Airbnb Market Analytics, Statistics and Data in San Rafael, Antioquia, Colombia
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in San Rafael? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in San Rafael:
How much do Airbnb hosts make on average per month in San Rafael?
The short-term rental market in San Rafael shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $448 per month
- Strong performing properties (top 25%) make $1,070 or more
- Best-in-class properties (top 10%) achieve $1,748+ monthly
- Entry-level properties (bottom 25%) typically earn around $164
Revenue Variations by Month
Occupancy Rates Throughout the Year in San Rafael
The market in San Rafael shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 14% occupancy rates
- Strong performing properties (top 25%) achieve 30% or higher
- Best-in-class properties (top 10%) reach 56%+occupancy
- Entry-level properties (bottom 25%) average around 8%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in San Rafael
Daily rates in San Rafael vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $57 per night
- Strong performing properties (top 25%) secure $98 or more
- Best-in-class properties (top 10%) pull in $163+ per night
- Entry-level properties (bottom 25%) earn around $32
Daily Rate Variations by Month
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Seasonality patterns in San Rafael
Peak Season (May, April, June)
- Revenue peaks at $1465.20 per month
- Occupancy rates reach 32.02%
- Daily rates average $84.22
Shoulder Season
- Revenue averages $808.99 per month
- Occupancy maintains 22.70%
- Daily rates hold at $81.23
Low Season (November, January, September)
- Revenue drops to $490.00 per month
- Occupancy decreases to 15.85%
- Daily rates adjust to $76.93
Is it still profitable to do Airbnb in San Rafael in 2025?
Yes! San Rafael demonstrates highly seasonal trends requiring strategic adaptation, featuring a growing occupancy rate of 23% and monthly revenue averaging $809 and The market's 129 active listings indicate growing demand with plenty of opportunity for new properties. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in San Rafael
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Centro Histórico | The historical center of San Rafael, known for its colonial architecture and cultural heritage. This area attracts tourists wanting to experience local culture, festivals, and traditional Colombian life. | Plaza Mayor, Iglesia de San Rafael, Museo de Arte Religioso, Casa de la Cultura, Calle del Comercio |
| Parque Principal | A vibrant area around the main park, perfect for families and visitors looking to relax and enjoy local events. The park is a central gathering place in San Rafael. | Parque Principal, Cafés and restaurants, Cultural events, Children's playground, Local markets |
| Río San Rafael | Small river area perfect for outdoor lovers and those interested in eco-tourism. Offers scenic views and leisure activities. | Canoeing, Hiking trails, Scenic viewpoints, Nature walks, Fishing spots |
| Mirador de La Piedra | A popular viewpoint that offers stunning panoramic views of the San Rafael landscape. Ideal for tourists and photographers. | Hiking paths, Picnic areas, Photography spots, Overlooks, Nature observation |
| Zona Cafetera | Located near coffee farms, this area is great for tourists interested in Colombia's coffee culture and agritourism. | Coffee tours, Plantation visits, Local tastings, Scenic routes, Cultural experiences |
| Cascada La Llorona | Known for its beautiful waterfall, this natural attraction draws visitors who enjoy adventure and nature. Great for day trips. | Hiking to the waterfall, Swimming, Nature photography, Picnicking, Birdwatching |
| Sector de Restaurantes | A foodie hub with diverse dining options, perfect for travelers looking to taste local and international cuisine. | Local restaurants, Food festivals, Culinary events, Street food markets, Gastronomic tours |
| Calle del Río | A beautiful street lined with trees and local shops, ideal for leisurely strolls and experiencing the local lifestyle. | Local shops, Cafes, Artisan markets, Street performances, Cultural activities |
Do you need a license for Airbnb in San Rafael?
Yes, San Rafael requires a license for operating an Airbnb. Current market data shows 64% of active listings maintain proper licensing, confirming this requirement. Getting licensed is an essential first step before listing your property.
Top Performing Airbnb Properties in San Rafael
Exceptional Cabaña cerca Guatapé with jacuzzi and river
Entire Place • 4 bedrooms
Beautiful Panoramic Villa at San Rafael (Ant)
Entire Place • 3 bedrooms
Alojamiento Campestre WiFi Starlink - Villa Acqua
Entire Place • 3 bedrooms
Casa Micos with private Jacuzzi
Entire Place • 3 bedrooms
Local Experiences. Perfect climate. Wi-Fi StarLink
Entire Place • 15 bedrooms
Beautiful cabin with access to the river in San Rafael
Entire Place • 2 bedrooms
Top Performing Professional Hosts in San Rafael
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| De Verano | 1 | $78,266 | 4 | 5.00/5.0 |
| Daniel | 11 | $74,539 | 179 | 3.06/5.0 |
| Johana | 2 | $53,158 | 112 | 4.86/5.0 |
| Panda | 2 | $33,450 | 20 | 5.00/5.0 |
| 62026870 | 4 | $28,083 | 0 | 0.00/5.0 |
| Roel | 10 | $26,300 | 23 | 1.44/5.0 |
| Felipe | 2 | $23,192 | 7 | 2.50/5.0 |
| Sebastian | 1 | $22,779 | 28 | 4.64/5.0 |
| Adrian | 3 | $21,343 | 59 | 4.90/5.0 |
| Marisol | 2 | $20,791 | 23 | 4.93/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in San Rafael
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (69.8%), with outdoor & mobile and house properties comprising 72.9% of inventory
- Strong specialty sector (61.3%) combining boutique hotels, unique stays, and outdoor accommodations indicates market maturity and premium opportunities
- Untapped potential in others, unique stays segments (2.4% combined)
Room Capacity Distribution
Analysis of 129 properties in San Rafael shows that 1 bedroom properties are most prevalent, making up 48.8% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 67.4% of all listings.
Key Insights
- Most common: 1 bedroom (48.8%)
- Least common: 5+ bedrooms (3.9%)
- Market concentration: 67.4% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 129 properties in San Rafael reveals that 2 guests properties dominate the market, representing 30.2% of all listings. The average property accommodates 4.4 guests, with a clear trend towards larger guest capacities. Properties accommodating 2 guests and 8+ guests make up 58.1% of the market.
Key Insights
- Most common capacity: 2 guests (30.2% of market)
- Least common capacity: 7 guests (0.8% of market)
- Average guest capacity: 4.4 guests per property
- Market concentration: 58.1% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 129 properties in San Rafael, the most common availability pattern is 271-366 days (73.6% of properties). For actual bookings, properties most frequently secure bookings for 1-30 days (38.8% of properties).
Key Insights
- Most common availability window: 271-366 days (73.6%)
- Most common booking duration: 1-30 days (38.8%)
- Properties with high availability (180+ days): 92.2%
- Properties with long-term bookings (180+ days): 8.5%
Minimum Stay Distributions
1 Night
105 listings
86.1% of total
2 Nights
14 listings
11.5% of total
3 Nights
2 listings
1.6% of total
30+ Nights
1 listings
0.8% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 97.6%
- Mid-length stays (4-6 nights) represent 0% of listings
- Monthly+ stays (0.8%) suggest a stable extended-stay market
- High market flexibility with 99.2% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Flexible
32 listings
37.2% of total
Moderate
34 listings
39.5% of total
Firm
2 listings
2.3% of total
Strict
18 listings
20.9% of total
Key Insights
- Moderate is the preferred policy at 39.5% of listings
- Guest-friendly policies (Flexible & Moderate) dominate at 76.7% of the market
- Strong market consensus around Moderate policies
- Firm policies are least common at 2.3% of listings
Recommendations
- Consider starting with a Moderate policy to align with market preferences
- Strong market preference for Moderate policies suggests this should be your baseline
- Consider generous cancellation terms as a competitive advantage
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in May, Jan, Nov, averaging 37 days
- Shortest booking windows are in Aug, Apr, Jun, averaging 13 days
- Winter shows the longest average booking window at 32 days, while Summer has the shortest at 15 days
Recommendations
- Implement dynamic pricing strategies for Winter bookings at least 32 days in advance
- Consider early bird discounts during Summer to encourage longer lead times
- Focus on last-minute booking promotions during Aug-Jun when lead times are shortest
Popular Airbnb Amenities in San Rafael
Below is the distribution of amenities across listings in San Rafael:
Traveler Demographics
Key Insights
- Domestic travelers make up 67.3% of total guests, indicating a significant local market share.
- Primary international markets: United States (15.9%) and Canada (3.5%)
- Spanish is the top language at 51.4%, followed by English (38%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 3.3%
Recommendations
- Target marketing campaigns for Medellín and Antioquia markets
- Develop localized content for United States and Canada
- Prioritize Spanish and English language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding San Rafael. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| San Nicolás | 22 | $2,946 | $369.04 | 29% |
| Antioquia | 16 | $2,294 | $260.33 | 29% |
| Córdoba | 24 | $2,213 | $254.96 | 30% |
| Cauca Viejo | 25 | $1,791 | $258.98 | 26% |
| Sopetrán | 160 | $1,538 | $223.48 | 25% |
| El Tablazo | 21 | $1,523 | $139.21 | 35% |
| Copacabana | 88 | $1,513 | $224.97 | 28% |
| Olaya | 18 | $1,247 | $190.60 | 25% |
| Girardota | 30 | $1,238 | $207.01 | 28% |
| San Jerónimo | 188 | $1,216 | $210.79 | 22% |
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