Barrancabermeja Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Santander, Colombia
Is Airbnb profitable in Barrancabermeja in 2025? Explore comprehensive Airbnb analytics for Barrancabermeja, Santander, Colombia to uncover income potential. This 2025 STR market report for Barrancabermeja, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 38 active listings.
Whether you're considering an Airbnb investment in Barrancabermeja, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Barrancabermeja Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.
Key Barrancabermeja Airbnb Performance Metrics Overview
Monthly Airbnb Revenue Variations & Income Potential in Barrancabermeja (2025)
Understanding the monthly revenue variations for Airbnb listings in Barrancabermeja is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Barrancabermeja is typically November, while June often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Barrancabermeja across different performance tiers:
- Best-in-class properties (Top 10%) achieve $531+ monthly, often utilizing dynamic pricing and superior guest experiences.
- Strong performing properties (Top 25%) earn $364 or more, indicating effective management and desirable locations/amenities.
- Typical properties (Median) generate around $241 per month, representing the average market performance.
- Entry-level properties (Bottom 25%) see earnings around $129, often with potential for optimization.
Average Monthly Airbnb Earnings Trend in Barrancabermeja
Barrancabermeja Airbnb Occupancy Rate Trends (2025)
Maximize your bookings by understanding the Barrancabermeja STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Marchsees the highest demand (peak season occupancy), while June experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Barrancabermeja:
- Best-in-class properties (Top 10%) achieve 58%+ occupancy, indicating high desirability and potentially optimized availability.
- Strong performing properties (Top 25%) maintain 42% or higher occupancy, suggesting good market fit and guest satisfaction.
- Typical properties (Median) have an occupancy rate around 28%.
- Entry-level properties (Bottom 25%) average 16% occupancy, potentially facing higher vacancy.
Average Monthly Occupancy Rate Trend in Barrancabermeja
Average Daily Rate (ADR) Airbnb Trends in Barrancabermeja (2025)
Effective short term rental pricing strategy in Barrancabermeja involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Barrancabermeja typically peaks in July and dips lowest during February. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:
- Best-in-class properties (Top 10%) command rates of $51+ per night, often due to premium features or locations.
- Strong performing properties (Top 25%) achieve nightly rates of $34 or more.
- Typical properties (Median) charge around $24 per night.
- Entry-level properties (Bottom 25%) earn around $17 per night.
Average Daily Rate (ADR) Trend by Month in Barrancabermeja
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Airbnb Seasonality Analysis & Trends in Barrancabermeja (2025)
Peak Season (November, January, October)
- Revenue averages $344 per month
- Occupancy rates average 34.8%
- Daily rates average $31
Shoulder Season
- Revenue averages $279 per month
- Occupancy maintains around 31.5%
- Daily rates hold near $31
Low Season (February, May, June)
- Revenue drops to average $195 per month
- Occupancy decreases to average 25.4%
- Daily rates adjust to average $30
Seasonality Insights for Barrancabermeja
- The Airbnb seasonality in Barrancabermeja shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
- During the high season, the absolute peak month showcases Barrancabermeja's highest earning potential, with monthly revenues capable of climbing to $387, occupancy reaching a high of 39.1%, and ADRs peaking at $33.
- Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $152, occupancy could drop to 21.9%, and ADRs may adjust down to $28.
- Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Barrancabermeja.
Seasonal Strategies for Maximizing Profit
- Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
- Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
- Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
- Regularly analyze your own performance against these Barrancabermeja seasonality benchmarks and adjust your pricing and availability strategy accordingly.
Best Areas for Airbnb Investment in Barrancabermeja (2025)
Exploring the top neighborhoods for short-term rentals in Barrancabermeja? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.
| Neighborhood / Area | Why Host Here? (Target Guests & Appeal) | Key Attractions & Landmarks |
|---|---|---|
| El Centro | The heart of Barrancabermeja, bustling with activity and close to essential services. Ideal for hosting travelers looking for convenience and access to local culture. | Catedral de Barrancabermeja, Parque La Libertad, Plaza de Mercado, Museo del Petróleo, Monumento a los Héroes |
| Buenos Aires | A growing residential area that offers a local experience. Perfect for families and longer-term stays with amenities and local shops. | Parque de Buenos Aires, Tiendas locales, Cafés y restaurantes |
| Calle 50 | A major commercial street with a variety of shops and restaurants, ideal for guests wanting to be in an energetic area close to everything. | Centro Comercial San Silvestre, Café Quindío, Restaurantes locales |
| La Playa | Known for its riverside views and relaxing environment, this area attracts nature lovers and those looking for a peaceful retreat. | Río Magdalena, Parque de la Vida, Playas del río |
| El Trapiche | A suburban area with a mix of residential and commercial properties, offering a quieter experience while still being close to the city center. | Plaza de Trapiche, Parque Ecoturístico, Tiendas locales |
| Comuneros | A vibrant community known for its local markets and cultural experiences, perfect for those interested in authentic Colombian lifestyle. | Mercado de Comuneros, Artesanías locales, Cultural events |
| Parque Ecológico Yariguíes | A natural reserve area, great for eco-tourism and travelers looking for adventures and outdoor activities surrounding Barrancabermeja. | Ecoturismo, Senderos naturales, Rutas de senderismo |
| Mocari | An area that blends urban life with nature, appealing to those looking for a unique stay close to parks and recreational areas. | Parque Mocari, Cafés y restaurantes, Actividades al aire libre |
Understanding Airbnb License Requirements & STR Laws in Barrancabermeja (2025)
Yes, Barrancabermeja, Santander, Colombia enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Barrancabermeja to ensure full compliance before hosting.
(Source: AirROI data, 2025, based on 58% licensed listings)
Top Performing Airbnb Properties in Barrancabermeja (2025)
Benchmark your potential! Explore examples of top-performing Airbnb properties in Barrancabermejabased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.
Cozy apartment in Barrancabermeja
Entire Place • 2 bedrooms
Nice and pleasant Apt 201 Ed Buroka
Entire Place • 2 bedrooms
Charming apt in B/bermeja
Entire Place • 2 bedrooms
Beautiful apt in Barrancabermeja
Entire Place • 2 bedrooms
Room #1 Luxury within walking distance CC San Silvestre
Private Room • 1 bedroom
Room #3 Boutique steps CC San Silvestre
Private Room • 1 bedroom
Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.
Top Performing Airbnb Hosts in Barrancabermeja (2025)
Learn from the best! This table showcases top-performing Airbnb hosts in Barrancabermeja based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Maira Alejandra | 4 | $15,331 | 114 | 4.61/5.0 |
| Wilmer | 3 | $10,638 | 328 | 4.90/5.0 |
| Rosalia | 4 | $10,241 | 89 | 4.86/5.0 |
| Hernan Andrés | 6 | $8,487 | 101 | 4.55/5.0 |
| Wilson Andres | 1 | $3,841 | 8 | 4.50/5.0 |
| Nelly | 1 | $2,604 | 3 | 4.67/5.0 |
| Host #250278641 | 4 | $2,566 | 0 | N/A/5.0 |
| Edgar | 1 | $2,425 | 41 | 4.78/5.0 |
| Ivan | 1 | $1,948 | 19 | 4.74/5.0 |
| Host #535988637 | 1 | $1,266 | 1 | N/A/5.0 |
Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Barrancabermeja.
Dive Deeper: Advanced Barrancabermeja STR Market Data (2025)
Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Barrancabermeja. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.
Explore Advanced MetricsBarrancabermeja Short-Term Rental Market Composition (2025): Property & Room Types
Room Type Distribution
Property Type Distribution
Market Composition Insights for Barrancabermeja
- The Barrancabermeja Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 57.9% of the 38 active rentals. This indicates strong guest preference for privacy and space.
- However, a notable 42.1% share for Private Rooms suggests opportunities for budget-conscious travelers or hosts renting out spare rooms.
- Looking at the property type distribution in Barrancabermeja, Apartment/Condo properties are the most common (68.4%), reflecting the local real estate landscape.
- The presence of 18.4% Hotel/Boutique listings indicates integration with traditional hospitality.
- Smaller segments like others (combined 2.6%) offer potential for unique stay experiences.
Barrancabermeja Airbnb Room Capacity Analysis (2025): Bedroom Distribution
Distribution of Listings by Number of Bedrooms
Room Capacity Insights for Barrancabermeja
- The dominant room capacity in Barrancabermeja is 1 bedroom listings, making up 44.7% of the market. This suggests a strong demand for properties suitable for couples or solo travelers.
- Together, 1 bedroom and 2 bedrooms properties represent 73.6% of the active Airbnb listings in Barrancabermeja, indicating a high concentration in these sizes.
- A significant 21.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Barrancabermeja.
Barrancabermeja Vacation Rental Guest Capacity Trends (2025)
Distribution of Listings by Guest Capacity
Guest Capacity Insights for Barrancabermeja
- The most common guest capacity trend in Barrancabermeja vacation rentals is listings accommodating 2 guests (36.8%). This suggests the primary traveler segment is likely couples or solo travelers.
- Properties designed for 2 guests and 4 guests dominate the Barrancabermeja STR market, accounting for 55.2% of listings.
- A significant 42.1% of listings cater specifically to 1-2 guests, highlighting strong demand from couples and solo travelers in Barrancabermeja.
- 10.5% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Barrancabermeja.
- On average, properties in Barrancabermeja are equipped to host 3.2 guests.
Barrancabermeja Airbnb Booking Patterns (2025): Available vs. Booked Days
Available Days Distribution
Booked Days Distribution
Booking Pattern Insights for Barrancabermeja
- The most common availability pattern in Barrancabermeja falls within the 271-366 days range, representing 73.7% of listings. This suggests many properties have significant open periods on their calendars.
- Approximately 100.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
- For booked days, the 1-30 days range is most frequent in Barrancabermeja (39.5%), reflecting common guest stay durations or potential owner blocking patterns.
Barrancabermeja Airbnb Minimum Stay Requirements Analysis
Distribution of Listings by Minimum Night Requirement
1 Night
22 listings
59.5% of total
2 Nights
5 listings
13.5% of total
3 Nights
1 listings
2.7% of total
30+ Nights
9 listings
24.3% of total
Key Insights
- The most prevalent minimum stay requirement in Barrancabermeja is 1 Night, adopted by 59.5% of listings. This highlights the market's preference for shorter, flexible bookings.
- A strong majority (73.0%) of the Barrancabermeja Airbnb data shows acceptance of very short stays (1-2 nights), indicating a dynamic, high-turnover market.
- A significant segment (24.3%) caters to monthly stays (30+ nights) in Barrancabermeja, pointing to opportunities in the extended-stay market.
Recommendations
- Align with the market by considering a 1 Night minimum stay, as 59.5% of Barrancabermeja hosts use this setting.
- Explore offering discounts for stays of 30+ nights to attract the 24.3% of the market seeking extended stays.
- Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Barrancabermeja.
Barrancabermeja Airbnb Cancellation Policy Trends Analysis (2025)
Flexible
16 listings
53.3% of total
Moderate
3 listings
10% of total
Firm
2 listings
6.7% of total
Strict
9 listings
30% of total
Cancellation Policy Insights for Barrancabermeja
- The prevailing Airbnb cancellation policy trend in Barrancabermeja is Flexible, used by 53.3% of listings.
- There's a relatively balanced mix between guest-friendly (63.3%) and stricter (36.7%) policies, offering choices for different guest needs.
Recommendations for Hosts
- Consider adopting a Flexible policy to align with the 53.3% market standard in Barrancabermeja.
- Given the high prevalence of Flexible policies (53.3%), offering this can enhance booking appeal, especially during shoulder seasons.
- Regularly review your cancellation policy against competitors and market demand shifts in Barrancabermeja.
Barrancabermeja STR Booking Lead Time Analysis (2025)
Average Booking Lead Time by Month
Booking Lead Time Insights for Barrancabermeja
- The overall average booking lead time for vacation rentals in Barrancabermeja is 14 days.
- Guests book furthest in advance for stays during November (average 26 days), likely coinciding with peak travel demand or local events.
- The shortest booking windows occur for stays in July (average 6 days), indicating more last-minute travel plans during this time.
- Seasonally, Fall (17 days avg.) sees the longest lead times, while Winter (10 days avg.) has the shortest, reflecting typical travel planning cycles.
Recommendations for Hosts
- Use the overall average lead time (14 days) as a baseline for your pricing and availability strategy in Barrancabermeja.
- For November stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 26 days out to capitalize on advance planning.
- During July, focus on last-minute booking availability and promotions, as guests book with very short notice (6 days avg.).
- Target marketing efforts for the Fall season well in advance (at least 17 days) to capture early planners.
- Monitor your own booking lead times against these Barrancabermeja averages to identify opportunities for dynamic pricing adjustments.
Popular & Essential Airbnb Amenities in Barrancabermeja (2025)
Amenity Prevalence
Amenity Insights for Barrancabermeja
- Essential amenities in Barrancabermeja that guests expect include: Wifi, Air conditioning, TV. Lacking these (any) could significantly impact bookings.
- Popular amenities like Essentials, Kitchen, Dedicated workspace are common but not universal. Offering these can provide a competitive edge.
Recommendations for Hosts
- Ensure your listing includes all essential amenities for Barrancabermeja: Wifi, Air conditioning, TV.
- Consider adding popular differentiators like Essentials or Kitchen to increase appeal.
- Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
- Regularly check competitor amenities in Barrancabermeja to stay competitive.
Barrancabermeja Airbnb Guest Demographics & Profile Analysis (2025)
Guest Profile Summary for Barrancabermeja
- The typical guest profile for Airbnb in Barrancabermeja consists of primarily domestic travelers (88%), often arriving from nearby Bogotá, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking Spanish or English.
- Domestic travelers account for 87.6% of guests.
- Key international markets include Colombia (87.6%) and United States (4.7%).
- Top languages spoken are Spanish (55.9%) followed by English (33.8%).
- A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.
Recommendations for Hosts
- Target domestic marketing efforts towards travelers from Bogotá and Bucaramanga.
- Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
- Highlight unique local experiences or amenities relevant to the primary guest profile.
- Consider seasonal promotions aligned with peak travel times for key origin markets.
Nearby Short-Term Rental Market Comparison
How does the Barrancabermeja Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.
| Market | Active Properties | Monthly Revenue | Daily Rate | Avg. Occupancy |
|---|---|---|---|---|
| Girón | 39 | $635 | $118.09 | 26% |
| Los Santos | 71 | $472 | $132.74 | 19% |
| Lebrija | 12 | $456 | $146.30 | 20% |
| Piedecuesta | 132 | $440 | $111.44 | 26% |
| Barichara | 405 | $429 | $103.15 | 23% |
| Chinácota | 31 | $425 | $169.65 | 18% |
| Floridablanca | 231 | $361 | $43.30 | 40% |
| Bucaramanga | 599 | $300 | $42.96 | 38% |
| Villa del Rosario | 21 | $290 | $76.95 | 31% |
| Pamplona | 14 | $282 | $39.76 | 32% |