Općina Matulji Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Primorje-Gorski Kotar County, Croatia
Is Airbnb profitable in Općina Matulji in 2025? Explore comprehensive Airbnb analytics for Općina Matulji, Primorje-Gorski Kotar County, Croatia to uncover income potential. This 2025 STR market report for Općina Matulji, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 202 active listings.
Whether you're considering an Airbnb investment in Općina Matulji, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Općina Matulji Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Općina Matulji Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Općina Matulji (2025)
Understanding the monthly revenue variations for Airbnb listings in Općina Matulji is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Općina Matulji is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Općina Matulji across different performance tiers:
- Best-in-class properties (Top 10%) achieve $5,538+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $2,187 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,050 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $467, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Općina Matulji
Općina Matulji Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Općina Matulji STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Općina Matulji:
- Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 26%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Općina Matulji
Average Daily Rate (ADR) Airbnb Trends in Općina Matulji (2025)
Effective short term rental pricing strategy in Općina Matulji involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Općina Matulji typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $540+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $259 or more.
- Typical properties (Median) charge around $118 per night.
- Entry-level properties (Bottom 25%) earn around $76 per night.
Average Daily Rate (ADR) Trend by Month in Općina Matulji
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Airbnb Seasonality Analysis & Trends in Općina Matulji (2025)
Peak Season (August, July, June)
- Revenue averages $3,353 per month
- Occupancy rates average 47.6%
- Daily rates average $229
Shoulder Season
- Revenue averages $1,865 per month
- Occupancy maintains around 29.4%
- Daily rates hold near $211
Low Season (January, February, March)
- Revenue drops to average $1,151 per month
- Occupancy decreases to average 18.2%
- Daily rates adjust to average $209
Seasonality Insights for Općina Matulji
- The Airbnb seasonality in Općina Matulji shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Općina Matulji's highest earning potential, with monthly revenues capable of climbing to $3,897, occupancy reaching a high of 60.1%, and ADRs peaking at $234.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,018, occupancy could drop to 15.9%, and ADRs may adjust down to $205.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Općina Matulji.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Općina Matulji seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Općina Matulji (2025)
Exploring the top neighborhoods for short-term rentals in Općina Matulji? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Matulji | Located close to Opatija, Matulji offers a charming atmosphere with beautiful nature and proximity to the waterfront, attracting tourists looking for a peaceful and scenic getaway. | Učka Nature Park, Lučica Beach, Matulji old town, Local wineries, Hiking trails |
| Opatija | As a well-known tourist destination with historic architecture and beautiful coastal views, Opatija is perfect for Airbnb investments, appealing to both couples and families looking for leisure and wellness. | Lungomare Promenade, St. James' Church, Angiolina Park, Hotel Kvarner, Croatian Walk of Fame |
| Icici | A picturesque coastal village, Icici is ideal for those seeking beach access combined with a relaxing environment, making it a favorite for summer tourists. | Icici Beach, Marina Icici, Vela Plaža, Beachfront restaurants, Nearby Opatija |
| Lovran | Known for its medieval architecture and proximity to the sea, Lovran attracts those interested in historical sites and beach leisure, making it a popular choice for guests. | Lovran Old Town, Medveja Beach, Lungs of Istria Path, Local seafood restaurants, Nearby hiking trails |
| Volosko | A quaint fishing village near Opatija, Volosko is perfect for Romantic getaways, offering stunning views, local charm, and easy access to the coast. | Volosko Seafront, Local taverns, Art galleries, Promenade, Nearby beaches |
| Moscenicka Draga | Beautiful beaches and a laid-back atmosphere characterize Moscenicka Draga, making it a great spot for families looking for a relaxing holiday by the sea. | Moscenicka Draga Beach, Historic town center, Local cafes, Natural parks, Water sports |
| Rijeka | As the principal city of the region, Rijeka offers rich culture, history and vibrant nightlife, appealing to a wide range of tourists from business to leisure. | Trsat Castle, Rijeka City Market, Korzo Street, The Maritime and History Museum, Local festivals |
| Crikvenica | A renowned tourist destination with a beautiful coastline and family-friendly atmosphere, Crikvenica is ideal for those seeking a beach holiday experience. | Crikvenica Beach, Aquapark, Crikvenica Town Museum, Promenade, Local markets |
Understanding Airbnb License Requirements & STR Laws in Općina Matulji (2025)
While Općina Matulji, Primorje-Gorski Kotar County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Općina Matulji to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Općina Matulji (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Općina Matuljibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Villa Sušanj | Adriatic Luxury Villas
Entire Place • 4 bedrooms
Gorgeous home in Bregi with kitchen
Entire Place • 5 bedrooms
Unique View Luxury Spa Apartment
Entire Place • 2 bedrooms
Luxury Villa Sušanj
Entire Place • 4 bedrooms
"SyVilla-SeaView" Opatija, Sommervilla Bregi-Hills
Entire Place • 5 bedrooms
Sustainable wellnessoasis (pool, whirlpool, sauna)
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Općina Matulji (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Općina Matulji based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Thomas - Interhome Group | 10 | $171,117 | 85 | 4.88/5.0 |
| Novasol | 5 | $150,370 | 16 | 3.92/5.0 |
| Host #141539709 | 4 | $135,542 | 0 | 0.00/5.0 |
| Adriatic Luxury Villas | 1 | $82,430 | 7 | 5.00/5.0 |
| Novasol | 2 | $73,305 | 3 | 2.50/5.0 |
| Suzana | 3 | $67,053 | 392 | 4.96/5.0 |
| Novasol | 1 | $67,009 | 13 | 4.92/5.0 |
| Ivan | 1 | $66,406 | 29 | 4.93/5.0 |
| Contessa D.O.O. | 1 | $59,380 | 9 | 5.00/5.0 |
| Sylvia | 1 | $58,577 | 19 | 4.89/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Općina Matulji.
Dive Deeper: Advanced Općina Matulji STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Općina Matulji. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsOpćina Matulji Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Općina Matulji
- The Općina Matulji Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94.6% of the 202 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Općina Matulji, Apartment/Condo properties are the most common (51.5%), reflecting the local real estate landscape.
- Houses represent a significant 43.1% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique, others (combined 5.5%) offer potential for unique stay experiences.
Općina Matulji Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Općina Matulji
- The dominant room capacity in Općina Matulji is 2 bedrooms listings, making up 29.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 59.4% of the active Airbnb listings in Općina Matulji, indicating a high concentration in these sizes.
- A significant 31.7% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Općina Matulji.
Općina Matulji Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Općina Matulji
- The most common guest capacity trend in Općina Matulji vacation rentals is listings accommodating 4 guests (28.7%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 8+ guests dominate the Općina Matulji STR market, accounting for 46.5% of listings.
- 36.6% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Općina Matulji.
- On average, properties in Općina Matulji are equipped to host 4.8 guests.
Općina Matulji Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Općina Matulji
- The most common availability pattern in Općina Matulji falls within the 271-366 days range, representing 75.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 97.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Općina Matulji (41.6%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 3.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Općina Matulji Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
94 listings
48.2% of total
2 Nights
26 listings
13.3% of total
3 Nights
20 listings
10.3% of total
4-6 Nights
30 listings
15.4% of total
7-29 Nights
11 listings
5.6% of total
30+ Nights
14 listings
7.2% of total
Key Insights
- The most prevalent minimum stay requirement in Općina Matulji is 1 Night, adopted by 48.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (61.5%) of the Općina Matulji Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 48.2% of Općina Matulji hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.2% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Općina Matulji.
Općina Matulji Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 60 Days
23 listings
14.6% of total
Super Strict 30 Days
4 listings
2.5% of total
Flexible
27 listings
17.2% of total
Moderate
28 listings
17.8% of total
Firm
39 listings
24.8% of total
Strict
36 listings
22.9% of total
Cancellation Policy Insights for Općina Matulji
- The prevailing Airbnb cancellation policy trend in Općina Matulji is Firm, used by 24.8% of listings.
- There's a relatively balanced mix between guest-friendly (35.0%) and stricter (47.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 24.8% market standard in Općina Matulji.
- Regularly review your cancellation policy against competitors and market demand shifts in Općina Matulji.
Općina Matulji STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Općina Matulji
- The overall average booking lead time for vacation rentals in Općina Matulji is 76 days.
- Guests book furthest in advance for stays during July (average 98 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 24 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (34 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (76 days) as a baseline for your pricing and availability strategy in Općina Matulji.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 98 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
- Monitor your own booking lead times against these Općina Matulji averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Općina Matulji (2025)
Amenity Prevalence
Amenity Insights for Općina Matulji
- Essential amenities in Općina Matulji that guests expect include: Wifi, TV, Free parking on premises. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Refrigerator, Air conditioning are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Općina Matulji: Wifi, TV, Free parking on premises.
- Prioritize adding missing essentials: Wifi, TV, Free parking on premises.
- Consider adding popular differentiators like Kitchen or Refrigerator to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Općina Matulji to stay competitive.
Općina Matulji Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Općina Matulji
- The typical guest profile for Airbnb in Općina Matulji consists of predominantly international visitors (97%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 2.9% of guests.
- Key international markets include Germany (28.8%) and France (11%).
- Top languages spoken are English (37.6%) followed by German (19.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Općina Matulji Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Selina | 14 | $4,330 | $440.33 | 47% |
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Podhom | 10 | $2,849 | $196.31 | 50% |
| Rojnići | 13 | $2,827 | $244.42 | 48% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,745 | $266.48 | 39% |
| Sveti Petar u Šumi | 42 | $2,737 | $316.96 | 45% |
| Brajkovići | 17 | $2,712 | $408.86 | 43% |
| Rogovići | 17 | $2,548 | $281.12 | 47% |