Otočac Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lika-Senj County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Otočac in 2025? Explore comprehensive Airbnb analytics for Otočac, Lika-Senj County, Croatia to uncover income potential. This 2025 STR market report for Otočac, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 67 active listings.

Whether you're considering an Airbnb investment in Otočac, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Otočac Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Otočac Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$92
The average rental revenue earned for an occupied room per day in Otočac.
Occupancy Rate(?)
24.8%
Lower demand, potentially seasonal or market factors at play.
Median Annual Revenue(?)
$5,361
Typical annual income for an Airbnb listing in Otočac. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.5%
Significant decrease (-24.5%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Otočac.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Otočac.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
67
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Otočac (2025)

Understanding the monthly revenue variations for Airbnb listings in Otočac is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Otočac is typically July, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Otočac across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $1,410+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $895 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $531 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $236, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Otočac

Otočac Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Otočac STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while February experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Otočac:

  • Best-in-class properties (Top 10%) achieve 46%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 32% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 19%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Otočac

Average Daily Rate (ADR) Airbnb Trends in Otočac (2025)

Effective short term rental pricing strategy in Otočac involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Otočac typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $160+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $96 or more.
  • Typical properties (Median) charge around $74 per night.
  • Entry-level properties (Bottom 25%) earn around $59 per night.

Average Daily Rate (ADR) Trend by Month in Otočac

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Airbnb Seasonality Analysis & Trends in Otočac (2025)

Peak Season (July, August, June)
  • Revenue averages $1,196 per month
  • Occupancy rates average 35.0%
  • Daily rates average $106
Shoulder Season
  • Revenue averages $583 per month
  • Occupancy maintains around 20.2%
  • Daily rates hold near $95
Low Season (February, March, December)
  • Revenue drops to average $447 per month
  • Occupancy decreases to average 14.9%
  • Daily rates adjust to average $86

Seasonality Insights for Otočac

  • The Airbnb seasonality in Otočac shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Otočac's highest earning potential, with monthly revenues capable of climbing to $1,325, occupancy reaching a high of 42.2%, and ADRs peaking at $109.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $424, occupancy could drop to 12.7%, and ADRs may adjust down to $85.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Otočac.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Otočac seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Otočac (2025)

Exploring the top neighborhoods for short-term rentals in Otočac? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Otočac Old Town
Charming historical center with traditional architecture, known for its quaint streets and local culture. It's an attractive destination for tourists looking to experience authentic Croatian heritage.
The Old Town, Gacka River, St. Jacob's Church, Otočac Museum, Gacka Ethno Village
Gacka River Valley
Stunning natural landscape offering outdoor activities such as fishing and hiking. This area appeals to nature lovers and those seeking tranquility away from city life.
Gacka River, Fishing and kayaking spots, Hiking trails, Picnic areas, Birdwatching
National Park Plitvice Lakes (nearby)
One of Croatia's most famous national parks, featuring breathtaking waterfalls and lush landscapes. Attracts a large number of tourists year-round, making it a prime location for Airbnb.
Plitvice Lakes Waterfalls, Walking trails, Boat rides, Flora and fauna observation, Visitor centers
Velebit Mountain Range
A stunning natural area that offers great opportunities for outdoor activities such as hiking and climbing. It's ideal for adventurous travelers.
Paklenica National Park, Hiking trails, Scenic viewpoints, Wildlife watching
Lika-Senj County Nature Parks
This region is known for its beautiful landscapes and outdoor recreation. It draws visitors who appreciate nature and want to explore the diversity of the area.
Northern Velebit National Park, Siroka Planina, Kostel Mountains, Rural adventure tourism
Local Wineries and Farms
The area is known for its local produce, wines, and traditional Croatian culinary experiences. Perfect for foodies and those looking to explore local culture.
Wine tasting tours, Farm visits, Traditional food experiences, Local markets
Cultural Festivals and Events
Otočac hosts various cultural festivals throughout the year, attracting visitors interested in local traditions, music, and art. A vibrant atmosphere that enhances tourism.
Otočac Ethno Festival, Local craft markets, Music concerts, Cultural exhibitions
Proximity to Rijeka and Zadar
Otočac is conveniently located between Rijeka and Zadar, giving guests easy access to these larger cities and their attractions, while enjoying a quieter stay.
Cultural attractions in Rijeka, Historic sites in Zadar, Beaches along the coast, Shopping and dining options

Understanding Airbnb License Requirements & STR Laws in Otočac (2025)

While Otočac, Lika-Senj County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Otočac to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Otočac (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Otočacbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Holiday home "Mimoza" in Otočac, 2 jacuzzi ⭐️⭐️⭐️⭐️

Holiday home "Mimoza" in Otočac, 2 jacuzzi ⭐️⭐️⭐️⭐️

Entire Place • 4 bedrooms

$30,594
Revenue
23.8%
Occupancy
$379.85
Daily Rate
Deluxe Apartmen Mimoza Terrace Jacuzzi

Deluxe Apartmen Mimoza Terrace Jacuzzi

Entire Place • 2 bedrooms

$19,729
Revenue
24.2%
Occupancy
$189.53
Daily Rate
Apartman Silvija

Apartman Silvija

Entire Place • 3 bedrooms

$14,670
Revenue
23.8%
Occupancy
$160.72
Daily Rate
Apartman Nina-2 bedrooms-Balcony-Parking-Barbecue

Apartman Nina-2 bedrooms-Balcony-Parking-Barbecue

Entire Place • 2 bedrooms

$14,047
Revenue
31.0%
Occupancy
$86.27
Daily Rate
Apartment River

Apartment River

Entire Place • 1 bedroom

$12,846
Revenue
35.7%
Occupancy
$90.06
Daily Rate
Mandina's cabin, a cabin in Gacka, accommodates 6-7 people.

Mandina's cabin, a cabin in Gacka, accommodates 6-7 people.

Entire Place • 2 bedrooms

$11,104
Revenue
34.9%
Occupancy
$94.20
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Otočac (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Otočac based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Josipa3$52,8351294.94/5.0
Ana-Marija3$18,5291444.96/5.0
Anđelka2$18,503225.00/5.0
Klaudija2$16,702575.00/5.0
Silvana1$14,670284.96/5.0
Nikolina1$14,047115.00/5.0
Durdica1$11,104144.86/5.0
Sandra2$10,996294.97/5.0
Aleksandra2$10,903164.95/5.0
Ivan1$10,008964.97/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Otočac.

Dive Deeper: Advanced Otočac STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Otočac. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Otočac Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Otočac

  • The Otočac Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 86.6% of the 67 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Otočac, House properties are the most common (38.8%), reflecting the local real estate landscape.
  • Houses represent a significant 38.8% portion, catering likely to families or larger groups.
  • The presence of 6% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like outdoor/unique (combined 1.5%) offer potential for unique stay experiences.

Otočac Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Otočac

  • The dominant room capacity in Otočac is 2 bedrooms listings, making up 46.3% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 2 bedrooms and 1 bedroom properties represent 88.1% of the active Airbnb listings in Otočac, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (7.5%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Otočac.

Otočac Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Otočac

  • The most common guest capacity trend in Otočac vacation rentals is listings accommodating 4 guests (28.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 6 guests dominate the Otočac STR market, accounting for 49.3% of listings.
  • 31.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Otočac.
  • On average, properties in Otočac are equipped to host 4.4 guests.

Otočac Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Otočac

  • The most common availability pattern in Otočac falls within the 271-366 days range, representing 82.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Otočac (44.8%), reflecting common guest stay durations or potential owner blocking patterns.

Otočac Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (73.1%)

1 Night

49 listings

73.1% of total

2 Nights (23.9%)

2 Nights

16 listings

23.9% of total

3 Nights (3%)

3 Nights

2 listings

3% of total

Key Insights

  • The most prevalent minimum stay requirement in Otočac is 1 Night, adopted by 73.1% of listings. This highlights the market's preference for shorter, flexible bookings.
  • A strong majority (97.0%) of the Otočac Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 73.1% of Otočac hosts use this setting.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Otočac.

Otočac Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (57.1%)

Flexible

36 listings

57.1% of total

Moderate (20.6%)

Moderate

13 listings

20.6% of total

Firm (12.7%)

Firm

8 listings

12.7% of total

Strict (9.5%)

Strict

6 listings

9.5% of total

Cancellation Policy Insights for Otočac

  • The prevailing Airbnb cancellation policy trend in Otočac is Flexible, used by 57.1% of listings.
  • The market strongly favors guest-friendly terms, with 77.7% of listings offering Flexible or Moderate policies. This suggests guests in Otočac may expect booking flexibility.
  • Strict cancellation policies are quite rare (9.5%), potentially making listings with this policy less competitive unless justified by high demand or property type.

Recommendations for Hosts

  • Consider adopting a Flexible policy to align with the 57.1% market standard in Otočac.
  • Given the high prevalence of Flexible policies (57.1%), offering this can enhance booking appeal, especially during shoulder seasons.
  • Using a Strict policy might deter some guests, as only 9.5% of listings use it. Evaluate if potential revenue protection outweighs possible lower booking rates.
  • Regularly review your cancellation policy against competitors and market demand shifts in Otočac.

Otočac STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Otočac

  • The overall average booking lead time for vacation rentals in Otočac is 41 days.
  • Guests book furthest in advance for stays during July (average 61 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 18 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (56 days avg.) sees the longest lead times, while Fall (30 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (41 days) as a baseline for your pricing and availability strategy in Otočac.
  • For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 61 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 56 days) to capture early planners.
  • Monitor your own booking lead times against these Otočac averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Otočac (2025)

Amenity Prevalence

Amenity Insights for Otočac

  • Essential amenities in Otočac that guests expect include: Wifi, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like TV, Heating, Essentials are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Otočac: Wifi, Free parking on premises.
  • Prioritize adding missing essentials: Wifi, Free parking on premises.
  • Consider adding popular differentiators like TV or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Otočac to stay competitive.

Otočac Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Otočac

  • The typical guest profile for Airbnb in Otočac consists of predominantly international visitors (95%), with top international origins including Germany, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 5.1% of guests.
  • Key international markets include France (23.2%) and Germany (15.6%).
  • Top languages spoken are English (38.6%) followed by German (13.2%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Germany.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Otočac Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Dugopolje21$3,569$361.7053%
Strožanac Gornji38$3,532$389.8345%
Poljica Brig17$3,498$482.9450%
Crno17$3,372$541.2340%
Srinjine36$3,172$386.9248%
Općina Klis87$2,949$339.8254%
Zemunik Gornji11$2,879$332.5145%
Grad Solin214$2,640$265.5149%
Zemunik Donji25$2,525$306.3951%
Kamen13$2,516$295.3452%

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