Grad Rovinj Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grad Rovinj in 2025? Explore comprehensive Airbnb analytics for Grad Rovinj, Istria County, Croatia to uncover income potential. This 2025 STR market report for Grad Rovinj, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 1,784 active listings.

Whether you're considering an Airbnb investment in Grad Rovinj, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grad Rovinj Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grad Rovinj Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$153
The average rental revenue earned for an occupied room per day in Grad Rovinj.
Occupancy Rate(?)
41.0%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,147
Typical annual income for an Airbnb listing in Grad Rovinj. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-55.8%
Significant decrease (-55.8%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grad Rovinj.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Grad Rovinj.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
1,784
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grad Rovinj (2025)

Understanding the monthly revenue variations for Airbnb listings in Grad Rovinj is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grad Rovinj is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grad Rovinj across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $3,045+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $1,802 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,006 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $486, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grad Rovinj

Grad Rovinj Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grad Rovinj STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while December experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grad Rovinj:

  • Best-in-class properties (Top 10%) achieve 64%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 48% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 28%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grad Rovinj

Average Daily Rate (ADR) Airbnb Trends in Grad Rovinj (2025)

Effective short term rental pricing strategy in Grad Rovinj involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grad Rovinj typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $419+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $181 or more.
  • Typical properties (Median) charge around $111 per night.
  • Entry-level properties (Bottom 25%) earn around $80 per night.

Average Daily Rate (ADR) Trend by Month in Grad Rovinj

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Airbnb Seasonality Analysis & Trends in Grad Rovinj (2025)

Peak Season (August, July, June)
  • Revenue averages $2,590 per month
  • Occupancy rates average 48.5%
  • Daily rates average $257
Shoulder Season
  • Revenue averages $1,379 per month
  • Occupancy maintains around 29.0%
  • Daily rates hold near $216
Low Season (January, February, March)
  • Revenue drops to average $673 per month
  • Occupancy decreases to average 20.8%
  • Daily rates adjust to average $131

Seasonality Insights for Grad Rovinj

  • The Airbnb seasonality in Grad Rovinj shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grad Rovinj's highest earning potential, with monthly revenues capable of climbing to $2,991, occupancy reaching a high of 56.3%, and ADRs peaking at $298.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $624, occupancy could drop to 17.4%, and ADRs may adjust down to $129.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grad Rovinj.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grad Rovinj seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grad Rovinj (2025)

Exploring the top neighborhoods for short-term rentals in Grad Rovinj? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town Rovinj
Charming historic center with cobblestone streets, vibrant colors, and a rich cultural heritage. It's a UNESCO World Heritage site that attracts tourists with its beauty and history.
Church of St. Euphemia, Rovinj Harbor, Balbi Arch, Rovinj Aquarium, Grisia Street
Lone Bay
A scenic area known for its beautiful beaches, crystal-clear waters, and nature parks. Ideal for tourists seeking relaxation and natural beauty along the Adriatic coast.
Lone Beach, Zlatni Rt Forest Park, Cuvi Beach, Valalta Beach, Rovinj Hiking Trails
Villas and Resorts
Numerous luxury villas and resorts in the area cater to affluent tourists looking for exclusive accommodations and high-end amenities.
Villas in the rolling hills, Luxury resorts offering spa services and fine dining, Outdoor adventure activities, Private beaches
Balcons de Rovinj
A residential area with stunning views over the sea and convenient access to the main attractions of Rovinj. Good for families and groups.
Sunset views, Proximity to restaurants and shops, Walking paths along the coast
Medići Beach
A quieter beach destination ideal for families and those looking to escape the hustle. Known for its peaceful surroundings and clear waters.
Medići Beach, Nearby picnic areas, Water sports opportunities
Punta Corrente
A natural park with walking trails, beaches, and a tranquil environment. Attracts nature lovers and those looking to unwind.
Punta Corrente Forest Park, Cycling and walking paths, Beaches along the coast
Rovinj Marina
A hub for nautical tourism with numerous boating options, attracting guests who enjoy sailing and marine activities.
Rovinj Marina, Boat rentals, Excursions to nearby islands, Waterfront dining options
Distant Islands
Accessible by boat, these islands offer secluded beaches and unique experiences away from the mainland, perfect for adventurous tourists.
Wild beaches, Snorkeling and diving spots, Cultural heritage sites on the islands

Understanding Airbnb License Requirements & STR Laws in Grad Rovinj (2025)

While Grad Rovinj, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grad Rovinj to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Grad Rovinj (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grad Rovinjbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Guest house Marica / 1-bedroom app with terrace A1

Guest house Marica / 1-bedroom app with terrace A1

Entire Place • 1 bedroom

$331,592
Revenue
63.5%
Occupancy
$1260.92
Daily Rate
Apartments Fiorela - Comfort app with sea view

Apartments Fiorela - Comfort app with sea view

Entire Place • 1 bedroom

$115,539
Revenue
79.0%
Occupancy
$498.08
Daily Rate
Villa eleven

Villa eleven

Entire Place • 4 bedrooms

$111,483
Revenue
69.0%
Occupancy
$675.77
Daily Rate
Activity Villa 3m with game room in Rovinj

Activity Villa 3m with game room in Rovinj

Entire Place • 4 bedrooms

$103,052
Revenue
29.4%
Occupancy
$1891.02
Daily Rate
Villa Malipiero Residence

Villa Malipiero Residence

Entire Place • 6 bedrooms

$98,452
Revenue
24.5%
Occupancy
$2916.47
Daily Rate
RM luxury villa with pool in Rovinj

RM luxury villa with pool in Rovinj

Entire Place • 6 bedrooms

$94,059
Revenue
34.3%
Occupancy
$935.57
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grad Rovinj (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grad Rovinj based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Rosana50$1,162,2173733.85/5.0
Pol22$1,014,3801573.95/5.0
Vedran116$995,26811583.82/5.0
Saša60$475,3033172.42/5.0
Avior Holidays15$364,6343204.09/5.0
Zrinka42$289,4642973.57/5.0
Mirta13$266,5485694.83/5.0
Igor55$266,0227373.20/5.0
Irundo Apartments22$249,2385763.57/5.0
Branimir12$240,8981134.46/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grad Rovinj.

Dive Deeper: Advanced Grad Rovinj STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grad Rovinj. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grad Rovinj Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grad Rovinj

  • The Grad Rovinj Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 94% of the 1,784 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grad Rovinj, Apartment/Condo properties are the most common (74.2%), reflecting the local real estate landscape.
  • Houses represent a significant 21.1% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, outdoor/unique (combined 4.8%) offer potential for unique stay experiences.

Grad Rovinj Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grad Rovinj

  • The dominant room capacity in Grad Rovinj is 1 bedroom listings, making up 49.4% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 76.5% of the active Airbnb listings in Grad Rovinj, indicating a high concentration in these sizes.

Grad Rovinj Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grad Rovinj

  • The most common guest capacity trend in Grad Rovinj vacation rentals is listings accommodating 2 guests (35.4%). This suggests the primary traveler segment is likely couples or solo travelers.
  • Properties designed for 2 guests and 4 guests dominate the Grad Rovinj STR market, accounting for 61.3% of listings.
  • 12.2% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grad Rovinj.
  • On average, properties in Grad Rovinj are equipped to host 3.4 guests.

Grad Rovinj Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grad Rovinj

  • The most common availability pattern in Grad Rovinj falls within the 271-366 days range, representing 67.7% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 97.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 31-90 days range is most frequent in Grad Rovinj (36.9%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 3.1% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grad Rovinj Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.9%)

1 Night

413 listings

23.9% of total

2 Nights (17.3%)

2 Nights

298 listings

17.3% of total

3 Nights (23.1%)

3 Nights

399 listings

23.1% of total

4-6 Nights (20.8%)

4-6 Nights

360 listings

20.8% of total

7-29 Nights (6.8%)

7-29 Nights

118 listings

6.8% of total

30+ Nights (8%)

30+ Nights

139 listings

8% of total

Key Insights

  • The most prevalent minimum stay requirement in Grad Rovinj is 1 Night, adopted by 23.9% of listings. This highlights the market's preference for shorter, flexible bookings.

Recommendations

  • Align with the market by considering a 1 Night minimum stay, as 23.9% of Grad Rovinj hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.9% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 8% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grad Rovinj.

Grad Rovinj Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 30 Days (5.4%)

Super Strict 30 Days

80 listings

5.4% of total

Super Strict 60 Days

28 listings

1.9% of total

Flexible (8.8%)

Flexible

130 listings

8.8% of total

Moderate (27.2%)

Moderate

403 listings

27.2% of total

Firm (21%)

Firm

312 listings

21% of total

Strict (35.7%)

Strict

530 listings

35.7% of total

Cancellation Policy Insights for Grad Rovinj

  • The prevailing Airbnb cancellation policy trend in Grad Rovinj is Strict, used by 35.7% of listings.
  • A majority (56.7%) of hosts in Grad Rovinj utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35.7% market standard in Grad Rovinj.
  • With 35.7% using Strict terms, this is a viable option in Grad Rovinj, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grad Rovinj.

Grad Rovinj STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grad Rovinj

  • The overall average booking lead time for vacation rentals in Grad Rovinj is 78 days.
  • Guests book furthest in advance for stays during June (average 126 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 23 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (98 days avg.) sees the longest lead times, while Winter (40 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (78 days) as a baseline for your pricing and availability strategy in Grad Rovinj.
  • For June stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 126 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 98 days) to capture early planners.
  • Monitor your own booking lead times against these Grad Rovinj averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grad Rovinj (2025)

Amenity Prevalence

Amenity Insights for Grad Rovinj

  • Essential amenities in Grad Rovinj that guests expect include: Wifi, TV, Air conditioning. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Kitchen, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grad Rovinj: Wifi, TV, Air conditioning.
  • Prioritize adding missing essentials: Wifi, TV, Air conditioning.
  • Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grad Rovinj to stay competitive.

Grad Rovinj Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grad Rovinj

  • The typical guest profile for Airbnb in Grad Rovinj consists of predominantly international visitors (97%), with top international origins including United States, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 2.7% of guests.
  • Key international markets include Germany (17.3%) and United States (14%).
  • Top languages spoken are English (42%) followed by German (16.5%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United States.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grad Rovinj Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Selina14$4,330$440.3347%
Cortina d'Ampezzo265$3,522$379.5343%
Venice6,405$3,454$238.8053%
Podhom10$2,849$196.3150%
Colle Santa Lucia16$2,841$187.5947%
Rojnići13$2,827$244.4248%
Welsberg-Taisten - Monguelfo-Tesido27$2,749$252.3248%
Bad Sankt Leonhard im Lavanttal27$2,745$266.4839%
Sveti Petar u Šumi42$2,737$316.9645%
Brajkovići17$2,712$408.8643%

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