Heki Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia

Source: AirROI
Last updated: 2025-11-01

Is Airbnb profitable in Heki in 2025? Explore comprehensive Airbnb analytics for Heki, Istria County, Croatia to uncover income potential. This 2025 STR market report for Heki, based on AirROI data from November 2024 to October 2025, reveals key trends in the niche market of 18 active listings.

Whether you're considering an Airbnb investment in Heki, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Heki Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Heki Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$326
The average rental revenue earned for an occupied room per day in Heki.
Occupancy Rate(?)
30.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$19,733
Typical annual income for an Airbnb listing in Heki. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-15.2%
Significant decrease (-15.2%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Heki.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Heki.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
18
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Heki (2025)

Understanding the monthly revenue variations for Airbnb listings in Heki is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Heki is typically July, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Heki across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $10,658+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $6,819 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $3,004 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $861, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Heki

Heki Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Heki STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Septembersees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Heki:

  • Best-in-class properties (Top 10%) achieve 66%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 54% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 20%.
  • Entry-level properties (Bottom 25%) average 9% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Heki

Average Daily Rate (ADR) Airbnb Trends in Heki (2025)

Effective short term rental pricing strategy in Heki involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Heki typically peaks in January and dips lowest during October. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $561+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $414 or more.
  • Typical properties (Median) charge around $270 per night.
  • Entry-level properties (Bottom 25%) earn around $199 per night.

Average Daily Rate (ADR) Trend by Month in Heki

Get Live Heki Market Intelligence 👇

Discover Heki Airbnb Analytics
🏠
🏠
🏠

Explore Real-time Analytics

Airbnb Seasonality Analysis & Trends in Heki (2025)

Peak Season (July, August, March)
  • Revenue averages $7,260 per month
  • Occupancy rates average 41.1%
  • Daily rates average $346
Shoulder Season
  • Revenue averages $3,728 per month
  • Occupancy maintains around 31.7%
  • Daily rates hold near $318
Low Season (January, May, November)
  • Revenue drops to average $2,499 per month
  • Occupancy decreases to average 18.7%
  • Daily rates adjust to average $343

Seasonality Insights for Heki

  • The Airbnb seasonality in Heki shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Heki's highest earning potential, with monthly revenues capable of climbing to $8,624, occupancy reaching a high of 46.2%, and ADRs peaking at $363.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $2,344, occupancy could drop to 12.9%, and ADRs may adjust down to $266.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Heki.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Heki seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Heki (2025)

Exploring the top neighborhoods for short-term rentals in Heki? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Ravni Kotari
A serene coastal area near Heki, perfect for those seeking tranquility and natural beauty. Great for vacationers looking for peace, with stunning views and access to nature.
Kornati National Park, Telašćica Nature Park, Zadar Archipelago, Sailing excursions, Local seafood restaurants
Pula
Popular tourist destination known for its Roman architecture and rich history. Ideal for visitors who appreciate culture, history, and beautiful beaches.
Pula Arena, Temple of Augustus, Pula Fortress, Beaches of Verudela, Ulična Gastronomija festival
Rovinj
Charming coastal town known for its picturesque old town and vibrant arts scene. Attracts tourists looking for a romantic getaway with plenty of local charm.
Rovinj Old Town, St. Euphemia's Church, Museo del Battello, Rovinj Aquarium, Culinary festivals
Poreč
Famous for its historical sites and beautiful coastlines. A perfect destination for families and history enthusiasts, with numerous activities on offer.
Euphrasian Basilica, Poreč Marina, Baredine Cave, Aquapark Istralandia, Local wine tours
Umag
Known for its prestigious tennis tournaments and high-quality resorts. A hit with sports enthusiasts and vacationers wanting an upscale experience.
Umag Tennis Academy, Sveti Servulus Church, Wine tasting in nearby vineyards, Beaches and water sports, Historical architecture
Novigrad
A small fishing town with a lovely waterfront. Excellent for families and those looking to explore traditional Croatian culture and cuisine.
Novigrad Marina, K.u.K. Museum, Local fishing markets, Cycling trails, Beach bars
Motovun
A picturesque hilltop town famous for its truffles and Film Festival. Enticing for those seeking culinary adventures and stunning views.
Motovun Film Festival, Truffle hunting, Medieval architecture, Cycling and hiking paths, Vineyard tours
Labin
An artsy town perched on a hill with a rich mining history. Ideal for visitors looking for a blend of culture and exploration in a less touristy spot.
Labin Art Gallery, Historic old town, The town's mining heritage, Nearby beaches, Local artisan shops

Understanding Airbnb License Requirements & STR Laws in Heki (2025)

While Heki, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Heki to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Heki (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Hekibased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Magnificent Villa, ideal for families and groups

Magnificent Villa, ideal for families and groups

Entire Place • 9 bedrooms

$85,838
Revenue
42.7%
Occupancy
$528.02
Daily Rate
Villa ZAZ -  modern house in a rural peace

Villa ZAZ - modern house in a rural peace

Entire Place • N/A

$72,536
Revenue
58.0%
Occupancy
$343.79
Daily Rate
New family villa with private pool and jacuzzi

New family villa with private pool and jacuzzi

Entire Place • 6 bedrooms

$55,417
Revenue
66.2%
Occupancy
$481.02
Daily Rate
Villa Heaven

Villa Heaven

Entire Place • 3 bedrooms

$41,098
Revenue
24.5%
Occupancy
$516.02
Daily Rate
Villa Anima

Villa Anima

Entire Place • 4 bedrooms

$22,012
Revenue
33.7%
Occupancy
$271.94
Daily Rate
Rustic Home Izabel - Happy Rentals

Rustic Home Izabel - Happy Rentals

Entire Place • 2 bedrooms

$17,688
Revenue
54.7%
Occupancy
$197.20
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Heki (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Heki based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Feraneo1$85,8382Not Rated
Igor1$72,536664.95/5.0
Novasol3$70,4623Not Rated
Nada1$55,417114.82/5.0
Harold2$18,52254.75/5.0
Istrialux1$17,3531Not Rated
Nensi1$13,91675.00/5.0
Novasol2$8,930124.70/5.0
Ivana1$3,755184.94/5.0
Novasol1$3,0191Not Rated

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Heki.

Dive Deeper: Advanced Heki STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Heki. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Heki Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Heki

  • The Heki Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 100% of the 18 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Heki, House properties are the most common (100%), reflecting the local real estate landscape.
  • Houses represent a significant 100% portion, catering likely to families or larger groups.

Heki Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Heki

  • The dominant room capacity in Heki is 4 bedrooms listings, making up 38.9% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 4 bedrooms and 3 bedrooms properties represent 72.2% of the active Airbnb listings in Heki, indicating a high concentration in these sizes.
  • A significant 83.3% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Heki.

Heki Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Heki

  • The most common guest capacity trend in Heki vacation rentals is listings accommodating 8+ guests (55.6%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Heki STR market, accounting for 88.9% of listings.
  • 94.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Heki.
  • On average, properties in Heki are equipped to host 7.1 guests.

Heki Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Heki

  • The most common availability pattern in Heki falls within the 271-366 days range, representing 83.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 94.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Heki (55.6%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 5.6% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Heki Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (22.2%)

1 Night

4 listings

22.2% of total

2 Nights (5.6%)

2 Nights

1 listings

5.6% of total

4-6 Nights (22.2%)

4-6 Nights

4 listings

22.2% of total

7-29 Nights (11.1%)

7-29 Nights

2 listings

11.1% of total

30+ Nights (38.9%)

30+ Nights

7 listings

38.9% of total

Key Insights

  • The most prevalent minimum stay requirement in Heki is 30+ Nights, adopted by 38.9% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (38.9%) caters to monthly stays (30+ nights) in Heki, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 38.9% of Heki hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 22.2% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 38.9% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Heki.

Heki Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days (50%)

Super Strict 60 Days

9 listings

50% of total

Super Strict 30 Days (16.7%)

Super Strict 30 Days

3 listings

16.7% of total

Moderate (5.6%)

Moderate

1 listings

5.6% of total

Firm (11.1%)

Firm

2 listings

11.1% of total

Strict (16.7%)

Strict

3 listings

16.7% of total

Cancellation Policy Insights for Heki

  • The prevailing Airbnb cancellation policy trend in Heki is Super Strict 60 Days, used by 50% of listings.
  • There's a relatively balanced mix between guest-friendly (5.6%) and stricter (27.8%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Super Strict 60 Days policy to align with the 50% market standard in Heki.
  • Regularly review your cancellation policy against competitors and market demand shifts in Heki.

Heki STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Heki

  • The overall average booking lead time for vacation rentals in Heki is 85 days.
  • Guests book furthest in advance for stays during August (average 166 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 1 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (129 days avg.) sees the longest lead times, while Winter (15 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (85 days) as a baseline for your pricing and availability strategy in Heki.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 166 days out to capitalize on advance planning.
  • During February, focus on last-minute booking availability and promotions, as guests book with very short notice (1 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 129 days) to capture early planners.
  • Monitor your own booking lead times against these Heki averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Heki (2025)

Amenity Prevalence

Amenity Insights for Heki

  • Essential amenities in Heki that guests expect include: TV, Wifi, Kitchen, Free parking on premises. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Refrigerator, Pool, BBQ grill are common but not universal. Offering these can provide a competitive edge.
  • A pool is a highly desired but not standard amenity, making it a key feature for attracting guests seeking leisure in Heki.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Heki: TV, Wifi, Kitchen, Free parking on premises.
  • Consider adding popular differentiators like Refrigerator or Pool to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Heki to stay competitive.

Heki Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Heki

  • The typical guest profile for Airbnb in Heki consists of predominantly international visitors (94%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 5.6% of guests.
  • Key international markets include Germany (33.3%) and United Kingdom (16.7%).
  • Top languages spoken are English (50%) followed by German (27.3%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Heki Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Cortina d'Ampezzo286$3,909$430.2641%
Colle Santa Lucia20$3,502$237.3447%
Großkirchheim12$3,173$282.6441%
Venice6,522$3,122$256.1046%
Vodo di Cadore41$2,917$261.9044%
Zagore13$2,820$451.2633%
Bad Sankt Leonhard im Lavanttal35$2,710$300.2036%
San Martino d'Alpago14$2,705$203.3438%
Sveti Bartul18$2,690$359.4939%
Welsberg-Taisten - Monguelfo-Tesido29$2,625$271.1245%

Access Real-Time Airbnb API

This report is powered by our industry-leading Airbnb Data API, providing direct access to live short-term rental data from global markets like Heki. Use this data to build powerful analytics tools, discover investment opportunities, and inform your vacation rental strategy.

Get API Access