Dramalj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Primorje-Gorski Kotar County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Dramalj in 2025? Explore comprehensive Airbnb analytics for Dramalj, Primorje-Gorski Kotar County, Croatia to uncover income potential. This 2025 STR market report for Dramalj, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 359 active listings.

Whether you're considering an Airbnb investment in Dramalj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Dramalj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Dramalj Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$151
The average rental revenue earned for an occupied room per day in Dramalj.
Occupancy Rate(?)
38.4%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$8,345
Typical annual income for an Airbnb listing in Dramalj. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
15.7%
Strong growth (15.7%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Dramalj.
Lowest Revenue Month(?)
September
The month with the lowest average earnings, indicating the low season in Dramalj.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
359
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Dramalj (2025)

Understanding the monthly revenue variations for Airbnb listings in Dramalj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Dramalj is typically July, while September often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Dramalj across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,867+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,113 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $983 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $400, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Dramalj

Dramalj Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Dramalj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Dramalj:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Dramalj

Average Daily Rate (ADR) Airbnb Trends in Dramalj (2025)

Effective short term rental pricing strategy in Dramalj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Dramalj typically peaks in August and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $231+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $150 or more.
  • Typical properties (Median) charge around $105 per night.
  • Entry-level properties (Bottom 25%) earn around $79 per night.

Average Daily Rate (ADR) Trend by Month in Dramalj

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Airbnb Seasonality Analysis & Trends in Dramalj (2025)

Peak Season (July, August, November)
  • Revenue averages $2,380 per month
  • Occupancy rates average 44.5%
  • Daily rates average $153
Shoulder Season
  • Revenue averages $1,671 per month
  • Occupancy maintains around 27.1%
  • Daily rates hold near $141
Low Season (March, June, September)
  • Revenue drops to average $1,279 per month
  • Occupancy decreases to average 25.3%
  • Daily rates adjust to average $145

Seasonality Insights for Dramalj

  • The Airbnb seasonality in Dramalj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Dramalj's highest earning potential, with monthly revenues capable of climbing to $2,553, occupancy reaching a high of 47.3%, and ADRs peaking at $164.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,268, occupancy could drop to 16.5%, and ADRs may adjust down to $132.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Dramalj.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Dramalj seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Dramalj (2025)

Exploring the top neighborhoods for short-term rentals in Dramalj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Dramalj Beach
Popular coastal area known for its beautiful beaches and easy access to the Adriatic Sea. Ideal for families and beach lovers looking for a relaxing vacation spot.
Dramalj Beach, Crikvenica Monastery, Kacjak Beach, Plaza Podvorska, The Crikvenica Aquarium
Crikvenica
Nearby town famous for its long sandy beaches and vibrant promenade. A popular destination for tourists seeking a mix of beach and cultural experiences.
Crikvenica Beach, Vela Plaža, Crikvenica Aquarium, The Church of St. Anthony, Frankopan Castle
Omisalj
Historic town with beautiful viewpoints over the Kvarner Bay. Attractions include medieval architecture and local culture, appealing to history enthusiasts.
Omisalj Town Square, Omisalj Monastery, Katarina Chapel, The Church of the Assumption of Mary, The Roman Temple
Selce
Charming coastal village known for its family-friendly beaches and relaxed atmosphere. Offers a peaceful getaway with local restaurants and shops.
Selce Beach, Selce Promenade, Local seafood restaurants, Diver's Paradise, The Selce Marina
Vrbnik
Famous for its vineyards and wine production, this charming village offers stunning views and a taste of local culture. Great for those interested in culinary tourism.
Vrbnik Wine Museum, Zlahtina Wine Tasting, The Old Town of Vrbnik, The Bell Tower, Vela Plaža Beach
Novi Vinodolski
A lovely coastal town that combines natural beauty with cultural heritage. Its beaches and historic sites attract a variety of visitors.
Novi Vinodolski Beach, Frankopan Castle, The Church of Saint Mary Magdalene, Local markets, The Novi Vinodolski Harbor
Punat
Known for its marina and water sports, this town is perfect for adventure seekers and those interested in yachting and sailing.
Punat Marina, Košljun Island, Punat Beach, The Church of St. Donatus, Local nautical shops
Baška
Located on the island of Krk, Baška is famous for its long pebble beach and turquoise waters. It's a great destination for beach lovers and hikers alike.
Baška Vela Plaža, Vela Luka, The Baška Tablet, The Church of St. Lucy, Hiking trails to Vela Luka

Understanding Airbnb License Requirements & STR Laws in Dramalj (2025)

While Dramalj, Primorje-Gorski Kotar County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Dramalj to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Dramalj (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Dramaljbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa SPA

Villa SPA

Entire Place • 6 bedrooms

$195,779
Revenue
66.8%
Occupancy
$764.47
Daily Rate
Villa SPA - DECK 3

Villa SPA - DECK 3

Entire Place • 2 bedrooms

$78,211
Revenue
80.7%
Occupancy
$246.47
Daily Rate
Pet friendly home in Dramalj with WiFi

Pet friendly home in Dramalj with WiFi

Entire Place • 7 bedrooms

$66,042
Revenue
43.1%
Occupancy
$660.73
Daily Rate
Holiday home Marija

Holiday home Marija

Entire Place • 3 bedrooms

$55,884
Revenue
58.4%
Occupancy
$370.83
Daily Rate
Holiday home Victoria

Holiday home Victoria

Entire Place • 2 bedrooms

$51,537
Revenue
63.3%
Occupancy
$304.80
Daily Rate
Villa SPA - DECK 2

Villa SPA - DECK 2

Entire Place • 2 bedrooms

$42,986
Revenue
54.1%
Occupancy
$239.55
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Dramalj (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Dramalj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Ulli Travel81$506,1797033.89/5.0
Tamara4$348,317854.76/5.0
H&I Turistička Agencija D.O.O.38$137,473411.08/5.0
Host #15403245410$114,97500.00/5.0
Zlatko4$77,903154.78/5.0
Hrvoje4$75,922424.60/5.0
Novasol2$75,91375.00/5.0
Ivan2$72,954335.00/5.0
Darko1$55,884175.00/5.0
Host #1415387452$53,54000.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Dramalj.

Dive Deeper: Advanced Dramalj STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Dramalj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Dramalj Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Dramalj

  • The Dramalj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.1% of the 359 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Dramalj, Apartment/Condo properties are the most common (80.8%), reflecting the local real estate landscape.
  • Smaller segments like others, hotel/boutique (combined 4.5%) offer potential for unique stay experiences.

Dramalj Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Dramalj

  • The dominant room capacity in Dramalj is 1 bedroom listings, making up 44.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 79.7% of the active Airbnb listings in Dramalj, indicating a high concentration in these sizes.

Dramalj Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Dramalj

  • The most common guest capacity trend in Dramalj vacation rentals is listings accommodating 4 guests (36.2%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Dramalj STR market, accounting for 54.3% of listings.
  • 21.7% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Dramalj.
  • On average, properties in Dramalj are equipped to host 4.1 guests.

Dramalj Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Dramalj

  • The most common availability pattern in Dramalj falls within the 271-366 days range, representing 80.5% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 96.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Dramalj (45.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.4% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Dramalj Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (25%)

1 Night

85 listings

25% of total

2 Nights (9.1%)

2 Nights

31 listings

9.1% of total

3 Nights (18.2%)

3 Nights

62 listings

18.2% of total

4-6 Nights (27.9%)

4-6 Nights

95 listings

27.9% of total

7-29 Nights (8.2%)

7-29 Nights

28 listings

8.2% of total

30+ Nights (11.5%)

30+ Nights

39 listings

11.5% of total

Key Insights

  • The most prevalent minimum stay requirement in Dramalj is 4-6 Nights, adopted by 27.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (11.5%) caters to monthly stays (30+ nights) in Dramalj, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 27.9% of Dramalj hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 25% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 11.5% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Dramalj.

Dramalj Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.5%)

Super Strict 30 Days

13 listings

5.5% of total

Super Strict 60 Days (5.5%)

Super Strict 60 Days

13 listings

5.5% of total

Flexible (8%)

Flexible

19 listings

8% of total

Moderate (11%)

Moderate

26 listings

11% of total

Firm (15.6%)

Firm

37 listings

15.6% of total

Strict (54.4%)

Strict

129 listings

54.4% of total

Cancellation Policy Insights for Dramalj

  • The prevailing Airbnb cancellation policy trend in Dramalj is Strict, used by 54.4% of listings.
  • A majority (70.0%) of hosts in Dramalj utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 54.4% market standard in Dramalj.
  • With 54.4% using Strict terms, this is a viable option in Dramalj, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Dramalj.

Dramalj STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Dramalj

  • The overall average booking lead time for vacation rentals in Dramalj is 81 days.
  • Guests book furthest in advance for stays during May (average 110 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 37 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (84 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (81 days) as a baseline for your pricing and availability strategy in Dramalj.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 110 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 84 days) to capture early planners.
  • Monitor your own booking lead times against these Dramalj averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Dramalj (2025)

Amenity Prevalence

Amenity Insights for Dramalj

  • Essential amenities in Dramalj that guests expect include: Wifi, TV, Kitchen, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Free parking on premises, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Dramalj: Wifi, TV, Kitchen, Air conditioning.
  • Prioritize adding missing essentials: Wifi, TV, Kitchen, Air conditioning.
  • Consider adding popular differentiators like Essentials or Free parking on premises to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Dramalj to stay competitive.

Dramalj Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Dramalj

  • The typical guest profile for Airbnb in Dramalj consists of predominantly international visitors (96%), with top international origins including Hungary, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 3.6% of guests.
  • Key international markets include Germany (30.1%) and Hungary (10.9%).
  • Top languages spoken are English (39.5%) followed by German (21.4%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Hungary.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Dramalj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Selina14$4,330$440.3347%
Poljica Brig17$3,498$482.9450%
Crno17$3,372$541.2340%
Zemunik Gornji11$2,879$332.5145%
Podhom10$2,849$196.3150%
Rojnići13$2,827$244.4248%
Bad Sankt Leonhard im Lavanttal27$2,745$266.4839%
Sveti Petar u Šumi42$2,737$316.9645%
Brajkovići17$2,712$408.8643%
Rogovići17$2,548$281.1247%

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