Airbnb Market Analytics, Statistics and Data in Ibagué, Tolima, Colombia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Ibagué? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Ibagué:
How much do Airbnb hosts make on average per month in Ibagué?
The short-term rental market in Ibagué shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $505 per month
- Strong performing properties (top 25%) make $881 or more
- Best-in-class properties (top 10%) achieve $1,217+ monthly
- Entry-level properties (bottom 25%) typically earn around $199
Revenue Variations by Month
Occupancy Rates Throughout the Year in Ibagué
The market in Ibagué shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 30% occupancy rates
- Strong performing properties (top 25%) achieve 54% or higher
- Best-in-class properties (top 10%) reach 78%+occupancy
- Entry-level properties (bottom 25%) average around 15%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Ibagué
Daily rates in Ibagué vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $34 per night
- Strong performing properties (top 25%) secure $47 or more
- Best-in-class properties (top 10%) pull in $73+ per night
- Entry-level properties (bottom 25%) earn around $24
Daily Rate Variations by Month
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Seasonality patterns in Ibagué
Peak Season (April, June, May)
- Revenue peaks at $827.30 per month
- Occupancy rates reach 48.71%
- Daily rates average $48.63
Shoulder Season
- Revenue averages $628.07 per month
- Occupancy maintains 36.62%
- Daily rates hold at $45.53
Low Season (August, January, September)
- Revenue drops to $363.53 per month
- Occupancy decreases to 29.73%
- Daily rates adjust to $43.17
Is it still profitable to do Airbnb in Ibagué in 2025?
Yes! Ibagué demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 37% and monthly revenue averaging $628 and As a mature market with 526 active listings, there's strong demand despite the competition. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Ibagué
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro | The historical and cultural heart of Ibagué, ideal for tourists wanting to explore the city's rich heritage and local atmosphere. | Plaza de Bolívar, Teatro Tolima, Iglesia de San Francisco, Museo de Arte del Tolima, Parque Centenario |
| El Lago | A scenic residential area with parks and lakes, perfect for nature lovers and families looking for a tranquil stay. | Parque del Lago, Lago Patico, Plaza de Malibú, Olímpica Los Músicos |
| La Pola | A vibrant neighborhood known for its nightlife and restaurants, attractive to young travelers looking for entertainment and social experiences. | Calle 60, Parque Manuel Murillo Toro, Restaurantes y bares locales, Café Tertulia |
| Los Arrayanes | A peaceful suburban area with spacious homes, ideal for longer stays and visitors seeking a quieter environment. | Parque Los Arrayanes, Centro Comercial La Estación, Parque del Amor |
| Ibague Country Club | An upscale neighborhood with exclusive amenities and golf courses, appealing for families and affluent travelers. | Ibague Country Club, Cafeterías exclusivas, Senderos de naturaleza, Restaurantes de lujo |
| La 37 | A trendy area with modern cafes, boutiques, and a youthful vibe, perfect for millennials and digital nomads. | Cafés y co-working spaces, Tiendas de moda, Culturales actividades locales |
| El Salado | A rural area just outside of Ibagué, offering a unique experience of the Colombian countryside, ideal for eco-tourism. | Fincas agropecuarias, Senderismo, Rutas de café, Cascadas |
| Bocaneme | Known for its proximity to nature and outdoor activities, attracting tourists who enjoy hiking and eco-adventures. | Cajador de Río Combeima, Parque Natural Los Nevados, Rutas ecológicas |
Do you need a license for Airbnb in Ibagué?
Yes, Ibagué requires a license for operating an Airbnb. Current market data shows 78% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Ibagué
Modern and luxurious with pool and game room
Entire Place • 4 bedrooms
Beautiful Casa de Campo in Ibagué, via San Bernardo
Entire Place • 4 bedrooms
Casa Campestre Macadamia
Entire Place • 6 bedrooms
Finca el mirador - Chucuni
Entire Place • 4 bedrooms
Apartment at Milla de Oro
Entire Place • 2 bedrooms
Luxurious Ibague Estate
Entire Place • 6 bedrooms
Top Performing Professional Hosts in Ibagué
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Oscar | 9 | $70,591 | 367 | 4.75/5.0 |
| Michael Esthid | 3 | $50,491 | 15 | 1.57/5.0 |
| Adolfo | 7 | $50,081 | 486 | 4.79/5.0 |
| Daniel Ricardo | 6 | $49,758 | 298 | 4.73/5.0 |
| Ppm Inversiones | 6 | $48,521 | 158 | 3.80/5.0 |
| Juan | 5 | $48,053 | 340 | 4.74/5.0 |
| Oscar | 6 | $37,357 | 162 | 4.74/5.0 |
| Santiago | 2 | $35,497 | 56 | 4.72/5.0 |
| Boris | 1 | $27,957 | 33 | 4.88/5.0 |
| Karen | 2 | $27,432 | 23 | 4.79/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Ibagué
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (88%), with apartment & condo and house properties comprising 90.1% of inventory
- Untapped potential in boutique & hotels, others, unique stays segments (4.8% combined)
Room Capacity Distribution
Analysis of 526 properties in Ibagué shows that 3 bedrooms properties are most prevalent, making up 31.9% of the market. The market tends to favor smaller properties, with 3 bedrooms and 1 bedroom together representing 59.5% of all listings.
Key Insights
- Most common: 3 bedrooms (31.9%)
- Least common: 5+ bedrooms (2.5%)
- Market concentration: 59.5% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 526 properties in Ibagué reveals that 4 guests properties dominate the market, representing 21.3% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 6 guests make up 38.6% of the market.
Key Insights
- Most common capacity: 4 guests (21.3% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 38.6% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 526 properties in Ibagué, the most common availability pattern is 271-366 days (53% of properties). For actual bookings, properties most frequently secure bookings for 31-90 days (26% of properties).
Key Insights
- Most common availability window: 271-366 days (53%)
- Most common booking duration: 31-90 days (26%)
- Properties with high availability (180+ days): 74.9%
- Properties with long-term bookings (180+ days): 26.0%
Minimum Stay Distributions
1 Night
259 listings
54.5% of total
2 Nights
132 listings
27.8% of total
3 Nights
20 listings
4.2% of total
4-6 Nights
7 listings
1.5% of total
7-29 Nights
19 listings
4% of total
30+ Nights
38 listings
8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 82.3%
- Mid-length stays (4-6 nights) represent 1.5% of listings
- Monthly+ stays (8%) suggest a stable extended-stay market
- High market flexibility with 86.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
253 listings
58% of total
Moderate
99 listings
22.7% of total
Firm
47 listings
10.8% of total
Strict
37 listings
8.5% of total
Key Insights
- Flexible is the preferred policy at 58.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 80.7% of the market
- Strong market consensus around Flexible policies
- Strict policies are least common at 8.5% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
- Strict policies are rare - carefully consider the impact on bookings before implementing
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, Jan, Nov, averaging 30 days
- Shortest booking windows are in Sep, Feb, Mar, averaging 18 days
- Winter shows the longest average booking window at 25 days, while Spring has the shortest at 20 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 25 days in advance
- Consider early bird discounts during Spring to encourage longer lead times
- Focus on last-minute booking promotions during Sep-Mar when lead times are shortest
Popular Airbnb Amenities in Ibagué
Below is the distribution of amenities across listings in Ibagué:
Traveler Demographics
Key Insights
- Domestic travelers make up 78.7% of total guests, indicating a dominant local market share.
- Primary international markets: United States (9.4%) and Mexico (2%)
- Spanish is the top language at 58.4%, followed by English (33.2%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.4%
Recommendations
- Target marketing campaigns for Bogotá and Bogota markets
- Develop localized content for United States and Mexico
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Ibagué. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Anapoima | 24 | $2,738 | $373.54 | 24% |
| Apulo | 94 | $1,906 | $266.13 | 27% |
| Cauca Viejo | 25 | $1,791 | $258.98 | 26% |
| Anapoima | 275 | $1,749 | $262.81 | 27% |
| Carmen Apicala | 10 | $1,370 | $200.84 | 22% |
| Ginebra | 11 | $1,275 | $120.90 | 19% |
| Restrepo | 16 | $1,180 | $163.27 | 23% |
| El Imperio | 14 | $1,131 | $208.42 | 28% |
| Villeta | 21 | $1,121 | $187.34 | 24% |
| Cundinamarca | 13 | $1,116 | $153.16 | 25% |
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