Airbnb Market Analytics, Statistics and Data in Općina Matulji, Primorje-Gorski Kotar County, Croatia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Općina Matulji? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Općina Matulji:
How much do Airbnb hosts make on average per month in Općina Matulji?
The short-term rental market in Općina Matulji shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,025 per month
- Strong performing properties (top 25%) make $2,226 or more
- Best-in-class properties (top 10%) achieve $5,623+ monthly
- Entry-level properties (bottom 25%) typically earn around $461
Revenue Variations by Month
Occupancy Rates Throughout the Year in Općina Matulji
The market in Općina Matulji shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 25% occupancy rates
- Strong performing properties (top 25%) achieve 47% or higher
- Best-in-class properties (top 10%) reach 67%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Općina Matulji
Daily rates in Općina Matulji vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $114 per night
- Strong performing properties (top 25%) secure $261 or more
- Best-in-class properties (top 10%) pull in $556+ per night
- Entry-level properties (bottom 25%) earn around $72
Daily Rate Variations by Month
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Seasonality patterns in Općina Matulji
Peak Season (August, July, June)
- Revenue peaks at $4096.79 per month
- Occupancy rates reach 60.49%
- Daily rates average $241.68
Shoulder Season
- Revenue averages $2033.46 per month
- Occupancy maintains 31.52%
- Daily rates hold at $217.79
Low Season (January, March, February)
- Revenue drops to $492.38 per month
- Occupancy decreases to 14.64%
- Daily rates adjust to $195.98
Is it still profitable to do Airbnb in Općina Matulji in 2025?
Yes! Općina Matulji demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 32% and solid monthly revenue averaging $2033 and With 239 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Općina Matulji
Area | Why Choose This Area | Key Attractions |
---|---|---|
Matulji | A charming town close to the coast, ideal for travelers seeking tranquility and proximity to Opatija and Rijeka. Known for its beautiful views and local hospitality. | Učka Nature Park, Tomo Sokol Park, Trsat Castle, Opatija Riviera, Local festivals and events |
Opatija | Famous for its beautiful waterfront and historic villas, Opatija attracts tourists with its elegant promenade and stunning sea views. A prime choice for those seeking luxury and relaxation. | Lungomare Promenade, Villa Angiolina, St. Jacob's Church, Opatija Beach, Columbia Beach Club |
Rijeka | As the third-largest city in Croatia, Rijeka is a cultural hub with a vibrant atmosphere, appealing to tourists interested in nightlife, history, and local cuisine. | Trsat Castle, Korzo Street, Rijeka Cathedral, Maritime and History Museum, Local markets |
Ičići | A small coastal village known for its beautiful beach and proximity to Opatija, it’s popular with families and those looking for a peaceful getaway by the sea. | Ičići Beach, Local restaurants and cafes, Scenic walking paths, Marina Ičići, Water sports facilities |
Lovran | Known for its charming old town and coastal scenery, Lovran offers a more relaxed atmosphere with easy access to nature trails and beaches, making it a favorite for nature lovers. | Lovran Old Town, Medveja Beach, Nature trails, Jadran Park, Local seafood restaurants |
Moscenicka Draga | A picturesque fishing village with stunning beaches and natural surroundings, great for those wanting a quiet retreat away from busy tourist areas. | Moscenicka Draga Beach, Fishing Village, Hiking paths, Traditional festivals, Local dining options |
Veprinac | A hilltop village that offers panoramic views of the Kvarner Bay, ideal for travelers seeking a peaceful environment and hiking opportunities. | St. George's Church, Hiking trails, Local wineries and olive oil tours, Scenic viewpoints, Traditional village ambiance |
Kraj near Mošćenice | A lesser-known gem with beautiful coastal views and quaint surroundings, perfect for visitors who appreciate authenticity and local culture. | Mošćenice Beaches, Old town of Mošćenice, Scenic coastal paths, Local artisan shops, Traditional cuisine restaurants |
Do you need a license for Airbnb in Općina Matulji?
We recommend checking directly with Općina Matulji's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Općina Matulji
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Villa Sušanj | Adriatic Luxury Villas
Entire Place • 4 bedrooms
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Gorgeous home in Bregi with kitchen
Entire Place • 5 bedrooms
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Opatija Sky by Interhome
Entire Place • 4 bedrooms

Cozy home in Matulji with outdoor swimming pool
Entire Place • 4 bedrooms

"SyVilla-SeaView" Opatija, Sommervilla Bregi-Hills
Entire Place • 5 bedrooms
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Sustainable wellnessoasis (pool, whirlpool, sauna)
Entire Place • 1 bedroom
Top Performing Professional Hosts in Općina Matulji
Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
---|---|---|---|---|
Thomas - Interhome Group | 12 | $192,658 | 91 | 4.48/5.0 |
Novasol | 6 | $149,660 | 16 | 3.27/5.0 |
141539709 | 4 | $104,324 | 0 | 0.00/5.0 |
Novasol | 2 | $85,973 | 3 | 2.50/5.0 |
Adriatic Luxury Villas | 1 | $80,944 | 7 | 5.00/5.0 |
141523580 | 3 | $77,940 | 1 | 0.00/5.0 |
Suzana | 3 | $69,853 | 392 | 4.96/5.0 |
Novasol | 3 | $68,919 | 11 | 3.33/5.0 |
Novasol | 1 | $66,661 | 13 | 4.92/5.0 |
Sylvia | 1 | $61,328 | 19 | 4.89/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Općina Matulji
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.6%), with apartment & condo and house properties comprising 94.6% of inventory
- Untapped potential in boutique & hotels, others segments (5.5% combined)
Room Capacity Distribution
Analysis of 239 properties in Općina Matulji shows that 2 bedrooms properties are most prevalent, making up 31.8% of the market. The market tends to favor smaller properties, with 2 bedrooms and 1 bedroom together representing 59.4% of all listings.
Key Insights
- Most common: 2 bedrooms (31.8%)
- Least common: 5+ bedrooms (5.9%)
- Market concentration: 59.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 239 properties in Općina Matulji reveals that 4 guests properties dominate the market, representing 28% of all listings. The average property accommodates 4.8 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 8+ guests make up 46.0% of the market.
Key Insights
- Most common capacity: 4 guests (28% of market)
- Least common capacity: 7 guests (2.9% of market)
- Average guest capacity: 4.8 guests per property
- Market concentration: 46.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 239 properties in Općina Matulji, the most common availability pattern is 271-366 days (77.8% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (39.7% of properties).
Key Insights
- Most common availability window: 271-366 days (77.8%)
- Most common booking duration: 31-90 days (39.7%)
- Properties with high availability (180+ days): 96.7%
- Properties with long-term bookings (180+ days): 3.3%
Minimum Stay Distributions
1 Night
105 listings
51% of total
2 Nights
31 listings
15% of total
3 Nights
25 listings
12.1% of total
4-6 Nights
29 listings
14.1% of total
7-29 Nights
13 listings
6.3% of total
30+ Nights
3 listings
1.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 66.0%
- Mid-length stays (4-6 nights) represent 14.1% of listings
- Monthly+ stays (1.5%) suggest a stable extended-stay market
- High market flexibility with 78.1% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
8 listings
4.3% of total
Super Strict 60 Days
36 listings
19.1% of total
Flexible
34 listings
18.1% of total
Moderate
30 listings
16% of total
Firm
40 listings
21.3% of total
Strict
40 listings
21.3% of total
Key Insights
- Firm is the preferred policy at 21.3% of listings
- The market shows a balanced distribution between guest-friendly (34.1%) and strict (42.6%) policies
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 4.3% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Aug, Jun, averaging 97 days
- Shortest booking windows are in Dec, Jan, Feb, averaging 34 days
- Summer shows the longest average booking window at 97 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 97 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Dec-Feb when lead times are shortest
Popular Airbnb Amenities in Općina Matulji
Below is the distribution of amenities across listings in Općina Matulji:
Traveler Demographics
Key Insights
- Domestic travelers make up 3% of total guests, indicating a mostly international-driven market.
- Primary international markets: France (18.9%) and Italy (13.9%)
- English is the top language at 50.3%, followed by German (25.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.7%
Recommendations
- Target marketing campaigns for Munich and England markets
- Develop localized content for France and Italy
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Općina Matulji. These nearby markets offer diverse opportunities for property investors and hosts:
Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
---|---|---|---|---|
Selina | 16 | $3,725 | $548.52 | 42% |
Poljica Brig | 14 | $3,349 | $475.29 | 50% |
Podhom | 10 | $3,267 | $209.27 | 53% |
Crno | 20 | $3,201 | $570.40 | 35% |
Bibići | 10 | $3,126 | $414.93 | 37% |
Zemunik Gornji | 11 | $3,125 | $392.57 | 45% |
Brajkovići | 16 | $2,990 | $573.18 | 41% |
Hreljin | 11 | $2,709 | $261.80 | 42% |
Bad Sankt Leonhard im Lavanttal | 31 | $2,650 | $278.63 | 38% |
Barat | 36 | $2,565 | $627.28 | 33% |
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