Plat Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Dubrovnik-Neretva County, Croatia

Source: AirROI
Last updated: 2025-03-31

Is Airbnb profitable in Plat in 2025? Explore comprehensive Airbnb analytics for Plat, Dubrovnik-Neretva County, Croatia to uncover income potential. This 2025 STR market report for Plat, based on AirROI data from April 2024 to March 2025, reveals key trends in the niche market of 48 active listings.

Whether you're considering an Airbnb investment in Plat, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Plat Airbnb data is crucial. Leveraging the low regulation environment is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Plat Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$118
The average rental revenue earned for an occupied room per day in Plat.
Occupancy Rate(?)
49.1%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$11,879
Typical annual income for an Airbnb listing in Plat. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
-24.3%
Significant decrease (-24.3%) vs. last year.
Peak Revenue Month(?)
August
The month with the highest average earnings, indicating peak season in Plat.
Lowest Revenue Month(?)
February
The month with the lowest average earnings, indicating the low season in Plat.
STR Regulation Level(?)
Low
Fewer regulations, offering more operational flexibility.
Active Airbnb Listings(?)
48
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Plat (2025)

Understanding the monthly revenue variations for Airbnb listings in Plat is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Plat is typically August, while February often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Plat across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $2,857+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $2,021 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $1,103 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $472, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Plat

Plat Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Plat STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Augustsees the highest demand (peak season occupancy), while January experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Plat:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 56% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 33%.
  • Entry-level properties (Bottom 25%) average 13% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Plat

Average Daily Rate (ADR) Airbnb Trends in Plat (2025)

Effective short term rental pricing strategy in Plat involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Plat typically peaks in April and dips lowest during March. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $388+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $185 or more.
  • Typical properties (Median) charge around $112 per night.
  • Entry-level properties (Bottom 25%) earn around $75 per night.

Average Daily Rate (ADR) Trend by Month in Plat

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Airbnb Seasonality Analysis & Trends in Plat (2025)

Peak Season (August, July, September)
  • Revenue averages $2,596 per month
  • Occupancy rates average 55.3%
  • Daily rates average $220
Shoulder Season
  • Revenue averages $1,410 per month
  • Occupancy maintains around 36.3%
  • Daily rates hold near $181
Low Season (January, February, December)
  • Revenue drops to average $328 per month
  • Occupancy decreases to average 14.6%
  • Daily rates adjust to average $107

Seasonality Insights for Plat

  • The Airbnb seasonality in Plat shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Plat's highest earning potential, with monthly revenues capable of climbing to $2,860, occupancy reaching a high of 56.5%, and ADRs peaking at $238.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $317, occupancy could drop to 12.9%, and ADRs may adjust down to $105.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Plat.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Plat seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Plat (2025)

Exploring the top neighborhoods for short-term rentals in Plat? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Old Town
The historic center of Dubrovnik, known for its stunning medieval architecture and rich cultural heritage. It attracts tourists looking to explore famous landmarks and enjoy local cuisine.
City Walls, Dubrovnik Cathedral, Franciscan Monastery, Rector's Palace, Sponza Palace, Stradun
Banje Beach
A popular beach located near the Old Town, known for its beautiful views of the city and crystal clear waters. Ideal for tourists who want beach access and proximity to nightlife and dining options.
Banje Beach, Eastwest Beach Club, Viewpoint overlooking the city, Water sports activities, Restaurants with sea views
Lapad
A lovely suburban area with beautiful promenades and beaches. It is perfect for families and travelers looking for a quieter stay while still being close to Dubrovnik's attractions.
Lapad Bay, Copacabana Beach, Lapad Promenade, Museum of Modern Art, Restaurants and cafés along the bay
Mlini
A picturesque seaside village located a short distance from Dubrovnik, known for its serene beaches and quiet charm. Great for those looking for a peaceful retreat.
Mlini Beach, Historical Siesta Beach, Walking trails along the coastline, Local markets, Tranquil cafes
Cavtat
A charming coastal town south of Dubrovnik, known for its stunning waterfront and laid-back atmosphere. Ideal for tourists seeking a mix of relaxation and cultural experiences.
Cavtat Old Town, Rector's Palace in Cavtat, Mausoleum of the Račić Family, Beautiful waterfront promenades, Local beaches
Dubrovnik Bridge
The modern landmark of Dubrovnik offering stunning views and easy access to both the Old Town and surrounding areas. Popular with tourists and locals alike.
Dubrovnik Bridge, Viewpoint at the top of the bridge, Nearby cable car for panoramic views, Restaurants with scenic views
Ploče
A tranquil area with beautiful views of the Old Town and the Adriatic Sea. Offers close proximity to the beach and is perfect for those looking for a quieter accommodation experience.
Ploče Beach, Nature walks, Views of the Old Town, Local cafés, Easy access to the Old Town
Konzum
An area that offers a mix of local life and tourist amenities, providing easy access to grocery stores and restaurants. It caters to a practical and lively experience for vacationers.
Local shops, Restaurants, Easy access to main roads, Proximity to public transport

Understanding Airbnb License Requirements & STR Laws in Plat (2025)

While Plat, Dubrovnik-Neretva County, Croatia currently shows low STR regulations, specific Airbnb license requirements might still exist or change. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Plat to ensure full compliance before hosting.

(Source: AirROI data, 2025, finding no licensed listings among those analyzed)

Top Performing Airbnb Properties in Plat (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Platbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Charming Villa Svagusa with Sea View

Charming Villa Svagusa with Sea View

Entire Place • 2 bedrooms

$44,347
Revenue
74.8%
Occupancy
$255.22
Daily Rate
ARDURA shimmering on the sea

ARDURA shimmering on the sea

Entire Place • 2 bedrooms

$35,138
Revenue
59.2%
Occupancy
$270.76
Daily Rate
Beachfront Apartment Paradisso

Beachfront Apartment Paradisso

Entire Place • 1 bedroom

$34,632
Revenue
70.7%
Occupancy
$145.32
Daily Rate
Villa Dubravka-Premium Studio /Balcony/Sea View 2

Villa Dubravka-Premium Studio /Balcony/Sea View 2

Entire Place • N/A

$29,573
Revenue
74.4%
Occupancy
$128.67
Daily Rate
Comfort gallery apartment with balcony & sea  view

Comfort gallery apartment with balcony & sea view

Entire Place • 2 bedrooms

$26,681
Revenue
63.9%
Occupancy
$112.08
Daily Rate
Apartment Ivana

Apartment Ivana

Entire Place • 3 bedrooms

$25,581
Revenue
66.2%
Occupancy
$197.79
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Plat (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Plat based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Made2$53,165894.89/5.0
Ana2$51,0691815.00/5.0
Rajko3$48,886204.82/5.0
Željka4$48,2562804.96/5.0
Ivan1$44,347854.82/5.0
Zvonko1$34,632195.00/5.0
Zelimir4$29,894354.58/5.0
Marija1$22,516485.00/5.0
Sunčica1$20,982754.92/5.0
Marina1$19,731354.91/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Plat.

Dive Deeper: Advanced Plat STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Plat. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Plat Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Plat

  • The Plat Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 79.2% of the 48 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Plat, Apartment/Condo properties are the most common (66.7%), reflecting the local real estate landscape.
  • Houses represent a significant 16.7% portion, catering likely to families or larger groups.
  • The presence of 12.5% Hotel/Boutique listings indicates integration with traditional hospitality.
  • Smaller segments like others (combined 4.2%) offer potential for unique stay experiences.

Plat Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Plat

  • The dominant room capacity in Plat is 1 bedroom listings, making up 50% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
  • Together, 1 bedroom and 2 bedrooms properties represent 72.9% of the active Airbnb listings in Plat, indicating a high concentration in these sizes.
  • Listings with 3+ bedrooms (8.3%) represent a smaller niche, potentially indicating an underserved market for larger group accommodations in Plat.

Plat Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Plat

  • The most common guest capacity trend in Plat vacation rentals is listings accommodating 4 guests (25%). This suggests the primary traveler segment is likely small families or groups.
  • Properties designed for 4 guests and 2 guests dominate the Plat STR market, accounting for 47.9% of listings.
  • 12.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Plat.
  • On average, properties in Plat are equipped to host 3.1 guests.

Plat Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Plat

  • The most common availability pattern in Plat falls within the 271-366 days range, representing 52.1% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 89.6% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Plat (35.4%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 16.7% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Plat Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (23.4%)

1 Night

11 listings

23.4% of total

2 Nights (14.9%)

2 Nights

7 listings

14.9% of total

3 Nights (36.2%)

3 Nights

17 listings

36.2% of total

4-6 Nights (10.6%)

4-6 Nights

5 listings

10.6% of total

7-29 Nights (4.3%)

7-29 Nights

2 listings

4.3% of total

30+ Nights (10.6%)

30+ Nights

5 listings

10.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Plat is 3 Nights, adopted by 36.2% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (10.6%) caters to monthly stays (30+ nights) in Plat, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 3 Nights minimum stay, as 36.2% of Plat hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 23.4% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 10.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Plat.

Plat Airbnb Cancellation Policy Trends Analysis (2025)

Super Strict 60 Days

2 listings

4.8% of total

Flexible (16.7%)

Flexible

7 listings

16.7% of total

Moderate (28.6%)

Moderate

12 listings

28.6% of total

Firm (33.3%)

Firm

14 listings

33.3% of total

Strict (16.7%)

Strict

7 listings

16.7% of total

Cancellation Policy Insights for Plat

  • The prevailing Airbnb cancellation policy trend in Plat is Firm, used by 33.3% of listings.
  • There's a relatively balanced mix between guest-friendly (45.3%) and stricter (50.0%) policies, offering choices for different guest needs.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 33.3% market standard in Plat.
  • Regularly review your cancellation policy against competitors and market demand shifts in Plat.

Plat STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Plat

  • The overall average booking lead time for vacation rentals in Plat is 69 days.
  • Guests book furthest in advance for stays during April (average 118 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in January (average 6 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (93 days avg.) sees the longest lead times, while Winter (19 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (69 days) as a baseline for your pricing and availability strategy in Plat.
  • For April stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 118 days out to capitalize on advance planning.
  • During January, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
  • Target marketing efforts for the Summer season well in advance (at least 93 days) to capture early planners.
  • Monitor your own booking lead times against these Plat averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Plat (2025)

Amenity Prevalence

Amenity Insights for Plat

  • Essential amenities in Plat that guests expect include: Wifi, Hangers. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Essentials, Air conditioning, TV are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Plat: Wifi, Hangers.
  • Prioritize adding missing essentials: Hangers.
  • Consider adding popular differentiators like Essentials or Air conditioning to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Plat to stay competitive.

Plat Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Plat

  • The typical guest profile for Airbnb in Plat consists of predominantly international visitors (100%), with top international origins including United Kingdom, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 0.4% of guests.
  • Key international markets include France (22.5%) and United Kingdom (16.4%).
  • Top languages spoken are English (42.5%) followed by French (14%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Focus marketing internationally, particularly towards travelers from United Kingdom.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Plat Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Grubine26$2,814$358.6147%
Majkovi18$2,765$316.0948%
Zavrelje14$2,670$445.5157%
Lapčići10$2,611$305.3945%
Ledenice10$2,591$394.2942%
Zmijavci25$2,344$463.9041%
Čilipi29$2,242$248.9454%
Močići31$2,162$265.4843%
Petrača13$2,067$215.5349%
Donja Banda23$1,990$328.8239%

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