Karlobag Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Lika-Senj County, Croatia
Is Airbnb profitable in Karlobag in 2025? Explore comprehensive Airbnb analytics for Karlobag, Lika-Senj County, Croatia to uncover income potential. This 2025 STR market report for Karlobag, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 36 active listings.
Whether you're considering an Airbnb investment in Karlobag, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Karlobag Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Karlobag Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Karlobag (2025)
Understanding the monthly revenue variations for Airbnb listings in Karlobag is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Karlobag is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Karlobag across different performance tiers:
- Best-in-class properties (Top 10%) achieve $2,274+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,552 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $710 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $341, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Karlobag
Karlobag Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Karlobag STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Karlobag:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 24%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Karlobag
Average Daily Rate (ADR) Airbnb Trends in Karlobag (2025)
Effective short term rental pricing strategy in Karlobag involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Karlobag typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $250+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $136 or more.
- Typical properties (Median) charge around $85 per night.
- Entry-level properties (Bottom 25%) earn around $62 per night.
Average Daily Rate (ADR) Trend by Month in Karlobag
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Airbnb Seasonality Analysis & Trends in Karlobag (2025)
Peak Season (August, July, April)
- Revenue averages $1,782 per month
- Occupancy rates average 43.6%
- Daily rates average $144
Shoulder Season
- Revenue averages $1,059 per month
- Occupancy maintains around 29.2%
- Daily rates hold near $125
Low Season (January, February, March)
- Revenue drops to average $321 per month
- Occupancy decreases to average 16.6%
- Daily rates adjust to average $102
Seasonality Insights for Karlobag
- The Airbnb seasonality in Karlobag shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Karlobag's highest earning potential, with monthly revenues capable of climbing to $1,990, occupancy reaching a high of 56.1%, and ADRs peaking at $147.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $271, occupancy could drop to 10.5%, and ADRs may adjust down to $101.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Karlobag.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Karlobag seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Karlobag (2025)
Exploring the top neighborhoods for short-term rentals in Karlobag? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Karlobag Town Center | The heart of Karlobag, offering easy access to local shops, cafes, and restaurants. Ideal for tourists wanting to explore the local culture and convenience of amenities. | Karlobag waterfront, Local restaurants, Market square, Historical architecture, Beaches nearby |
| Velebit Nature Park | A stunning natural area offering hiking, stunning views, and outdoor activities. Great for nature lovers and those seeking adventure. | Hiking trails, Wildlife viewing, Panoramic views, Photography spots, Cultural heritage sites |
| Karlobag Beaches | Beautiful beaches close to town, perfect for sunbathing, swimming, and attracting summer tourists. | Shows, Sunbathing spots, Water sports, Beach bars, Family-friendly areas |
| Plitvice Lakes Day Trips | Access to one of Croatia's most famous national parks, attracting visitors year-round who need accommodations nearby. | Plitvice Lakes National Park, Waterfalls, Hiking paths, Guided tours, Scenic viewpoints |
| Zavratnica Cove | A picturesque cove known for its beauty, making it a popular spot for visitors seeking tranquility and natural beauty. | Secluded beaches, Clear waters, Hiking, Recreational activities, Photography opportunities |
| Historical Sites | Close to various historical sites, perfect for history buffs and tourists interested in Croatian culture and history. | Ancient ruins, Museums, Government buildings, Heritage paths, Local guides |
| Culinary Experiences | Opportunities for visitors to enjoy local Croatian cuisine and wines, appealing to foodies and cultural tourists. | Local markets, Restaurants, Cooking classes, Wine tasting events, Food festivals |
| Promenade Walks | Scenic promenades along the coast offering a leisurely experience for tourists and locals alike, perfect for evening strolls. | Scenic views, Walking trails, Nearby cafes, Public art, Night views |
Understanding Airbnb License Requirements & STR Laws in Karlobag (2025)
While Karlobag, Lika-Senj County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Karlobag to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Karlobag (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Karlobagbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Bella
Entire Place • 6 bedrooms
Holiday house Martha
Entire Place • 5 bedrooms
1 bedroom lovely apartment in Karlobag
Entire Place • 1 bedroom
1 bedroom amazing apartment in Karlobag
Entire Place • 1 bedroom
Holiday apartment near the sea
Entire Place • 1 bedroom
Apartman Maya
Entire Place • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Karlobag (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Karlobag based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Drazenka - Holidayhome.Net (01 | 3 | $27,036 | 6 | 1.58/5.0 |
| Nada | 3 | $20,815 | 36 | 2.99/5.0 |
| Sandi | 4 | $20,479 | 66 | 4.36/5.0 |
| Host #8325919 | 1 | $17,055 | 2 | 0.00/5.0 |
| Milan | 1 | $14,313 | 3 | 5.00/5.0 |
| Karolina | 3 | $13,160 | 22 | 4.83/5.0 |
| Host #410221343 | 1 | $12,701 | 0 | 0.00/5.0 |
| Novasol | 1 | $12,700 | 9 | 3.56/5.0 |
| Maja | 1 | $12,546 | 14 | 5.00/5.0 |
| Novasol | 1 | $11,778 | 3 | 4.67/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Karlobag.
Dive Deeper: Advanced Karlobag STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Karlobag. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsKarlobag Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Karlobag
- The Karlobag Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 97.2% of the 36 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Karlobag, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
- Houses represent a significant 33.3% portion, catering likely to families or larger groups.
Karlobag Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Karlobag
- The dominant room capacity in Karlobag is 1 bedroom listings, making up 52.8% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 80.6% of the active Airbnb listings in Karlobag, indicating a high concentration in these sizes.
- With over half the market (52.8%) consisting of studios or 1-bedroom units, Karlobag is particularly well-suited for individuals or couples.
Karlobag Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Karlobag
- The most common guest capacity trend in Karlobag vacation rentals is listings accommodating 4 guests (33.3%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 3 guests dominate the Karlobag STR market, accounting for 50.0% of listings.
- 22.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Karlobag.
- On average, properties in Karlobag are equipped to host 4.2 guests.
Karlobag Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Karlobag
- The most common availability pattern in Karlobag falls within the 271-366 days range, representing 75% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Karlobag (36.1%), reflecting common guest stay durations or potential owner blocking patterns.
Karlobag Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
17 listings
47.2% of total
2 Nights
1 listings
2.8% of total
3 Nights
4 listings
11.1% of total
4-6 Nights
10 listings
27.8% of total
7-29 Nights
3 listings
8.3% of total
30+ Nights
1 listings
2.8% of total
Key Insights
- The most prevalent minimum stay requirement in Karlobag is 1 Night, adopted by 47.2% of listings. This highlights the market's preference for shorter, flexible bookings.
- Dedicated monthly rentals (30+ nights) represent a small niche (2.8%), possibly an untapped area for hosts.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 47.2% of Karlobag hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Karlobag.
Karlobag Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
2 listings
7.1% of total
Super Strict 60 Days
2 listings
7.1% of total
Flexible
4 listings
14.3% of total
Moderate
4 listings
14.3% of total
Firm
8 listings
28.6% of total
Strict
8 listings
28.6% of total
Cancellation Policy Insights for Karlobag
- The prevailing Airbnb cancellation policy trend in Karlobag is Firm, used by 28.6% of listings.
- A majority (57.2%) of hosts in Karlobag utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Firm policy to align with the 28.6% market standard in Karlobag.
- Regularly review your cancellation policy against competitors and market demand shifts in Karlobag.
Karlobag STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Karlobag
- The overall average booking lead time for vacation rentals in Karlobag is 54 days.
- Guests book furthest in advance for stays during April (average 100 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in December (average 0 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (54 days) as a baseline for your pricing and availability strategy in Karlobag.
- For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 100 days out to capitalize on advance planning.
- During December, focus on last-minute booking availability and promotions, as guests book with very short notice (0 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Karlobag averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Karlobag (2025)
Amenity Prevalence
Amenity Insights for Karlobag
- Essential amenities in Karlobag that guests expect include: TV, Air conditioning. Lacking these (any) could significantly impact bookings.
- Popular amenities like Kitchen, Wifi, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
- Warning: Wifi is not universally provided but is considered essential globally. Ensure reliable Wifi is offered.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Karlobag: TV, Air conditioning.
- Prioritize adding missing essentials: Air conditioning.
- Consider adding popular differentiators like Kitchen or Wifi to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Karlobag to stay competitive.
Karlobag Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Karlobag
- The typical guest profile for Airbnb in Karlobag consists of predominantly international visitors (96%), with top international origins including Poland, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.2% of guests.
- Key international markets include Germany (19.4%) and Poland (12.5%).
- Top languages spoken are English (41%) followed by German (12%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Poland.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Karlobag Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Dugopolje | 21 | $3,569 | $361.70 | 53% |
| Strožanac Gornji | 38 | $3,532 | $389.83 | 45% |
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Srinjine | 36 | $3,172 | $386.92 | 48% |
| Općina Klis | 87 | $2,949 | $339.82 | 54% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Grad Solin | 214 | $2,640 | $265.51 | 49% |
| Zemunik Donji | 25 | $2,525 | $306.39 | 51% |
| Kamen | 13 | $2,516 | $295.34 | 52% |