Maslinica Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Split-Dalmatia County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Maslinica in 2025? Explore comprehensive Airbnb analytics for Maslinica, Split-Dalmatia County, Croatia to uncover income potential. This 2025 STR market report for Maslinica, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 59 active listings.

Whether you're considering an Airbnb investment in Maslinica, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Maslinica Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Maslinica Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$195
The average rental revenue earned for an occupied room per day in Maslinica.
Occupancy Rate(?)
39.8%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,424
Typical annual income for an Airbnb listing in Maslinica. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-25.7%
Significant decrease (-25.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Maslinica.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Maslinica.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
59
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Maslinica (2025)

Understanding the monthly revenue variations for Airbnb listings in Maslinica is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Maslinica is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Maslinica across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,286+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,858 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,046 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $588, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Maslinica

Maslinica Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Maslinica STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Maslinica:

  • Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 36% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 22%.
  • Entry-level properties (Bottom 25%) average 11% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Maslinica

Average Daily Rate (ADR) Airbnb Trends in Maslinica (2025)

Effective short term rental pricing strategy in Maslinica involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Maslinica typically peaks in July and dips lowest during December. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $389+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $185 or more.
  • Typical properties (Median) charge around $125 per night.
  • Entry-level properties (Bottom 25%) earn around $90 per night.

Average Daily Rate (ADR) Trend by Month in Maslinica

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Airbnb Seasonality Analysis & Trends in Maslinica (2025)

Peak Season (July, August, March)
  • Revenue averages $3,307 per month
  • Occupancy rates average 47.3%
  • Daily rates average $189
Shoulder Season
  • Revenue averages $1,237 per month
  • Occupancy maintains around 23.3%
  • Daily rates hold near $176
Low Season (January, February, November)
  • Revenue drops to average $388 per month
  • Occupancy decreases to average 8.1%
  • Daily rates adjust to average $167

Seasonality Insights for Maslinica

  • The Airbnb seasonality in Maslinica shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Maslinica's highest earning potential, with monthly revenues capable of climbing to $3,907, occupancy reaching a high of 58.4%, and ADRs peaking at $201.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $291, occupancy could drop to 3.2%, and ADRs may adjust down to $165.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Maslinica.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Maslinica seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Maslinica (2025)

Exploring the top neighborhoods for short-term rentals in Maslinica? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Maslinica Bay
A picturesque bay known for its crystal-clear waters and beautiful beaches. This area offers a tranquil setting ideal for relaxation and water sports, making it popular among families and couples.
Maslinica Marina, Blue Lagoon, Kraken Diving Center, Beaches of Maslinica, Local seafood restaurants
Olive Groves
Surrounded by lush olive groves, this area offers a unique agritourism experience. Guests can enjoy the beauty of nature while exploring traditional olive oil production, which is a point of interest for culinary enthusiasts.
Olive Oil Tasting Tours, Scenic hiking trails, Local wineries, Bicycle tours, Beautiful panoramic views
Stari Trogir
An ancient town with rich history and stunning architecture. Visitors are attracted to its charming streets and proximity to cultural sites, combining history with coastal beauty.
Historic Old Town, Trogir Cathedral, Kamerlengo Fortress, Cultural festivals, Waterfront cafes
Sailing Tours in Split
A vibrant sailing hub that attracts tourists keen on exploring the Dalmatian coast. The area is known for its customized sailing experiences, providing a unique vacation adventure or getaway.
Split Marina, Island Hopping Tours, Local sailing schools, Beautiful coastal views, Water sports activities
Vela Luka
A charming town with stunning beaches and rich culture. Known for its traditional lifestyle and local food scene, this area appeals to travelers wanting an authentic Croatian experience.
Vela Luka Harbor, Local seafood markets, Cultural events and festivals, Beaches of Vela Luka, Traditional pottery workshops
Brac Island
Famous for its beautiful landscapes and world-renowned Zlatni Rat beach, Brac Island is a popular destination for tourists looking to combine relaxation with vibrant nightlife and outdoor activities.
Zlatni Rat Beach, Brac Olive Oil Museum, Biking tours, Water sports shops, Hiking trails
Kastela
This coastal town boasts a rich historical backdrop and stunning sea views. It’s ideal for travelers interested in history combined with beach relaxation, making it a perfect family destination.
Kastel Stari Castle, Kastel Gomilica Beach, Local markets, Historical exhibitions, Cultural heritage sites
Drvenik Islands
A serene escape known for its untouched nature and beautiful beaches. Favored by guests seeking tranquility away from the crowded tourist spots, this area offers a perfect getaway for relaxation.
Sandy beaches, Eco-friendly tourism, Local flora and fauna tours, Fishing opportunities, Scenic boat rides

Understanding Airbnb License Requirements & STR Laws in Maslinica (2025)

While Maslinica, Split-Dalmatia County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Maslinica to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Maslinica (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Maslinicabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Blue Villa Solta

Blue Villa Solta

Entire Place • 4 bedrooms

$48,307
Revenue
25.8%
Occupancy
$522.16
Daily Rate
Villa V

Villa V

Entire Place • 5 bedrooms

$36,051
Revenue
22.8%
Occupancy
$446.47
Daily Rate
Charming 3 Bedroom Villa in Maslinica

Charming 3 Bedroom Villa in Maslinica

Entire Place • 3 bedrooms

$34,733
Revenue
46.0%
Occupancy
$458.64
Daily Rate
ŠoltaLife, Your perfect summer getaway!

ŠoltaLife, Your perfect summer getaway!

Entire Place • 4 bedrooms

$26,786
Revenue
28.5%
Occupancy
$282.48
Daily Rate
Villa Marvela - Family 4 Bedroom

Villa Marvela - Family 4 Bedroom

Entire Place • 4 bedrooms

$26,614
Revenue
19.6%
Occupancy
$869.25
Daily Rate
New 4-bedroom villa with swimming pool

New 4-bedroom villa with swimming pool

Entire Place • 4 bedrooms

$25,821
Revenue
44.9%
Occupancy
$366.66
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Maslinica (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Maslinica based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Stipica1$48,307214.90/5.0
Melanie3$47,26841.67/5.0
Stéphane1$36,051404.75/5.0
Vesna4$35,462554.85/5.0
Jasenka1$34,73375.00/5.0
Igor2$30,902464.97/5.0
Zoran1$26,786265.00/5.0
Libor1$26,61435.00/5.0
Ana1$25,821105.00/5.0
Miha3$25,589514.94/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Maslinica.

Dive Deeper: Advanced Maslinica STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Maslinica. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Maslinica Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Maslinica

  • The Maslinica Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 59 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Maslinica, Apartment/Condo properties are the most common (62.7%), reflecting the local real estate landscape.
  • Houses represent a significant 37.3% portion, catering likely to families or larger groups.

Maslinica Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Maslinica

  • The dominant room capacity in Maslinica is 1 bedroom listings, making up 39% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 69.5% of the active Airbnb listings in Maslinica, indicating a high concentration in these sizes.
  • A significant 30.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Maslinica.

Maslinica Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Maslinica

  • The most common guest capacity trend in Maslinica vacation rentals is listings accommodating 4 guests (33.9%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 5 guests dominate the Maslinica STR market, accounting for 50.8% of listings.
  • 27.1% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Maslinica.
  • On average, properties in Maslinica are equipped to host 4.7 guests.

Maslinica Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Maslinica

  • The most common availability pattern in Maslinica falls within the 271-366 days range, representing 88.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.3% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Maslinica (47.5%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Maslinica Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (15.5%)

1 Night

9 listings

15.5% of total

2 Nights (12.1%)

2 Nights

7 listings

12.1% of total

3 Nights (6.9%)

3 Nights

4 listings

6.9% of total

4-6 Nights (39.7%)

4-6 Nights

23 listings

39.7% of total

7-29 Nights (24.1%)

7-29 Nights

14 listings

24.1% of total

30+ Nights (1.7%)

30+ Nights

1 listings

1.7% of total

Key Insights

  • The most prevalent minimum stay requirement in Maslinica is 4-6 Nights, adopted by 39.7% of listings. This highlights the market's preference for longer commitments.
  • Dedicated monthly rentals (30+ nights) represent a small niche (1.7%), possibly an untapped area for hosts.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 39.7% of Maslinica hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 15.5% currently do.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Maslinica.

Maslinica Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (9.6%)

Super Strict 30 Days

5 listings

9.6% of total

Flexible (11.5%)

Flexible

6 listings

11.5% of total

Moderate (5.8%)

Moderate

3 listings

5.8% of total

Firm (15.4%)

Firm

8 listings

15.4% of total

Strict (57.7%)

Strict

30 listings

57.7% of total

Cancellation Policy Insights for Maslinica

  • The prevailing Airbnb cancellation policy trend in Maslinica is Strict, used by 57.7% of listings.
  • A majority (73.1%) of hosts in Maslinica utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 57.7% market standard in Maslinica.
  • With 57.7% using Strict terms, this is a viable option in Maslinica, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Maslinica.

Maslinica STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Maslinica

  • The overall average booking lead time for vacation rentals in Maslinica is 84 days.
  • Guests book furthest in advance for stays during November (average 167 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 0 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (109 days avg.) sees the longest lead times, while Winter (9 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (84 days) as a baseline for your pricing and availability strategy in Maslinica.
  • For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 167 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 109 days) to capture early planners.
  • Monitor your own booking lead times against these Maslinica averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Maslinica (2025)

Amenity Prevalence

Amenity Insights for Maslinica

  • Essential amenities in Maslinica that guests expect include: Kitchen, Wifi, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, TV, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Maslinica: Kitchen, Wifi, Air conditioning.
  • Consider adding popular differentiators like Essentials or TV to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Maslinica to stay competitive.

Maslinica Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Maslinica

  • The typical guest profile for Airbnb in Maslinica consists of predominantly international visitors (91%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 9.5% of guests.
  • Key international markets include Germany (18.9%) and United Kingdom (11.6%).
  • Top languages spoken are English (38.9%) followed by German (16.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Maslinica Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Dugopolje21$3,569$361.7053%
Strožanac Gornji38$3,532$389.8345%
Poljica Brig17$3,498$482.9450%
Crno17$3,372$541.2340%
Srinjine36$3,172$386.9248%
Općina Klis87$2,949$339.8254%
Zemunik Gornji11$2,879$332.5145%
Grubine26$2,814$358.6147%
Majkovi18$2,765$316.0948%
Grad Solin214$2,640$265.5149%

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