Punat Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Primorje-Gorski Kotar County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Punat in 2025? Explore comprehensive Airbnb analytics for Punat, Primorje-Gorski Kotar County, Croatia to uncover income potential. This 2025 STR market report for Punat, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 176 active listings.

Whether you're considering an Airbnb investment in Punat, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Punat Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Punat Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$141
The average rental revenue earned for an occupied room per day in Punat.
Occupancy Rate(?)
42.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,204
Typical annual income for an Airbnb listing in Punat. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-21.1%
Significant decrease (-21.1%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Punat.
Lowest Revenue Month(?)
December
The month with the lowest average earnings, indicating the low season in Punat.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
176
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Punat (2025)

Understanding the monthly revenue variations for Airbnb listings in Punat is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Punat is typically August, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Punat across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,068+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,685 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $892 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $484, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Punat

Punat Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Punat STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Punat:

  • Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 30%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Punat

Average Daily Rate (ADR) Airbnb Trends in Punat (2025)

Effective short term rental pricing strategy in Punat involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Punat typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $212+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $155 or more.
  • Typical properties (Median) charge around $100 per night.
  • Entry-level properties (Bottom 25%) earn around $77 per night.

Average Daily Rate (ADR) Trend by Month in Punat

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Airbnb Seasonality Analysis & Trends in Punat (2025)

Peak Season (August, July, May)
  • Revenue averages $2,329 per month
  • Occupancy rates average 50.2%
  • Daily rates average $150
Shoulder Season
  • Revenue averages $1,181 per month
  • Occupancy maintains around 27.9%
  • Daily rates hold near $135
Low Season (January, April, December)
  • Revenue drops to average $814 per month
  • Occupancy decreases to average 18.0%
  • Daily rates adjust to average $133

Seasonality Insights for Punat

  • The Airbnb seasonality in Punat shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Punat's highest earning potential, with monthly revenues capable of climbing to $2,833, occupancy reaching a high of 63.4%, and ADRs peaking at $155.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $639, occupancy could drop to 15.6%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Punat.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Punat seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Punat (2025)

Exploring the top neighborhoods for short-term rentals in Punat? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Punat Harbor
A picturesque harbor area known for its breathtaking views and sailing opportunities. Ideal for tourists looking to enjoy water sports and boat trips, making it a prime spot for summer rentals.
Punat Marina, St. Mary Magdalene Island, Franciscan Monastery, Dalmatian cuisine restaurants, Local beaches
Baška Beach
Renowned for its beautiful pebbled beach and crystal-clear waters. Attracts families and beachgoers seeking relaxation and sun, making it a popular destination for vacation rentals.
Baška Vela Plaža, Vela Luka Bay, St. Lucy's Church, Hiking trails, Water sports activities
Krk Town
Nearby historic town with medieval architecture and vibrant cultural scene. Offers a rich history, shops, and restaurants, appealing to both tourists and local visitors.
Krk Cathedral, Frankopan Castle, City walls, Local markets, Bishop's Palace
Porat
A small coastal village with a tranquil atmosphere, ideal for those seeking a relaxed vacation. Its proximity to beaches and nature trails appeals to nature lovers and peaceful travelers.
Monastery of Porat, Local beaches, Hiking paths, Scenic viewpoints, Authentic Croatian cuisine
Malinska
A popular tourist destination with numerous beaches and a vibrant promenade. Appeals to visitors looking for a mix of relaxation and local entertainment options.
Malinska Beach, Rova Beach, Malinska Promenade, Nightlife spots, Marina
Vrbnik
Charming hilltop town known for its wine production and stunning views of the Adriatic. Offers cultural experiences and wine tastings for visitors interested in local traditions.
Vrbnik Old Town, Wine cellars, Church of St. Mary Magdalene, Local vineyards, Countryside views
Omišalj
Historic town with beautiful architecture and a rich history. Provides an artistic and cultural experience with its historical landmarks, making it attractive to history enthusiasts.
Omišalj Castle, Romanesque churches, Old Town, Scenic views of the Kvarner Bay, Nearby beaches
Njivice
A coastal village known for its family-friendly beaches and relaxed atmosphere. Attracts families with children looking for a pleasant beach holiday.
Njivice Beach, Promenade with cafes, Local shops, Playgrounds, Day trips to Krk

Understanding Airbnb License Requirements & STR Laws in Punat (2025)

While Punat, Primorje-Gorski Kotar County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Punat to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Punat (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Punatbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Punat Hills with pool 1

Villa Punat Hills with pool 1

Entire Place • 4 bedrooms

$75,753
Revenue
55.2%
Occupancy
$937.98
Daily Rate
Villa Punat Hills with pool 2

Villa Punat Hills with pool 2

Entire Place • 4 bedrooms

$72,569
Revenue
58.0%
Occupancy
$953.99
Daily Rate
1 bedroom amazing apartment in Krk

1 bedroom amazing apartment in Krk

Entire Place • 1 bedroom

$31,712
Revenue
66.9%
Occupancy
$198.65
Daily Rate
Mobile homes SANMAR

Mobile homes SANMAR

Entire Place • 2 bedrooms

$26,950
Revenue
75.4%
Occupancy
$176.55
Daily Rate
Apartment 4 - 4+1 pers - 90m2 - terrace sea view

Apartment 4 - 4+1 pers - 90m2 - terrace sea view

Entire Place • 2 bedrooms

$24,960
Revenue
43.9%
Occupancy
$128.58
Daily Rate
Apartment 6 - 60m2 - 4+1pers - garden view

Apartment 6 - 60m2 - 4+1pers - garden view

Entire Place • 2 bedrooms

$23,961
Revenue
23.3%
Occupancy
$159.99
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Punat (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Punat based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Aurea18$167,1731533.98/5.0
Host #1375104462$148,32200.00/5.0
Monika Apartments Bed & Breakf5$84,9391074.78/5.0
Lucija9$78,1374774.69/5.0
Rok10$73,344653.97/5.0
Dragana10$50,046141.50/5.0
Dino5$46,538893.89/5.0
Vedran4$35,317194.90/5.0
Goran3$33,898934.59/5.0
Novasol1$31,71265.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Punat.

Dive Deeper: Advanced Punat STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Punat. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Punat Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Punat

  • The Punat Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.9% of the 176 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Punat, Apartment/Condo properties are the most common (77.3%), reflecting the local real estate landscape.
  • Houses represent a significant 18.2% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique (combined 4.5%) offer potential for unique stay experiences.

Punat Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Punat

  • The dominant room capacity in Punat is 2 bedrooms listings, making up 40.9% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 80.1% of the active Airbnb listings in Punat, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (9.7%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Punat.

Punat Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Punat

  • The most common guest capacity trend in Punat vacation rentals is listings accommodating 4 guests (32.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Punat STR market, accounting for 54.6% of listings.
  • 14.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Punat.
  • On average, properties in Punat are equipped to host 3.9 guests.

Punat Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Punat

  • The most common availability pattern in Punat falls within the 271-366 days range, representing 79% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 99.5% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Punat (46.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 0.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Punat Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (14.3%)

1 Night

23 listings

14.3% of total

2 Nights (9.3%)

2 Nights

15 listings

9.3% of total

3 Nights (19.9%)

3 Nights

32 listings

19.9% of total

4-6 Nights (41.6%)

4-6 Nights

67 listings

41.6% of total

7-29 Nights (8.7%)

7-29 Nights

14 listings

8.7% of total

30+ Nights (6.2%)

30+ Nights

10 listings

6.2% of total

Key Insights

  • The most prevalent minimum stay requirement in Punat is 4-6 Nights, adopted by 41.6% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 41.6% of Punat hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 14.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.2% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Punat.

Punat Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days

2 listings

1.4% of total

Super Strict 60 Days

7 listings

5% of total

Flexible (8.6%)

Flexible

12 listings

8.6% of total

Moderate (30.7%)

Moderate

43 listings

30.7% of total

Firm (27.1%)

Firm

38 listings

27.1% of total

Strict (27.1%)

Strict

38 listings

27.1% of total

Cancellation Policy Insights for Punat

  • The prevailing Airbnb cancellation policy trend in Punat is Moderate, used by 30.7% of listings.
  • A majority (54.2%) of hosts in Punat utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Moderate policy to align with the 30.7% market standard in Punat.
  • Regularly review your cancellation policy against competitors and market demand shifts in Punat.

Punat STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Punat

  • The overall average booking lead time for vacation rentals in Punat is 89 days.
  • Guests book furthest in advance for stays during February (average 167 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in December (average 34 days), indicating more last-minute travel plans during this time.
  • Seasonally, Fall (94 days avg.) sees the longest lead times, while Spring (86 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (89 days) as a baseline for your pricing and availability strategy in Punat.
  • For February stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 167 days out to capitalize on advance planning.
  • Target marketing efforts for the Fall season well in advance (at least 94 days) to capture early planners.
  • Monitor your own booking lead times against these Punat averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Punat (2025)

Amenity Prevalence

Amenity Insights for Punat

  • Essential amenities in Punat that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Kitchen, Essentials, Free parking on premises are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Punat: Wifi, Air conditioning, TV.
  • Prioritize adding missing essentials: Wifi, Air conditioning, TV.
  • Consider adding popular differentiators like Kitchen or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Punat to stay competitive.

Punat Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Punat

  • The typical guest profile for Airbnb in Punat consists of predominantly international visitors (93%), with top international origins including Italy, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 6.6% of guests.
  • Key international markets include Germany (22.1%) and Italy (18.6%).
  • Top languages spoken are English (38.2%) followed by German (18.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Italy.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Punat Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Selina14$4,330$440.3347%
Poljica Brig17$3,498$482.9450%
Crno17$3,372$541.2340%
Zemunik Gornji11$2,879$332.5145%
Podhom10$2,849$196.3150%
Rojnići13$2,827$244.4248%
Bad Sankt Leonhard im Lavanttal27$2,745$266.4839%
Sveti Petar u Šumi42$2,737$316.9645%
Brajkovići17$2,712$408.8643%
Rogovići17$2,548$281.1247%

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