Airbnb Market Analytics, Statistics and Data in Krk, Primorje-Gorski Kotar County, Croatia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Krk? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Krk:
How much do Airbnb hosts make on average per month in Krk?
The short-term rental market in Krk shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $897 per month
- Strong performing properties (top 25%) make $1,776 or more
- Best-in-class properties (top 10%) achieve $3,343+ monthly
- Entry-level properties (bottom 25%) typically earn around $420
Revenue Variations by Month
Occupancy Rates Throughout the Year in Krk
The market in Krk shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 27% occupancy rates
- Strong performing properties (top 25%) achieve 49% or higher
- Best-in-class properties (top 10%) reach 68%+occupancy
- Entry-level properties (bottom 25%) average around 13%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Krk
Daily rates in Krk vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $94 per night
- Strong performing properties (top 25%) secure $136 or more
- Best-in-class properties (top 10%) pull in $241+ per night
- Entry-level properties (bottom 25%) earn around $73
Daily Rate Variations by Month
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Seasonality patterns in Krk
Peak Season (August, July, November)
- Revenue peaks at $2857.91 per month
- Occupancy rates reach 58.80%
- Daily rates average $159.42
Shoulder Season
- Revenue averages $1486.83 per month
- Occupancy maintains 32.17%
- Daily rates hold at $136.26
Low Season (February, December, January)
- Revenue drops to $997.16 per month
- Occupancy decreases to 19.21%
- Daily rates adjust to $112.47
Is it still profitable to do Airbnb in Krk in 2025?
Yes! Krk demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 32% and monthly revenue averaging $1487 and As a mature market with 684 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Krk
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Vrbnik | Charming medieval town known for its wine culture and breathtaking cliff views over the Adriatic Sea. It's a tranquil spot attracting tourists who appreciate beautiful landscapes and local wines. | Vrbnik Wine Museum, Church of St. John the Baptist, Golden Bay, Local wineries, Vrbnička Žlahtina wine tasting |
| Baška | Popular beach destination with stunning sandy beaches and crystal-clear waters. Known for its vibrant summer atmosphere, making it ideal for families and beachgoers. | Baška Beach, Vela Plaža, Church of St. Lucy, Badanj hiking trail, Windsurfing and water sports |
| Punat | A picturesque bay town known for its marina and water activities. Attracts sailing enthusiasts and visitors who enjoy a laid-back coastal experience. | Punat Marina, Košljun Island, St. Mary Magdalene Church, Sea kayaking, Local seafood restaurants |
| Krk Town | The capital of the island, rich in history and culture with vibrant nightlife and dining options. Perfect for tourists seeking culture, history, and local life. | Frankopan Castle, Cathedral of the Assumption, Krk Town walls, Mala Plaža, Krk Town Square |
| Malinska | A coastal town known for its beautiful promenade and family-friendly beaches. Ideal for those seeking relaxation and a peaceful holiday experience. | Malinska Beach, Malinska promenade, Rova Beach, Local seafood restaurants, Water sports facilities |
| Njivice | A small coastal village with a relaxing atmosphere and beautiful beaches. Attracts families and couples looking for a quiet getaway. | Njivice Beach, Njivice promenade, Cafes and restaurants, Water activities, Local markets |
| Omišalj | Rich in history with an old town feel, located close to the airport. Draws in tourists interested in historical sites and easy access to the rest of the island. | Omišalj Old Town, Roman ruins, Church of the Assumption, Nearby hiking trails, Scenic views |
| Silo | A small fishing village with beautiful coves and a tranquil environment. Great for visitors wanting a relaxing, off-the-beaten-path experience. | Silo Beach, Bodulski Mul Beach, Local fishing activities, Cycling routes, Charming waterfront promenade |
Do you need a license for Airbnb in Krk?
We recommend checking directly with Krk's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (0% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Krk
Luxury Apartment With Pool
Entire Place • 3 bedrooms
Lovely apartment in Krk with kitchen
Entire Place • 3 bedrooms
BastinicaKRK Platinum Ap4, OldTownCenter * * * * *
Entire Place • 3 bedrooms
Villa Celeia *****
Entire Place • 6 bedrooms
Semi-detached villa, close to the beach and center
Entire Place • 3 bedrooms
La Villetta - First Class location with big pool
Entire Place • 1 bedroom
Top Performing Professional Hosts in Krk
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Aurea | 115 | $735,470 | 1015 | 3.44/5.0 |
| Suzy | 75 | $587,638 | 907 | 3.79/5.0 |
| Tomislav | 15 | $271,692 | 89 | 2.63/5.0 |
| Januš | 9 | $231,473 | 29 | 1.63/5.0 |
| Krk Gaber | 73 | $218,692 | 110 | 1.07/5.0 |
| Villa Palma Krk | 9 | $204,936 | 242 | 4.94/5.0 |
| Adria Sun | 51 | $178,378 | 226 | 3.08/5.0 |
| Novasol | 4 | $125,099 | 3 | 1.17/5.0 |
| Dean | 8 | $112,989 | 420 | 4.88/5.0 |
| Sandra & Ivica | 3 | $100,097 | 4 | 1.67/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Krk
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (94.2%), with apartment & condo and house properties comprising 94.3% of inventory
- Untapped potential in others, boutique & hotels, unique stays segments (5.7% combined)
Room Capacity Distribution
Analysis of 684 properties in Krk shows that 1 bedroom properties are most prevalent, making up 44.4% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 82.2% of all listings.
Key Insights
- Most common: 1 bedroom (44.4%)
- Least common: 5+ bedrooms (0.6%)
- Market concentration: 82.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 684 properties in Krk reveals that 4 guests properties dominate the market, representing 30.8% of all listings. The average property accommodates 3.6 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 59.1% of the market.
Key Insights
- Most common capacity: 4 guests (30.8% of market)
- Least common capacity: 7 guests (0.3% of market)
- Average guest capacity: 3.6 guests per property
- Market concentration: 59.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 684 properties in Krk, the most common availability pattern is 271-366 days (80.8% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (39.5% of properties).
Key Insights
- Most common availability window: 271-366 days (80.8%)
- Most common booking duration: 1-30 days (39.5%)
- Properties with high availability (180+ days): 98.8%
- Properties with long-term bookings (180+ days): 1.6%
Minimum Stay Distributions
1 Night
57 listings
10.7% of total
2 Nights
55 listings
10.3% of total
3 Nights
95 listings
17.8% of total
4-6 Nights
282 listings
52.8% of total
7-29 Nights
38 listings
7.1% of total
30+ Nights
7 listings
1.3% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 21.0%
- Mid-length stays (4-6 nights) represent 52.8% of listings
- Monthly+ stays (1.3%) suggest a stable extended-stay market
- High market flexibility with 38.8% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
20 listings
3.4% of total
Super Strict 30 Days
6 listings
1% of total
Flexible
31 listings
5.3% of total
Moderate
60 listings
10.3% of total
Firm
246 listings
42.1% of total
Strict
221 listings
37.8% of total
Key Insights
- Firm is the preferred policy at 42.1% of listings
- Stricter policies (Firm & Strict) dominate at 79.9% of the market
- Strong market consensus around Firm policies
- Super Strict 30 Days policies are least common at 1.0% of listings
Recommendations
- The market supports stricter policies, with 79.9% using Firm or Strict terms
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jun, May, Aug, averaging 93 days
- Shortest booking windows are in Nov, Dec, Jan, averaging 27 days
- Summer shows the longest average booking window at 89 days, while Winter has the shortest at 34 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 89 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Nov-Jan when lead times are shortest
Popular Airbnb Amenities in Krk
Below is the distribution of amenities across listings in Krk:
Traveler Demographics
Key Insights
- Domestic travelers make up 2.8% of total guests, indicating a mostly international-driven market.
- Primary international markets: Italy (25.3%) and Austria (13.8%)
- English is the top language at 50%, followed by German (25.8%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 7.3%
Recommendations
- Target marketing campaigns for Vienna and Budapest markets
- Develop localized content for Italy and Austria
- Prioritize English and German language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Krk. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Selina | 16 | $3,725 | $548.52 | 42% |
| Poljica Brig | 14 | $3,349 | $475.29 | 50% |
| Podhom | 10 | $3,267 | $209.27 | 53% |
| Crno | 20 | $3,201 | $570.40 | 35% |
| Bibići | 10 | $3,126 | $414.93 | 37% |
| Zemunik Gornji | 11 | $3,125 | $392.57 | 45% |
| Brajkovići | 16 | $2,990 | $573.18 | 41% |
| Hreljin | 11 | $2,709 | $261.80 | 42% |
| Bad Sankt Leonhard im Lavanttal | 31 | $2,650 | $278.63 | 38% |
| Barat | 36 | $2,565 | $627.28 | 33% |
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