Airbnb Market Analytics, Statistics and Data in Villavicencio, Meta, Colombia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Villavicencio? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Villavicencio:
How much do Airbnb hosts make on average per month in Villavicencio?
The short-term rental market in Villavicencio shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $532 per month
- Strong performing properties (top 25%) make $979 or more
- Best-in-class properties (top 10%) achieve $1,915+ monthly
- Entry-level properties (bottom 25%) typically earn around $209
Revenue Variations by Month
Occupancy Rates Throughout the Year in Villavicencio
The market in Villavicencio shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 20% occupancy rates
- Strong performing properties (top 25%) achieve 42% or higher
- Best-in-class properties (top 10%) reach 67%+occupancy
- Entry-level properties (bottom 25%) average around 9%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Villavicencio
Daily rates in Villavicencio vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $48 per night
- Strong performing properties (top 25%) secure $133 or more
- Best-in-class properties (top 10%) pull in $248+ per night
- Entry-level properties (bottom 25%) earn around $29
Daily Rate Variations by Month
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Seasonality patterns in Villavicencio
Peak Season (April, May, June)
- Revenue peaks at $1263.43 per month
- Occupancy rates reach 33.62%
- Daily rates average $102.97
Shoulder Season
- Revenue averages $868.81 per month
- Occupancy maintains 28.47%
- Daily rates hold at $97.95
Low Season (August, July, September)
- Revenue drops to $526.72 per month
- Occupancy decreases to 24.38%
- Daily rates adjust to $89.20
Is it still profitable to do Airbnb in Villavicencio in 2025?
Yes! Villavicencio demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 28% and monthly revenue averaging $869 and With 450 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (families on vacation, festival goers, adventure tourists, international visitors)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Villavicencio
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| La Avenida 40 | A bustling avenue known for its proximity to the main commercial centers and local attractions, making it ideal for both short-term rentals and long stays. | Parque Las Malocas, Estadio Llano, Centro Comercial Unicentro, Parque de la Vida, Universidad de los Llanos |
| El Trapiche | A residential neighborhood that offers a mix of local charm and accessibility to key points in the city. Popular with both locals and visitors. | Parque El Trapiche, Centro Cultural del Llano, Cafés y restaurantes locales, Plaza de los Libertadores |
| Barrio Popular | A vibrant area filled with traditional ambiance, markets, and local cuisine. Attracts tourists looking for an authentic experience of Villavicencio. | Mercado Municipal, Iglesia de Lourdes, Parque Lineal, Calle de los Cafés |
| Sector A | Known for its modern buildings and developments, this area is attracting young professionals and families looking for comfortable living. | Plaza Ley, Centro Comercial Primavera, Parque de la Familia |
| Vereda la Primavera | A more rural area that provides escape from the city hustle, perfect for eco-tourism and nature-based experiences. | Parque Écuador, Mirador de la Primavera, Actividades ecoturísticas |
| Los Ocarros | An area located close to the Ocarro Park, offering nature-based experiences and activities that are perfect for families and nature lovers. | Parque Ocarros, Zoológico de los Llanos, Senderos Ecológicos |
| La Grama | A residential area with a warm community feel, providing a quiet respite that's still close to the urban core. | Parque de la Grama, Café Literario, Eventos comunitarios |
| El Caguán | An area with a blend of urban and rural life, known for its friendly locals and local markets, perfect for authentic stays. | Mercados locales, Feria de productos orgánicos, Actividades culturales |
Do you need a license for Airbnb in Villavicencio?
Yes, Villavicencio requires a license for operating an Airbnb. Current market data shows 72% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in Villavicencio
Spectacular Rest Home with Pool
Entire Place • 7 bedrooms
Charming, Casa Quinta Campestre
Entire Place • 4 bedrooms
Casa Ana. Villavicencio. Luxury Village.
Entire Place • 4 bedrooms
Casaquinta con Piscina
Entire Place • 5 bedrooms
Casa Montenegro
Entire Place • 7 bedrooms
Casa Campestre Ocarros
Entire Place • 7 bedrooms
Top Performing Professional Hosts in Villavicencio
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Diego | 1 | $121,527 | 12 | 5.00/5.0 |
| Julian | 11 | $77,181 | 928 | 4.71/5.0 |
| Ivonne | 1 | $70,094 | 22 | 5.00/5.0 |
| Valeria | 13 | $51,475 | 202 | 3.66/5.0 |
| Ana Y Jairo | 1 | $43,784 | 16 | 4.94/5.0 |
| Guiovanny | 2 | $36,838 | 26 | 4.97/5.0 |
| Cristian | 5 | $34,758 | 302 | 3.78/5.0 |
| Jose | 1 | $32,247 | 18 | 4.67/5.0 |
| Edgar Montenegro | 1 | $31,466 | 28 | 4.96/5.0 |
| Alejandro | 1 | $31,384 | 92 | 4.99/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Villavicencio
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (80.9%), with house and apartment & condo properties comprising 76.2% of inventory
- Strong specialty sector (23.2%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in unique stays, others segments (4.5% combined)
Room Capacity Distribution
Analysis of 450 properties in Villavicencio shows that 3 bedrooms properties are most prevalent, making up 31.3% of the market. The market tends to favor larger properties, with 3 bedrooms and 1 bedroom together representing 52.0% of all listings.
Key Insights
- Most common: 3 bedrooms (31.3%)
- Least common: 4 bedrooms (10.7%)
- Market concentration: 52.0% in top 2 sizes
- Market skew: Favors larger properties
Guest Capacity Distribution
Analysis of 450 properties in Villavicencio reveals that 8+ guests properties dominate the market, representing 37.8% of all listings. The average property accommodates 5.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 8+ guests and 6 guests make up 53.1% of the market.
Key Insights
- Most common capacity: 8+ guests (37.8% of market)
- Least common capacity: 1 guest (0.7% of market)
- Average guest capacity: 5.4 guests per property
- Market concentration: 53.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 450 properties in Villavicencio, the most common availability pattern is 271-366 days (70% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (41.3% of properties).
Key Insights
- Most common availability window: 271-366 days (70%)
- Most common booking duration: 1-30 days (41.3%)
- Properties with high availability (180+ days): 87.6%
- Properties with long-term bookings (180+ days): 13.3%
Minimum Stay Distributions
1 Night
252 listings
60.4% of total
2 Nights
113 listings
27.1% of total
3 Nights
21 listings
5% of total
4-6 Nights
3 listings
0.7% of total
7-29 Nights
2 listings
0.5% of total
30+ Nights
26 listings
6.2% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 87.5%
- Mid-length stays (4-6 nights) represent 0.7% of listings
- Monthly+ stays (6.2%) suggest a stable extended-stay market
- High market flexibility with 92.5% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
139 listings
41% of total
Moderate
98 listings
28.9% of total
Firm
46 listings
13.6% of total
Strict
56 listings
16.5% of total
Key Insights
- Flexible is the preferred policy at 41.0% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 69.9% of the market
- Strong market consensus around Flexible policies
- Firm policies are least common at 13.6% of listings
Recommendations
- Consider starting with a Flexible policy to align with market preferences
- Strong market preference for Flexible policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jan, Dec, Nov, averaging 36 days
- Shortest booking windows are in Apr, Jun, Sep, averaging 17 days
- Winter shows the longest average booking window at 33 days, while Summer has the shortest at 19 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 33 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Apr-Sep when lead times are shortest
Popular Airbnb Amenities in Villavicencio
Below is the distribution of amenities across listings in Villavicencio:
Traveler Demographics
Key Insights
- Domestic travelers make up 84.2% of total guests, indicating a dominant local market share.
- Primary international markets: United States (6.6%) and Mexico (1.5%)
- Spanish is the top language at 60.4%, followed by English (31.3%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.6%
Recommendations
- Target marketing campaigns for Bogotá and Bogota markets
- Develop localized content for United States and Mexico
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Villavicencio. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Anapoima | 24 | $2,738 | $373.54 | 24% |
| Apulo | 94 | $1,906 | $266.13 | 27% |
| Anapoima | 275 | $1,749 | $262.81 | 27% |
| Carmen Apicala | 10 | $1,370 | $200.84 | 22% |
| El Imperio | 14 | $1,131 | $208.42 | 28% |
| Villeta | 21 | $1,121 | $187.34 | 24% |
| Cundinamarca | 13 | $1,116 | $153.16 | 25% |
| Sasaima | 29 | $1,114 | $143.12 | 32% |
| Guasca | 27 | $1,109 | $115.23 | 23% |
| Villeta | 293 | $1,078 | $168.65 | 24% |
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