Općina Milna Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Split-Dalmatia County, Croatia

Source: AirROI
Last updated: 2025-08-01

Is Airbnb profitable in Općina Milna in 2025? Explore comprehensive Airbnb analytics for Općina Milna, Split-Dalmatia County, Croatia to uncover income potential. This 2025 STR market report for Općina Milna, based on AirROI data from August 2024 to July 2025, reveals key trends in the market of 202 active listings.

Whether you're considering an Airbnb investment in Općina Milna, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Općina Milna Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Općina Milna Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$279
The average rental revenue earned for an occupied room per day in Općina Milna.
Occupancy Rate(?)
37.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$13,152
Typical annual income for an Airbnb listing in Općina Milna. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-13.6%
Significant decrease (-13.6%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Općina Milna.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Općina Milna.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
202
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Općina Milna (2025)

Understanding the monthly revenue variations for Airbnb listings in Općina Milna is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Općina Milna is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Općina Milna across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $5,470+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,929 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,325 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $608, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Općina Milna

Općina Milna Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Općina Milna STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Općina Milna:

  • Best-in-class properties (Top 10%) achieve 62%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 43% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 26%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Općina Milna

Average Daily Rate (ADR) Airbnb Trends in Općina Milna (2025)

Effective short term rental pricing strategy in Općina Milna involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Općina Milna typically peaks in July and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $593+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $328 or more.
  • Typical properties (Median) charge around $157 per night.
  • Entry-level properties (Bottom 25%) earn around $107 per night.

Average Daily Rate (ADR) Trend by Month in Općina Milna

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Airbnb Seasonality Analysis & Trends in Općina Milna (2025)

Peak Season (August, July, September)
  • Revenue averages $4,193 per month
  • Occupancy rates average 45.0%
  • Daily rates average $293
Shoulder Season
  • Revenue averages $1,995 per month
  • Occupancy maintains around 28.9%
  • Daily rates hold near $263
Low Season (January, February, December)
  • Revenue drops to average $567 per month
  • Occupancy decreases to average 15.6%
  • Daily rates adjust to average $260

Seasonality Insights for Općina Milna

  • The Airbnb seasonality in Općina Milna shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Općina Milna's highest earning potential, with monthly revenues capable of climbing to $5,623, occupancy reaching a high of 62.2%, and ADRs peaking at $321.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $368, occupancy could drop to 9.7%, and ADRs may adjust down to $251.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Općina Milna.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Općina Milna seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Općina Milna (2025)

Exploring the top neighborhoods for short-term rentals in Općina Milna? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Milna Village
Quaint fishing village known for its stunning natural harbor and beautiful scenery. Ideal for tourists seeking a peaceful retreat with local dining options and traditional Croatian charm.
Milna Harbor, Cove of Milna, Local restaurants, Historic stone houses, Marina Milna
Bobovišća
Small picturesque village on the island, offering a serene atmosphere and beautiful sea views. Attracts visitors looking for tranquility and nature.
Bobovišća Bay, Scenic hiking trails, Local vineyards, Peaceful beaches, Traditional Mediterranean architecture
Postira
Charming coastal village featuring beautiful beaches and local culture. Great for families and travelers wanting to explore the island's natural beauty.
Postira Beach, Church of St. Peter, Local markets, Coastal walking paths, Traditional fish taverns
Pučisca
Famous for its stone-quarrying industry and stunning limestone architecture. A hidden gem for tourists interested in local crafts and authentic experiences.
Pučisca Stone Masonry School, Seafront promenade, Beautiful caves, Breathtaking viewpoints, Cultural heritage sites
Supetar
Largest town on Brač island with vibrant nightlife and cultural offerings. Popular among young travelers for both relaxation and activities.
Supetar Beach, Ferry to Split, Local nightlife, Art galleries, Historical sites
Sutivan
Charming village known for its beautiful beaches and family-friendly atmosphere. Attracts families and couples seeking a romantic getaway.
Sutivan Beach, Historical church, Cafés and restaurants, Bike trails, Water sports
Nerežišća
Set inland, this village offers a glimpse of authentic island life away from the tourist crowds. Suitable for eco-tourism and cultural experiences.
Nerežišća Church, Local festivals, Scenic pastures, Traditional stone houses, Tranquil environment
Dol
Peaceful countryside village with stunning rural landscapes and local wine production. Great for tourists seeking a connection to nature and local viticulture.
Local wineries, Scenic views, Olive groves, Agricultural tours, Traditional village experience

Understanding Airbnb License Requirements & STR Laws in Općina Milna (2025)

While Općina Milna, Split-Dalmatia County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Općina Milna to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Općina Milna (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Općina Milnabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

-   Villa Philippa   -

- Villa Philippa -

Entire Place • 5 bedrooms

$78,208
Revenue
58.9%
Occupancy
$745.28
Daily Rate
Pet friendly home in Milna

Pet friendly home in Milna

Entire Place • 5 bedrooms

$65,570
Revenue
30.6%
Occupancy
$1377.88
Daily Rate
Hacienda Nikolić

Hacienda Nikolić

Entire Place • 5 bedrooms

$61,857
Revenue
50.0%
Occupancy
$691.01
Daily Rate
Sunset Villa

Sunset Villa

Entire Place • 3 bedrooms

$56,056
Revenue
62.0%
Occupancy
$288.38
Daily Rate
Blue Paradise Villa

Blue Paradise Villa

Entire Place • 3 bedrooms

$54,387
Revenue
41.1%
Occupancy
$377.66
Daily Rate
Villa Smiljana - large private pool, sea view

Villa Smiljana - large private pool, sea view

Entire Place • 4 bedrooms

$51,562
Revenue
55.4%
Occupancy
$411.93
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Općina Milna (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Općina Milna based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Alison6$102,711704.72/5.0
Thomas8$86,342584.75/5.0
Vinka1$78,20854.20/5.0
Tonći2$67,346205.00/5.0
Novasol1$65,5701Not Rated
Tomislav1$61,857175.00/5.0
Orgon Tourist Agency3$60,49574.50/5.0
Marijana1$56,056334.97/5.0
Enis1$54,387115.00/5.0
Mislav1$51,56265.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Općina Milna.

Dive Deeper: Advanced Općina Milna STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Općina Milna. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Općina Milna Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Općina Milna

  • The Općina Milna Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.5% of the 202 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Općina Milna, House properties are the most common (60.4%), reflecting the local real estate landscape.
  • Houses represent a significant 60.4% portion, catering likely to families or larger groups.
  • Smaller segments like others, unique stays, hotel/boutique (combined 1.5%) offer potential for unique stay experiences.

Općina Milna Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Općina Milna

  • The dominant room capacity in Općina Milna is 2 bedrooms listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 55.4% of the active Airbnb listings in Općina Milna, indicating a high concentration in these sizes.
  • A significant 39.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Općina Milna.

Općina Milna Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Općina Milna

  • The most common guest capacity trend in Općina Milna vacation rentals is listings accommodating 8+ guests (31.2%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 4 guests dominate the Općina Milna STR market, accounting for 56.4% of listings.
  • 45.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Općina Milna.
  • On average, properties in Općina Milna are equipped to host 5.3 guests.

Općina Milna Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Općina Milna

  • The most common availability pattern in Općina Milna falls within the 271-366 days range, representing 87.6% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Općina Milna (51%), reflecting common guest stay durations or potential owner blocking patterns.

Općina Milna Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (6.5%)

1 Night

13 listings

6.5% of total

2 Nights (5.5%)

2 Nights

11 listings

5.5% of total

3 Nights (10.9%)

3 Nights

22 listings

10.9% of total

4-6 Nights (32.3%)

4-6 Nights

65 listings

32.3% of total

7-29 Nights (15.9%)

7-29 Nights

32 listings

15.9% of total

30+ Nights (28.9%)

30+ Nights

58 listings

28.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Općina Milna is 4-6 Nights, adopted by 32.3% of listings. This highlights the market's preference for longer commitments.
  • Very short stays (1-2 nights) are less common (12.0%), suggesting hosts prefer slightly longer bookings to optimize turnover.
  • A significant segment (28.9%) caters to monthly stays (30+ nights) in Općina Milna, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 32.3% of Općina Milna hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 6.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 28.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Općina Milna.

Općina Milna Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

6 listings

3% of total

Super Strict 60 Days

10 listings

5% of total

Flexible

10 listings

5% of total

Moderate (13.5%)

Moderate

27 listings

13.5% of total

Firm (23%)

Firm

46 listings

23% of total

Strict (50.5%)

Strict

101 listings

50.5% of total

Cancellation Policy Insights for Općina Milna

  • The prevailing Airbnb cancellation policy trend in Općina Milna is Strict, used by 50.5% of listings.
  • A majority (73.5%) of hosts in Općina Milna utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 50.5% market standard in Općina Milna.
  • With 50.5% using Strict terms, this is a viable option in Općina Milna, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Općina Milna.

Općina Milna STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Općina Milna

  • The overall average booking lead time for vacation rentals in Općina Milna is 78 days.
  • Guests book furthest in advance for stays during May (average 98 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 20 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (29 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Općina Milna.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
  • Monitor your own booking lead times against these Općina Milna averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Općina Milna (2025)

Amenity Prevalence

Amenity Insights for Općina Milna

  • Essential amenities in Općina Milna that guests expect include: Kitchen, Air conditioning, Wifi, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Hair dryer, Dishes and silverware are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Općina Milna: Kitchen, Air conditioning, Wifi, TV.
  • Prioritize adding missing essentials: Kitchen, Air conditioning, Wifi, TV.
  • Consider adding popular differentiators like Essentials or Hair dryer to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Općina Milna to stay competitive.

Općina Milna Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Općina Milna

  • The typical guest profile for Airbnb in Općina Milna consists of predominantly international visitors (97%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.1% of guests.
  • Key international markets include United Kingdom (24%) and Germany (20.1%).
  • Top languages spoken are English (43.7%) followed by German (18.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Općina Milna Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Poljica Brig16$4,324$511.8650%
Grubine31$2,895$420.1747%
Briševo13$2,855$357.4237%
Strožanac Gornji41$2,797$393.7140%
Općina Klis93$2,781$330.6448%
Gornje Sitno11$2,747$344.6950%
Srinjine37$2,717$393.4543%
Crno17$2,640$520.4933%
Dugopolje24$2,475$349.8843%
Gornja Podstrana41$2,288$324.3445%

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