Grad Novigrad Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Istria County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Grad Novigrad in 2025? Explore comprehensive Airbnb analytics for Grad Novigrad, Istria County, Croatia to uncover income potential. This 2025 STR market report for Grad Novigrad, based on AirROI data from April 2024 to March 2025, reveals key trends in the market of 419 active listings.

Whether you're considering an Airbnb investment in Grad Novigrad, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Grad Novigrad Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Grad Novigrad Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$190
The average rental revenue earned for an occupied room per day in Grad Novigrad.
Occupancy Rate(?)
37.7%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$10,189
Typical annual income for an Airbnb listing in Grad Novigrad. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-76.5%
Significant decrease (-76.5%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Grad Novigrad.
Lowest Revenue Month(?)
January
The month with the lowest average earnings, indicating the low season in Grad Novigrad.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
419
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Grad Novigrad (2025)

Understanding the monthly revenue variations for Airbnb listings in Grad Novigrad is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Grad Novigrad is typically August, while January often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Grad Novigrad across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $4,000+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,046 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,059 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $510, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Grad Novigrad

Grad Novigrad Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Grad Novigrad STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Grad Novigrad:

  • Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 44% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 25%.
  • Entry-level properties (Bottom 25%) average 12% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Grad Novigrad

Average Daily Rate (ADR) Airbnb Trends in Grad Novigrad (2025)

Effective short term rental pricing strategy in Grad Novigrad involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Grad Novigrad typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $394+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $209 or more.
  • Typical properties (Median) charge around $115 per night.
  • Entry-level properties (Bottom 25%) earn around $84 per night.

Average Daily Rate (ADR) Trend by Month in Grad Novigrad

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Airbnb Seasonality Analysis & Trends in Grad Novigrad (2025)

Peak Season (August, July, June)
  • Revenue averages $3,310 per month
  • Occupancy rates average 46.5%
  • Daily rates average $301
Shoulder Season
  • Revenue averages $1,614 per month
  • Occupancy maintains around 26.1%
  • Daily rates hold near $255
Low Season (January, February, March)
  • Revenue drops to average $891 per month
  • Occupancy decreases to average 17.2%
  • Daily rates adjust to average $171

Seasonality Insights for Grad Novigrad

  • The Airbnb seasonality in Grad Novigrad shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Grad Novigrad's highest earning potential, with monthly revenues capable of climbing to $3,981, occupancy reaching a high of 56.9%, and ADRs peaking at $330.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $775, occupancy could drop to 14.4%, and ADRs may adjust down to $167.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Grad Novigrad.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Grad Novigrad seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Grad Novigrad (2025)

Exploring the top neighborhoods for short-term rentals in Grad Novigrad? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Novigrad Old Town
Charming historic area with medieval architecture and a picturesque waterfront. Ideal for tourists seeking a traditional Croatian experience with close proximity to restaurants and shops.
Novigrad Marina, St. Pelagius and St. Maximilian Church, Lapidarium Museum, Novigrad Aquarium, City Walls
Dajla Beach
Popular beach area known for its sandy shores and family-friendly atmosphere. A great location for holidaymakers looking to relax by the sea and enjoy water activities.
Dajla Beach, Water sports rentals, Beaches of Novigrad, Restaurants along the coast, Sunset views
Savudrija
Beautiful coastal village known for its historical lighthouse and charming harbor. Attracts visitors who enjoy fishing, sailing, and exploring nearby wine roads.
Savudrija Lighthouse, Savudrija Beach, Wine roads of Istria, Local restaurants, Marina
Brtonigla
Scenic village in the countryside surrounded by vineyards and olive groves. Perfect for guests interested in agritourism and local cuisine.
Vineyards and wineries, Istrian olive oil production, Local festivals, Truffle hunting, Biking trails
Poreč
Vibrant tourist town known for its Roman ruins and nightlife. Just a short drive from Novigrad, it offers additional attractions for tourists.
Euphrasius Basilica, Poreč Marina, Aquapark Istralandia, Poreč nightlife, Historical Old Town
Lanterna
A resort area with luxurious accommodations and family-friendly amenities. Great for tourists seeking an all-inclusive experience with plenty of recreational options.
Lanterna Resort facilities, Beaches, Beach bars, Entertainment programs, Nature trails
Zambratija
Quiet, picturesque coastline with beautiful beaches and a relaxed atmosphere. Ideal for families looking for a peaceful getaway.
Zambratija Beach, Local cafés, Nature walks, Coastal cycling paths, Campsites
Vabriga
A tranquil village near Novigrad and the coast, known for its rural charm and easy access to the sea. Appeals to visitors looking for a relaxing retreat.
Local markets, Cycling routes, Beach access, Traditional cuisine, Vineyards nearby

Understanding Airbnb License Requirements & STR Laws in Grad Novigrad (2025)

While Grad Novigrad, Istria County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Grad Novigrad to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 0% licensed listings)

Top Performing Airbnb Properties in Grad Novigrad (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Grad Novigradbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Villa Lorena

Villa Lorena

Entire Place • 4 bedrooms

$209,245
Revenue
40.8%
Occupancy
$2426.58
Daily Rate
Park - Beautiful Holiday House  in very quiet loca

Park - Beautiful Holiday House in very quiet loca

Entire Place • 3 bedrooms

$146,706
Revenue
70.9%
Occupancy
$1261.35
Daily Rate
Apartment Zak - Apartment for 2 Persons just 50m f

Apartment Zak - Apartment for 2 Persons just 50m f

Entire Place • 1 bedroom

$84,186
Revenue
69.6%
Occupancy
$927.04
Daily Rate
Luxury Villa Zio with Pool

Luxury Villa Zio with Pool

Entire Place • 4 bedrooms

$65,981
Revenue
19.7%
Occupancy
$2740.09
Daily Rate
Villa Citynova

Villa Citynova

Entire Place • 3 bedrooms

$64,737
Revenue
48.3%
Occupancy
$298.87
Daily Rate
Villa Vigneri - Historical Villa Vigneri near Novi

Villa Vigneri - Historical Villa Vigneri near Novi

Entire Place • 2 bedrooms

$62,608
Revenue
62.2%
Occupancy
$467.42
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Grad Novigrad (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Grad Novigrad based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Roman23$510,387512.25/5.0
Sanja Krevatin119$362,949490.44/5.0
Zenija19$306,149662.78/5.0
Host #1415319772$238,52000.00/5.0
Suzana12$159,978302.01/5.0
Bebs5$141,062913.95/5.0
Elvis4$75,3261074.98/5.0
Ivo6$66,6582934.48/5.0
Host #1265743211$65,98100.00/5.0
Host #3850772355$64,70200.00/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Grad Novigrad.

Dive Deeper: Advanced Grad Novigrad STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Grad Novigrad. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Grad Novigrad Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Grad Novigrad

  • The Grad Novigrad Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 95.7% of the 419 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Grad Novigrad, Apartment/Condo properties are the most common (71.4%), reflecting the local real estate landscape.
  • Houses represent a significant 25.8% portion, catering likely to families or larger groups.
  • Smaller segments like others, hotel/boutique, outdoor/unique (combined 2.8%) offer potential for unique stay experiences.

Grad Novigrad Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Grad Novigrad

  • The dominant room capacity in Grad Novigrad is 1 bedroom listings, making up 43.2% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 73.7% of the active Airbnb listings in Grad Novigrad, indicating a high concentration in these sizes.
  • A significant 22.9% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Grad Novigrad.

Grad Novigrad Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Grad Novigrad

  • The most common guest capacity trend in Grad Novigrad vacation rentals is listings accommodating 4 guests (33.4%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Grad Novigrad STR market, accounting for 53.9% of listings.
  • 26.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Grad Novigrad.
  • On average, properties in Grad Novigrad are equipped to host 4.3 guests.

Grad Novigrad Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Grad Novigrad

  • The most common availability pattern in Grad Novigrad falls within the 271-366 days range, representing 83.8% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 98.4% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 1-30 days range is most frequent in Grad Novigrad (46.8%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 1.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Grad Novigrad Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (12.3%)

1 Night

49 listings

12.3% of total

2 Nights (10.8%)

2 Nights

43 listings

10.8% of total

3 Nights (13%)

3 Nights

52 listings

13% of total

4-6 Nights (46.6%)

4-6 Nights

186 listings

46.6% of total

7-29 Nights (11%)

7-29 Nights

44 listings

11% of total

30+ Nights (6.3%)

30+ Nights

25 listings

6.3% of total

Key Insights

  • The most prevalent minimum stay requirement in Grad Novigrad is 4-6 Nights, adopted by 46.6% of listings. This highlights the market's preference for longer commitments.

Recommendations

  • Align with the market by considering a 4-6 Nights minimum stay, as 46.6% of Grad Novigrad hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 12.3% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 6.3% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Grad Novigrad.

Grad Novigrad Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

4 listings

1.9% of total

Super Strict 30 Days (8.2%)

Super Strict 30 Days

17 listings

8.2% of total

Flexible (11.6%)

Flexible

24 listings

11.6% of total

Moderate (14%)

Moderate

29 listings

14% of total

Firm (28.5%)

Firm

59 listings

28.5% of total

Strict (35.7%)

Strict

74 listings

35.7% of total

Cancellation Policy Insights for Grad Novigrad

  • The prevailing Airbnb cancellation policy trend in Grad Novigrad is Strict, used by 35.7% of listings.
  • A majority (64.2%) of hosts in Grad Novigrad utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Strict policy to align with the 35.7% market standard in Grad Novigrad.
  • With 35.7% using Strict terms, this is a viable option in Grad Novigrad, particularly for high-value properties or during peak demand periods.
  • Regularly review your cancellation policy against competitors and market demand shifts in Grad Novigrad.

Grad Novigrad STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Grad Novigrad

  • The overall average booking lead time for vacation rentals in Grad Novigrad is 67 days.
  • Guests book furthest in advance for stays during May (average 107 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in March (average 31 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (97 days avg.) sees the longest lead times, while Winter (53 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (67 days) as a baseline for your pricing and availability strategy in Grad Novigrad.
  • For May stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 107 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 97 days) to capture early planners.
  • Monitor your own booking lead times against these Grad Novigrad averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Grad Novigrad (2025)

Amenity Prevalence

Amenity Insights for Grad Novigrad

  • Essential amenities in Grad Novigrad that guests expect include: Air conditioning, Wifi, Kitchen, TV. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Heating, Hot water are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Grad Novigrad: Air conditioning, Wifi, Kitchen, TV.
  • Prioritize adding missing essentials: Air conditioning, Wifi, Kitchen, TV.
  • Consider adding popular differentiators like Essentials or Heating to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Grad Novigrad to stay competitive.

Grad Novigrad Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Grad Novigrad

  • The typical guest profile for Airbnb in Grad Novigrad consists of predominantly international visitors (99%), with top international origins including Austria, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or German.
  • Domestic travelers account for 1.5% of guests.
  • Key international markets include Germany (36.9%) and Austria (15.5%).
  • Top languages spoken are English (38.4%) followed by German (27.1%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from Austria.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Grad Novigrad Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Selina14$4,330$440.3347%
Cortina d'Ampezzo265$3,522$379.5343%
Venice6,405$3,454$238.8053%
Podhom10$2,849$196.3150%
Colle Santa Lucia16$2,841$187.5947%
Rojnići13$2,827$244.4248%
Welsberg-Taisten - Monguelfo-Tesido27$2,749$252.3248%
Bad Sankt Leonhard im Lavanttal27$2,745$266.4839%
Sveti Petar u Šumi42$2,737$316.9645%
Brajkovići17$2,712$408.8643%

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