Airbnb Market Analytics, Statistics and Data in Charlottetown, Prince Edward Island, Canada
Last updated: 2025-01-31
Looking to make more money with hosting or rental arbitraging Airbnbs, short-term rentals, vacation rentals in Charlottetown? AirROI have just the data insights! Over the last twelve months from February 2024 to January 2025, we've uncovered key trends and opportunities that successful hosts are leveraging in Charlottetown:
How much do Airbnb hosts make on average per month in Charlottetown?
The short-term rental market in Charlottetown shows distinct revenue patterns across different property tiers. Our analysis reveals that successful properties combine strategic pricing with quality management to maximize earnings potential. Market data demonstrates clear revenue differentiation among properties:
- Typical properties (median) earn $2,281 per month
- Strong performing properties (top 25%) make $3,718 or more
- Best-in-class properties (top 10%) achieve $5,473+ monthly
- Entry-level properties (bottom 25%) typically earn around $1,243
Revenue Variations by Month
Occupancy Rates Throughout the Year in Charlottetown
The market in Charlottetown shows distinct occupancy patterns influenced by seasonal trends and local dynamics. Properties that maintain high guest satisfaction scores and implement strategic pricing consistently achieve stronger occupancy rates. Current market data shows:
- Typical properties (median) maintain 47% occupancy rates
- Strong performing properties (top 25%) achieve 67% or higher
- Best-in-class properties (top 10%) reach 83%+occupancy
- Entry-level properties (bottom 25%) average around 26%
Occupancy Variations by Month
Average Daily Rates Seasonal Trends in Charlottetown
Daily rates in Charlottetown vary based on seasonality, property quality, and market dynamics. Properties that effectively balance competitive pricing with strong amenities typically command higher rates. Market analysis shows the following rate structure:
- Typical properties (median) generate $144 per night
- Strong performing properties (top 25%) secure $201 or more
- Best-in-class properties (top 10%) pull in $277+ per night
- Entry-level properties (bottom 25%) earn around $101
Daily Rate Variations by Month
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Seasonality patterns in Charlottetown
Peak Season (August, July, June)
- Revenue peaks at $4650.71 per month
- Occupancy rates reach 71.85%
- Daily rates average $179.84
Shoulder Season
- Revenue averages $2743.10 per month
- Occupancy maintains 47.38%
- Daily rates hold at $162.73
Low Season (November, December, January)
- Revenue drops to $1441.63 per month
- Occupancy decreases to 34.52%
- Daily rates adjust to $152.43
Is it still profitable to do Airbnb in Charlottetown in 2025?
Yes! Charlottetown demonstrates highly seasonal trends requiring strategic adaptation, featuring a healthy occupancy rate of 47% and strong monthly revenue averaging $2743 and With 311 active listings, the market shows established demand while maintaining room for growth. There's also room for profit through rental arbitrage strategies, if you can identify competitively priced properties. To maximize your return on investment, consider employing the following strategies:
Peak Season Strategy
- Implement premium seasonal pricing strategies
- Set longer minimum stay requirements during high-demand periods
- Enforce stricter cancellation policies
Shoulder Season Strategy
- Maintain competitive market-based pricing
- Offer moderate-length stay incentives
- Target a mix of leisure and business travelers with flexible booking terms
- Focus on weekend getaway packages and mid-week business traveler promotions
Low Season Strategy
- Adjust pricing to remain competitive in the market
- Target different guest segments (business travelers, long-term stays, holiday visitors, event attendees, remote workers)
- Create targeted promotional campaigns to drive occupancy
Top Places to Start Airbnb in Charlottetown
| Area | Why Choose This Area | Key Attractions |
|---|---|---|
| Victoria Park | A beautiful park area in the heart of Charlottetown, perfect for families and nature lovers. Offers a peaceful setting with proximity to downtown attractions. | Victoria Park, Confederation Centre of the Arts, Charlottetown Waterfront, Historic Charlottetown, Boardwalk along the waterfront |
| Downtown Charlottetown | The vibrant urban center filled with dining, shopping, and entertainment options. Attracts tourists looking for cultural activities and local experiences. | Confederation Centre of the Arts, Peake's Wharf, St. Dunstan's Basilica, Charlottetown Farmer's Market, Victoria Row |
| Clyde River | Less urban, offering a serene escape with picturesque views of the river. Ideal for guests seeking tranquility and nature-focused activities. | Clyde River Marina, Nature trails, Kayaking opportunities, Fishing sites |
| Tignish | A quaint seaside community known for its beaches and wooded areas, attracting visitors interested in outdoor activities and local charm. | Tignish Shore, Community Park, Local seafood restaurants, Historic sites |
| Brackley Beach | Famous for its stunning sandy beach, attracting many tourists during the summer months. Perfect for those looking for a beach getaway. | Brackley Beach, Prince Edward Island National Park, Kayaking, Birdwatching |
| Borden-Carleton | Gateway to the Confederation Bridge, making it a convenient stop for tourists traveling to and from PEI. Offers unique provincial charm. | Confederation Bridge, Borden-Carleton Visitor Centre, Local restaurants |
| Stanley Bridge | A popular area for tourists looking to enjoy seafood, boating, and beautiful scenery. Close to several attractions and parks. | Stanley Bridge Marine Resort, Exploring the Gulf of St. Lawrence, Fishing and boating |
| Montague | A lovely river town offering a relaxed atmosphere with historical sites and outdoor activities. Attracts families and tourists interested in local culture. | Montague Marina, Local artisans, The Montague River |
Do you need a license for Airbnb in Charlottetown?
We recommend checking directly with Charlottetown's local government regarding short-term rental licensing requirements. Current market data shows limited licensing information (28% of listings), making it essential to verify current regulations before starting your Airbnb business.
Top Performing Airbnb Properties in Charlottetown
Wayne Manor Penthouse - Luxury / Rooftop Hot Tub
Entire Place • 3 bedrooms
Spacious 5 Bedroom House with 2 living areas!
Entire Place • 5 bedrooms
Historic Charlottetown Retreat
Entire Place • 4 bedrooms
Jim’s Retreat w stone fireplace/seasonal hot tub
Entire Place • 3 bedrooms
Luxury - King Bed - Downtown
Entire Place • 3 bedrooms
Bishop House. Sleeps 8. Downtown with Hot Tub!
Entire Place • 4 bedrooms
Top Performing Professional Hosts in Charlottetown
| Host Name | Properties | Grossing Revenue | Stay Reviews | Avg Rating |
|---|---|---|---|---|
| Island Properties | 20 | $810,752 | 2410 | 4.87/5.0 |
| Terrie | 12 | $360,082 | 1512 | 4.96/5.0 |
| Leslie | 6 | $239,835 | 804 | 4.91/5.0 |
| Ashley | 5 | $223,718 | 703 | 4.93/5.0 |
| Stacy And Andrea | 6 | $122,177 | 940 | 4.87/5.0 |
| Lindsay | 1 | $120,939 | 32 | 4.88/5.0 |
| Lisa | 3 | $119,416 | 168 | 4.98/5.0 |
| Heather | 4 | $104,739 | 85 | 4.94/5.0 |
| Inn | 7 | $104,092 | 64 | 4.10/5.0 |
| Tanya | 1 | $97,241 | 25 | 4.96/5.0 |
Additional analytics on vacation rental, real estate, short term rental data in Charlottetown
AirROI also have other key metrics and comprehensive data for your vacation rental, real estate needs. Go explore the advanced metrics that can help you make informed decisions:
Room Type Distribution
Property Type Distribution
Key Insights
- Market dominated by entire home listings (80.7%), with house and apartment & condo properties comprising 83.3% of inventory
- Untapped potential in outdoor & mobile segments (1.9% combined)
Room Capacity Distribution
Analysis of 311 properties in Charlottetown shows that 1 bedroom properties are most prevalent, making up 29.9% of the market. The market tends to favor smaller properties, with 1 bedroom and 2 bedrooms together representing 57.2% of all listings.
Key Insights
- Most common: 1 bedroom (29.9%)
- Least common: 5+ bedrooms (2.9%)
- Market concentration: 57.2% in top 2 sizes
- Market skew: Favors smaller properties
Guest Capacity Distribution
Analysis of 311 properties in Charlottetown reveals that 4 guests properties dominate the market, representing 26.4% of all listings. The average property accommodates 3.9 guests, with a clear trend towards larger guest capacities. Properties accommodating 4 guests and 2 guests make up 50.5% of the market.
Key Insights
- Most common capacity: 4 guests (26.4% of market)
- Least common capacity: 1 guest (0.6% of market)
- Average guest capacity: 3.9 guests per property
- Market concentration: 50.5% in top 2 capacity sizes
- Market segmentation: Predominantly larger guest capacities
Booking and Availability Patterns
Available Days Distribution
Booked Days Distribution
Among 311 properties in Charlottetown, the most common availability pattern is 181-270 days (41.8% of properties). For actual bookings, properties most frequently secure bookings for 91-180 days (41.8% of properties).
Key Insights
- Most common availability window: 181-270 days (41.8%)
- Most common booking duration: 91-180 days (41.8%)
- Properties with high availability (180+ days): 77.5%
- Properties with long-term bookings (180+ days): 23.8%
Minimum Stay Distributions
1 Night
62 listings
22.7% of total
2 Nights
102 listings
37.4% of total
3 Nights
47 listings
17.2% of total
4-6 Nights
37 listings
13.6% of total
7-29 Nights
10 listings
3.7% of total
30+ Nights
15 listings
5.5% of total
Key Insights
- Short stays (1-2 nights) dominate the market at 60.1%
- Mid-length stays (4-6 nights) represent 13.6% of listings
- Monthly+ stays (5.5%) suggest a stable extended-stay market
- High market flexibility with 77.3% accepting 3 nights or less
Recommendations
- Set minimum stays between 2-3 nights to align with market standards
- Adjust minimum stays seasonally based on demand patterns
- Consider monthly stay discounts to capture the growing extended-stay market
- Implement different minimum stays for weekends vs. weekdays
Cancellation Policy Distribution
Super Strict 60 Days
3 listings
1.1% of total
Flexible
42 listings
15.3% of total
Moderate
72 listings
26.2% of total
Firm
82 listings
29.8% of total
Strict
76 listings
27.6% of total
Key Insights
- Firm is the preferred policy at 29.8% of listings
- The market shows a balanced distribution between guest-friendly (41.5%) and strict (57.4%) policies
- Strong market consensus around Firm policies
- Super Strict 60 Days policies are least common at 1.1% of listings
Recommendations
- Market supports various policies - choose based on your property type and target guests
- Strong market preference for Firm policies suggests this should be your baseline
Booking Lead Time Trends
Key Insights
- Peak booking lead times occur in Jul, May, Jun, averaging 92 days
- Shortest booking windows are in Feb, Nov, Jan, averaging 39 days
- Summer shows the longest average booking window at 86 days, while Winter has the shortest at 40 days
Recommendations
- Implement dynamic pricing strategies for Summer bookings at least 86 days in advance
- Consider early bird discounts during Winter to encourage longer lead times
- Focus on last-minute booking promotions during Feb-Jan when lead times are shortest
Popular Airbnb Amenities in Charlottetown
Below is the distribution of amenities across listings in Charlottetown:
Traveler Demographics
Key Insights
- Domestic travelers make up 70.9% of total guests, indicating a dominant local market share.
- Primary international markets: United States (22.9%) and United Kingdom (1.8%)
- English is the top language at 72.8%, followed by French (16.5%)
- Notable demographic segment in <=1950s (Pre-1950s (Silent Gen)) at 8.9%
Recommendations
- Target marketing campaigns for Toronto and Halifax markets
- Develop localized content for United States and United Kingdom
- Prioritize English and French language support
- Tailor experiences for Pre-1950s (Silent Gen) while maintaining broad age appeal
- Implement seasonal promotions aligned with key market travel patterns
Nearby Markets
Explore short-term rental performance in markets surrounding Charlottetown. These nearby markets offer diverse opportunities for property investors and hosts:
| Market | Properties | Monthly Revenue | Daily Rate | Occupancy |
|---|---|---|---|---|
| Rustico | 23 | $2,591 | $253.01 | 50% |
| Wentworth | 23 | $2,518 | $220.55 | 44% |
| Port Williams | 16 | $2,488 | $243.87 | 50% |
| Grand Pre | 10 | $2,429 | $254.92 | 46% |
| Souris West | 10 | $2,367 | $201.08 | 52% |
| Halls Harbour | 16 | $2,339 | $197.27 | 52% |
| Gilberts Corner | 15 | $2,304 | $190.78 | 51% |
| Long River | 15 | $2,227 | $229.22 | 53% |
| Oyster Bed Bridge | 10 | $2,213 | $197.25 | 63% |
| Stanley Bridge | 64 | $2,016 | $211.86 | 52% |
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