Airbnb Market Analytics, Statistics and Data in Melgar, Tolima, Colombia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Melgar? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Melgar:
How much do Airbnb hosts make on average per month in Melgar?
The short-term rental market in Melgar shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $807 per month
- Strong performing properties (top 25%) make $1,685 or more
- Best-in-class properties (top 10%) achieve $2,966+ monthly
- Entry-level properties (bottom 25%) typically earn around $364
Revenue Variations by Month
Occupancy Rates Throughout the Year in Melgar
The market in Melgar shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 19% occupancy rates
- Strong performing properties (top 25%) achieve 36% or higher
- Best-in-class properties (top 10%) reach 58%+occupancy
- Entry-level properties (bottom 25%) average around 10%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Melgar
Daily rates in Melgar vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $116 per night
- Strong performing properties (top 25%) secure $182 or more
- Best-in-class properties (top 10%) pull in $240+ per night
- Entry-level properties (bottom 25%) earn around $64
Daily Rate Variations by Month
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Seasonality patterns in Melgar
Peak Season (April, March, May)
- Revenue peaks at $1724.99 per month
- Occupancy rates reach 30.88%
- Daily rates average $136.96
Shoulder Season
- Revenue averages $1262.40 per month
- Occupancy maintains 26.10%
- Daily rates hold at $131.76
Low Season (July, August, September)
- Revenue drops to $714.31 per month
- Occupancy decreases to 20.19%
- Daily rates adjust to $126.57
Is it still profitable to do Airbnb in Melgar in 2025?
Yes! Melgar demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 26% and monthly revenue averaging $1262 and With 388 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Melgar
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| El Peñón | A popular area for tourists due to its stunning lake views and vibrant atmosphere. Known for its water sports and relaxation options, attracting families and groups. | Laguna El Peñón, Parque de la Vida, Water sports activities, Restaurants with lake views, Nightlife options |
| Melgar Centro | The bustling heart of Melgar with easy access to shops, restaurants, and local culture. Ideal for guests looking to experience the urban life of Melgar. | Plaza de Melgar, Local markets, Restaurants and bars, Cultural festivals, Public parks |
| Parque Ecoturístico Ciudad Reptilia | A unique ecological park that attracts families and nature lovers. Offers educational experiences and close encounters with reptiles, making it a fun day out. | Reptile exhibits, Nature trails, Bird watching, Educational programs |
| Termales El Campestre | Known for its hot springs, this area is perfect for relaxation and wellness retreats. Attracts guests looking for a therapeutic getaway. | Hot springs pools, Spa services, Natural beauty, Relaxation areas |
| Falconiana | A quieter residential area popular with locals and those seeking a more relaxed stay. Great for families and longer-term guests looking for peace. | Residential parks, Local eateries, Community activities |
| Laguna de San Pedro | Ideal for bird watchers and nature enthusiasts. The lake offers serene views and opportunities for kayaking and fishing. | Bird watching, Kayaking, Fishing, Nature walks |
| Aqua Club Melgar | A recreational and entertainment complex with pools and water slides. Perfect for families and children, attracting local and tourist visitors alike. | Waterpark attractions, Restaurants, Family-friendly activities |
| Villa de Leyva | Though a bit further away, it's well-known as a tourist destination. Its colonial architecture and historical significance draw many visitors. | Historical sites, Local craft shops, Cultural events, Delicious local cuisine |
Do you need a license for Airbnb in Melgar?
Yes, Melgar requires a license for operating an Airbnb. Current market data shows 72% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Melgar
Rest in Melgar with WIFI, BBQ and more…
Entire Place • 6 bedrooms
Casa Quinta with pool and WIFI in Melgar
Entire Place • 5 bedrooms
Casa quinta Las palmas
Entire Place • 9 bedrooms
Private HOUSE near Piscilago pool Wifi AA
Entire Place • 6 bedrooms
House in Condominio la Estancia
Entire Place • 4 bedrooms
Luxurious Mediterranean-style Private Mansion
Entire Place • 5 bedrooms
Top Performing Professional Hosts in Melgar
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Ana | 5 | $93,557 | 349 | 4.92/5.0 |
| Ginna Paola | 6 | $87,483 | 271 | 3.15/5.0 |
| Samir | 5 | $59,742 | 135 | 4.93/5.0 |
| Alejandro | 2 | $57,218 | 136 | 4.82/5.0 |
| Luz | 1 | $52,662 | 13 | 4.85/5.0 |
| Julieta | 1 | $50,438 | 74 | 4.65/5.0 |
| 465458862 | 1 | $49,975 | 25 | 4.84/5.0 |
| Daniel Castillo CCO LobbyRenta | 1 | $48,263 | 56 | 4.70/5.0 |
| Iván & Catalina | 2 | $47,083 | 20 | 4.63/5.0 |
| Daniel | 1 | $46,511 | 12 | 4.75/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Melgar
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (87.9%), with house and apartment & condo properties comprising 85.1% of inventory
- Untapped potential in others, unique stays segments (1.1% combined)
Room Capacity Distribution
Analysis of 388 properties in Melgar shows that 3 bedrooms properties are most prevalent, making up 29.9% of the market. The market tends to favor larger properties, with 3 bedrooms and 4 bedrooms together representing 58.5% of all listings.
Key Insights
- Most common: 3 bedrooms (29.9%)
- Least common: 2 bedrooms (10.3%)
- Market concentration: 58.5% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 388 properties in Melgar reveals that 8+ guests properties dominate the market, representing 77.3% of all listings. The average property accommodates 7.1 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 84.8% of the market.
Key Insights
- Most common capacity: 8+ guests (77.3% of market)
- Least common capacity: 1 guest (0.3% of market)
- Average guest capacity: 7.1 guests per property
- Market concentration: 84.8% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 388 properties in Melgar, the most common availability pattern is 271-366 days (74.2% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (42.8% of properties).
Key Insights
- Most common availability window: 271-366 days (74.2%)
- Most common booking duration: 1-30 days (42.8%)
- Properties with high availability (180+ days): 92.3%
- Properties with long-term bookings (180+ days): 9.3%
Minimum Stay Distributions
1 Night
190 listings
52.5% of total
2 Nights
100 listings
27.6% of total
3 Nights
20 listings
5.5% of total
4-6 Nights
7 listings
1.9% of total
7-29 Nights
1 listings
0.3% of total
30+ Nights
44 listings
12.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 80.1%
- Mid-length stays (4-6 nights) represent 1.9% of listings
- Monthly+ stays (12.2%) suggest a stable extended-stay market
- High market flexibility with 85.6% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
103 listings
35.2% of total
Moderate
91 listings
31.1% of total
Firm
36 listings
12.3% of total
Strict
63 listings
21.5% of total
Key Insights
- Flexible is the preferred policy at 35.2% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 66.3% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 12.3% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Dec, Jan, Oct, averaging 42 days
- Shortest booking windows are in Jun, Feb, Aug, averaging 19 days
- Winter shows the longest average booking window at 39 days, while Summer has the shortest at 20 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 39 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Jun-Aug when lead times are shortest
Popular Airbnb Amenities in Melgar
Below is the distribution of amenities across listings in Melgar:
Traveler Demographics
Key Insights
- Domestic travelers make up 88.5% of total guests, indicating a dominant local market share.
- Primary international markets: United States (5%) and Canada (1.6%)
- Spanish is the top language at 63.6%, followed by English (30.6%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 5.4%
Recommendations
- Target marketing campaigns for Bogotá and Bogota markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Melgar. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Anapoima | 24 | $2,738 | $373.54 | 24% |
| Apulo | 94 | $1,906 | $266.13 | 27% |
| Cauca Viejo | 25 | $1,791 | $258.98 | 26% |
| Anapoima | 275 | $1,749 | $262.81 | 27% |
| Carmen Apicala | 10 | $1,370 | $200.84 | 22% |
| El Imperio | 14 | $1,131 | $208.42 | 28% |
| Villeta | 21 | $1,121 | $187.34 | 24% |
| Cundinamarca | 13 | $1,116 | $153.16 | 25% |
| Sasaima | 29 | $1,114 | $143.12 | 32% |
| Guasca | 27 | $1,109 | $115.23 | 23% |
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