Airbnb Market Analytics, Statistics and Data in Omišalj, Primorje-Gorski Kotar County, Croatia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Omišalj? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Omišalj:
How much do Airbnb hosts make on average per month in Omišalj?
The short-term rental market in Omišalj shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $1,183 per month
- Strong performing properties (top 25%) make $2,143 or more
- Best-in-class properties (top 10%) achieve $3,410+ monthly
- Entry-level properties (bottom 25%) typically earn around $573
Revenue Variations by Month
Occupancy Rates Throughout the Year in Omišalj
The market in Omišalj shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 29% occupancy rates
- Strong performing properties (top 25%) achieve 48% or higher
- Best-in-class properties (top 10%) reach 68%+occupancy
- Entry-level properties (bottom 25%) average around 14%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Omišalj
Daily rates in Omišalj vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $110 per night
- Strong performing properties (top 25%) secure $179 or more
- Best-in-class properties (top 10%) pull in $352+ per night
- Entry-level properties (bottom 25%) earn around $80
Daily Rate Variations by Month
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Seasonality patterns in Omišalj
Peak Season (August, July, June)
- Revenue peaks at $3237.04 per month
- Occupancy rates reach 60.84%
- Daily rates average $203.50
Shoulder Season
- Revenue averages $1596.98 per month
- Occupancy maintains 33.17%
- Daily rates hold at $167.07
Low Season (April, February, December)
- Revenue drops to $867.36 per month
- Occupancy decreases to 18.39%
- Daily rates adjust to $120.64
Is it still profitable to do Airbnb in Omišalj in 2025?
Yes! Omišalj demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 33% and monthly revenue averaging $1597 and The market's 125 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Omišalj
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Omišalj Old Town | Charming historical center with narrow streets and medieval architecture. Attracts tourists interested in culture and history, ideal for family and cultural stays. | Church of the Assumption, Castle of Omišalj, Local museums, Rooftop viewpoints |
| Njivice | Popular coastal town known for its beautiful beaches and family-friendly atmosphere. Great for travelers looking for leisure and relaxation by the sea. | Njivice Beach, Promenade along the coast, Restaurants and cafes, Water sports activities |
| Malinska | Lively town with scenic beaches and a vibrant market scene. A favorite for couples and families wanting a picturesque vacation spot. | Malinska Beach, Dolphin watching tours, Seaside promenade, Local fish markets |
| Pinezići | Peaceful village located near the coast, perfect for a quiet retreat. Ideal for families and outdoor enthusiasts. | Cultural events, Tranquil nature walks, Local cuisine offerings |
| Vrbnik | Known for its picturesque old town and excellent wine production. Attracts tourists interested in gastronomy and wine tours. | Wine cellars, Vrbnička Žlahtina wine, Scenic viewpoints, Local taverns |
| Krk Town | Main town of the island of Krk with a rich history and vibrant nightlife. A prime location for tourists exploring the island and its amenities. | Frankopan Castle, Krk Cathedral, Kita Beach, Night market |
| Punat | Quaint fishing village with beautiful marinas. A great spot for boating enthusiasts and those interested in marine activities. | Punat Bay, Boat excursions to islets, Cultural events, Local seafood restaurants |
| Šilo | Small seaside village known for its nice beaches and relaxed atmosphere. Suitable for families and those seeking a peaceful holiday. | Šilo Beach, Diving spots, Nature trails, Local seafood cuisine |
Do you need a license for Airbnb in Omišalj?
We recommend checking directly with Omišalj's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Omišalj
Awesome home in Omisalj with kitchen
Entire Place • 4 bedrooms
Villa Quarnaro with heated pool
Entire Place • 2 bedrooms
4 bedroom beautiful home in Omisalj
Entire Place • 4 bedrooms
Beautiful apartment in Omisalj
Entire Place • 3 bedrooms
Penthouse - Apartment - Krk
Entire Place • 2 bedrooms
Cassiopeia - Seaside Retreat
Entire Place • 2 bedrooms
Top Performing Professional Hosts in Omišalj
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Novasol | 1 | $96,769 | 7 | 5.00/5.0 |
| Novasol | 8 | $81,300 | 25 | 3.54/5.0 |
| Tomislav | 3 | $78,994 | 34 | 3.32/5.0 |
| Novasol | 4 | $72,746 | 5 | 1.25/5.0 |
| Apolinar | 3 | $71,673 | 76 | 4.99/5.0 |
| Dragana | 4 | $48,636 | 48 | 3.73/5.0 |
| Novasol | 1 | $46,829 | 3 | 5.00/5.0 |
| Antonia | 3 | $39,570 | 146 | 4.61/5.0 |
| Thomas - Interhome Group | 2 | $36,669 | 24 | 4.88/5.0 |
| Val | 2 | $35,401 | 20 | 4.95/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Omišalj
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (93.6%), with apartment & condo and house properties comprising 94.4% of inventory
Room Capacity Distribution
Analysis of 125 properties in Omišalj shows that 1 bedroom properties are most prevalent, making up 42.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 80.0% of all listings.
Key Insights
- Most common: 1 bedroom (42.4%)
- Least common: 4 bedrooms (5.6%)
- Market concentration: 80.0% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 125 properties in Omišalj reveals that 4 guests properties dominate the market, representing 36.8% of all listings. The average property accommodates 4.2 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 56.0% of the market.
Key Insights
- Most common capacity: 4 guests (36.8% of market)
- Least common capacity: 7 guests (2.4% of market)
- Average guest capacity: 4.2 guests per property
- Market concentration: 56.0% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 125 properties in Omišalj, the most common availability pattern is 271-366 days (73.6% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (38.4% of properties).
Key Insights
- Most common availability window: 271-366 days (73.6%)
- Most common booking duration: 31-90 days (38.4%)
- Properties with high availability (180+ days): 96.0%
- Properties with long-term bookings (180+ days): 4.8%
Minimum Stay Distributions
1 Night
30 listings
31.3% of total
2 Nights
15 listings
15.6% of total
3 Nights
18 listings
18.8% of total
4-6 Nights
20 listings
20.8% of total
7-29 Nights
12 listings
12.5% of total
30+ Nights
1 listings
1% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 46.9%
- Mid-length stays (4-6 nights) represent 20.8% of listings
- Monthly+ stays (1%) suggest a stable extended-stay market
- High market flexibility with 65.7% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 30 Days
2 listings
2% of total
Super Strict 60 Days
24 listings
23.8% of total
Flexible
12 listings
11.9% of total
Moderate
15 listings
14.9% of total
Firm
10 listings
9.9% of total
Strict
38 listings
37.6% of total
Key Insights
- Strict is the preferred policy at 37.6% of listings
- The market shows a balanced distribution between guest-friendly (26.8%) and strict (47.5%) policies
- Strong market consensus around Strict policies
- Super Strict 30 Days policies are least common at 2.0% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Strict policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Nov, Aug, Jul, averaging 98 days
- Shortest booking windows are in Mar, Jan, Feb, averaging 25 days
- Summer shows the longest average booking window at 86 days, while Winter has the shortest at 28 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Mar-Feb when lead times are shortest
Popular Airbnb Amenities in Omišalj
Every property in Omišalj comes standard with Air conditioning. Below shows the distribution of other amenities:
Traveler Demographics
Key Insights
- Domestic travelers make up 5.1% of total guests, indicating a mostly international-driven market.
- Primary international markets: Italy (21.7%) and France (14.6%)
- English is the top language at 49.7%, followed by German (24.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 4.6%
Recommendations
- Target marketing campaigns for Vienna and Zagreb markets
- Develop localized content for Italy and France
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Omišalj. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Selina | 16 | $3,725 | $548.52 | 42% |
| Poljica Brig | 14 | $3,349 | $475.29 | 50% |
| Podhom | 10 | $3,267 | $209.27 | 53% |
| Crno | 20 | $3,201 | $570.40 | 35% |
| Bibići | 10 | $3,126 | $414.93 | 37% |
| Zemunik Gornji | 11 | $3,125 | $392.57 | 45% |
| Brajkovići | 16 | $2,990 | $573.18 | 41% |
| Hreljin | 11 | $2,709 | $261.80 | 42% |
| Bad Sankt Leonhard im Lavanttal | 31 | $2,650 | $278.63 | 38% |
| Barat | 36 | $2,565 | $627.28 | 33% |
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