Sainte-Marguerite-du-Lac-Masson Airbnb Market Analysis 2025: Short Term Rental Data & Vacation Rental Statistics in Quebec, Canada

Source: AirROI
Last updated: 2025-06-01

Is Airbnb profitable in Sainte-Marguerite-du-Lac-Masson in 2025? Explore comprehensive Airbnb analytics for Sainte-Marguerite-du-Lac-Masson, Quebec, Canada to uncover income potential. This 2025 STR market report for Sainte-Marguerite-du-Lac-Masson, based on AirROI data from June 2024 to May 2025, reveals key trends in the niche market of 41 active listings.

Whether you're considering an Airbnb investment in Sainte-Marguerite-du-Lac-Masson, optimizing your existing vacation rental, or exploring rental arbitrage opportunities, understanding the Sainte-Marguerite-du-Lac-Masson Airbnb data is crucial. Navigating the high regulation landscape is key to maximizing your short term rental income potential. Let's dive into the specifics.

Key Sainte-Marguerite-du-Lac-Masson Airbnb Performance Metrics Overview

Avg. Daily Rate (ADR)(?)
$252
The average rental revenue earned for an occupied room per day in Sainte-Marguerite-du-Lac-Masson.
Occupancy Rate(?)
35.5%
Moderate demand with booking opportunities.
Median Annual Revenue(?)
$30,086
Typical annual income for an Airbnb listing in Sainte-Marguerite-du-Lac-Masson. Factors like property type, size, and location influence actual earnings.
Revenue Growth YoY(?)
6.8%
Positive growth (6.8%) vs. last year.
Peak Revenue Month(?)
July
The month with the highest average earnings, indicating peak season in Sainte-Marguerite-du-Lac-Masson.
Lowest Revenue Month(?)
April
The month with the lowest average earnings, indicating the low season in Sainte-Marguerite-du-Lac-Masson.
STR Regulation Level(?)
High
Strict regulations. Compliance is crucial (licensing, taxes, stay limits may apply).
Active Airbnb Listings(?)
41
Total number of active short-term rentals listed.

Monthly Airbnb Revenue Variations & Income Potential in Sainte-Marguerite-du-Lac-Masson (2025)

Understanding the monthly revenue variations for Airbnb listings in Sainte-Marguerite-du-Lac-Masson is key to maximizing your short term rental income potential. Seasonality significantly impacts earnings. Our analysis, based on data from the past 12 months, shows that the peak revenue month for STRs in Sainte-Marguerite-du-Lac-Masson is typically July, while April often presents the lowest earnings, highlighting opportunities for strategic pricing adjustments during shoulder and low seasons. Explore the typical Airbnb income in Sainte-Marguerite-du-Lac-Masson across different performance tiers:

  • Best-in-class properties (Top 10%) achieve $6,363+ monthly, often utilizing dynamic pricing and superior guest experiences.
  • Strong performing properties (Top 25%) earn $4,475 or more, indicating effective management and desirable locations/amenities.
  • Typical properties (Median) generate around $2,524 per month, representing the average market performance.
  • Entry-level properties (Bottom 25%) see earnings around $1,124, often with potential for optimization.

Average Monthly Airbnb Earnings Trend in Sainte-Marguerite-du-Lac-Masson

Sainte-Marguerite-du-Lac-Masson Airbnb Occupancy Rate Trends (2025)

Maximize your bookings by understanding the Sainte-Marguerite-du-Lac-Masson STR occupancy trends. Seasonal demand shifts significantly influence how often properties are booked. Typically, Julysees the highest demand (peak season occupancy), while September experiences the lowest (low season). Effective strategies, like adjusting minimum stays or offering promotions, can boost occupancy during slower periods. Here's how different property tiers perform in Sainte-Marguerite-du-Lac-Masson:

  • Best-in-class properties (Top 10%) achieve 68%+ occupancy, indicating high desirability and potentially optimized availability.
  • Strong performing properties (Top 25%) maintain 51% or higher occupancy, suggesting good market fit and guest satisfaction.
  • Typical properties (Median) have an occupancy rate around 35%.
  • Entry-level properties (Bottom 25%) average 20% occupancy, potentially facing higher vacancy.

Average Monthly Occupancy Rate Trend in Sainte-Marguerite-du-Lac-Masson

Average Daily Rate (ADR) Airbnb Trends in Sainte-Marguerite-du-Lac-Masson (2025)

Effective short term rental pricing strategy in Sainte-Marguerite-du-Lac-Masson involves understanding monthly ADR fluctuations. The Average Daily Rate (ADR) for Airbnb in Sainte-Marguerite-du-Lac-Masson typically peaks in January and dips lowest during November. Leveraging Airbnb dynamic pricing tools or strategies based on this seasonality can significantly boost revenue. Here's a look at the typical nightly rates achieved:

  • Best-in-class properties (Top 10%) command rates of $367+ per night, often due to premium features or locations.
  • Strong performing properties (Top 25%) achieve nightly rates of $253 or more.
  • Typical properties (Median) charge around $169 per night.
  • Entry-level properties (Bottom 25%) earn around $117 per night.

Average Daily Rate (ADR) Trend by Month in Sainte-Marguerite-du-Lac-Masson

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Airbnb Seasonality Analysis & Trends in Sainte-Marguerite-du-Lac-Masson (2025)

Peak Season (July, August, December)
  • Revenue averages $4,822 per month
  • Occupancy rates average 50.6%
  • Daily rates average $228
Shoulder Season
  • Revenue averages $2,907 per month
  • Occupancy maintains around 34.5%
  • Daily rates hold near $229
Low Season (April, May, November)
  • Revenue drops to average $2,074 per month
  • Occupancy decreases to average 29.5%
  • Daily rates adjust to average $221

Seasonality Insights for Sainte-Marguerite-du-Lac-Masson

  • The Airbnb seasonality in Sainte-Marguerite-du-Lac-Masson shows highly seasonal trends requiring careful strategy. While the sections above show seasonal averages, it's also insightful to look at the extremes:
  • During the high season, the absolute peak month showcases Sainte-Marguerite-du-Lac-Masson's highest earning potential, with monthly revenues capable of climbing to $6,480, occupancy reaching a high of 62.3%, and ADRs peaking at $249.
  • Conversely, the slowest single month of the year, typically falling within the low season, marks the market's lowest point. In this month, revenue might dip to $1,771, occupancy could drop to 26.3%, and ADRs may adjust down to $208.
  • Understanding both the seasonal averages and these monthly peaks and troughs in revenue, occupancy, and ADR is crucial for maximizing your Airbnb profit potential in Sainte-Marguerite-du-Lac-Masson.

Seasonal Strategies for Maximizing Profit

  • Peak Season: Maximize revenue through premium pricing and potentially longer minimum stays. Ensure high availability.
  • Low Season: Offer competitive pricing, special promotions (e.g., extended stay discounts), and flexible cancellation policies. Target off-season travelers like remote workers or budget-conscious guests.
  • Shoulder Seasons: Implement dynamic pricing that balances peak and low rates. Target weekend travelers or specific events. Offer slightly more flexible terms than peak season.
  • Regularly analyze your own performance against these Sainte-Marguerite-du-Lac-Masson seasonality benchmarks and adjust your pricing and availability strategy accordingly.

Best Areas for Airbnb Investment in Sainte-Marguerite-du-Lac-Masson (2025)

Exploring the top neighborhoods for short-term rentals in Sainte-Marguerite-du-Lac-Masson? This section highlights key areas, outlining why they are attractive for hosts and guests, along with notable local attractions. Consider these locations based on your target guest profile and investment strategy.

Neighborhood / AreaWhy Host Here? (Target Guests & Appeal)Key Attractions & Landmarks
Lac Masson Waterfront
Beautiful lakeside area ideal for relaxation and water activities. Attracts tourists looking for a peaceful retreat with stunning views of the lake.
Lac Masson, Sainte-Marguerite-du-Lac-Masson Beach, water sports, fishing, hiking trails
Montagne de la Croix
Scenic mountain area offering hiking and nature walks. Perfect for outdoor enthusiasts and those seeking tranquility in nature.
Montagne de la Croix, hiking trails, picnic spots, bird watching, nature photography
Village Center
Charming village atmosphere with local shops, restaurants, and cultural attractions. Ideal for travelers wanting to experience the local culture.
local boutiques, restaurants, cultural events, art galleries, local festivals
Ski Resort Area
Popular during winter for skiing and snowboarding, attracting winter sports enthusiasts and families.
Ski slopes, winter sports, cozy lodges, après-ski activities, ski schools
Golf Club
Attracts golf enthusiasts and offers beautiful green spaces for recreation. Suitable for those looking for a relaxed outdoor experience.
Golf courses, driving range, clubhouse, nature trails, golf tournaments
Nature Parks
Surrounding nature parks offer incredible hiking and outdoor experiences, perfect for nature lovers.
Parc Régional de la Rivière du Nord, hiking trails, picnic areas, wildlife viewing, gardens
Cultural Events
Area hosting various cultural events and festivals throughout the year, attracting visitors interested in local culture.
music festivals, art fairs, food festivals, community events, theater
Spa and Wellness Retreats
Known for relaxation and wellness retreats, appealing to those seeking rejuvenation and peace.
spas, wellness programs, yoga retreats, massage services, retreat activities

Understanding Airbnb License Requirements & STR Laws in Sainte-Marguerite-du-Lac-Masson (2025)

Yes, Sainte-Marguerite-du-Lac-Masson, Quebec, Canada enforces high STR regulations. Obtaining a license and ensuring compliance is almost certainly required according to current 2025 STR laws. Always verify the latest short term rental regulations and Airbnb license requirements directly with local government authorities for Sainte-Marguerite-du-Lac-Masson to ensure full compliance before hosting.

(Source: AirROI data, 2025, based on 63% licensed listings)

Top Performing Airbnb Properties in Sainte-Marguerite-du-Lac-Masson (2025)

Benchmark your potential! Explore examples of top-performing Airbnb properties in Sainte-Marguerite-du-Lac-Massonbased on Trailing Twelve Month (TTM) revenue. Analyze their characteristics, revenue, occupancy rate, and ADR to understand what drives success in this market.

Lucerne On the lake(CITQ 110342)Resort

Lucerne On the lake(CITQ 110342)Resort

Private Room • 9 bedrooms

$114,706
Revenue
23.4%
Occupancy
$1430.43
Daily Rate
THE CONDOR – LUXURY CHALET IN THE LAURENTIANS – HOT TUB – LAKE

THE CONDOR – LUXURY CHALET IN THE LAURENTIANS – HOT TUB – LAKE

Entire Place • 5 bedrooms

$84,009
Revenue
68.0%
Occupancy
$314.02
Daily Rate
The Swedish

The Swedish

Entire Place • 5 bedrooms

$66,558
Revenue
44.9%
Occupancy
$406.96
Daily Rate
Château Lilly-298176-chalet + meeting room +$!

Château Lilly-298176-chalet + meeting room +$!

Entire Place • 5 bedrooms

$65,531
Revenue
21.8%
Occupancy
$860.36
Daily Rate
Access to Lake Walfred - Spa - Alizée Club

Access to Lake Walfred - Spa - Alizée Club

Entire Place • 4 bedrooms

$64,185
Revenue
51.9%
Occupancy
$308.15
Daily Rate
Edge of Lake Walfred - Spa - Mistral Club Walfred

Edge of Lake Walfred - Spa - Mistral Club Walfred

Entire Place • 3 bedrooms

$60,678
Revenue
51.7%
Occupancy
$272.43
Daily Rate

Note: Performance varies based on location, size, amenities, seasonality, and management quality. Data reflects the past 12 months.

Top Performing Airbnb Hosts in Sainte-Marguerite-du-Lac-Masson (2025)

Learn from the best! This table showcases top-performing Airbnb hosts in Sainte-Marguerite-du-Lac-Masson based on the number of properties managed and estimated total revenue over the past year. Analyze their scale and performance metrics.

Host NamePropertiesGrossing RevenueStay ReviewsAvg Rating
Hebergia9$435,1143034.74/5.0
Eliane1$114,706524.79/5.0
Sophie1$84,0093704.90/5.0
Davy1$66,5581284.86/5.0
Lilia1$65,5311494.88/5.0
Chantal2$63,1654904.75/5.0
Frank1$58,832964.92/5.0
Annie1$49,918394.95/5.0
Katherine1$49,849734.93/5.0
Céline1$33,673244.96/5.0

Analyzing the strategies of top hosts, such as their property selection, pricing, and guest communication, can offer valuable lessons for optimizing your own Airbnb operations in Sainte-Marguerite-du-Lac-Masson.

Dive Deeper: Advanced Sainte-Marguerite-du-Lac-Masson STR Market Data (2025)

Ready to unlock more insights? AirROI provides access to advanced metrics and comprehensive Airbnb data for Sainte-Marguerite-du-Lac-Masson. Explore detailed analytics beyond this report to refine your investment strategy, optimize pricing, and maximize your vacation rental profits.

Explore Advanced Metrics

Sainte-Marguerite-du-Lac-Masson Short-Term Rental Market Composition (2025): Property & Room Types

Room Type Distribution

Property Type Distribution

Market Composition Insights for Sainte-Marguerite-du-Lac-Masson

  • The Sainte-Marguerite-du-Lac-Masson Airbnb market composition is heavily skewed towards Entire Home/Apt listings, which make up 75.6% of the 41 active rentals. This indicates strong guest preference for privacy and space.
  • Looking at the property type distribution in Sainte-Marguerite-du-Lac-Masson, House properties are the most common (61%), reflecting the local real estate landscape.
  • Houses represent a significant 61% portion, catering likely to families or larger groups.
  • The presence of 24.4% Hotel/Boutique listings indicates integration with traditional hospitality.

Sainte-Marguerite-du-Lac-Masson Airbnb Room Capacity Analysis (2025): Bedroom Distribution

Distribution of Listings by Number of Bedrooms

Room Capacity Insights for Sainte-Marguerite-du-Lac-Masson

  • The dominant room capacity in Sainte-Marguerite-du-Lac-Masson is 3 bedrooms listings, making up 29.3% of the market. This suggests a strong demand for properties suitable for families or small groups.
  • Together, 3 bedrooms and 4 bedrooms properties represent 46.4% of the active Airbnb listings in Sainte-Marguerite-du-Lac-Masson, indicating a high concentration in these sizes.
  • A significant 61.0% of listings offer 3+ bedrooms, catering to larger groups and families seeking more space in Sainte-Marguerite-du-Lac-Masson.

Sainte-Marguerite-du-Lac-Masson Vacation Rental Guest Capacity Trends (2025)

Distribution of Listings by Guest Capacity

Guest Capacity Insights for Sainte-Marguerite-du-Lac-Masson

  • The most common guest capacity trend in Sainte-Marguerite-du-Lac-Masson vacation rentals is listings accommodating 8+ guests (53.7%). This suggests the primary traveler segment is likely larger groups.
  • Properties designed for 8+ guests and 6 guests dominate the Sainte-Marguerite-du-Lac-Masson STR market, accounting for 65.9% of listings.
  • 68.3% of properties accommodate 6+ guests, serving the market segment for larger families or group travel in Sainte-Marguerite-du-Lac-Masson.
  • On average, properties in Sainte-Marguerite-du-Lac-Masson are equipped to host 5.9 guests.

Sainte-Marguerite-du-Lac-Masson Airbnb Booking Patterns (2025): Available vs. Booked Days

Available Days Distribution

Booked Days Distribution

Booking Pattern Insights for Sainte-Marguerite-du-Lac-Masson

  • The most common availability pattern in Sainte-Marguerite-du-Lac-Masson falls within the 271-366 days range, representing 46.3% of listings. This suggests many properties have significant open periods on their calendars.
  • Approximately 78.0% of listings show high availability (181+ days open annually), indicating potential for increased bookings or specific owner usage patterns.
  • For booked days, the 91-180 days range is most frequent in Sainte-Marguerite-du-Lac-Masson (31.7%), reflecting common guest stay durations or potential owner blocking patterns.
  • A notable 22.0% of properties secure long booking periods (181+ days booked per year), highlighting successful long-term rental strategies or significant owner usage.

Sainte-Marguerite-du-Lac-Masson Airbnb Minimum Stay Requirements Analysis

Distribution of Listings by Minimum Night Requirement

1 Night (20.5%)

1 Night

8 listings

20.5% of total

2 Nights (28.2%)

2 Nights

11 listings

28.2% of total

4-6 Nights (7.7%)

4-6 Nights

3 listings

7.7% of total

30+ Nights (43.6%)

30+ Nights

17 listings

43.6% of total

Key Insights

  • The most prevalent minimum stay requirement in Sainte-Marguerite-du-Lac-Masson is 30+ Nights, adopted by 43.6% of listings. This highlights the market's preference for longer commitments.
  • A significant segment (43.6%) caters to monthly stays (30+ nights) in Sainte-Marguerite-du-Lac-Masson, pointing to opportunities in the extended-stay market.

Recommendations

  • Align with the market by considering a 30+ Nights minimum stay, as 43.6% of Sainte-Marguerite-du-Lac-Masson hosts use this setting.
  • If feasible, allowing 1-night stays, especially midweek or during low season, could capture last-minute bookings, as only 20.5% currently do.
  • Explore offering discounts for stays of 30+ nights to attract the 43.6% of the market seeking extended stays.
  • Adjust minimum nights based on seasonality – potentially shorter during low season and longer during peak demand periods in Sainte-Marguerite-du-Lac-Masson.

Sainte-Marguerite-du-Lac-Masson Airbnb Cancellation Policy Trends Analysis (2025)

Flexible (14.6%)

Flexible

6 listings

14.6% of total

Moderate (29.3%)

Moderate

12 listings

29.3% of total

Firm (36.6%)

Firm

15 listings

36.6% of total

Strict (19.5%)

Strict

8 listings

19.5% of total

Cancellation Policy Insights for Sainte-Marguerite-du-Lac-Masson

  • The prevailing Airbnb cancellation policy trend in Sainte-Marguerite-du-Lac-Masson is Firm, used by 36.6% of listings.
  • A majority (56.1%) of hosts in Sainte-Marguerite-du-Lac-Masson utilize Firm or Strict policies, indicating a market where hosts prioritize booking security.

Recommendations for Hosts

  • Consider adopting a Firm policy to align with the 36.6% market standard in Sainte-Marguerite-du-Lac-Masson.
  • Regularly review your cancellation policy against competitors and market demand shifts in Sainte-Marguerite-du-Lac-Masson.

Sainte-Marguerite-du-Lac-Masson STR Booking Lead Time Analysis (2025)

Average Booking Lead Time by Month

Booking Lead Time Insights for Sainte-Marguerite-du-Lac-Masson

  • The overall average booking lead time for vacation rentals in Sainte-Marguerite-du-Lac-Masson is 60 days.
  • Guests book furthest in advance for stays during August (average 99 days), likely coinciding with peak travel demand or local events.
  • The shortest booking windows occur for stays in February (average 44 days), indicating more last-minute travel plans during this time.
  • Seasonally, Summer (79 days avg.) sees the longest lead times, while Spring (56 days avg.) has the shortest, reflecting typical travel planning cycles.

Recommendations for Hosts

  • Use the overall average lead time (60 days) as a baseline for your pricing and availability strategy in Sainte-Marguerite-du-Lac-Masson.
  • For August stays, consider implementing length-of-stay discounts or slightly higher rates for bookings made less than 99 days out to capitalize on advance planning.
  • Target marketing efforts for the Summer season well in advance (at least 79 days) to capture early planners.
  • Monitor your own booking lead times against these Sainte-Marguerite-du-Lac-Masson averages to identify opportunities for dynamic pricing adjustments.

Popular & Essential Airbnb Amenities in Sainte-Marguerite-du-Lac-Masson (2025)

Amenity Prevalence

Amenity Insights for Sainte-Marguerite-du-Lac-Masson

  • Essential amenities in Sainte-Marguerite-du-Lac-Masson that guests expect include: Free parking on premises, Smoke alarm, Wifi, Heating, TV, Fire extinguisher, Hot water. Lacking these (any) could significantly impact bookings.
  • Popular amenities like Carbon monoxide alarm, Essentials, Kitchen are common but not universal. Offering these can provide a competitive edge.

Recommendations for Hosts

  • Ensure your listing includes all essential amenities for Sainte-Marguerite-du-Lac-Masson: Free parking on premises, Smoke alarm, Wifi, Heating, TV, Fire extinguisher, Hot water.
  • Prioritize adding missing essentials: TV, Fire extinguisher, Hot water.
  • Consider adding popular differentiators like Carbon monoxide alarm or Essentials to increase appeal.
  • Highlight unique or less common amenities you offer (e.g., hot tub, dedicated workspace, EV charger) in your listing description and photos.
  • Regularly check competitor amenities in Sainte-Marguerite-du-Lac-Masson to stay competitive.

Sainte-Marguerite-du-Lac-Masson Airbnb Guest Demographics & Profile Analysis (2025)

Guest Origin: Domestic vs. International
Top 5 Cities of Origin
Top 5 Countries of Origin
Top 5 Languages Spoken
Guest Age Distribution (Birth Decade)

Guest Profile Summary for Sainte-Marguerite-du-Lac-Masson

  • The typical guest profile for Airbnb in Sainte-Marguerite-du-Lac-Masson consists of primarily domestic travelers (81%), often arriving from nearby Montreal, typically belonging to the Post-2000s (Gen Z/Alpha) group (50%), primarily speaking English or French.
  • Domestic travelers account for 81.2% of guests.
  • Key international markets include Canada (81.2%) and France (9.2%).
  • Top languages spoken are English (36.2%) followed by French (30.7%).
  • A significant demographic segment is the Post-2000s (Gen Z/Alpha) group, representing 50% of guests.

Recommendations for Hosts

  • Target domestic marketing efforts towards travelers from Montreal and Ottawa.
  • Tailor amenities and listing descriptions to appeal to the dominant Post-2000s (Gen Z/Alpha) demographic (e.g., highlight fast WiFi, smart home features, local guides).
  • Highlight unique local experiences or amenities relevant to the primary guest profile.
  • Consider seasonal promotions aligned with peak travel times for key origin markets.

Nearby Short-Term Rental Market Comparison

How does the Sainte-Marguerite-du-Lac-Masson Airbnb market stack up against its neighbors? Compare key performance metrics like average monthly revenue, ADR, and occupancy rates in surrounding areas to understand the broader regional STR landscape.

MarketActive PropertiesMonthly RevenueDaily RateAvg. Occupancy
Mille-Isles91$4,618$434.7339%
Grenville-sur-la-Rouge32$3,638$379.2839%
Cantley21$3,365$248.9451%
La Conception194$3,195$333.3639%
Venise-en-Québec23$3,194$298.4736%
Saint-Paulin15$3,186$456.6329%
Val-des-Lacs52$2,727$310.9633%
Sainte-Anne-des-Lacs40$2,723$257.7541%
Entrelacs65$2,705$205.3746%
Wentworth-Nord51$2,680$327.2535%

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