the busy tourist spots. | Quiet beaches, Local olive groves, Walking paths, Seaside bars, Cycling routes, Scenic views |
| Omis | A short drive from Stobreč, Omis is famous for its canyon and adventure sports, attracting thrill-seekers and nature lovers looking for activities beyond the beach. | Cetina River, Canyoning, Rafting, Historic Old Town, Fortress Mirabella, Zip-lining |
| Čiovo Island | Easily accessible from Stobreč, Čiovo offers beautiful beaches and a relaxed island atmosphere, perfect for family vacations and beach lovers. | Čiovo Beaches, Local restaurants, Water sports, Seaside promenades, Scenic viewpoints, Split views from the island |
Understanding Airbnb License Requirements & STR Laws in Stobreč (2025)
While Stobreč, Split-Dalmatia County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Stobreč to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Stobreč (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Stobrečbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Epetium Beach Villa with Private Pool
Entire Place • 5 bedrooms
Exclusive Villa Holiday
Entire Place • 8 bedrooms
Beautiful home in Stobrec with sauna
Entire Place • 8 bedrooms
Beach House More
Entire Place • 1 bedroom
Villa Maria
Entire Place • 5 bedrooms
Villa D&G, luxury villa with private pool
Entire Place • 7 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Stobreč (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Stobreč based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Marina | 1 | $203,055 | 24 | 4.96/5.0 |
| Antonio | 1 | $105,960 | 34 | 4.79/5.0 |
| Novasol | 1 | $74,291 | 2 | Not Rated |
| Josipa | 1 | $71,029 | 126 | 5.00/5.0 |
| Marija | 1 | $70,800 | 77 | 4.92/5.0 |
| Marija | 1 | $53,541 | 39 | 4.82/5.0 |
| Mario | 1 | $45,393 | 122 | 4.84/5.0 |
| Damir | 1 | $43,743 | 84 | 4.95/5.0 |
| Tonci | 1 | $43,713 | 51 | 4.96/5.0 |
| Marija | 3 | $41,763 | 203 | 4.94/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Stobreč.
Dive Deeper: Advanced Stobreč STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Stobreč. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsStobreč Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Stobreč
- The Stobreč Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 89.2% of the 158 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Stobreč, Apartment/Condo properties are the most common (75.9%), reflecting the local real estate landscape.
- Houses represent a significant 18.4% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.7%) offer potential for unique stay experiences.
Stobreč Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Stobreč
- The dominant room capacity in Stobreč is 1 bedroom listings, making up 38% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 69.6% of the active Airbnb listings in Stobreč, indicating a high concentration in these sizes.
Stobreč Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Stobreč
- The most common guest capacity trend in Stobreč vacation rentals is listings accommodating 4 guests (28.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Stobreč STR market, accounting for 51.3% of listings.
- 17.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Stobreč.
- On average, properties in Stobreč are equipped to host 3.9 guests.
Stobreč Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Stobreč
- The most common availability pattern in Stobreč falls within the 271-366 days range, representing 79.1% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 98.1% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Stobreč (39.2%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 1.9% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Stobreč Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
16 listings
10.1% of total
2 Nights
27 listings
17.1% of total
3 Nights
19 listings
12% of total
4-6 Nights
50 listings
31.6% of total
7-29 Nights
6 listings
3.8% of total
30+ Nights
40 listings
25.3% of total
Key Insights
- The most prevalent minimum stay requirement in Stobreč is 4-6 Nights, adopted by 31.6% of listings. This highlights the market's preference for longer commitments.
- A significant segment (25.3%) caters to monthly stays (30+ nights) in Stobreč, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 31.6% of Stobreč hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 10.1% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 25.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Stobreč.
Stobreč Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
3 listings
1.9% of total
Super Strict 30 Days
1 listings
0.6% of total
Flexible
20 listings
12.7% of total
Moderate
21 listings
13.3% of total
Firm
36 listings
22.8% of total
Strict
77 listings
48.7% of total
Cancellation Policy Insights for Stobreč
- The prevailing Airbnb cancellation policy trend in Stobreč is Strict, used by 48.7% of listings.
- A majority (71.5%) of hosts in Stobreč utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 48.7% market standard in Stobreč.
- With 48.7% using Strict terms, this is a viable option in Stobreč, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Stobreč.
Stobreč STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Stobreč
- The overall average booking lead time for vacation rentals in Stobreč is 60 days.
- Guests book furthest in advance for stays during March (average 87 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 13 days), indicating more last-minute travel plans during this time.
- Seasonally, Spring (81 days avg.) sees the longest lead times, while Winter (27 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Stobreč.
- For March stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 87 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (13 days avg.).
- Target marketing efforts for the Spring season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Stobreč averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Stobreč (2025)
Amenity Prevalence
Amenity Insights for Stobreč
- Essential amenities in Stobreč that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Essentials, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Stobreč: Wifi, Air conditioning, TV.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV.
- Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Stobreč to stay competitive.
Stobreč Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Stobreč
- The typical guest profile for Airbnb in Stobreč consists of predominantly international visitors (98%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
- Domestic travelers account for 1.7% of guests.
- Key international markets include Germany (16.9%) and United Kingdom (16.2%).
- Top languages spoken are English (43.8%) followed by French (11.4%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Stobreč Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 16 | $4,324 | $511.86 | 50% |
| Grubine | 31 | $2,895 | $420.17 | 47% |
| Briševo | 13 | $2,855 | $357.42 | 37% |
| Strožanac Gornji | 41 | $2,797 | $393.71 | 40% |
| Općina Klis | 93 | $2,781 | $330.64 | 48% |
| Gornje Sitno | 11 | $2,747 | $344.69 | 50% |
| Srinjine | 37 | $2,717 | $393.45 | 43% |
| Crno | 17 | $2,640 | $520.49 | 33% |
| Dugopolje | 24 | $2,475 | $349.88 | 43% |
| Gornja Podstrana | 41 | $2,288 | $324.34 | 45% |