Pićan Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia
Is Airbnb profitable in Pićan in 2025? Explore comprehensive Airbnb analytics for Pićan, Istria County, Croatia to uncover income potential. This 2025 STR market report for Pićan, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 22 active listings.
Whether you're considering an Airbnb investment in Pićan, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Pićan Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Pićan Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Pićan (2025)
Understanding the monthly revenue variations for Airbnb listings in Pićan is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Pićan is typically April, while December often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Pićan across different performance tiers:
- Best-in-class properties (Top 10%) achieve $7,680+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $4,008 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,214 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $671, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Pićan
Pićan Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Pićan STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Pićan:
- Best-in-class properties (Top 10%) achieve 60%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 47% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 25%.
- Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Pićan
Average Daily Rate (ADR) Airbnb Trends in Pićan (2025)
Effective short term rental pricing strategy in Pićan involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Pićan typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $610+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $316 or more.
- Typical properties (Median) charge around $193 per night.
- Entry-level properties (Bottom 25%) earn around $85 per night.
Average Daily Rate (ADR) Trend by Month in Pićan
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Airbnb Seasonality Analysis & Trends in Pićan (2025)
Peak Season (April, August, November)
- Revenue averages $4,595 per month
- Occupancy rates average 33.7%
- Daily rates average $326
Shoulder Season
- Revenue averages $3,216 per month
- Occupancy maintains around 34.7%
- Daily rates hold near $229
Low Season (March, May, December)
- Revenue drops to average $1,582 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $246
Seasonality Insights for Pićan
- The Airbnb seasonality in Pićan shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Pićan's highest earning potential, with monthly revenues capable of climbing to $5,206, occupancy reaching a high of 54.3%, and ADRs peaking at $508.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $321, occupancy could drop to 8.6%, and ADRs may adjust down to $180.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Pićan.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Pićan seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Pićan (2025)
Exploring the top neighborhoods for short-term rentals in Pićan? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pićan Village | Charming medieval village known for its historic architecture and tranquil atmosphere. Ideal for travelers seeking a unique cultural experience and a peek into the history of Istria. | St. Nicholas Church, Medieval stone architecture, Scenic countryside, Istrian wine tasting, Local olive oil producers |
| Istrian Countryside | Beautiful rural area with rolling hills, vineyards and olive groves. Perfect for those who want to escape to nature and enjoy outdoor activities like hiking and cycling. | Motovun, Mirna River, Wine and olive oil routes, Cycling paths, Nature parks |
| Labin | Nearby town known for its art scene and historic mining heritage. Offers cultural events and an artistic atmosphere, appealing to visitors interested in local culture. | Labin Old Town, Museums, Art galleries, Local festivals, Nearby beaches |
| Rabac | Coastal town known for its pebbly beaches and crystal-clear waters. A great destination for summer vacationers looking for beach access and water sports. | Rabac beaches, Water sports activities, Walking paths, Scenic views, Local seafood restaurants |
| Rovinj | Charming coastal town famous for its picturesque old town and vibrant marina. One of the top tourist destinations in Istria, attracting many visitors. | Rovinj Old Town, St. Euphemia's Church, Rovinjsko more, Culinary experiences, Local markets |
| Pula | City known for its Roman architecture and historical sites. Offers a range of attractions from ancient ruins to modern entertainment, suitable for diverse travelers. | Pula Arena, Temple of Augustus, Roman Theatre, Pula Aquarium, Beaches |
| Fažana | Quaint fishing village that acts as a gateway to Brijuni National Park. Attracts nature lovers and visitors looking for serene vacation spots. | Brijuni National Park, Beautiful waterfront, Historical sites, Local seafood, Beaches |
| Motovun | Famous hilltop town known for its film festival and truffles. A hotspot for foodies and cultural enthusiasts, with breathtaking views and charming streets. | Motovun Film Festival, Truffle hunting, Historic castle, Beautiful views of the valley, Local gastronomy |
Understanding Airbnb License Requirements & STR Laws in Pićan (2025)
While Pićan, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Pićan to ensure full compliance before hosting.
(Source: AirROI data, 2025, finding no licensed listings among those analyzed)
Top Performing Airbnb Properties in Pićan (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Pićanbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Casa Amelia in Pican
Entire Place • 2 bedrooms
Villa paola with a roof-pool in central istria
Entire Place • 2 bedrooms
Villa Vesna&Branka
Entire Place • 6 bedrooms
Holiday house lidia i rina
Entire Place • 2 bedrooms
Cozy mediterranean hideaway, peaceful and fenced
Entire Place • 2 bedrooms
A beautiful modern villa in a tranquil enviroment
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Pićan (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Pićan based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rosana | 5 | $236,847 | 81 | 4.91/5.0 |
| Feraneo | 4 | $60,904 | 11 | 2.50/5.0 |
| Host #154043336 | 1 | $28,551 | 0 | 0.00/5.0 |
| Dajana | 1 | $13,131 | 113 | 4.95/5.0 |
| Tina | 2 | $8,755 | 75 | 4.93/5.0 |
| Mariana | 2 | $8,527 | 98 | 4.94/5.0 |
| Nadia | 1 | $7,813 | 70 | 4.97/5.0 |
| Gracjela | 2 | $7,398 | 9 | 4.50/5.0 |
| Host #391110195 | 1 | $6,485 | 0 | 0.00/5.0 |
| Bell Holiday | 1 | $2,490 | 3 | 5.00/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Pićan.
Dive Deeper: Advanced Pićan STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Pićan. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsPićan Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Pićan
- The Pićan Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 22 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Pićan, House properties are the most common (77.3%), reflecting the local real estate landscape.
- Houses represent a significant 77.3% portion, catering likely to families or larger groups.
- Smaller segments like hotel/boutique (combined 4.5%) offer potential for unique stay experiences.
Pićan Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Pićan
- The dominant room capacity in Pićan is 2 bedrooms listings, making up 45.5% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 2 bedrooms and 1 bedroom properties represent 68.2% of the active Airbnb listings in Pićan, indicating a high concentration in these sizes.
- A significant 22.6% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Pićan.
Pićan Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Pićan
- The most common guest capacity trend in Pićan vacation rentals is listings accommodating 8+ guests (27.3%). This suggests the primary traveler segment is likely larger groups.
- Properties designed for 8+ guests and 4 guests dominate the Pićan STR market, accounting for 54.6% of listings.
- 36.4% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Pićan.
- On average, properties in Pićan are equipped to host 5.0 guests.
Pićan Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Pićan
- The most common availability pattern in Pićan falls within the 271-366 days range, representing 77.3% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 90.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Pićan (45.5%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 9.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Pićan Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
2 Nights
4 listings
18.2% of total
3 Nights
3 listings
13.6% of total
4-6 Nights
10 listings
45.5% of total
7-29 Nights
4 listings
18.2% of total
30+ Nights
1 listings
4.5% of total
Key Insights
- The most prevalent minimum stay requirement in Pićan is 4-6 Nights, adopted by 45.5% of listings. This highlights the market's preference for longer commitments.
- Very short stays (1-2 nights) are less common (18.2%), suggesting hosts prefer slightly longer bookings to optimize turnover.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 45.5% of Pićan hosts use this setting.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Pićan.
Pićan Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
5 listings
29.4% of total
Flexible
2 listings
11.8% of total
Moderate
2 listings
11.8% of total
Firm
5 listings
29.4% of total
Strict
3 listings
17.6% of total
Cancellation Policy Insights for Pićan
- The prevailing Airbnb cancellation policy trend in Pićan is Super Strict 30 Days, used by 29.4% of listings.
- There's a relatively balanced mix between guest-friendly (23.6%) and stricter (47.0%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Super Strict 30 Days policy to align with the 29.4% market standard in Pićan.
- Regularly review your cancellation policy against competitors and market demand shifts in Pićan.
Pićan STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Pićan
- The overall average booking lead time for vacation rentals in Pićan is 61 days.
- Guests book furthest in advance for stays during September (average 89 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in January (average 9 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (81 days avg.) sees the longest lead times, while Winter (21 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (61 days) as a baseline for your pricing and availability strategy in Pićan.
- For September stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 89 days out to capitalize on advance planning.
- During January, focus on last-minute booking availability and promotions, as guests book with very short notice (9 days avg.).
- Target marketing efforts for the Summer season well in advance (at least 81 days) to capture early planners.
- Monitor your own booking lead times against these Pićan averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Pićan (2025)
Amenity Prevalence
Amenity Insights for Pićan
- Essential amenities in Pićan that guests expect include: TV, Essentials, Kitchen, Wifi, Refrigerator, Hair dryer, Cooking basics. Lacking these (any) could significantly impact bookings.
- Popular amenities like Air conditioning, Coffee maker, Free parking on premises are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Pićan: TV, Essentials, Kitchen, Wifi, Refrigerator, Hair dryer, Cooking basics.
- Prioritize adding missing essentials: Wifi, Refrigerator, Hair dryer, Cooking basics.
- Consider adding popular differentiators like Air conditioning or Coffee maker to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Pićan to stay competitive.
Pićan Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Pićan
- The typical guest profile for Airbnb in Pićan consists of predominantly international visitors (89%), with top international origins including France, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 11.3% of guests.
- Key international markets include Germany (32.3%) and France (14.5%).
- Top languages spoken are English (41.3%) followed by German (20.7%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from France.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Pićan Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Selina | 14 | $4,330 | $440.33 | 47% |
| Poljica Brig | 17 | $3,498 | $482.94 | 50% |
| Crno | 17 | $3,372 | $541.23 | 40% |
| Zemunik Gornji | 11 | $2,879 | $332.51 | 45% |
| Podhom | 10 | $2,849 | $196.30 | 50% |
| Rojnići | 13 | $2,827 | $244.42 | 48% |
| Bad Sankt Leonhard im Lavanttal | 27 | $2,745 | $266.48 | 39% |
| Sveti Petar u Šumi | 42 | $2,737 | $316.96 | 45% |
| Brajkovići | 17 | $2,712 | $408.86 | 43% |
| Rogovići | 17 | $2,548 | $281.12 | 47% |