Grad Pula Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia
Is Airbnb profitable in Grad Pula in 2025? Explore comprehensive Airbnb analytics for Grad Pula, Istria County, Croatia to uncover income potential. This 2025 STR market report for Grad Pula, based on AirROI data from April 2024 to March 2025, reveals key trends in the bustling market of 2,124 active listings.
Whether you're considering an Airbnb investment in Grad Pula, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grad Pula Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Grad Pula Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Grad Pula (2025)
Understanding the monthly revenue variations for Airbnb listings in Grad Pula is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grad Pula is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grad Pula across different performance tiers:
- Best-in-class properties (Top 10%) achieve $3,133+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $1,831 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $1,021 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $494, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Grad Pula
Grad Pula Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Grad Pula STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grad Pula:
- Best-in-class properties (Top 10%) achieve 67%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 50% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 29%.
- Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Grad Pula
Average Daily Rate (ADR) Airbnb Trends in Grad Pula (2025)
Effective short term rental pricing strategy in Grad Pula involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grad Pula typically peaks in August and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $292+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $163 or more.
- Typical properties (Median) charge around $104 per night.
- Entry-level properties (Bottom 25%) earn around $73 per night.
Average Daily Rate (ADR) Trend by Month in Grad Pula
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Airbnb Seasonality Analysis & Trends in Grad Pula (2025)
Peak Season (August, July, June)
- Revenue averages $2,687 per month
- Occupancy rates average 50.4%
- Daily rates average $195
Shoulder Season
- Revenue averages $1,320 per month
- Occupancy maintains around 31.2%
- Daily rates hold near $168
Low Season (January, February, March)
- Revenue drops to average $667 per month
- Occupancy decreases to average 20.5%
- Daily rates adjust to average $141
Seasonality Insights for Grad Pula
- The Airbnb seasonality in Grad Pula shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Grad Pula's highest earning potential, with monthly revenues capable of climbing to $3,238, occupancy reaching a high of 61.3%, and ADRs peaking at $198.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $644, occupancy could drop to 18.1%, and ADRs may adjust down to $139.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grad Pula.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Grad Pula seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Grad Pula (2025)
Exploring the top neighborhoods for short-term rentals in Grad Pula? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| Pula Old Town | Rich in history and culture, Pula Old Town boasts Roman ruins, cobblestone streets, and a vibrant atmosphere. Attracts tourists interested in history, architecture, and local culture. | Pula Arena, Temple of Augustus, Pula Fortress, Roman Theatre, Arch of the Sergii, Market Square |
| Verudela | This seaside district is known for its beautiful beaches and resorts. Popular among families and beachgoers, Verudela provides a relaxing vacation atmosphere with plenty of water activities. | Verudela Beach, Pula Aquarium, St. Augustine Fort, Cape Kamenjak, Diving centers, Water sports |
| Ližnjan | A quieter coastal village near Pula, offering a more traditional Istrian experience. Ideal for those seeking tranquility and natural beauty, yet close to Pula's attractions. | Ližnjan Beach, Mediterranean flora, Walking and biking trails, Local pubs and restaurants, Sunset viewpoints |
| Banjole | Known for its picturesque coastline and beautiful nature, Banjole attracts those who enjoy outdoor activities and water sports. Offers a more laid-back atmosphere. | Banjole Beach, Parks and nature reserves, Boat rentals, Snorkeling and diving spots, Fishing opportunities |
| Štinjan | A family-friendly area with parks and proximity to beaches. Štinjan is ideal for visitors looking for a peaceful stay while being close to Pula's amenities. | Štinjan Beach, Turtle Beach, Nature parks, Playgrounds, Local markets |
| N ہی سرو | A small nearby town known for its serene beaches and natural landscapes. Perfect for nature lovers and those seeking a peaceful retreat. | Nature trails, Beaches, Local cafes, Cultural events, Outdoor activities |
| Galižana | A charming village that offers a taste of authentic Istrian life. It's popular for gastronomic experiences and local traditions. | Local wineries, Dining experiences, Cultural festivals, scenic views, vineyards |
| Medulin | Known for its lively atmosphere and various tourist facilities, Medulin is perfect for families and groups looking for fun activities and entertainment. | Medulin Beach, Pinižule Beach, Water sports, Nightlife, Family-friendly attractions |
Understanding Airbnb License Requirements & STR Laws in Grad Pula (2025)
While Grad Pula, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grad Pula to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 0% licensed listings)
Top Performing Airbnb Properties in Grad Pula (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Grad Pulabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Apartments Smaila / Two bedroom A3
Entire Place • 2 bedrooms
Luxury Villa Aruna*****
Entire Place • 5 bedrooms
Villa Relax Pula
Entire Place • 6 bedrooms
Apartment Silvia
Entire Place • 1 bedroom
Villa AQUARIUS PULA stunning luxury villa with 7BR
Entire Place • 7 bedrooms
Awesome home in Pula with sauna
Entire Place • 4 bedrooms
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Grad Pula (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Grad Pula based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Rosana | 23 | $515,592 | 156 | 3.37/5.0 |
| Travel | 21 | $381,909 | 550 | 4.08/5.0 |
| Tina | 15 | $298,917 | 21 | 0.98/5.0 |
| Andrey | 9 | $250,638 | 35 | 2.71/5.0 |
| Chris | 6 | $245,021 | 337 | 4.82/5.0 |
| Interhome Group | 16 | $209,240 | 89 | 3.37/5.0 |
| Alen | 8 | $193,206 | 381 | 4.83/5.0 |
| D&A | 16 | $192,016 | 145 | 4.28/5.0 |
| Davorowski | 22 | $189,979 | 156 | 3.28/5.0 |
| Isabella | 39 | $184,122 | 261 | 4.52/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grad Pula.
Dive Deeper: Advanced Grad Pula STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grad Pula. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsGrad Pula Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Grad Pula
- The Grad Pula Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 96.9% of the 2,124 active rentals. This indicates strong guest preference for privacy and space.
- Looking at the property type distribution in Grad Pula, Apartment/Condo properties are the most common (76.4%), reflecting the local real estate landscape.
- Houses represent a significant 18.9% portion, catering likely to families or larger groups.
- Smaller segments like others, hotel/boutique, outdoor/unique (combined 4.6%) offer potential for unique stay experiences.
Grad Pula Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Grad Pula
- The dominant room capacity in Grad Pula is 1 bedroom listings, making up 42.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 71.7% of the active Airbnb listings in Grad Pula, indicating a high concentration in these sizes.
Grad Pula Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Grad Pula
- The most common guest capacity trend in Grad Pula vacation rentals is listings accommodating 4 guests (30%). This suggests the primary traveler segment is likely small families or groups.
- Properties designed for 4 guests and 2 guests dominate the Grad Pula STR market, accounting for 55.7% of listings.
- 25.0% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grad Pula.
- On average, properties in Grad Pula are equipped to host 4.1 guests.
Grad Pula Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Grad Pula
- The most common availability pattern in Grad Pula falls within the 271-366 days range, representing 65.5% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 95.9% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 31-90 days range is most frequent in Grad Pula (39.4%), reflecting common guest stay durations or potential owner blocking patterns.
- A notable 5.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.
Grad Pula Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
500 listings
24.6% of total
2 Nights
300 listings
14.8% of total
3 Nights
437 listings
21.5% of total
4-6 Nights
540 listings
26.6% of total
7-29 Nights
130 listings
6.4% of total
30+ Nights
124 listings
6.1% of total
Key Insights
- The most prevalent minimum stay requirement in Grad Pula is 4-6 Nights, adopted by 26.6% of listings. This highlights the market's preference for longer commitments.
Recommendations
- Align with the market by considering a 4-6 Nights minimum stay, as 26.6% of Grad Pula hosts use this setting.
- If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 24.6% currently do.
- Explore offering discounts for stays of 30+ nights to attract the 6.1% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grad Pula.
Grad Pula Airbnb Cancellation Policy Trends Analysis (2025)
Super Strict 30 Days
45 listings
2.5% of total
Super Strict 60 Days
76 listings
4.3% of total
Flexible
244 listings
13.7% of total
Moderate
405 listings
22.8% of total
Firm
404 listings
22.7% of total
Strict
603 listings
33.9% of total
Cancellation Policy Insights for Grad Pula
- The prevailing Airbnb cancellation policy trend in Grad Pula is Strict, used by 33.9% of listings.
- A majority (56.6%) of hosts in Grad Pula utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.
Recommendations for Hosts
- Consider adopting a Strict policy to align with the 33.9% market standard in Grad Pula.
- With 33.9% using Strict terms, this is a viable option in Grad Pula, particularly for high-value properties or during peak demand periods.
- Regularly review your cancellation policy against competitors and market demand shifts in Grad Pula.
Grad Pula STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Grad Pula
- The overall average booking lead time for vacation rentals in Grad Pula is 65 days.
- Guests book furthest in advance for stays during May (average 80 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in March (average 29 days), indicating more last-minute travel plans during this time.
- Seasonally, Summer (78 days avg.) sees the longest lead times, while Winter (38 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (65 days) as a baseline for your pricing and availability strategy in Grad Pula.
- For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 80 days out to capitalize on advance planning.
- Target marketing efforts for the Summer season well in advance (at least 78 days) to capture early planners.
- Monitor your own booking lead times against these Grad Pula averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Grad Pula (2025)
Amenity Prevalence
Amenity Insights for Grad Pula
- Essential amenities in Grad Pula that guests expect include: Wifi, Air conditioning, TV, Kitchen. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Hot water, Heating are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Grad Pula: Wifi, Air conditioning, TV, Kitchen.
- Prioritize adding missing essentials: Wifi, Air conditioning, TV, Kitchen.
- Consider adding popular differentiators like Essentials or Hot water to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Grad Pula to stay competitive.
Grad Pula Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Grad Pula
- The typical guest profile for Airbnb in Grad Pula consists of predominantly international visitors (95%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
- Domestic travelers account for 4.6% of guests.
- Key international markets include Germany (21.5%) and United Kingdom (11.1%).
- Top languages spoken are English (41.2%) followed by German (16%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Focus marketing internationally, particularly towards travelers from United Kingdom.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Grad Pula Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Selina | 14 | $4,330 | $440.33 | 47% |
| Venice | 6,405 | $3,454 | $238.80 | 53% |
| Rojnići | 13 | $2,827 | $244.42 | 48% |
| Sveti Petar u Šumi | 42 | $2,737 | $316.96 | 45% |
| Brajkovići | 17 | $2,712 | $408.86 | 43% |
| Rogovići | 17 | $2,548 | $281.12 | 47% |
| Barat | 36 | $2,472 | $515.59 | 34% |
| Hum | 24 | $2,419 | $305.45 | 26% |
| Orhi | 13 | $2,384 | $328.33 | 41% |
| Hreljin | 10 | $2,326 | $259.75 | 40% |