Slunj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Karlovac County, Croatia
Is Airbnb profitable in Slunj in 2025? Explore comprehensive Airbnb analytics for Slunj, Karlovac County, Croatia to uncover income potential. This 2025 STR market report for Slunj, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 39 active listings.
Whether you're considering an Airbnb investment in Slunj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Slunj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Slunj Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Slunj (2025)
Understanding the monthly revenue variations for Airbnb listings in Slunj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Slunj is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Slunj across different performance tiers:
- Best-in-class properties (Top 10%) achieve $1,555+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,176 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $633 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $346, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Slunj
Slunj Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Slunj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while November experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Slunj:
- Best-in-class properties (Top 10%) achieve 59%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 45% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 30%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Slunj
Average Daily Rate (ADR) Airbnb Trends in Slunj (2025)
Effective short term rental pricing strategy in Slunj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Slunj typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $110+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $94 or more.
- Typical properties (Median) charge around $68 per night.
- Entry-level properties (Bottom 25%) earn around $54 per night.
Average Daily Rate (ADR) Trend by Month in Slunj
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Airbnb Seasonality Analysis & Trends in Slunj (2025)
Peak Season (August, July, June)
- Revenue averages $1,385 per month
- Occupancy rates average 52.1%
- Daily rates average $86
Shoulder Season
- Revenue averages $691 per month
- Occupancy maintains around 27.6%
- Daily rates hold near $79
Low Season (January, February, March)
- Revenue drops to average $488 per month
- Occupancy decreases to average 23.4%
- Daily rates adjust to average $72
Seasonality Insights for Slunj
- The Airbnb seasonality in Slunj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Slunj's highest earning potential, with monthly revenues capable of climbing to $1,565, occupancy reaching a high of 59.7%, and ADRs peaking at $88.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $426, occupancy could drop to 19.6%, and ADRs may adjust down to $71.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Slunj.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Slunj seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Slunj (2025)
Exploring the top neighborhoods for short-term rentals in Slunj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Plitvice Lakes | A UNESCO World Heritage Site known for its stunning lakes and waterfalls. Very popular with tourists looking for natural beauty and outdoor activities, making it an ideal location for Airbnb hosts. | Plitvice Lakes National Park, Veliki Slap, Sastavci Waterfall, Korana River, Boardwalks through the lakes |
| Slunj Castle | A picturesque historical site with a beautiful view over the Korana River. Attracts visitors interested in history and local culture, perfect for travelers looking for unique experiences. | Old Mill, Slunj Castle, The Rastoke Waterfalls, Traditional Water Mills, Rastoke Village |
| River Korana | Known for its natural beauty and recreational opportunities. Visitors come for kayaking, swimming, and relaxing by the river, which is ideal for an outdoor-themed Airbnb. | Korana River, Swimming spots, Kayaking, Picnic areas, Bike trails |
| Cultural Heritage Sites | The region has several cultural and historical sites that attract tourists interested in heritage, making it a good place for hosting. | Historical Churches, Ethno Village, Local Festivals, Traditional Cuisine |
| Karlovac City | Nearby city with rich history and vibrant cultural life. Popular among business travelers and tourists visiting the Slunj area. | Karlovac Museum, Aquatika Freshwater Aquarium, City Park, Castle Dubovac, Four Rivers” |
| Nature Parks | Surrounded by various nature parks, attracting nature lovers and outdoor enthusiasts. Ideal for eco-tourism accommodations. | Kupa River, Nature Trails, Wildlife Watching, Hiking Opportunities |
| Local Gastronomy | Known for its delicious local cuisine and restaurants. Attracts foodies and travelers looking to experience Croatian culture through its food. | Traditional Restaurants, Wine Tasting, Local Markets, Culinary Workshops |
| Adventure Activities | Offers various adrenaline-inducing activities like hiking, rafting, and cycling, appealing to adventurous travelers. | Rafting, Mountain Biking, ATV Tours, Hiking Trails |
Understanding Airbnb License Requirements & STR Laws in Slunj (2025)
While Slunj, Karlovac County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Slunj to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Slunj (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Slunjbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartment MELANI
Entire Place • 2 bedrooms
Aventurin Room II
Private Room • N/A
Studio Apartman Pavletic
Entire Place • 1 bedroom
Apartman Nika
Entire Place • 2 bedrooms
Holiday home Cindrić
Entire Place • 2 bedrooms
Apartman Domi
Entire Place • 2 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Slunj (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Slunj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Robert | 2 | $23,991 | 29 | 4.90/5.0 |
| Josipa | 1 | $21,423 | 75 | 4.97/5.0 |
| Milka | 2 | $21,310 | 191 | 4.88/5.0 |
| Anka | 3 | $18,432 | 93 | 4.91/5.0 |
| Tome | 3 | $16,448 | 407 | 4.95/5.0 |
| Iva | 1 | $13,232 | 3 | 3.67/5.0 |
| Matija | 3 | $12,606 | 156 | 4.87/5.0 |
| Marijana | 1 | $12,319 | 113 | 4.94/5.0 |
| Goranka | 1 | $11,248 | 24 | 4.83/5.0 |
| Milka | 1 | $11,129 | 88 | 4.88/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Slunj.
Dive Deeper: Advanced Slunj STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Slunj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsSlunj Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Slunj
- The Slunj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 66.7% of the 39 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 33.3% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Slunj, House properties are the most common (69.2%), reflecting the local real estate landscape.
- Houses represent a significant 69.2% portion, catering likely to families or larger groups.
Slunj Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Slunj
- The dominant room capacity in Slunj is 2 bedrooms listings, making up 41% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 71.8% of the active Airbnb listings in Slunj, indicating a high concentration in these sizes.
Slunj Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Slunj
- The most common guest capacity trend in Slunj vacation rentals is listings accommodating 4 guests (20.5%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 5 guests dominate the Slunj STR market, accounting for 38.4% of listings.
- 15.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Slunj.
- On average, properties in Slunj are equipped to host 3.1 guests.
Slunj Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Slunj
- The most common availability pattern in Slunj falls within the 271-366 days range, representing 59% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 94.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 91-180 days range is most frequent in Slunj (41%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Slunj Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
29 listings
74.4% of total
2 Nights
6 listings
15.4% of total
3 Nights
1 listings
2.6% of total
30+ Nights
3 listings
7.7% of total
Key Insights
- The most prevalent minimum stay requirement in Slunj is 1 Night, adopted by 74.4% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (89.8%) of the Slunj Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 74.4% of Slunj hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 7.7% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Slunj.
Slunj Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
43.2% of total
Moderate
13 listings
35.1% of total
Firm
2 listings
5.4% of total
Strict
6 listings
16.2% of total
Cancellation Policy Insights for Slunj
- The prevailing Airbnb cancellation policy trend in Slunj is Flexible, used by 43.2% of listings.
- The market strongly favors guest-friendly terms, with 78.3% of listings offering Flexible or Moderate policies. This suggests guests in Slunj may expect booking flexibility.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 43.2% market standard in Slunj.
- Regularly review your cancellation policy against competitors and market demand shifts in Slunj.
Slunj STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Slunj
- The overall average booking lead time for vacation rentals in Slunj is 51 days.
- Guests book furthest in advance for stays during July (average 77 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 11 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (73 days avg.) sees the longest lead times, while Winter (26 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (51 days) as a baseline for your pricing and availability strategy in Slunj.
- For July stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 77 days out to capitalize on advance planning.
- During March, focus on last-minute booking availability and promotions, as guests book with very short notice (11 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 73 days) to capture early planners.
- Monitor your own booking lead times against these Slunj averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Slunj (2025)
Amenity Prevalence
Amenity Insights for Slunj
- Essential amenities in Slunj that guests expect include: Wifi, Free parking on premises, Essentials, Heating, Hangers, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Hot water, Hair dryer are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Slunj: Wifi, Free parking on premises, Essentials, Heating, Hangers, TV.
- Prioritize adding missing essentials: Essentials, Heating, Hangers, TV.
- Consider adding popular differentiators like Air conditioning or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Slunj to stay competitive.
Slunj Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Slunj
- The typical guest profile for Airbnb in Slunj consists of predominantly international visitors (95%), with top international origins including Spain, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or Spanish.
- Domestic travelers account for 5.5% of guests.
- Key international markets include United States (11.9%) and Spain (9.8%).
- Top languages spoken are English (46.4%) followed by Spanish (9.6%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from Spain.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Slunj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Podhom | 10 | $2,849 | $196.30 | 50% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,745 | $266.48 | 39% |
| Zemunik Donji | 25 | $2,525 | $306.39 | 51% |
| Hum | 24 | $2,419 | $305.45 | 26% |
| Hreljin | 10 | $2,326 | $259.75 | 40% |
| Briševo | 19 | $2,320 | $315.45 | 38% |
| Murvica | 32 | $2,179 | $349.47 | 51% |